Hardy Empire 1945
Chapter 167: Acquisition of ABC Broadcasting Company
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Back at the company, Noble hurriedly contacted the owner of the tire factory, but he received a shocking news.
Yesterday, Alderman came to Springfield, but when he was staying at the hotel, a robbery happened on the street. The unlucky Mr. Alderman was hit in the abdomen by a stray bullet, and he just woke up.
Then do you still participate in the bid for ABC Radio? Noble asked.
Our boss said that he has been in touch with you since last year to acquire a radio station, but he has been unsuccessful. This time, the past negotiations were hit by stray bullets. He said that this may be God's arrangement, and he does not want him to do this. , Mr. Alderman said he was not going to participate.
hang up the phone.
Noble looked a little stunned.
He really didn't expect it to happen like this.
think about it,
I called the boss of Paramount again, and it took a long time for the call to connect. The boss of Paramount was very surprised to hear that the acquisition team hadn't arrived at all.
I sent someone. Our company's vice president and a few assistants, they set off yesterday and should have arrived long ago. Why didn't they show up? Paramount boss said.
Now that communication is underdeveloped, Los Angeles and Springfield are half of the United States away, and those people at Paramount are lost, and they have nothing to do now.
Putting down the phone, Noble frowned.
He was a little suspicious now, did Paramount really send someone?
If someone is sent, why won't it show up.
Couldn't it be because they rejected them twice, and the other party pretended to play tricks on themselves? !
Noble felt a little depressed.
Negotiations continued the next day.
It was still only the hd group, and Andy and Noble sat opposite each other, and the two continued to argue, until the final price was 12 million, and Andy didn't say anything.
If Mr. Noble does not accept this price, then this acquisition can only end here. We will use the 12 million to form a new broadcasting company. I believe it will only be stronger than ABC. Andy said.
Edward Noble saw that the opponent was about to give up,
Also a little anxious.
The other two gave up and one disappeared, leaving only the hd group in front of them. If they give up, then this acquisition will end in failure again.
And Andy's last words, he was really worried, 12 million is a huge amount of money in this era, more than enough to set up a broadcasting company, the other party just needs to spend a few more years.
But what about myself?
If this opportunity is lost, and the next time someone buys it, I don’t know when it will be. He has let it go for 4 years, and what if the broadcasting company depreciates in value.
Thinking of this, Noble made a decisive decision, Okay, I accept the price, 12 million.
Andy was overjoyed.
Finally finished the mission of the boss.
Hardy told him that he must get abc at all costs, and the current price is definitely within a reasonable price range.
Then let's discuss the payment method. As you know, Mr. Noble, 12 million is a huge sum of money. It is impossible for us to come up with so much cash all at once. Our payment method is to pay one-third of the first installment, and then Pay one-third every six months, a total of one year, what do you think? Andy said.
How can this work, then I will lose a lot of money, and I want you to pay this money in one lump sum. Noble said.
The two sides argued again on the method of payment.
Today's discussion ended, and Andy went back to call to report the results, Boss, Noble has agreed to sell for 12 million. Next, we negotiated the payment method and other details. There are some differences between the two sides, but I don't think the problem is big. It should be done tomorrow. Officially signed.
Okay, then take it as soon as possible. Hardy said happily.
the next day.
Andy and Noble finally reached an agreement to acquire ABC Broadcasting Company for US$12 million and obtain all the assets of the original broadcasting company, including the two TV station headquarters in Hollywood in Los Angeles and New York.
The most important thing is to communicate with the national cable TV cable network and the networking agreement with 116 TV stations.
With these cables and networking agreements, ABC TV can transmit programs to these TV stations, and cover local broadcast signals through TV station signal towers, so as to achieve the purpose of covering the whole United States.
And Hardy needs to pay the other party 12 million in cash, the first batch of 5 million, 4 million after half a year, and the final payment of 3 million after half a year.
And that day.
The Paramount negotiating team, which had been locked up in the broken factory for three days, finally ushered in an opportunity.
After someone fed them that day, they didn't gag their mouths. Several people gathered together and found that someone's rope was loose, so they untied it with their teeth.
After they untied it, they found that in the hall far away, those robbers were playing cards, and no one paid attention to them at all.
These people slipped out along the wall and finally escaped.
When they ran back to the city and saw the traffic and crowds on the street, everyone cried with excitement, because it proved that they were really safe.
Woooooh, call the boss and ask him to send someone to pick us up. The vice president said with difficulty, choking on his sobs.
These few days were simply too painful, and he never wanted to go through them again.
…
A coffee shop in Los Angeles.
Hardy was chatting with Professor William Fox, and the French girl Irina sat beside Hardy, listening to the two talking with a smile on her face.
Professor Fox, you are an expert in radio stations and have worked in TV stations. If you are in charge of ABC Broadcasting Corporation, how will it operate? Hardy asked.
Professor Fox smiled, The place that best reflects the value of the media is the right to speak out in public opinion, and broadcasting companies have this right, so a TV station must have news programs.
You can also start a current affairs commentary program, find 2 to 3 hosts, and sit there to discuss some social topics. You can also invite some celebrities and university professors to be guests, so that there will be more collisions.
But as a business, broadcasters need to make money to survive, and if they want to make money, they need advertising, and the amount of advertising depends on the ratings, so we have to produce a lot of programs that people like.
Stage performances, singing and dancing, buying copyrights from film companies, you can also produce TV dramas and other programs by yourself, entertainment, what people enjoy watching TV is entertainment, so the TV station must give full play to this, so as to attract the audience and attract the audience to make money.
The program should be arranged reasonably. I have done analysis. People love to watch TV at night. At that time, the men who go to work come back, and the children who go to school come back. After the family has dinner, they can happily watch TV. Enjoy a few hours around the TV.
Currently several other TV stations broadcast at night, and there are almost no programs during the day, but according to my analysis, there are actually many viewers during the day, such as housewives who stay at home. They can also be called our special customers.
Before the 1950s, the broadcasting company had only about 5 hours of programs per day, and the time period was mainly concentrated from 6:00 pm to 11:00 pm. This time period was called the prime time because most people stayed at home at this time.
Why only 5 hours?
The biggest reason is that program production is too expensive. No matter what program you produce, you need to spend money. However, the current advertisements may not guarantee the income of the TV station. Therefore, after other TV stations have produced the program, they try to broadcast it during prime time.
Hardy knew that Chinese TV stations in the 1970s and 1980s always showed some boring and time-consuming programs during non-prime time, such as chess and Go games, operas, various lectures, and even Japanese and English teaching.
William Fox saw the value of flying prime time, especially the value of housewives. For a person in the 1940s, his vision and thinking were really good.
Housewives spend a lot of time at home and are often at home all day. If you can provide them with some programs, especially those with continuity, these women will definitely become loyal viewers.
Moreover, women are the main consumer groups in the family, and most of the family's expenses are in the hands of women. Controlling them is actually controlling the family's pocketbook.
Then the two chatted deeper and deeper, talking about how to set up the company structure, how to make various departments run smoothly, and so on.
Irina has been sitting by the side watching the professor chatting with Hardy. She is not surprised that Professor Fox has his own opinion on the broadcasting industry, because Professor Fox is a professional. She is surprised that Hardy's boss knows nothing less than Professor Fox.
Looking at the man carefully, I feel that he seems to know everything. No wonder he can build so many careers in a short period of time.
Professor Fox, are you interested in coming to abc to serve as the company's president? Hardy extended an invitation and extended his hand to Professor Fox.
In fact, Professor Fox had already expected it, and stretched out his hand with a smile, I am honored, it has always been my dream to run a broadcasting company covering the whole United States, and now I finally have the opportunity.
Abc has only an empty shelf right now. After you become the president, everything needs to be filled by you. Hardy said.
Haha, that's even better. During the years of teaching in school, I have been thinking about how to create the best broadcasting structure, and now I finally have the opportunity to try it. Professor Fox said happily.
…
Andy is back.
Holding a preliminary agreement in his hand, the formal agreement needs to be signed with one hand and signed by Hardy himself.
Hardy took a look at the agreement and told Andy to find Wells Fargo for a loan.
Wells Fargo and hd are strategic partnerships, and Hardy took out the very valuable Playboy magazine. Wells Fargo immediately decided to lend 10 million to Hardy.
After getting the money, Hardy personally led the team to Springfield City. This time, besides Andy's team, there were Fox President and Chairman Secretary Irina who came with him.
The two parties signed a formal agreement at the Xiangge Hotel, and Hardy finally got the abc broadcasting company he had dreamed of.
The name Hardy decided not to change it. The name abc is nice and easy to remember, American Broadcasting, American Broadcasting Corporation.
After returning to Los Angeles, Hardy asked the president of Fox to receive the TV station himself, and it will be his business to set up a broadcasting company in the future.
And on the second day,
The telephone company made a repair visit to the Nobles and the candy company, and took away the bugs placed in their phones without anyone noticing.
Cleaning the battlefield is an excellent quality that a security team must possess.
Fox began to form a team to sort out the broadcasting company, and it was estimated that it would take a month or two. During this time, a batch of programs could just be produced.
What specific programs should be produced to attract people of this era?
Hardy took out a piece of paper and began to write.
News programs, News Thirty, Global Vision, International News, Current Politics and Economics.
Cartoons are indispensable.
The first thing Hardy thought of was Ultraman. This time, there is no such thing as a book. You can toss for hours with a few monsters in leather clothes. As for the script, Hollywood screenwriters can write a hundred episodes a day .
The first Ultraman, he decided to call Hardy Ultraman.
There are cartoons that save trouble and money, as well as Teletubbies, garden babies, find a few puppet performers, you can make Sesame Street, and circle the children in minutes.
It can also be launched, that is, the song video, which has no concept at this time. This must apply for a patent.
correct,
You can do TV shopping, this is in the afternoon, women comrades stay at home, introduce them to different products, such as teaching them how to use Estee Lauder makeup, showing them skirts, bags, shoes, cosmetics, and even kitchen supplies, infant products.
There are many things that can be sold on TV shopping, and the TVs they produce can be sold. There is no such program in this era, and it will definitely attract countless people.
As for express delivery, the world has long existed, just slow down, if you don't worry, you should be able to get home in half a month.
Hardy realizes that TV shopping is a big business. If he finds any merchant to cooperate with, he may be able to make him famous. For example, the red wine produced by his two wineries is good in taste, but the sales volume is not very good. The main reason is that they are not well-known. Selling it on TV shopping will definitely have an effect.
Do not 998.
No 596,
No need for 198.
As long as 8 yuan 8, the top French Bordeaux red wine can be taken home!
No, this must apply for a patent, and other TV stations cannot learn from it.
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