I’m in Hollywood

Marvel in the original time and space has always been criticized in terms of actor remuneration, mainly because Marvel had a very stingy CEO at that time, Isaac Perlmutter, and the industry even once circulated that the furniture of the Marvel Entertainment office was all too expensive. It's a joke like second-hand goods.

Isaac Perlmutter was also a member of Marvel's board of directors before taking it from Ron Perelman. Firefly completely swallowed Marvel, and the original board of directors was disbanded naturally. Eric did not throw an olive branch to Isaac Perlmutter. As a boss, Eric certainly hopes that the top managers can increase revenue and reduce expenditure as much as possible to create more opportunities for the company. It is more profitable, but he also feels that there is no need to be so harsh, it will only backfire.

Compared with these minutiae, Eric is more concerned about the overall cost control in the Marvel movie production process, which is the foundation for the stable and sustainable Marvel Cinematic Universe. Therefore, during the two weeks in New York, the discussion on the salary plan of the protagonist of the Marvel movie occupied most of the people. The core of the final plan was actually two points: long-no-wrong-novel www.{qu}{ledu} about, And the pay is tied to the box office.

In the preliminary plan, the core actors participating in Marvel superhero movies must sign contracts for at least six films. As long as the box office is good enough, Marvel can guarantee that they will get the salary of superstars, but they will never pay $50 million for a single film. such high prices.

Chatting casually about these things with Stuart Runkel, the two inevitably sighed when they talked about some of the past events of the year.

The expectant glances of the surrounding guests made Stewart realize that Eric is not as leisurely as he seems. After chatting for more than ten minutes, he said that he would carefully consider whether to participate in Spider-Man. The teenager took the initiative to talk to Eric. Ke said goodbye and walked towards his parents who were waiting not far away.

Eric was still leaning on the railing and gestured to the passing waiter. Just after taking a glass of champagne from the other's tray, the couple left.

The man among them was gray-haired, wearing a straight suit and glasses. He had the style of a college professor, but if someone shot The Exorcist, which was once called Hollywood's No. 1 horror film, he would definitely not produce a similar impression. This man is the Hollywood horror master William Friedkin, and the middle-aged man holding his arm is naturally his wife, Shirley Lansing, the current CEO of Paramount.

Eric also noticed that Shirley Lansing's expression was obviously a little inquisitive. Obviously, the purpose of the other party's appearance at tonight's party will not be so simple, and, according to common sense, although it will not refuse this occasion, it is impossible for Firefly to take the initiative to the head of its competitors such as Paramount. People send invitations, and the other party is obviously uninvited.

Pretending not to notice Shirley Lansing's expression, Eric stood up straight and greeted William Friedkin warmly. Hi William, good evening.

Good evening, Eric, this is really a moment to celebrate, William Friedkin, seemingly unaffected by his wife's emotions, or not showing it, greeted Eric with equal enthusiasm, said the global box office. $1.8 billion, it's a miracle, but Eric, I'm just curious why you would choose this number for a celebration party, wouldn't 2 billion in the world be better? Wrong Novel Network does not skip words.

Eric made an excuse at will, saying that he did something after thinking about it. It is not a good thing to always be bound by the inertia of thinking.

William Friedkin laughed in agreement.

Shirley Lansing continued Eric's words, but, Eric, don't you think Firefly has gone too far in some things? Wrong Novel Network does not skip words.

William Friedkin didn't expect his wife to be so direct. He seemed a little embarrassed, and coughed a few times helplessly.

From Shirley Lansing's gunpowder-smelling words, Eric was almost 100% sure of the other party's intentions. I think, due to Firefly and Fox's joint blocking strategy for The Lion King 2\

,"Paramount has been pressed.

Although Lei Shidong once made a bold statement in the media that The Lion King 2 will kill all Finding Nemo and Ice Age, but since the final stage of the promotion of the summer film at the end of March, The Lion King 2 will be in Firefly. And News Corp.'s media network has almost completely disappeared, and the Yahoo portals and print media related to Firefly Group and News Corp. also rarely produce any news related to The Lion King 2.

Due to factors such as advertising audience, the marketing of animated films is much more dependent on TV commercials than live-action films. The Lion King 2 not only lost more than half of the TV advertising channel platforms in North America, but also was jointly attacked by Firefly and Fox in the advertising delivery of the two major TV networks NBC and CBS. In the past month or so, almost all marketing behaviors It can only be described as doing more with less.

On the contrary, the promotion of Finding Nemo and Ice Age is in full swing. With the strong combination of various marketing methods such as TV, newspapers, Internet and traditional posters, the influence of these two animated films is like a virus. It spread rapidly among the public.

Now that he had guessed the intention of Shirley Lansing's words, Eric didn't play stupid, shrugged, and said Shirley, I don't think Firefly is too much. If I remember correctly, MTV also rejected the trailer for Titanic late last year.

It's not the same, Eric, Shirley Lansing argued that the Fireflies are killing them all now. It's not good for either of us. Don't forget, Firefly still retains the copyright of the peripheral products of The Lion King. If The Lion King 2 failed at the box office, and you don't get any benefit either.

Eric Tantanshou Shirley, what you say doesn't make any sense. Although the Hollywood Seven have never lacked cooperation, and occasionally work together on some things, in essence, we are always competitors. In this case, we will each choose the most beneficial plan for ourselves.

But TV networks should be in the open public service realm, Eric, it's not even legal for you to do this, it's unfair competition.

You're wrong Shirley, the big four networks are always private, ABC is mine, Fox is Murdoch, CBS is Larry Tish, NBC is GE, I last week Also saw Jack Welch's speech live on NBC, it seemed like an hour long, do you think Jack Welch would get a full hour solo show if NBC didn't belong to GE? So, some Just listen to the high-sounding words, if you take it seriously, it would be stupid.

Shirley Lansing clenched the glass in her hand with her fingers, but she didn't even think of a rebuttal.

Standing on the side, William Friedkin saw that his always eloquent wife was stunned by the young man in front of him. Let's chat slowly at the seat? Everything has a solution.

William, that's not necessary, I'm glad you guys can have fun tonight, Eric raised his glass to William Friedkin, then turned and left.

If Hollywood can still maintain a stable pattern of coexistence of the seven major forces as it did many years ago, Eric will naturally take the initiative to promote the state of coexistence of all parties in competition and cooperation.

But now, with the rise of fireflies, this state of coexistence has been completely broken. Eric doesn't feel that there is still a need for reconciliation. After all, reconciliation must mean compromise. Eric really can't think of any reason why Firefly needs to make compromises.

With the rapid development and growth of Firefly, the film companies and even media groups that are not in the Firefly system will definitely be severely impacted, and even encounter threats to their existence. At that time, the competition between all parties will even reach the level of life and death.

In this level of business competition, it is very impractical to seek reconciliation or even sympathy from the opponent, and it is also not wise to take the initiative to give the competitor.

Perhaps the negotiation failed. After the Titanic celebration party, just entering May, Paramount took the initiative to provoke the topic in the newspaper that The Lion King 2 was jointly blocked by Firefly and Fox during the promotion process.

For this reason, Redstone personally landed on NBC's morning news talk show, angrily accusing Firefly and Fox of such unfair competition, and even vowed to file a lawsuit with the US Department of Justice.

Perhaps feeling that a media war was coming, a large number of newspapers in the United States immediately began to follow up, reporting this incident one after another, and looking forward to the response from Firefly and Fox.

It's just that no matter how provocative Viacom was or how Redstone was furious, the executives of Firefly and Fox did not respond to this topic, and there was no mention of The Lion King 2 being blocked in the media controlled by the two companies. It seems that, in the hearts of Firefly and Fox, this matter does not exist at all.

In the end, after being chased and blocked by a large number of media reporters for more than a week, Katzenberg finally spoke out intolerable, but only threw out one sentence: You can't force McDonald's to advertise for KFC.

This sentence is simply too powerful.

Anyone, as two world-class fast food chains, McDonald's and KFC have always been competitors.

Likewise, Firefly and Viacom are undisputed competitors.

Isn't it just right to refuse to advertise for competitors on its own media platform?

Originally, many media who were indignant and wanted to get 'justice' for Paramount calmed down because of Katzenberg's words, although some newspapers felt that the Firefly Group was too heartless. After all, The Lion King is after all. It is an animation brand from Disney, a subsidiary of Firefly. However, the original lively turmoil has cooled down quickly when the competitors almost completely refused to answer. Even if Viacom is still very unwilling to fan the flames everywhere, it is difficult to provoke the follow-up of the media.

Of course, this storm naturally made The Lion King 2 show its face in front of the public, but as the main audience of The Lion King 2, no one would think that 6-12 year olds Children pay attention to this kind of thing.

As for the teen or adult audience, they have too many movies to look forward to this summer, Godzilla, Batman and Robin, 007 Casino Royale, Scream 2, Jedi Men 2 and so on, even if it is a cartoon, even if the difference in publicity is not mentioned, after several 3D animations by Pixar, they are obviously more receptive to Finding Nemo and Ice Age, rather than the traditional The Lion King 2 is a 2D hand-drawn animation.

After the celebration party, in the three weeks from April 25th to May 15th, Titanic has accumulated a total of 63 million US dollars in the global market.

On May 16, Firefly Group officially announced that the global box office of Titanic exceeded 2 billion US dollars, and the cumulative total box office figure reached 2 billion 15 million US dollars.

This time, Firefly did not focus on holding celebration parties, but held interactions with movie fans in major ticketing countries around the world. Although these events could no longer stimulate the box office potential of Titanic, they directly promoted a large number of Sales of Titanic merchandise.

Since its release, the cumulative sales of the peripheral products on the shelves of Titanic have also exceeded an astonishing figure of US$600 million, and this number will also grow rapidly as peripheral products are gradually put on the shelves in overseas markets.

The Firefly Peripheral Product Operation Department predicts that just the peripheral goods of the movie Titanic will bring Firefly no less than 1.5 billion US dollars in sales in the next few years, which is almost the same as Firefly's peripheral product sales last year. half. In 1996, Firefly's peripheral product revenue was only $3.3 billion.

This series of huge success numbers has further stimulated almost all film companies in Hollywood to frantically search for the next project comparable to Titanic. Even Firefly itself, Eric has received four or five blockbuster scripts in a row in the weeks since he returned to Los Angeles.

Obviously, the success of Titanic gave the whole of Hollywood an illusion, making many people think that since the first film with a global box office of 2 billion US dollars appeared, there must be a second and a third film soon. ,even more.

Of course, Eric will not be carried away by this success, but will continue to focus most of his energy on the formation of Marvel Studios and the preliminary preparations for projects such as Spider-Man and Iron Man. (To be continued.)

Chapter 859 This is different

Chapter 859 This difference is played by [no *error] [Xiao-shuo-wang] members. For more chapters, please visit the website: