The reason is very simple. It was all these paper media that helped to push for it.

Chu Yian's movie is really good, and it has created a very unique precedent for love.

The key is that in the traditional concept of love, women should be gentle, virtuous, generous and decent. Eastern women are all educated in this traditional concept.

The appearance of the Sassy Girl broke everyone's original impression of women at once. There is also a meaning of female awakening in it.

It turns out that women can also have another way of living...

Of course, the various funny love clips in the movie also made everyone laugh. The sincere care of the feelings at the end of the movie, and the happy ending that the two finally got together after twists and turns, made the audience laugh with relief after laughing and crying.

The audience was moved by the plot of the movie, and their emotions were ups and downs, all driven by the outstanding performance of the actors.

All this undoubtedly made everyone see the excellence of this movie.

The key is that it was launched on Valentine's Day and it really created a precedent.

Countless couples chose to watch the movie on that day, contributing to the outstanding box office results.

Moreover, whenever couples go on dates in the future, they will choose to watch this movie first.

As the word of mouth gets better and better, not only couples go to watch it, but more people go to the cinema and are finally moved by the movie.

The industry was even more stunned, because soon everyone found out that this movie was made by Chu Yian during the winter vacation of his freshman year, who randomly pulled a group of classmates and hurriedly filmed it with the help of the school's equipment and connections.

It took a total of ten days to quickly shoot this work that was later regarded as a classic of love.

In a short time, Chu Yian's reputation spread throughout the film circle.

Comments such as "the waves behind push the waves ahead" and "the young are formidable" naturally appeared frequently.

As a result, Chu Yian's phone was also bombarded with calls.

"Haha, thanks to you, senior brother, for your support. If it weren't for your help, the movie wouldn't have been able to go online smoothly."

"Oh, Brother Wang, it's not as great as you say. I'm just lucky. Okay, okay, we'll definitely cooperate if we have a chance!"

"Hello, who are you looking for? Yes, I'm Chu Yian. What? Want to invest in my movie? Thank you, no, I have my own money!"

"Sister, who are you? What the hell, want to be my heroine? Oh, no, no, I have a girlfriend, and my heroine can only be my girlfriend!"

At the beginning, it was okay. It was all familiar friends and acquaintances who called to congratulate him. Later, inexplicably, all kinds of people called him.

Chu Yian immediately knew that his phone number had been leaked by someone.

But think about it, Chu Yian made such a high-grossing movie with a cost of less than one million, and it hasn't been finalized yet.

The final box office has been estimated to be more than 100 million.

Chu Yian feels that it is a bit difficult to reach this number. After all, the capacity of the movie market in the East is here.

It is not easy to break the 100 million box office.

Moreover, they used all newcomers in this movie, without a single familiar face. He was very lucky to have the current results.

The reason why Chu Yian did not promote it before was that he felt it was useless. What kind of publicity could compare to the Spring Festival Gala live broadcast?

So, he just lay down and wait for the final result.

But reality really gave him a huge surprise. Because the movie suddenly became popular, it actually attracted reports from the Central Television, and various local stations and newspapers also reported it.

It pushed the popularity of this movie to a new height.

So, after a week, the cumulative box office results of "My Sassy Girl" reached a terrifying 56 million!

In fact, the box office exploded on the second day of the movie's release, and it directly reached 10 million.

Then the box office was at the 10 million level for three consecutive days, and the subsequent box office slowly fell.

Because the official Spring Festival holiday has ended, but there are still many people who do not take holidays according to the holiday.

Therefore, before the Lantern Festival, the box office changes were relatively stable. It was not until after the Lantern Festival that the box office fell significantly. But overall, there is still hope that it will exceed 100 million.

This made Chu Yian have a new expectation.

Interestingly, Chu Yian had no time to care about the box office before. Because he went back to her hometown with Zeng Lai to celebrate the New Year.

On the first day of the New Year, they drove directly from Beijing to Hubei Province.

This time, Chu Yian was fully prepared and came to the door with generous gifts.Visit.

Zeng Lai's parents were so happy to see their future son-in-law coming back with them.

Mainly because Chu Yian's performance on the Spring Festival Gala was so impressive that they couldn't help but recognize him.

Now Chu Yian is already a big star and treats their daughter well, so they are naturally very satisfied.

And this time Chu Yian came over, and Zeng Lai's relatives were also very happy.

On the second day of the Chinese New Year, a group of people came to pay New Year's greetings, in fact, they just wanted to come and see their future new son-in-law.

"Brother-in-law, hello, I'm your fan, please sign for me?"

"Hurry up, didn't you come with a camera? I want to take a photo with my brother-in-law!"

"Xiao Chu, our Xiao Lai will be handed over to you in the future, you must take good care of her!"

Whether it was those cousins, cousins, uncles, aunts, and aunts, each one was extremely enthusiastic about Chu Yian.

After all, he is already a big star of the Spring Festival Gala and is well-known throughout the country. Moreover, he also announced Zeng Lai's identity in front of the people of the whole country, which is so rare.

The key is that this guy is really handsome. No one will dislike him if they see him in person.

Chu Yian felt that his face was stiff from smiling these days.

There was no way, he met too many relatives, and he hadn't seen such a scene for a long time. However, he was also very happy in his heart. He hadn't experienced this kind of warm scene surrounded by relatives and friends for many years.

The key is that Chu Yian can also drink, and he can make a group of elders and brothers convinced by drinking. They all praised Zeng Lai for finding an extraordinary man.

Of course, these things happened before "My Sassy Girl" was launched, otherwise, these relatives would probably be more enthusiastic.

But as the movie was released, Chu Yian knew that he could not stay here any longer, so he explained the situation to Zeng Lai's parents:

"Uncle and aunt, Xiao Lai and I are about to release our movie, and I have to go back to Beijing to deal with some work matters."

"So, I'll go back first."

"But don't worry, Xiao Lai and I will come back to see you often in the future."

Zeng Lai's parents naturally agreed with a smile. Their future son-in-law wanted to work hard for his career, and they had no reason to stop him.

Originally, Chu Yian wanted Zeng Lai to stay at home with his parents and go back later. As a result, Zeng's mother pushed her daughter out directly and said to her daughter privately:

"You silly girl, why don't you know how to be anxious?"

"The future son-in-law is so powerful, and there will be many women who will snatch him in the future, you have to keep a close eye on him."

"Now his movie is about to become popular. If you don't go back to help him at this time, are you waiting for other women to take advantage of the opportunity?"

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