I am reborn without a pattern
Chapter 777 Three Tips and Three Insurances
"The situation is complicated now. Although I have a special status, I cannot violate an unspoken rule, that is, I will not deliberately approach any side. Even the Liangjiang Province is the same."
After the welcome banquet, they were arranged to go to a sanatorium in Bingcheng, which is a welfare unit of the health and medical unit. Although it is not large in scale, the equipment and professional personnel are impeccable.
The place where Zhang Haonan and Yu Long chatted is a space that is almost a big bathhouse.
In fact, it is indeed a big bathhouse, but now it is reserved by two people. Wu Taian led people to guard the periphery, while Zhang Haonan and Yu Long were lying on the massage chair to relax their muscles.
The massage technique is very precise, and they are all masters.
In fact, they can also help with bone correction, but Zhang Haonan's skeleton has no problem at all, so Yu Long enjoyed it.
He is indeed under a lot of pressure.
"...Songjiang has been promoting my personal work and deeds. If I don't respond at all, it would be unreasonable."
"Isn't Shenzhou also promoting it? And they want to build your name card of 'capable official in Northeast China'. Can you avoid it?"
"That..."
This is where Yu Long is so great. The three parties who want to use him as a name card...
They are all second-generation top stars.
And they are not parasites in the business circle, but "political rising stars".
It is difficult for Yu Long's old parents to mediate. Whatever they do is wrong.
They can only use their wisdom.
Yu Long knows that he has to maintain the persona of a "cruel official", but how long can he be cool?
"We will be tied to Wang Chongqing throughout this year. All the publicity for projects and deeds must include him. Leave the rest to me."
"Wang Chongqing?"
"Such a desperate old man is still alive. He is very loyal. If you find an ordinary person who knows him on the street, they will say that he is loyal to the country, society and the people, and of course loyal to the central government."
"..."
"It just so happens that when I came to the Northeast, I randomly dealt with a few old men in the school in Beijing. There is a new public opinion tool to test, or a public opinion weapon. With destructive power, it also shows the positive side to the central government."
"..."
The massage master listened to and wrote down the conversation between the two.
But Zhang Haonan didn't mind them knowing it. It was not a bad thing to spread it to the ears of the new team in Bingcheng.
After the massage master left, Yu Xiaolong came in with drinks, opened a can of beer for his father, and then rarely clinked glasses with his useless old father.
As for Zhang Haonan, it was still ice cola as usual.
"Boss, how's the talk going?"
"No big problem, don't worry."
Zhang Haonan was drinking Coke, thinking that Yu Xiaolong might not be able to figure out the stakes, so he explained a little, "Keep a distance from Songjiang, strengthen the bond with Wang Chongqing, and then bypass the group of people in Shenzhou, Beijing. If there is anything to welcome and send off, just contact the State Council directly."
"..."
His face twitched. Yu Xiaolong knew that the competition was fierce now, but he didn't expect it to be so fierce.
Every inch of land must be fought for, and every penny must be haggled.
The intensity of the fight for Yu Long is even higher than that of "Zijin Technology".
"Let me first talk about what tools I use here."
"The first one is of course the traditional media channels. As long as Songjiang creates momentum, Liangjiang and Liangzhe will follow up simultaneously, and Songjiang will not be the only one in the propaganda channel."
With just this sentence, Yu Long was completely relieved.
The method used by Zhang Haonan is very simple... "expansion".
When only Songjiang's propaganda channels set up Yu Long as an example, Yu Long obviously owed a favor, and the old relationship was there, so there was no point in discussing it.
But with Liangjiang and Liangzhe, it's different.
This is the "free shipping zone" advancing and retreating together, and the harmonious synchronization of the spiritual civilization construction in the Yangtze River Delta.
Mayor Yu owes the "favor" of the Yangtze River Delta, not just Songjiang City.
Moreover, it can be expanded to directly stab the six provinces and one city in East China in one go, and when necessary, the Central Plains Province can be added.
Then it doesn't owe anyone.
In particular, the "Shashi system" has a set of propaganda strategies for the new century and new tools. Liangjiang Province often communicates internally, including this time to deal with those professors of the School of Political Science and Law who "shouted parents". Liangjiang Province saw how to operate throughout the process.
The online offensive is just one wave, which directly drives the fermentation of public opinion in the offline university circle, from the surface to the point, and then from the point to the surface.
At the same time, offline traditional paper media took advantage of the situation and reprinted an article from "Panda Continent", which directly pulled it all the way.
After all, there is no difference between reimbursing an expert and scholar at the dean level and reimbursing any one of the leadership team of a county-level city.
In addition, the "Haonan Tingtao" 2.0 process, the "Beijing Office" of Liangjiang Province accompanied the whole process, and naturally knew that the new form of application of the tool would definitely be put on the agenda.
Jiankang was panicking...
Although they secretly cursed Zhang Haonan as a piece of shit, they had to admit that this was also an opportunity.
There are gains and losses.
"Second, '嘁哩卡偳' has cooperated with the propaganda department of Liangjiang Province, and will launch the 'Government Online' function on July 1st. There is already a service center in Longzangpu. The full set of tools covers the official website , forum and PP chat machine. The official online video website will be launched on National Day, and there will be an introduction to the content of government work and popular science. Uncle Yu, you just need to show up and say something nice. If your acting skills are not up to standard, you can ask the old man surnamed Wei for advice."
"..."
"..."
At this time, the old man surnamed Wei was still in the capital talking about "investment promotion" with friends from the Western Regions. The scale was over 500 million, which made the Suzhou delegation's blood pressure rise immediately.
Shacheng is Siberia in Suzhou.
Rebellious.
But the bald old man was old enough, so he could only stare.
"Acting" is something that is almost meaningless for academics, but for experiential ones like the bald old man. His true feelings are revealed throughout the whole process, so he acts as he wants.
Yu Long naturally knew. He nodded slightly, took a sip of beer, and said, "Now that I have a rough understanding, does it count as a propaganda image in the new century and new situation?"
"right."
"Why do so many people obey the old man named Wei? Because he really knows every aspect of his rule. This requires a lot of research in the countryside, rather than practicing calligraphy in the office. So no matter how some people create a people-friendly image, they create It doesn’t work, but some people just use the same old TV lens, and the effect is good.”
What Zhang Haonan said was the investigation result of the "Shashi Strategy Department" and involved too much psychology and social psychology. He didn't understand it at all, but he also had his own knowledge and experience.
"It's just like you, boss. Who's not afraid of you outside? But the employees below don't think you're intimidating. Like the team leaders in the logistics department, some of them have only met once, and you remember their last names. This is Employees usually have bragging rights..."
Yu Xiaolong, who flattered him at the right time, drew inferences from one instance and quickly gave his useless old father a vivid example in front of him.
Although it is flattering, it does have the same logic.
Zhang Haonan did not deliberately engage in the "officer and soldier integration" thing, but he did sit down in the staff cafeteria. He ate whatever the staff ate, and he did know all the current backbones of the sales and logistics departments.
It's nothing to him, but it's rare for employees to meet their big boss. The reason why workers talk about it is that it's rare but not difficult.
Because the content of this discussion is extremely easy to copy, every grassroots employee has the opportunity.
Therefore, the internal publicity of "Sand Food Department" never engages in traditional methods. The boss who follows the process and talks about cooperation is actually not publicity, but just talking to all employees.
The real internal propaganda is Zhang Haonan's shortcomings.
Various absurd legends, such as lust, such as groups of wives and concubines, such as "dragon and phoenix twins", such as only the big one...
A pervert with obvious shortcomings is abstracted from reality; but this abstract thing is extremely real, which gives all employees a wonderful sense of participation in a large-scale comedy.
In addition, Zhang Haonan is indeed lustful and likes people with big breasts, which brings a more concrete reality.
After all, even the local bureaucrats, although they don't say it, now as long as they receive Boss Zhang, they only want to be big and not beautiful.
Because big is beautiful!
"Uncle Yu, although it was a joke, what Xiaolong just said is indeed true. Therefore, when promoting online, I will send someone to come over with a new design. Whether it is the plot or the lines, they must be different from the usual, online Publicity should focus on certain points, and the rest can be discarded. Because online content is too rich and the amount of information is too large, most people can only grasp a few keywords, and a lot of information is omitted. . So don’t use the same old propaganda model, it will be counterproductive. ”
"Secondly, Wang Chongqing will take the lead and focus on shaping him into a new 'pioneer of the era'. Then he will bring you out. Of course, you won't be the only one, there will be at least ten or twenty. So this time when I come here, I also want to have a meal with some local tough guys in Blackwater Province. I can resist temptation and pressure and survive difficult times. It is worth publicizing. "
"Although there is suspicion of taking advantage, it is a win-win situation."
Zhang Haonan thought very carefully, and Yu Long didn't have any anxiety at the end.
He is just afraid that he will become the only "lone minister", which would be really troublesome.
As a "cool official", being mixed with other "lone ministers" will reduce the sense of existence of the "cool official".
He knows the strategy, but he doesn’t have so many resources.
If you use the Yu family, you're back to square one, and you have to deal with old colleagues from Songjiang.
"Third, I will try my best to upgrade Xilan County's project to the national level in the second half of this year. At that time, you can go to the central government's explanation meeting and go directly to the capital or report to the Government Affairs Council. This It’s the last line of insurance, don’t use it if you can.”
"Why?"
Yu Xiaolong was confused.
"Tsk, the reconstruction and transformation of Xilan County itself is a national-level project, but there is a process for upgrading the level. You cannot get all the credit in one term. If we directly advance it now, it will definitely consume a lot of additional investment. Different levels of projects, supporting service standards It's different. According to what Boss You said, it will be improved in the second half of the year. At least the railway and road transportation will have to add new approvals. Do you think it is as simple as changing the composition for next year? It’s not just a matter of one or two people, it’s a matter of tens or hundreds of thousands of people.”
After Yu Long explained it to his son, he also said with emotion, "Boss Zhang, except for you, there are probably not many companies with the amount of funds to open up relationships."
"There is definitely some, but one hundred percent will not throw the banknotes into Xilan County."
Zhang Haonan was calm and calm, but Yu Long was not at peace in his heart. If he did not give an explanation to many ministries, commissions, and enterprise groups, it would be difficult for this matter to happen.
A department or a related central enterprise must start with at least 100 million yuan, and it must be a long-term business, not a one-time deal.
For example, the railway department has to support millions of people. How can it change the business arrangements of the local bureau in the second half of the year?
So it has to pay more.
The total investment of the "Shashi system" here is 10 billion yuan. Now if it wants to accelerate, it must pay most of the 10 billion yuan in advance.
Originally, it paid a little every year, but now it may be necessary to directly slam 10 billion yuan in cash on the table.
Then the central government took it to distribute to the ministries and commissions below.
How to distribute?
Whoever cooperates well will get first; whoever provides more services will get more.
That's it.
Unfortunately, it is impossible to play like this according to common sense.
Of course, if it is against common sense, it is reasonable.
The "God of Wealth" has arrived, rich and prosperous.
Reasonable.
Three insurances, each one is tailor-made. Yu Long now only hates that he is old. If he was born a few years later and met Zhang Haonan...
Wouldn't it take off?
What a pity, what a pity.
At this time, Yu Long was extremely envious of the relatively younger Xu Zhentao, Zhang Jishen and others. These young people were really firm in their positions, excellent in quality, and admirable in spirit...
The Yu family father and son did not mind being tied to Zhang Haonan. After all, Zhang Haonan was not an ordinary businessman. If he died suddenly now, he would still have the national flag covered on his body. His contribution was there, although this contribution was somewhat incidental.
When Zhang Haonan found a "nest" to sleep, the Yu family father and son drank some wine in the middle of the night. At one or two o'clock in the morning in the Ice City, you can find food on the main road, and you can fry, grill and grill everything. It's amazing.
For people in the Yangtze River Delta, it is still a brand new experience.
While eating skewers, Xiao Yu asked Lao Yu, "Dad, are there any relatives in the house, especially grandmas?"
"..."
Speechless, Lao Yu looked at his son as if he was a pervert, and even more perverted, he said with a face full of shame: "No."
"I wonder what kind of girl Zhang Yu will like when he grows up."
"Yeah..."
Taking a bite of the roasted pig's trotter tendon, Lao Yu sighed again.
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