I have a career panel.
Chapter 168
After all, Li Sisi's company cooperates with some "big brands", so they come into contact with many rich people.
She has also heard a lot of black materials about these "rich people" from the boss and the company's salesperson.
Those "bosses" who are polite and courteous on the surface are actually eating, drinking, gambling, having mistresses, etc.
These things are extremely common.
For the sake of being a woman.
Li Sisi just wanted to remind Xu Yaqi a little.
But when she looked at Wu Zhou, she looked at him a few more times.
Because "rich people become bad", rich people face much more temptations than ordinary people, so they are more likely to change. Wu Zhou, the boss, is said to be doing well in the department store, and now he has taken on many big beauty brands. In the future, he will definitely become "rich" without any accidents!
But Wu Zhou didn't know what she was thinking, so he smiled and nodded at her, indicating that he agreed with the point she just said.
After all, when Wu Zhou was an intermediary before, he also came into contact with many rich people.
When they are together, they will show a lot of "cultivation", generosity and casualness, but when it comes to their own interests, they will show a bit of their true nature.
Even a rich man like Liu Heng doesn't care about "small money" and is extremely generous.
But when it comes to more money, they will investigate and understand, and finally use this as a handle to "haggle" and not be so generous.
Zhong Zhengtao, the spoiler, left.
But there is still one more person at the table.
Li Sisi looked at Wu Zhou again, after all, this is his classmate.
Signal Wu Zhou to comfort her!
But when Wu Zhou looked over, he spread his hands slightly, indicating that he was not familiar with her.
Xu Yaqi kept her head down at this moment, and was embarrassed to face her old classmate. Finally, after waiting for a while, she looked outside the door and could no longer see Zhong Zhengtao.
Then she raised her head again, forced a smile on her face, and looked at Li Sisi.
"Thank you!"
Then she looked at Wu Zhou again.
"I'll go back first, bye!"
Xu Yaqi stood up, picked up her small bag, and left in a hurry.
Wu Zhou glanced at her graceful back, and quickly retracted his gaze!
At this moment, there were only two people left at the table.
But Li Sisi had lost her appetite because of Zhong Zhengtao.
Wu Zhou didn't mind and started eating with big mouthfuls.
"Waiter, another bowl of rice!" Wu Zhou raised his hand and called.
Soon, the waiter brought a full bowl of freshly served white rice, each grain was crystal clear and full of rice fragrance.
Wu Zhou continued to eat with big mouthfuls with the delicious dishes.
Looking at Wu Zhou's eating, Li Sisi felt that she seemed to have a little appetite again.
Picked the dish that Zhong Zhengtao hadn't touched with his chopsticks, and started eating.
Wu Zhou ate 3 bowls in a row and was finally full.
"It's really delicious!" After putting down his bowl and chopsticks, Wu Zhou looked at the half-finished plates in front of him and praised them, feeling very satisfied.
After all, Zhong Zhengtao ordered a few dishes, and he left without touching anything. In the end, he even paid the bill considerately...
Tsk tsk tsk, saved money...
Li Sisi also put down her bowl and chopsticks after seeing Wu Zhou finish eating. Her small stomach couldn't eat much.
However, after what happened just now, and the distance between the two was relatively close.
The "sense of alienation" when the two met at the beginning has faded a lot.
Even if they don't talk much, it doesn't feel too awkward...
"Has anyone ever told you that you are more beautiful without makeup than with makeup! "Wu Zhou finished eating first, and then he looked at Li Sisi again, and finally said what he wanted to say at the beginning very seriously.
At least, Wu Zhou thought so. Li Sisi now looked much better than the "heavy makeup" she had seen before.
Li Sisi just hummed lightly, and she didn't know what this hum meant.
She didn't look at Wu Zhou.
Finally, she found that Wu Zhou seemed to be looking at her intentionally or unintentionally.
The earlobe gradually turned slightly red.
"Your products should be on the shelves, how are they selling?" Li Sisi casually switched to another topic.
"Well, they are on the shelves, and they are selling well! "Wu Zhou said casually.
"These big brands have loyal old customers, so there is no need to worry too much about the early sales accumulation, and the fault tolerance rate will be much higher. Even if they are out of stock, they can easily recover sales by re-delivering them..." Li Sisi briefly talked about her experience in operating these big brands.
Wu Zhou also listened carefully... They are all "experiences of old predecessors".
NoAt the end of the conversation, Li Sisi finally asked Wu Zhou, who had been silent all this time.
"What do you plan to do with those non-branded products?" Li Sisi really wanted to hear what kind of operation ideas Wu Zhou would have in operating these "non" branded products.
"For small brands, in my opinion, brand positioning is more important in the early stage, and it is best to have a single feature. After hitting that selling point, you can then develop a series of products..."
"Instead of just doing whatever sells well."
When Wu Zhou said this, Li Sisi nodded in agreement.
After all, she also has some small and medium-sized beauty brands under her. For many brands, it feels like the products are actually the same, just changing the brand name and packaging....
"But this is up to the brand. If I operate it, I will optimize it from the bottom logic..."
"Traffic = display * conversion. The display of a page is definitely higher at the top, but it must also be higher at the bottom. Make the picture good and have some characteristics to attract consumers' attention, and finally the traffic will be high."
"Traffic * conversion = actual number of buyers. For this, you have to work hard on the main picture and text description of the product! Find the buying points of similar popular consumers, and make a good product description based on the buying points to improve conversion."
"Sales = number of buyers * customer orders. This can be matched to tell consumers which products of the company can be combined to enhance the effect in a targeted manner. Then, on the details page, make the targeted shopping links to facilitate consumers to add to cart..." Wu Zhou roughly described the overall idea.
Li Sisi listened very carefully, and also interspersed some of her own understandings, and discussed with Wu Zhou. The two gave each other some examples and exchanged their experiences.
Li Sisi's way of "finding good pictures" is actually testing pictures!
Let the artists make various pictures, and then test them one by one through the background of the Tmall store in the form of direct train payment.
Those pictures with good data performance will be kept.
It is still very reproducible.
Relatively speaking, Wu Zhou's method is much more mysterious.
Directly through a large number of pictures, then brain simulation, and finally get what you want, let the artist realize...
The point is that Wu Zhou's method, he self-evaluates that the "success rate" is very high.
Anyway, Li Sisi just listened, nodded, and then... couldn't learn...
In fact, even for the highly operational work of testing pictures, there are still many operators who know it, but can't do it well!
Most of the excellent operators are not strong in their work ability in an all-round way, but strong in a single "point".
It can be said that each of the top merchants in the industry has their own "unique skills", and they are the kind of unique skills that others can't learn even if they say it out.
During this exchange, Li Sisi felt that Wu Zhou also seemed to have the potential for this "unique skill".
Wu Zhou shared the "dry goods" in operation. Li Sisi is not the kind of person who likes to take advantage.
I thought of the brands that Wu Zhou has been representing during this period.
I directly shared some of the bumps and bumps I encountered when dealing with these brands in the past!
"These top brands have many offline dealers, and their prices will be closely monitored. If they are slightly underpriced, they may be reported. And after the volume increases, it will be easy for some people to target them and want to poach them, so you have to be prepared in advance!"
"When signing a contract, sign it as long as you can. It is best to add a supplementary agreement and a high amount of compensation for breach of contract! In this way, even if the brand really breaches the contract, it doesn't matter, as long as the money is in hand!"
"Don't listen to the promises made by the bosses or salesmen of these brands. Some people's words are actually almost like farting. It is still necessary to write them down in black and white and sign and seal them to be truly effective."
"Position yourself correctly. You are just a dealer, and for dealers, making money is the first priority."
"If the brand of the product you operate is okay, you can take the initiative to ask the waiter for some resources, and the waiter will give them."
"......"
As we chatted, the topic came out...
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