Hardy Empire 1945

Hadi's Empire 1945 Novel() Find the latest chapter!

The Playboy template was printed and placed on Hardy's desk, with a sexy photo of Heidi Lamar on the cover, and a woman's face with a dignified elegance.

Just this cover is enough to keep people's eyes on this magazine.

There is only one sentence at the beginning.

“We should enjoy life like this: in our apartment, mix up a few cocktails, prepare an appetizer or two, put a little ambient music on the gramophone, invite a pink lady to talk quietly about Picasso, Nietzsche, Jazz and love.

The entire magazine has a total of 48 pages, including 16 pages of copperplate-printed sexy photos of beautiful women. Except for the photos, the articles inside do not have any low-level erotic content.

An interview with Heidi Lamar, from her birth, marriage, Hollywood, filming, understanding of art, etc., including her years of experience.

She was born in a Jewish family in Vienna, Austria-Hungary. Her father was a banker and her mother was a pianist. She was smart and beautiful since she was a child, and her family was in excellent conditions. At the age of 16, she became obsessed with acting. Go to Berlin, Germany to study performing arts.

The first film she filmed was called The Flame, which made her the first actress in the world to appear naked. Later, she married an arms dealer, and her husband controlled her personally. In 1937, when attending a dinner party, Heidi withdrew midway on the grounds of being unwell, drugged her entourage maid in the cell, jumped out of the bathroom window, and fled to Paris, France overnight by train that day, and then traveled to London, England, where she met Michael Mayer's boss, Louis Mayer, entered Hollywood under Mayer's recommendation.

......

Heidi's own deeds are legendary and a Hollywood star, and her story is enough to arouse the interest of many people.

other articles,

There are novels, there are review articles, there are discussions of art, philosophy, music, there is also content about love and sex, but there is no vulgarity.

Hardy is very pleased with the inaugural issue of Playboy.

What's the cost? Hardy asked.

It's very expensive. In the past, the printing price of the magazine in our magazine was about 10 to 15 cents, which is basically the normal printing price of all magazines. Now this Playboy has reached 1.4 US dollars, which is almost normal. 10 times the price of magazine printing.

I asked the printer, if you print 20,000 copies, you can drop it to $1.25, and print 50,000 copies to $1.10.

Hardy said in his heart that this was a lot lower than the price in his mind. He originally thought it would cost $2 a copy.

Boss, how much do we print for the first issue, 3,000 or 5,000 copies? And how much do we sell? Our printing costs are too high. If a copy sells for $3, I'm afraid no one will buy it. Hefner worried asked.

If the printing cost is high, the selling price will be high, and he is very afraid that he will not be able to sell it.

The normal salary of Americans these days is about $200, 10 cents for a bottle of beer, 10 cents for a hot dog, 20 to 30 cents for a movie ticket, and a common magazine such as Time and Reader's Digest. About thirty or forty cents.

If Playboy sells for $3 at once, which is 10 times the price of other magazines, it is estimated that not many people can afford it.

Hardy smiled and waved his hand.

35,000 is not enough. Just print 50,000 copies. Don't worry, there are more rich people in this world than you think.

Also, I want people to have a concept that Playboy is about quality and nobility, a book worth cherishing, not a newspaper or magazine that you just throw away after reading it.

As for the price, it's set at $3. There's really no point in lowering the price. People who can afford it will naturally buy it, and people who can't afford it, even if the price is reduced to the cost price, they think it's too expensive, so it's simply higher.

Also, print the mail order address on the back cover of the magazine. In the future, the magazine will dedicate a department to be responsible for the mailing business. Maybe the number of mail orders in the future will be more than that of newsstands.

Hefner did not refute Hardy's decision.

The boss owns the absolute equity of the magazine. His decision is an order. He only hopes that the boss's judgment is correct. There are so many people who are willing to spend 3 dollars to buy a magazine.

The two then discussed distribution issues.

There are booksellers all over the country, and they can sell magazines all over the United States. Don't worry about this. The two researched wholesale prices.

In the end, Hardy set the wholesale price at $2.20, which is equivalent to wholesale a copy, the magazine can earn $1.20, and the rest of the profit is divided between the booksellers and the distributors newsstand bosses.

December 2.

The first issue of Playboy is officially on sale, and the magazine with sexy photos of Heidi Lamar is placed in the front of bookstores and bookstands in major cities across the United States.

The two young people stood in front of the newsstand and saw Heidi's sexy photo at a glance, Wow~ This woman is so beautiful.

A guy next to him smiled and said, Not only beautiful, but also more sexy, I like it, if it's on the bedside.

Boss, how much is this beautiful picture?

The middle-aged boss smiled and said, This is not a picture of a beautiful woman, it's a magazine, not only the cover photo, but there are many more in it. I just checked it, and after reading it, it makes me full of passion. I want to go back and find my wife.

Oh~ it's so powerful, let's see. Now the two of them are even more interested.

The boss took the book down, but instead of handing it to them, he gently flipped it in his hand. The two young people were completely attracted by the beauty inside.

Some are charming and innocent.

Some are sexy.

The two of them couldn't help but swallow.

Just when he was in high spirits, the boss suddenly closed the book, and the two young people were stunned, Boss, why didn't you read it.

I'm here to sell it. If you read all of it, who else would I sell it to. The boss pouted.

Both of them scolded the boss for being stingy, and one of them asked, How much is it, I bought it.

$3.

The two young men were stunned.

What, how much?

Three dollars apiece, the boss said again.

Three dollars, are you robbery? A magazine sells for three dollars. A young man shouted excitedly.

The book stand owner shrugged: It's not the price I set, it's the price set by the bookseller, let's see.

As he said, he turned the magazine over, and the price was marked on the back cover.

$3.

This is too dark. Usually a magazine is only about 30 cents. This one costs 3 dollars, which is 10 times that of an ordinary magazine.

I think the magazine owner is crazy.

The owner of the bookstore also expressed helplessness, I also think it is very expensive. When I got the magazine yesterday, I was also taken aback. I have been selling newspapers and magazines for more than ten years. This is the most expensive magazine I have ever seen.

But I have to say that this is the most well-made magazine I've ever seen. Look at this printing paper, it's all coated paper. This kind of paper itself is several times more expensive than ordinary printing paper.

Look at these beautiful pictures again. They are as delicate as the photos, and there are so many. You can imagine how expensive the printing cost is, and there are reasons for it.

You look at the sentence printed on the back of the magazine, 'This is a magazine worth cherishing. After reading it, put it away. It will become your wealth in many years.'

The two young men left the newsstand, but not long after they walked out, they both stopped in unison.

Badden, I think we should buy it.

Yes Trump, I'm tempted and want to buy it too.

How about we pool money to buy a copy?

Okay, you are one, three, five, and I'm two, four, and six.

What about Sunday?

Available for rent on Sundays.

Lao Deng thought for a while, We have to agree that we can't get dirty.

That's exactly what I'm going to say.

The two young men hurried back to the newsstand, scraped together $3 to buy a copy of Playboy, tucked it into their clothes, and hurried to school.

......

New York.

A middle-aged man in a suit walked into the bookstore.

He often comes to this bookstore.

As soon as I walked in the door, I was attracted by a magazine cover on the magazine shelf at the door.

Playboy, the men's magazine.

He also knew the woman on the cover, Heidi Lamar, a Hollywood movie star who was once hailed by the newspaper as one of the most beautiful women of this century.

Men have seen Heidi Lamar movies.

He even kept a photobook of Heidi Lamarr in his collection.

Now I see Heidi Lamar's magazine again, and the magazine's photos are so attractive, the man goes to the magazine shelf and reaches for the magazine.

I thought it was just a photo on the cover, but when I opened it, I found that the photos inside were even more beautiful. There were more than a dozen sexy photos of Heidi Rama, and there were several other beauties, who were youthful and beautiful, with moving curves.

The man walked up to the boss with the magazine.

I want this magazine.

The boss smiled, Three dollars.

The man was taken aback, picked up the magazine and flipped it over to see the price, it was indeed three dollars.

He said in his heart that it was very expensive.

It's about the same price as a book.

But he didn't hesitate, and still paid for it.

......

Bookstore newsstands in major cities across the United States.

Countless people saw Playboy and were immediately attracted to it. When they asked about the price, they were speechless because of its high price.

But sometimes,

Really don't doubt people's spending power.

According to the statistics,

After World War II, the number of millionaires in the United States was about 50,000, and there were about one million middle-level families with an annual income of tens of thousands of dollars.

What is the value of an item?

There are no rules at all.

When people think that an item is worth having, the price is also high.

Some people bought Playboy, friends and classmates saw it, and more people knew about the magazine, and they bought it one after another. After a few days, people went to buy it again and found that it was sold out.

Feedback on the sales situation in various places.

Hefner was speechless when he saw the sales figures. The magazine he had run before sold only a few thousand copies at the peak, and then it only remained at a few hundred copies per issue.

Now it is 50,000 copies, and the price is so expensive. He really did not expect it to be sold so fast. Before that, he even planned to slow down.

God, the 50,000 copies sold out in three days.

Hefner called Hardy to report the good news, looking very excited:

Mr. Hardy, Playboy has been a success. 50,000 copies have been sold out, and many booksellers have offered to reprint it.

Can you tell me about the sales in various places?

New York sold 7,000 copies, Los Angeles also sold 5,000 copies, Chicago, Houston, and Philadelphia all sold 2,000 copies, and 1,000 copies in other cities. Booksellers reported that they were almost sold out. Hefner Hui reported.

New York is the largest city in the United States, with a population of more than 3 million, and only 7,000 are sold. Los Angeles now has a population of one million, and only 5,000.

Hardy knows,

Reader's Digest now sells 9 million copies in the first issue, 30 million copies at its peak in the later period, and 7 million copies of Playboy at its peak.

Therefore, there are not many people who buy it, the key is whether people like it or not.

Add another 50,000 copies, Hardy said.

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