I Know Everything
Chapter 135 The Battle Begins! !
Inside the TV, the reporter is interviewing Zheng Rongrong.
Zheng Rongrong, who was dressed in formal attire, looked radiant.
Reporter: Mr. Zheng, everyone is saying that you are making money at a loss this time. You spent a total of 700 million publicity funds, but in the end you haven't received 100 million in return. What do you think?
Zheng Rongrong said with a smile: When any company expands new business, it needs a huge capital investment to develop the market. Although we spent 700 million, it seems that this is a lot of money, but the return is far more than here.
Reporter: Oh? Can you elaborate?
Zheng Rongrong replied: First of all, the first one is the publishing right of Love Letter we recently obtained. In this regard, we expect to get 200 million yuan in publishing fees. Adding some previous income, we actually only spent 400 million yuan. about 100 million.
And the second, and more important, before Love Letter, who would believe that Shanhai.com really wanted to make a movie? They all felt that we were unprofessional and not a good choice.
But now it is different. Everyone has passed Love Letter, knowing that Shanhai.com has the confidence and strength to make movies. Then many excellent producers, directors and actors in the future will choose to cooperate with us, which will greatly improve the image of our Shanhai.com!
From this aspect, the reputation and understanding we have gained cannot be compared with the 400 million advertising expenses! If there is such an opportunity next time, we will definitely invest more actively and strive to create a good brand!
Reporter: But if you make such a big deal, won't it affect the company's profit?
We are now in the stage of developing new businesses. There are no hard and fast rules on profitability. What we need is to integrate into the entire TV and movie circle as soon as possible. Zheng Rongrong said confidently, This circle is too old, so we newcomers must join in. It will bring great changes! Please wait and see!
...
Turning off the TV, Gan Liangchen, the chairman of Shining Technology, smiled and said, This princess is really brave! She is indeed the daughter of Boss Zheng! She looks just like her father!
Who said it wasn't? Qian Wangxi, his subordinate, nodded, Everyone was taken aback by the huge capital of 700 million, let alone the small-time people in the film industry.
Gan Liangchen smiled slightly.
Of course, the film industry is not a small business, and of course they have a small and big mentality, but sometimes they invest a lot in a movie.
For example, although Chen Hao's box office performance has been increasing in recent years, it is also directly proportional to the continuous increase in investment in his films.
So far, Death Trap, which has the highest box office in China and even in Asia, has been filmed and filmed in 5 countries. The production investment alone exceeds 120 million yuan, and the post-production and advertising promotion directly exceed 200 million yuan. .
This does not include Wang Mu's director's fee and Chen Hao's film salary. These are all calculated into the investment and have to receive dividends.
Fortunately, the total Asian box office of Death Trap reached 2.8 billion yuan, and with the sale of some copyrights, everyone has made a lot of money.
But this kind of large-scale production is also very risky.
Because it is difficult to make back its capital relying on the domestic market alone. If it cannot make money in the Asian market, it will be a loss.
A loss is likely to be tens of millions, which is not a small amount for a film company.
Therefore, in fact, more film companies still recommend making comedies and feature films, so that it is very likely to make a big fortune with a small one.
For example, Song Yan's Invincible Little Soldier filmed by Yan Shan, with everything added, the total investment cost was only 50 million yuan, and the box office in Asia as a whole was 2 billion yuan, which is really a huge profit.
Before October of this year, Invincible Little Soldier was a model of small and big.
Not anymore.
The current box office miracle is Love Letter whose total investment and production cost is only 9 million.
Its box office in Huaguo, Japan, and Taiji alone has 1.27 billion yuan, and its return on investment is the highest in the world.
But that's good too. It's a pioneer for us and a good start. Gan Liangchen said, Looking at the popularity of Shanhai.com, I'm really envious of the number one ranking!
Gan Liangchen founded Shanyao Technology, and its Youyi.com is the largest video website in Asia, accounting for 27% of the market share, and the Huaguo market has a 48% share, which is very powerful.
Shanhai.com has the full support of Shanhai Group and Zheng Qian. Zheng Rongrong is also dedicated to management, but over the years, it has only occupied 13% of Asia and 30% of domestic shares, which is much worse than Shiny Technology.
After being unable to win in the traditional business, Zheng Rongrong started all over again, first making a self-produced drama, and now making a movie.
Gan Liangchen is a very sensitive person. From these actions of Zheng Rongrong, he can see that Shanhai.com is no longer willing to be under Youyi.com, and wants to surpass himself.
How can this be! ?
So at the end of last year, he recruited Qian Wangxi, the former deputy production director of Weibao Film and Television, and asked him to be in charge of the preparation of Youyi.com's self-produced dramas and films.
Gan Liangchen gave Qian Wangxi great support. Even so, Youyi.com’s self-produced dramas and self-produced movies are also struggling every step of the way. So far, 5 self-produced dramas have been produced, and the number of viewers is very small. Viewed by 20 million people.
You know, Youyi.com has more than 300 million registered users nationwide, and if you add registered users across Asia, it will exceed 1 billion!
Such a result, compared with Shanhai.com's self-made drama, has far fewer viewers, and it is definitely unsatisfactory.
Seeing Zheng Rongrong's high-profile statement today, Gan Liangchen was both a little relieved and a little sad.
The reason for the relief is that everyone is a video website, and they are not valued by the traditional entertainment industry. Now Zheng Rongrong slapped them hard, and they are also fighting for the video website.
The worry is that Shanhai.com has developed so fast. If it has gained a reputation with its new business, will Asia's No. 1 video website still be Youyi.com in the future?
Youyi.com is the lifeblood of Shining Technology!
Hearing what the boss said, Qian Wangxi also felt a lot of pressure, I have recently contacted several good directors, and I am also looking for a good movie script. I hope they can give us a surprise!
Can you invite five directors, six superstars, and four actresses? Gan Liangchen asked suddenly.
Qian Wangxi was taken aback.
Although Gan Liangchen has great expectations for the self-produced drama and has good support, compared with Zheng Rongrong, his investment is really far behind.
This is probably also an important reason why Youyi.com has not made a name for itself so far.
Now Gan Liangchen seems to have changed, Qian Wangxi can't figure out his real intention, so he can only say cautiously: If you invite them, the production cost will increase greatly.
How much can I get? Is 50 million enough? Is 100 million enough? Gan Liangchen frowned.
In fact, salary is only one aspect. The most important thing is that when they are at this point, not only the salary, but also the preparations for various supporting arrangements. Qian Wangxi patiently explained to Gan Liangchen, For example, Fei Qingyang. , you look for him, don’t you match him with at least a first-line director? After the first-line director, don’t you have to match a top-level script? Do you still need to find a group of good veteran actors? Do you want to make more refined productions? ?... After such a detailed calculation, I am afraid that 100 million is really enough for their level.
That's 100 million! Gan Liangchen gritted his teeth, I'll pay for the promotional expenses separately, and you will be responsible for making a good movie for me! I don't ask for a high box office, or even a payback, but I must get it. Very good word of mouth, just like Love Letter! Can it be done?
Qian Wangxi gave a wry smile, If I say I can achieve word-of-mouth like Love Letter, I'd be lying to you. There is no such thing as Mr. Chu Liuxiang's ingenious expression, and The Gift of Room No. 7 Cheer up, how could Love Letter have such a good reputation?
When he said this, Gan Liangchen's eyes suddenly lit up: That's right, that's right! The Gift of Room No. 7! How about it? If we get The Gift of Room No. 7, can you make it for me? A beautiful movie to come!
The Gift of Room No. 7? Qian Wangxi thought he heard it wrong.
Yes! That's it! Gan Liangchen clapped his hands, I also read Qiantang Evening News every day. This novel is really good, really good! We bought it and filmed it, so it must have a good reputation, right?
That's right. Qian Wangxi said very cautiously, If you can really invite director Zhu Mei over, then there is no problem. We, Youyi.com, will definitely gain a great reputation and let the whole world They all looked at each other with admiration!
Why is it Zhu Mei again? Gan Liangchen asked in surprise.
Could it be that with the relationship between Teacher Chu Liuxiang and Director Zhu Mei, can he still make this movie for someone else? Qian Wangxi spread his hands and said, Besides, where can we find Teacher Chu Liuxiang? He doesn't look like Lu Xiaofeng. Teacher, you must disclose your real name when registering the copyright. The Zheyue Newspaper Group, where the 'Qiantang Evening News' is located, has also issued a gag order, and anyone who dares to disclose it will have very serious consequences! So now no one knows.
I don't know why he is so mysterious! Gan Liangchen said disapprovingly.
In his opinion, such a famous writer should just come out and enjoy the taste of fame and fortune. Why is he still a hermit like before?
Only then did Gan Liangchen realize that Qian Wangxi had no intention of being happy at all.
He didn't feel very curious, Old Qian, is there something difficult for you? Or are you not optimistic about my plan?
I am very optimistic about The Gift of Room No. 7. Whichever company can get it is destined to be recorded in the history of the film industry. Qian Wangxi said with a bitter smile, But to be honest, we snatched it from Shanhai.com. The possibility of Zhu Mei being the director is too small, too small, almost impossible!
Gan Liangchen is definitely not a fool to start from scratch, create Shining Technology, and become the eighth richest man in China.
As soon as Qian Wangxi reminded him, he remembered seeing the news just now, and remembered Zheng Rongrong spent 700 million yuan to help Love Letter to spend 700 million on publicity and arranging the film.
At that time, I was laughing at Zheng Rongrong for being taken advantage of. No matter how good Love Letter is, it is not worth losing so much.
But now that he got in touch with The Gift of Room No. 7, his expression suddenly sank.
Gan Liangchen was really ashamed.
He really didn't see the move of The Gift of Room No. 7 before. He completely ignored that when Love Letter was presented at the Busan International Film Festival, it happened to be the time when Love Letter and The Gift of Room No. 7 were connected. .
With Zheng Rongrong's ingenuity, wouldn't she take one step and see three steps?
That's why there are 700 million sky-high publicity fees and the unprecedented move of paying the bill the next day!
Do you understand now? Qian Wangxi said, Zheng Rongrong spent 700 million yuan! The full payment will be paid the next day! Under the same conditions, how could Zhu Mei go to another company? If she is that kind of person, she Can you still withstand the pressure and shoot Love Letter?
No, no! Gan Liangchen's eyes sharpened, I underestimated Zheng Rongrong! But The Gift of Room No. 7 hasn't started filming for a day, so we have hope! Old Qian, I authorize you to represent us to shine technology Go talk to Director Zhu Mei!
As long as Director Zhu Mei agrees to film The Gift of Room No. 7 on Youyi.com, then I will agree to any conditions! She Zheng Rongrong can lose 700 million yuan, am I not even as good as a woman like her? Remember, I only want The Gift from Room No. 7!
Based on his own experience, Qian Wangxi knew that the possibility of Youyi.com's success was very small, but at least Gan Liangchen gave him the greatest authorization, so he could give it a try.
What if, what if Zheng Rongrong is unwilling to spend any more money this time?
Zheng Rongrong's resolute and stubborn face flashed before his eyes, and Qian Wangxi felt that he might be thinking too much!
...
There are still 11 monthly tickets to be added, sir, vote for three~~~
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