I have to teach the world a lesson
Chapter 369 The trigger of the capital war!
In the early morning of July 23rd.
Li Yanhong clicked on [Qiangsheng Online Mall].
[We launch a boutique purchase every day, the lowest price is 1 yuan! 】
As soon as she clicked on it, she saw such a pop-up advertisement.
Looking at the pop-up advertisement, Li Yanhong lost consciousness for a moment, and then took a deep breath.
Buying products for 1 yuan, this gimmick is so crazy!
It’s so crazy that [Qiangsheng Online Mall] has only been online for four days. The number of members of the website has reached an astonishing 200,000, and the peak number of daily visits has exceeded 700,000!
This data is naturally incomparable to [Taozhu.com], but this wave of traffic made Zhang Sheng understand!
After Li Yanhong thought for a while, she began to browse the brands of merchants in the [Qiangsheng Online Mall].
In four days, all 150 brand merchants have settled in, and a steady stream of subsequent merchants are queuing up.
She saw the latest page again.
There is a member voting system for the [Brand Admission Area] on the latest page. This system contains brands that have applied for admission but are under review.
The brand with the highest votes is called [Lianzhong Department Store].
[Lianzhong Department Store] is not a first-line department store brand in China, but its reputation has always been very good in this circle, and its member votes have reached an astonishing 10,000 votes.
Li Yanhong continued to browse the "new" rules of [Qiangsheng Online Mall]. After reading them one by one, she began to have a headache.
She was about to contact [Hongsen Capital] with her [Minuo Group Buying] financing plan, but every operational idea in the plan was completely blown away by [Qiangsheng Online Mall].
in other words……
With [Qiang Sheng Online Mall] at the forefront, her [Mi Nuo Group Buying] will find it difficult to attract attention with the "tens of billions" gimmick again in the market.
but……
If he can use the same routine, I can naturally use it too. The core of consumers is discounts!
As long as I get a better deal than him, that’s fine!
Li Yanhong stared at the page.
After hesitating for a moment, he immediately lowered his head.
She simply and shamelessly copied all the operation plans from [Qiangsheng Online Mall], rebranded them, and added them to her own plan for [Minuo Group Purchase].
After doing all this, she made a call to Jin Shijie, the vice president of [Shengshi Entertainment].
"Mr. Jin, is Hongsen Capital here?"
"Will be here this morning."
"Okay, then I'll come to the company first and let's discuss the plan."
"OK!"
After making the call, Li Yanhong left home with her laptop, got into the car, and drove in the direction of [Shengshi Entertainment].
The early morning in Yanjing is still lively.
Li Yanhong saw the advertisements at the street entrance...
While she was deep in thought, she was wondering what the second most important point of her [Minuo Group Buying] plan would be besides learning from [Qiangsheng Online Mall]...
Then, a light flashed in her mind.
Although [Qiangsheng Online Mall] is currently doing very well and looks like it is about to become a big hit, its capital is very weak.
There is a complete difference between operations with capital and operations without capital!
His advertising is more of an online "gimmick", but offline, for example, on buses, subways, shopping malls, and even TV ads...
He has no money!
Moreover, the so-called [tens of billions of subsidies] is actually a numbers game. If there is no real capital to step down, this game can indeed be played. But once the real capital comes and he fails to raise the money, he always chooses to fight alone. If so, he simply cannot withstand the heavy pressure of capital.
and……
The brands that Zhang Sheng cooperates with are basically second- and third-tier brands. Looking at the 150 brands, none of them are first-tier!
The advantage of [Minuo Group Buying] is that it is backed by [Shengshi Entertainment] and has countless celebrity resources and advertising resources. She can use a small amount of capital to do the greatest publicity!
At the same time, as long as Mr. Jin Shijie is willing to come forward, she will be able to open up cooperation channels for first-tier brands. At that time, she will stand in a high-end position and seize the first-tier city markets such as Yanjing, Shanghai, and Yangcheng...
The car quickly drove to the parking space of [Shengshi Entertainment].
Although everyone knew that she was expelled from the [Shengshi Entertainment] system, behind the scenes, Jin Shijie did not give up on her.
"Mr. Jin!"
"Sister Hong, come here, let's talk about the plan."
"good!"
She walked into Jin Shijie's office.
Jin Shijie didn't talk nonsense to her, but directly talked about the [Mi Nuo Group Buying] plan.
This conversation lasted until 8:30 in the morning.
Jin Shijie frowned and looked at the time.
The time scheduled with the leaders of [Hongsen Capital] has exceeded, but [Hongsen Capital] did not come!
He immediately made a phone call there.
After making the call...
Jin Shijie's face looked ugly.
"What's wrong, Mr. Jin?"
"Hongsen Capital went to [NC Entertainment]."
"Oh, he told me a few days ago that it was impossible to go to other capitals. Unexpectedly..." Li Yanhong was stunned for a moment after hearing the news, and then a somewhat complicated expression appeared on her face.
"Who would refuse capital investment?" Jin Shijie frowned deeply: "If Zhang Sheng gets the investment from Hongsen Capital, our [Minuo Group Buying] will have to change the way to talk to the leaders behind Hongsen. However, you Don’t worry too much, Hongsen Capital is behind us [Shengshi Entertainment], and we have local advantages.”
"Yes, I know……"
"Keep waiting and make the plan more beautiful."
"good!"
…………………………
Capital is always sharp.
After Google failed to acquire the group-buying website Groupon, it did not cause any big waves in the United States.
But the capital at the top of the commercial food chain smelled something different.
They set their sights on China on the other side of the ocean!
Over there is an unexplored wilderness, not only with a consumer market of more than one billion, but also a unique petri dish for the Internet!
Whoever can capture this billion-plus market and ascend to the throne will receive unimaginable rewards in the future!
[Hongsen Capital] has a huge localized fund in China.
Localization funds have invested in a number of industries...
Including but not limited to Internet companies [Taozhu.com] and [Duanmu Games], entertainment companies [Shengshi Entertainment] and [Xiaoxu Music], automobile companies [Hongtu], [Jirui]...
There is a shadow of [Hongsen Capital] behind many companies that are familiar to ordinary people.
Pang Lei is one of the leaders of [Hongsen Capital]’s localization fund in China.
It is also the bridge between [Shengshi Entertainment] and [Hongsen Capital] senior management...
A Rolls-Royce was driving in the direction of [NC Entertainment].
in the car.
Pang Lei looked at the information of [NC Entertainment] and Zhang Sheng over and over again.
Just a week ago.
Jin Shijie from [Shengshi Entertainment] called him and told him the plan of [Minuo Group Buying Network].
He was very interested in the plan of this group buying website and immediately reported it to the old and American leaders on the other side of the ocean.
In fact, as early as a few months ago, the leaders of Laos and the United States had their eyes on the Chinese [group buying] market, but they could not find a suitable opportunity for a while.
They readily approved an investment of US$500 million for Pang Lei and asked him to start China's [Group Buying Market]!
After receiving the first batch of US$500 million in capital investment, Pang Lei had actually been considering [Minuo Group Buying].
On the one hand, [Shengshi Entertainment] is considered the main company and has its own resources, which can be integrated with each other to reduce the cost of publicity and maximize investment benefits. On the other hand, he sees the hope of [Minuo Group Buying].
This thought lasted until three days ago!
Three days ago!
He saw that the dark horses of [Qiangsheng Online Mall] suddenly appeared and caused quite a stir in the group buying market!
The unique "tens of billions" operating gimmicks, coupons obtained by clicking on the link and forwarding, buying a mobile phone for one yuan and other novel operations attracted his attention.
that moment……
He seemed to see his ideal company flourishing.
"Mr. Pang, we have contacted Mr. Zhang from [NC Entertainment]."
"okay……"
"However, it seems that another capital company is also looking for Mr. Zhang and is currently chatting in Mr. Zhang's office..."
"who?"
"China [Hongtian Capital] Li Zongyao..."
"China [Hongtian Capital]..."
Pang Lei frowned and repeated this sentence.
Then...
[Hongtian Capital] Li Zongyao’s information appeared in his mind like a fleeting glance.
[Hongtian Capital] is an R capital, and Li Zongyao is the spokesperson of Hongtian Capital in China.
In recent years, [Hongtian Capital] has invested in Qgou, Weibo, [Dahua Games] and other companies, all of which have achieved great success.
Pang Lei closed his eyes.
Suddenly I felt that a war without gunpowder was starting.
He smelled a strong smell of blood.
After a moment, he opened his eyes.
"I remember that the person standing behind Weibo CEO Zhang Xing is Li Zongyao, right?"
"yes!"
"Zhang Xing is working on his [Tuantuan.com]. Li Zongyao invested in [Tuantuan.com] and now wants to enter Zhang Sheng's [Qiangsheng Online Mall]. It seems... Hongtian Capital's ambitions are really not small."
Pang Lei muttered this sentence.
Then...
The car stopped.
Through the window, he saw an office building.
In front of the office building, there were countless reporters and some businesses queuing up to cooperate.
Zhang Sheng’s marketing is really ruthless!
When many group buying companies were discussing how to make plans, he had already taken the lead!
This wave of traffic will catch countless people off guard!
Pang Lei walked through the noisy crowd, then opened the door and walked into the [NC Entertainment] hall.
He saw a little girl coming over with a smile.
"Mr. Pang, please come this way. Mr. Zhang is talking about something..."
"good!"
The little girl led Pang Lei to sit in the lounge.
As soon as he sat down, and before he even had time to pour tea, Pang Lei saw the little girl approaching the hall door with a warm smile again...
He turned his head, and then he saw another acquaintance...
[Pulse Capital] Huaxia’s spokesperson Xu Chao walked in.
When he saw Xu Chao, Pang Lei narrowed his eyes.
not good!
Something might happen!
(Ask for monthly ticket)
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