I didn't want to be an actor

Brother Liang has extended his vacation again...

Oh, Yang Mi took Jing Tian to Japan for a trip...

She also asked Brother Liang if he wanted to go with them.

For the sake of his waist, forget it...

Mainly, Brother Liang does have a job.

I originally thought that I would go back to Shanghai to continue filming "Kim's Secretary" after the theater promotion meeting, but...I still have to accompany her to run a few promotional activities...

There is no way, this thing is written in the contract-there will be specific requirements for no less than a few promotional activities.

"Watergate Bridge" is definitely the first, "Super Family" is withdrawn, and the only opponent of "Miracle" is "Four Seas"...

The basic market of the Spring Festival is 10 billion, with a fluctuation of 3 billion.

10 billion + 3 billion!

Then let's look at the ticket price. The average ticket price for the Spring Festival in 2021 is about 43 yuan, about 42 yuan in 2019, and about 38 yuan in 2018.

In 2022, it is about 54 yuan, which is 11-16 yuan higher than the ticket price in previous years. This means that the money that could watch three movies in previous years can now only watch two and a half movies.

But movie tickets are not sold half a ticket, so four is five. The money for three movies before can now watch two movies, which means that the box office will be concentrated on two movies, and other movies can only eat their leftovers.

"Watergate Bridge" is definitely the first...

It enters the Spring Festival, just like the immortals on land destroying the heavenly realm. "Watergate Bridge" is the giant of the Spring Festival. Other movies are cannon fodder. No matter how much they shout "This is love", in the end it is "Love you MP Mahua Love"!

Then who is the second is very important!

To be honest, "Four Seas" is too good to be sold, director Han Han!

Look at the lineup: starring Shen Teng + Liu Haoran, supporting roles Yin Zheng, Qiao Shan, Huang Xiaoming, and even Feng Shaofeng and Chen Xiaochun came to play soy sauce!

The theme is also about racing…

The last big hit “Speeding Life” is also about the same theme!

The cinema gave a box office forecast of 2 billion.

It is easy to understand…

“Miracle”, the cinema’s box office forecast is 2.5 billion.

Based on the number of people who want to watch and the pre-sale box office, the conclusion is drawn - as of January 20, there are still ten days before the Spring Festival officially opens, “Miracle Stupid Kid” has 752,000 people who want to watch it, and a pre-sale box office of 42.09 million…

It even exceeds the 34 million pre-sale of “Watergate Bridge”…

Brother Liang knows that the original time and space “Miracle” was a dud - the total box office did not reach 1.4 billion.

A live-action movie that did not reach 1.5 billion box office is a failure during the Spring Festival!

Scheduling fees, marketing fees, which one does not cost money?

During the normal period, the admission fee is about 40 to 50 million, but during the Spring Festival, it starts at 150 million…

Add the cost…

So, Wang Yibing said, “All or Nothing”, “Second-hand Masterpiece” and “Miracle Stupid Kid” present a situation of “earning one, losing one and breaking even”. ’

That’s right, in the original time and space, “Miracle Stupid Kid” can only be considered to break even!

Then the publicity and production costs of this movie must have cost at least 400 million yuan.

——You have to do pre-sales. After all, other movies do pre-sales, and if you don’t follow suit, how can pre-sales be increased?

If pre-sales don’t increase, the screening schedule will not increase. Are you just waiting for the audience to buy tickets on the spot on the Spring Festival?

In addition, the so-called admission fee is the money you spend as a producer to ensure the screening schedule and publicity. How much you invest depends on yourself. This is the same as investment. If you don’t invest or invest less, you are likely to be cannon fodder. There is market potential in the schedule, and there will always be big capital betting.

Cinemas also accept fruit releases. “The Wandering Earth” did not pay the screening fee, but “The Wandering Earth” has 25% of the screening schedule backed by China Film, plus the quality and word-of-mouth counterattack...

Ordinary movies may not wait for the so-called word-of-mouth counterattack...

Liang Ge doesn’t care about this, he is just working!

He did not invest in the film "Miracle" and did not even sign a profit-sharing contract, but received a salary of 30 million yuan.

So, he is now fulfilling his obligations as an actor, which is his job.

…

"The main audience of movies is always young people around 20 years old... At this stage, people born after 1995 and 2000 have become the mainstream movie-watching group, and their self-awareness is stronger than that of previous audiences.

In the past, audiences would go to see a movie when they heard that director Zhang Yimou and Feng Xiaogang had made a movie.

But now the audience's awareness will be clearer, they know what they want to watch, and they will have their own choices.

If your movie does not meet his expectations, he will not buy a ticket..."

Wang Yibing, Wen Muye, and Shen Liang were interviewed by "China Film Report", and Wang Yibing talked about the film market.

"It's about doing a good job of typification. The type label must be very clear. The audience comes to watch movies with expectations. They know clearly what they want. They come in and see it. They have a pleasant viewing experience. They will give you a thumbs up when they leave. If the product is not what they said, they will scold you when they leave! And they will post on WeChat Moments and Weibo, and express their unhappy emotions in various ways..."

"So what do you think is the highlight of "Miracle Stupid Kid"?"

"Although the story is fictional, it feels very close to reality..."

"I want to ask Shen Liang, Director Wen Muye is known as "Wen Bao Bao" when filming "Dying to Survive". Did you feel the director's rigor in details during this filming? Which scenes were improvised without planning?"

"For example, I yelled countless times during filming at night, and my voice was almost hoarse, but I was always protecting it. The director has very high requirements, including photography, all scheduling details, and rhythm, which must be meticulous..."

"Are you used to it?"

Shen Liang thought for a moment and said, "At first I was not used to it... Anyone who fails 18 times will doubt himself..."

"What happened later?"

"Later... I figured it out..."

"What did you figure out?"

"I am just an actor... This play is directed by Director Wen, and I have received the film fee, so I will just follow the requirements of the client and adjust myself..."

"It seems that Shen Liang is full of resentment towards Wen Baobao!"

"Yes," Shen Liang nodded seriously: "... At the beginning, I was indeed full of resentment, but later, I got to know him and gradually understood him... He was under a lot of pressure!"

"Are you talking about Wen Muye?"

"Yes "Shen Liang patted Wen Muye on the shoulder: "His last movie was "Dying to Survive", which was praised by the audience... The theme of "Miracle Stupid Kid" is naturally not popular with the mass market..."

"Why do you say that?"

"The current environment is not good, the economy is down, and the public is unwilling to believe in the fantasy story of breaking through the class... It is difficult to make people believe in this story, so you have to work harder on Jinghao, the character I play..."

Wen Muye nodded: "We couldn't find a breakthrough point at the beginning. I have never started a business, I don't know much, and I don't understand it, so I have to Touch it, and it has its own limitations. There is no way to do something critical of realism. We can only try to make a story about a pair of brothers and sisters..."

"The entry point has been changed to treating the sister's illness..."

"Why change it like this?"

Wen Muye: "To make an entrepreneurial film without limitations, it may not be about success, but about the price you have to pay as a successful person. You can't just write about the bright side. You have to write about what this person needs to pay, such as greed, desire, and disputes.

A startup movie will be missing a lot if it can't talk about the price.

But this is a "propositional composition", so The method we used was to extend it back to the small emotions between brothers and sisters. "

"What is the biggest difficulty?"

"The time is too tight. There are only eight months from the time we first received the task to the release. The script may only take more than two months to write. It is not like the script of "Dying to Survive", which I wrote for more than two years. The film "Miracle" only took three and a half months to prepare and then start shooting, and less than two months for post-editing..."

Shen Liang interrupted: "I have seen the finished film, it is already very good, although there are some minor flaws, but there is no perfect movie? I give it 80 points!"