I have a career panel.
Chapter 148
Xiao Miao was pulled too high by the sales of garbage bags because of the main activity slot of 618. Therefore, although the two products of this small activity in the corner also had obvious growth, it was not so big compared with the overall performance.
But the products of Wu Zhou's own company, which had always been sold only by "natural flow", performed completely differently after entering the activity slot, and it felt a bit like soaring.
The original single-hour turnover, which was fluctuating at just over 1,000 per hour, soared to 2,511 in the first hour because of these three activity products.
However, Wu Zhou had studied the time point of 5 o'clock, which was a relatively flat consumption time point.
After 7 o'clock in the evening, the traffic will rise again.
Sure enough, when it was 7 o'clock in the evening, the performance of Wu Zhou's company's backstage soared to 3,211 yuan.
At 8 o'clock, it was 3,391.
At 9 o'clock, it slipped slightly and came to 3,210.
That night, Wu Zhou was still working overtime.
After all, I can't sleep if I don't watch it to the end.
It's almost the same on Alibaba.
With the last two hours of 618 coming to an end, consumers are also impulsive.
The last wave of sprint...
At 10 o'clock, the performance of Wu Zhou's company's backstage soared to 5219.
Xiao Miao's backstage was even more outrageous, selling 16,122 yuan at 10 o'clock.
At 11 o'clock.
The performance of Wu Zhou's company's backstage rose again, reaching 7129 yuan.
And the performance of Xiao Miao's backstage also rushed to 21,002 yuan.
At 01:00 on June 19, 618 officially ended!
Aoki was still sitting at his workstation on Alibaba's side, looking at this wave of 618 performance, and finally smiled on his face. Fortunately, some merchants are still very powerful.
There should be no problem with the KPI.
After the overall review, the next step is to segment the contribution of merchants.
The first two are, as expected, Jingcheng Company and Hongda Trade, two big-name operators.
The two companies fully supported the promotion this time. The products on the event pit were both discounted and discounted, so the total output was still good.
But when I saw the third one...
Qingmu's smile froze, he couldn't believe it!
Then his mouth gradually became impolite...
Fortunately, it wasn't long before he cursed last time, and this time he controlled his "Fuck..." in time! But he couldn't control his facial expression!
But at this moment, the colleagues around him were actually looking at the performance of the categories they were responsible for, and they didn't have the time to pay attention to Qingmu!
Then Qingmu stared at the third place in the background.
Xiao Miao...
It was Xiao Miao.
Click to view details and check the specific contribution to the performance.
As expected, the garbage bag contributed the most, but the performance of the steel wool and plastic wrap behind it was also very good!
"This Wu Zhou..." Qingmu smiled and whispered Wu Zhou's name!
He really didn't expect that Wu Zhou could pull the revenue of the entire company's backend to the third place in the category with just one "activity slot"!
If he was given another one, he could sprint to the second place...
"Xiao Miao sells so well, what about Wu Zhou's own company?" Qingmu couldn't help but be curious, and the ball slowly slid down. He thought that Wu Zhou's other company must sell well, so it should also be in the front position.
And soon, Wu Zhou's Modu Qiyou Trading Co., Ltd. appeared in his field of vision, sixth place!
"Awesome!" Qingmu whispered.
Wu Zhou's own company, he remembered very clearly, was put on sale at the end of May, and Wu Zhou was still thinking about transferring Xiao Miao's activity product opportunity to his own brand.
Qingmu thought about the scene at that time, and his face still had a playful smile on his face.
But as the sales contribution of Wu Zhou's company's backend products unfolded from top to bottom, his expression changed again.
"Oh my god, they are all OK!"
If Xiao Miao's products are leading by a cliff, relying on a single hit to violently boost performance, the performance gap of the following products is relatively large.
As for Wu Zhou's own products, the overall performance distribution will appear to be "too normal".
Almost every sales division has several products... a very healthy product distribution!
"No, it's not normal!" Qingmu quickly reacted, this is not normal at all.
Because except for those big brands that have close to this "product distribution ability".
Most of the small brands that rushed to the front are actually similar to "Xiao Miao".There is a product under the brand that sells well, thus boosting the overall performance.
"Awesome, awesome, awesome..." Qingmu felt that Wu Zhou was awesome the more he looked at it! ! ! He couldn't help but mutter...
If Wu Zhou was by his side at this moment, he would definitely give Wu Zhou a thumbs up.
His original evaluation of Wu Zhou was indeed correct.
"An operation expert, an absolute operation expert. A small brand can actually operate the sales distribution structure of a big brand. This is fucking..."
Qingmu looked at Wu Zhou's product performance and sales, and his hands stopped moving completely. His colleagues left one by one, but they didn't interrupt his thoughts at this moment.
Gradually, he made a decision.
Then, he started moving again and opened the Qianniu group of the category he was responsible for!
What caught my eye was some "small and medium-sized merchants" still arguing and chatting in the group...
"I'll help you once, whether you can learn or not depends on you!" Qingmu thought to himself, and his fingers began to type on the keyboard...
"@Hongda Shangmao-Sister Zhu@Jingcheng-Hongtao@Xiao Miao-Wu Zhou"
Qingmu first @ed the Qianniu accounts of three people in the group.
Then in less than 1 minute.
Sister Zhu: Arrived
Hongtao: Arrived
Wu Zhou originally wanted to wait and see, because he felt that it didn't seem like a good thing.
So he would wait and see.
Who would have thought that so many merchants were still online in the middle of the night, and Sister Zhu and Hongtao actually replied to Qingmu's message as soon as possible.
As a small merchant, he could only follow the crowd and reply: Arrived.
However, the merchants in the group who had not rested yet were actually very curious.
What was going on?
If it was just @ing the big merchants in the two groups, then everyone could probably guess what it was, after all, 618 just ended.
But if Xiao Miao, a "low-class" merchant, was also circled, everyone felt a little confused for a while.
Those merchants who were named and dissed by the waiter in the afternoon and even threatened to withdraw their event resources for next month, even at this time, they would think "sinisterly" in their hearts, whether these three merchants also offended Qingmu.
Liu Yuanyuan is at home now, and she is actually looking forward to the next list.
After all, if those two big merchants and Wu Zhou, the "former excellent operator", were also criticized by the waiter, wouldn't it also prove from the side that there is actually nothing wrong with her work!
Thinking about the afternoon, when she was about to get off work, Xu Wenxia suddenly rushed to the company and talked to her alone... She actually asked her to assist Xu Wenli in the future and she would be an assistant again! ! !
She felt very uncomfortable!
So at this moment, she was looking forward to the news that Qingmu was about to release in the group.
And she didn't have to wait long, the news came out...
"This time, the company is very well prepared! The traffic diversion to our Tmall supermarket channel is also very large! Some merchants have taken on this wave of traffic and jumped up, but there are also merchants who still perform mediocrely under the premise of such a large amount of traffic! I won't repeat them here." After a while, Qingmu sent out this time.
Instantly, those merchants who were originally prepared to eat melons and watch the show had a bad premonition in their hearts!
Sure enough, Qingmu sent out the third sentence right after that!
"Congratulations to the three bosses above, who have topped the 618 sales and become the top 3 in our department store category!"
"Everyone must learn from the bosses! Why can their sales be in the top three, but you can't? Think about the reason! If you don't understand, you have to ask, take the initiative to ask! Beg to ask!!! I hope to see new figures next time on Double Eleven!"
Aoki's words made everyone who was still in front of the computer unbelievable at this moment...
"Xiao Miao is actually the third!"
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