I Know Everything

Chapter 392 Cowardly

Zhang Duocai was indeed very busy and worried during this time.

Compared with his father who pioneered territory, Zhang Duocai is definitely not as aggressive and decisive, and his sensitivity to business is also inferior to his father.

But he ran up and down with his father back then, and built Yongxing Supermarket together, so few people in the whole country know more about supermarkets than him.

In the booming era of the supermarket industry, Zhang Duocai alone can overwhelm all the suppliers and supermarket owners and strive for the best interests for himself.

But now that even Wal-Mart, Carrefour, and Ito-Yokado are losing ground, let alone Huaguo's local supermarkets.

More than half of those medium-sized supermarkets have basically closed down.

Small supermarkets rely on the community and do a little business for the surrounding residents, but they can live on.

Yongxing Supermarket, which is deep in the hinterland of Jiangsu, Zhejiang and Shanghai, has been hit harder than other supermarkets.

Why?

Free shipping in Jiangsu, Zhejiang and Shanghai!

Jiangsu, Zhejiang and Shanghai will arrive on the same day!

In this way, if people shop online, the efficiency will be very fast.

If it is not the necessities of life, such as fresh food, many people will simply buy online.

Supermarkets have fresh produce, but there are more other commodities.

If you only do fresh food, the supermarket will never be profitable.

People have a habit when they go to the supermarket, that is, I only want to buy a little food, but when I pass by the snack area, I buy two packs of potato chips and beef jerky, and when I pass by the daily necessities area, I take two extra paper towels, or buy a few pairs of socks... It’s easy to find out when it’s time to check out. Why did I buy so much?

If you don't go to the supermarket and just place targeted orders online, the profits will not be large.

Therefore, the biggest part of the supermarket comes from the flow of people entering the supermarket. As long as no one comes to shop, the supermarket will not be able to do business no matter what.

Whether it is, or Fat Donglai, it is supported by a large number of customer groups that can be said to be crowded.

Yongxing Supermarket is now experiencing a significant reduction in passenger flow.

Only on weekends or at night, there is a situation of increased passenger flow for a few hours.

Such a situation is far from enough to support so many staff, such a high rent and such a huge pressure on purchasing funds.

The key is that the situation is still deteriorating. Of the 37 stores, more than 25 have fallen into losses. If the rents of the five self-owned properties in Lin’an are included, there will be another five losses. storefront.

So Zhang Duocai was in a state of desperation, and tried many ways but couldn't turn the situation around.

At this time, he and Xiong Youcheng during the Spring Festival are almost two people.

He also did not expect that the market situation would suddenly deteriorate to such an extent in just about nine months.

When he returned home after dinner in the evening, Zhang Duocai smoked a few cigarettes at the door before hiding his mood in his heart, and walked in with a smile on his face.

It was already 10 o'clock in the evening.

His wife had long habitually asked his servant to boil him a bowl of bird's nest and white fungus soup to hangover, but before finishing the bowl of soup, his daughter, who was supposed to be asleep, opened the door and walked into the living room.

dad!

Zhang Yaya yelled crisply, and sat beside him by the way.

Good girl, why haven't you slept yet? Did you do a lot of homework today? Zhang Duocai said with a smile.

He saw a folder in his daughter's hand and thought it was homework.

No. Zhang Yaya shook her head, I have a proposal for a supermarket here, take a look!

oh?

Zhang Duocai laughed dumbfounded, and took it over, I never imagined that Yaya in our family would be able to do business planning? Good! When you grow up, you will be the helm of our Zhang family! Let our family company do better and better. Bigger!

Look first~~ Zhang Yaya was not proud, but just shook his arm.

Okay!

Zhang Duocai loved his daughter the most, even if it was just a middle school student's imagination, he would read it.

Can't hurt my daughter's eager heart.

After opening the first page, Zhang Duocai smiled slightly.

Turning to the second page, Zhang Duocai's face became more surprised.

The third page, the fourth page...

Mother Tang, bring me a hot towel, thank you! Zhang Duocai suddenly called the servant who was knitting in the corner.

The servant hurriedly worked and brought him over.

Zhang Duocai covered his face with a hot towel, rubbed it vigorously for a while, and then picked up the folder again.

At this time, his face has begun to become serious.

Zhang Yaya didn't speak at the side.

After half an hour, Zhang Duocai finally turned the last page, and she noticed that her father let out a long breath.

Yaya, did you write this? Zhang Duocai asked suddenly, tilting his head.

No. Zhang Yaya answered first and then asked, What do you think of this proposal?

Zhang Duocai hesitated for a moment before saying: At first I thought it was just a wild idea, a lunatic's imagination. But when I saw the detailed data analysis and detailed plans listed later, I felt that this person It seems to be another world, and the new supermarket model he came up with already exists and has achieved great success.

Zhang Duocai's feeling was similar to that of Zhang Yaya.

It was only after Zhang Yaya read Shen Huan's proposal that she felt that she was too stupid. How could she doubt a genius's idea?

If people are not sure, can they write it like this?

Zhang Yaya really has a feeling that as long as this plan is printed in her mind, her supermarket at home will be replaced with these models. It's just right in front of your eyes.

It is not a wild idea at all, as if it really exists and already exists.

Then do you think this bold and absurd plan is likely to succeed? Zhang Yaya asked his father again.

I can't say it, it's hard to say. Zhang Duocai seemed a little tangled, I think this must be an unprecedented attempt, or it will bring us a huge breakthrough. But the problem is, if such a crazy plan turns out to be poor What about it? Not only will it lead to the complete destruction of our supermarkets, but the huge investment and cost pressures will probably make our bottom line disappear.”

The final bottom line of the Zhang family is the five buildings where the five supermarkets in Lin'an are now located, with an overall value of about 20 billion yuan.

Even if they don't operate supermarkets now, they will rent out the 5 buildings worth 20 billion yuan, and they will definitely have an income of 300 to 500 million yuan a year.

A family can have 300-500 million RMB, which is already a rich family, let alone a yearly income of 300-500 million.

Therefore, Zhang Duocai has no worries about the future of the Zhang family and the property left to his daughter.

But if we follow the plan, the Zhang family will close 32 supermarkets in other cities, and the remaining 5 supermarkets in Lin’an will have to undergo large-scale reconstruction and large-scale investment. Just kidding.

Once these investments cannot be recovered, under such great pressure, the Zhang family is likely to sell one or two buildings, or even three or four buildings to pay off the debt.

Is it worth it?

The final bottom line is gone, how will my daughter and future generations live in the future?

Zhang Yaya saw it.

It's definitely not that my father is indifferent, but the price he paid is too high, to the point where he dare not try.

But in Zhang Yaya's view, the so-called price is nothing.

Even if the family doesn't have a penny, with Zhang Yaya's intelligence, she will definitely earn a lot of money in the future for her parents to use.

She has great confidence.

Father, I think I can give it a try. Zhang Yaya thought about it, The supermarket is the painstaking effort of you and grandpa. Now such a good opportunity is in front of us. If we succeed, we can surpass the past and truly become the supermarket in the Jiangnan area. Boss, you can even open a shop in Shanghai! You are still so young, why can't you go for it?

Zhang Duocai smiled and touched his daughter's head, You little girl, you don't understand... If I'm still single now, don't need you to tell me, I will try my best... But now You and your mother, I can't bear to let you suffer in the future!

After a pause, he waved his hand to stop Zhang Yaya who was about to speak, Well, I'll think about it carefully, and you don't care about it for now, okay? Now you should study hard and live a happy life!

How could Zhang Yaya not know her father.

When Zhang Duocai said that, he had actually made his decision.

And this decision is definitely not what I want to see.

Dad, do you know who wrote this proposal? Zhang Yaya asked.

I don't know, but it must be done by a very powerful manager with ten or twenty years of industry experience, right? Zhang Duocai sighed, Yaya, you have a heart! If it weren't for the supermarket industry now I'm really willing to hire him to be the general manager of our Yongxing Supermarket.

No, not some experienced and wise middle-aged man. Zhang Yaya said, It was written by Shen Huan.

Shen Huan? Zhang Duocai felt that the name was both strange and familiar.

It's the pride of our Lin'an City, great mathematician, great musician, little basketball prince! Zhang Yaya reminded him.

Oh, it's Shui Qianyu's childhood sweetheart! Zhang Duocai finally remembered this.

He is a real genius, so I think I should give it a try. Zhang Yaya said, Shen Huan will never do things that are not sure. Today he wrote this plan, he must be sure! Dad , don't you dare to take a gamble with the genius? I think the chance of success is very high!

Don't dare.

Zhang Duocai confessed so quickly that Zhang Yaya wanted to punch him.

However, he asked me to close the supermarket outside. I can consider it. Zhang Duocai continued, Since the supermarket has been losing money, there is no point in opening more. I might as well save my strength and wait until later. It’s not too late to expand when the market is good.”

With 5 supermarkets left, Yongxing Supermarket is not considered to have completely closed down.

Anyway, it is their own facade, and there is no need to pay rent fees at all, which saves a lot of money, and the supermarket can fully operate.

When her daughter grows up and she doesn't want to go to work or start her own business, she can take over these five supermarkets and live the life of a proprietress happily.

How good is that?

It's better to work hard, work hard to pay off the mortgage, and work hard to earn education, medical care and pension expenses than those who wake up early and stay late all day long! ?

Zhang Yaya glared at him unconsciously.

I didn't think before that now that the difficulties are on my father, he is so determined to give up so easily?

Of course, Zhang Yaya also knew what Dad meant.

This is purely to leave a way out for yourself.

From the perspective of a father, desperately seeking a way out is far worse than leaving a rich legacy to his daughter in a safe and secure manner.

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