I went viral when I attended my ex-girlfriend's wedding

Some people are busy traveling, while others are busy living.

Qin Zheng belongs to the latter.

Nearly 30 years old and single, he is still in the workplace, struggling to climb up, so busy all day that he has no time to fall in love.

This is not.

Another message came from home.

Said to arrange a blind date for him.

Without even thinking about it, Qin Zheng directly refused.

He feels that what he needs now is a car, not a girlfriend.

Because the car can save him the time to go to work.

And a girlfriend will only make his life more crowded and even more exhausting.

At least he thought so.

If you really want to get married.

Qin Zheng also hopes that after his success, he will have ample time.

Not like this now.

In addition to working overtime every day, I still work overtime, and my life is extremely suffocating.

Thinking of the departure of his ex-girlfriend, Qin Zheng still couldn't let go of it. He was a little uncertain whether he would fail in his next relationship.

Shake your head.

Bring your thoughts back.

During the recent working period, Qin Zheng occasionally used his mobile phone to check the popular models.

Because of living frugally, Qin Zheng has a certain amount of savings in his pocket, and there is quite a lot of room for the price of buying a car.

But he still couldn't find a model that caught his eye.

Maybe I'm being too picky?

Qin Zheng thought it was okay.

He's not a compulsive person.

So why?

Swiping the circle of car friends aimlessly.

suddenly.

A popular post with a lot of likes caught his attention.

"You can't buy Kairui. The steering wheel always has problems. Brothers, I really have nothing to do. Because of it, the money is almost bottomed out."

Have a problem with your steering wheel?

This is a big deal.

See title.

Qin Zheng was a little surprised.

But he didn't understand why the other party had to spend their own money. Shouldn't this kind of problem go to the manufacturer?

Is there another reason?

Out of curiosity.

He clicked on the comment section.

"Brother, my car is the same as yours. It also has problems with the steering wheel. It always tends to go off track. It takes a lot of effort. Not only does it cost money, but it also costs fuel."

"Haha, Kai Rui has a common problem. As soon as I got in the car, I knew that this guy's steering wheel was not good."

"Damn it, how dare you buy the steering wheel if it doesn't work? Do you want to die?"

"Is the brother upstairs new here?"

"Calm down, these are small problems."

"That is, the steering wheel problem, trivial matters, and things that can be solved with money are nothing serious."

Look at the content of the comment area.

Qin Zheng was stunned.

When is steering wheel deviation a minor problem?

Look at the tone of these people.

It's not like you're joking at all.

Is there anything else this car is good at?

But no matter how good the steering wheel is, it can't go wrong.

This is a matter of life.

Isn't this a joke?

So he looked down again.

Finally found a comment about the explanation by him.

"Brothers, my problem with the steering wheel is very simple. I always like to run to the bathing center. I don't know if it's yours?"

just content

Qin Zheng was taken aback again.

What does a bad steering wheel have to do with running to the bathroom?

How to speak inexplicably?

So, he typed directly under the comment and asked: "My friend, let me ask, is there really something wrong with the steering wheel of this car?"

After a while, the other party replied.

"Haha, you're new here, buddy, if you want to know, I don't mind if you go to the store, there are answers there."

Looking at the other party's reply, Qin Zheng was confused for a moment.

go to the store?

Why go to the store to have an answer?

And what could be the answer?

Will other salesmen tell you that the steering wheel is not working?

The more he thought about it, the more curious he became.

Unable to hold back his inner thoughts, Qin Zheng finally came to Kairui's official flagship store with the idea of ​​looking at other cars.

Just as soon as he entered the store, Qin Zheng stopped.

Entering the lobby, facing a huge film and television screen.

now.

A set of images is playing on the screen.

On the left lane is a new car of Kai Rui, driving fast, while on the right is a high-speed train.

Is this comparing the speed with the high-speed rail?

Seeing this, Qin Zheng couldn't help thinking.

I just feel that this wave of advertisements is a bit fake.

No matter how fast your car is, it can't compare to the high-speed rail.

He shook his head.

Isn't this a lie.

Going into the store to have a look.

There was a flash on the screen, but it was replaced by a video of a boy and a girl talking.

Qin Zheng stopped again.

He looked up.

The boy and girl in the video are breaking up, and the girl asks him to get back together as long as he drives faster than a high-speed train.

The boy agreed.

Only then did the scene where Kairui and the high-speed rail were running side by side appeared just now.

As a result, the boy failed, the car was scrapped, and the driver's license was revoked. The end of the story has a sad atmosphere.

Qin Zheng was shocked by this intuitive scene.

He suddenly remembered the scene of his breakup four years ago, also in a high-speed rail station.

It's just that his girlfriend didn't say that.

Instead, he walked very freely.

And he knew it was irreversible, so he just waited and watched quietly until the train slowly disappeared in front of his eyes.

The past suddenly surfaced.

Qin Zheng was stunned for a moment.

"Hello, do you need to see the car?"

It's no surprise that the salesman saw Qin Zheng in a daze. Most of the customers who came to the store recently were shocked by this video.

As a result, the sales soared, and I didn't even need to introduce myself too much.

Now, with such a video, their workload has been reduced, and their bonuses have increased instead.

"Ah? Well, I need it. Is there any car shop in the video?" Qin Zheng came out of his memory and asked suddenly.

"Yes, but it's not the same one, it's brand new." The salesman said in a friendly manner, and led him into the back hall of the auto show.

Just walked into the car show hall.

Qin Zheng was once again shocked by the scene in front of him.

On the booth in the middle of the hall, there was actually a large fish tank.

And inside, is a car!

Fuck.

No wonder Qin Zheng was surprised.

To be honest, this Kairui flagship store is a bit aggressive.

These days, Kai Rui is definitely the first one who dares to do this.

"This is the car in the video, but it's scrapped, and now it can only be used for exhibitions." The salesman said pretending to be regretful, but actually smiled inwardly.

When I saw this kind of operation for the first time, I was stunned. When can scrap cars be placed in the sales showroom?

But the above let it do so.

Not only put the car in, but also watered and raised fish.

The effect of doing so is obvious.

A month's sales are almost catching up with a year's.

Are you saying it's scary?

"Is this the car that the boy drove?" Qin Zheng couldn't help but stepped forward to watch.

At this time, most of the people who came to see the car stayed here, as if the scrapped Kairue gave them infinite regret and reverie.

"Yes, sir." The salesman didn't know if it was true. Anyway, the above said so, so they naturally said so.

"By the way, I heard people say that there is something wrong with the steering wheel of your car. I don't know if it's true."

Looking back, Qin Zheng asked a question that had troubled him all day.

"Yes." The salesman smiled, then nodded and said, "But it's not a problem in the traditional sense."

"What do you mean?" Qin Zheng asked curiously.

"Just like the video you watched, the boy started to give up on himself after losing the girl. He no longer believed in love, so he was spoofed by netizens, and it was also a memory of him." The salesman said slowly, but he didn't know that this kind of The statement is also spread by the company.

Qin Zheng understood instantly.

Think of those comments again.

Suddenly understood what those people said.

The car itself is fine.

And the reason why their steering wheels are not good is probably because they have a similar story to the boy in the video, so they linger in other places.

It really is.

It's hard to say.

"What's the price of this car?" Among other things, Qin Zheng was indeed infected by the story, so he wanted to buy one.

"The landing is nearly 300,000, and there are discounts if you are willing to take out a loan." The salesman explained.

"No, the full price, I want one, exactly the same as this one." Qin Zheng pointed to the bathtub in front of him and said seriously.

"no problem."

Make another order.

There is no fluctuation in the sales heart.

And similar scenes are happening in Kairue's major flagship stores.

“The steering wheel is not good”

This sentence became a common problem among Kairui car owners for a while.

"Now major brands have begun to imitate us, and the stories they write are also emerging one after another, but the effect seems to be not as good as imagined."

In the office, Luo Hang, the person in charge of market research, reported to Liao Wenhenghui.

"Imitate? Just imitate the story?"

Liao Wenheng shook his head indifferently when he heard the words: "The strength of this copywriting is not only the story, do you know why I disregarded the decision of the upper management and arranged a scrap car in each major flagship store? Because this will let customers A more intuitive experience."

"What if others follow suit?" Luo Hang couldn't help asking.

"Do you know the small bottle of Vantage wine that became popular not long ago?" Liao Wenheng asked him back.

"You mean, our copy is also unique, and there is no way for others to imitate it?" Luo Heng tried to interpret.

"That's right, but it's not absolute. Compared with Vantage's small bottle of wine, we are still more likely to be imitated."

Liao Wenheng talked eloquently: "However, our sales in the early stage have already recovered part of the investment. It will be difficult for them to enter the market again. Once the investment is too large, they may not be able to attract so many customers. These people are not Fools, they understand the pros and cons of it, so they can only start with the story, but only in this way, the effect is not very great, once customers identify the place of origin of the story, it will be difficult for them to take care of them.”

In fact, according to MSI Entertainment's plan.

It doesn't take much to scrap a car.

One car is enough.

It only needs to be placed in the main store to gain popularity, and it will be enough to rely entirely on publicity.

But Liao Wenheng did not want to make mistakes during the period.

This is the best time for Kairui to gain popularity.

He is naturally willing to expand his influence to the greatest extent.