In the beginning, I just wanted to make money
Chapter 60 Rejection
The Martial Arts Bible for the Post-Jin Yong Era…
"That's too strong to say. "The Best in the World" is actually a hodgepodge of common routines mixed together..."
Shen Xudong quickly retorted...
This is going to push Shen Xudong to the forefront.
What is the concept of the post-Jin Yong era?
Directly distinguish the age with Mr. Jin Yong!
When Bu Feiyan said, "If martial arts wants to develop, Mr. Jin Yong must be killed," and then he was scolded...
In fact, what she means is ‘innovate on the basis of Jin Yong’…
A martial arts bible for the post-Jin Yong era?
Isn't this a direct confrontation with Jin Yong?
"Number One in the World" What virtue and ability are there? How virtuous and capable is Shen Xudong?
"No..." Shen Haobo waved his hand, and then said with a fanatical expression: "I'm going to use these nine words as a slogan, or even write them directly on the cover!"
Gee, you can imagine the power of these nine words...
Let all the martial arts novels that see the cover cover the crowd, and they can't help but pick it up and take a look!
Before Shen Xudong could speak, Shen Haobo continued: "Let me tell you, through "BJ Doll", I understand a truth. If you want to sell books, the most important thing is publicity!"
"No, I heard that you used to be a reporter at China Booksellers Daily. You should have your own network of contacts, right?"
"Yes, there is one thing! Selling books through traditional channels requires human resources. Although I have some resources, they are not enough... I could only lay out 10,000 books... Only 30,000 books can be saved! So, I changed my thinking and " What is the core of "BJ Doll"? 17 years old, girl, high school dropout, rebellious, precocious, social, etc... One word comes to mind: cruel youth!"
"I promoted "BJ Doll" according to Cruel Youth's packaging... and sold 40,000 copies. As for the bellyband, I actually didn't suggest it. It was Haruki who took a fancy to it when we were shopping. I said, "If you sign tomorrow If you wear this for sale, it will definitely become popular all over the country! Then, Haruki actually wore a bellyband, and the scene was filled with excitement. Almost all local media reported the incident, and Haruki and "BJ Doll" became a hit! Later, I contacted an American agent, and within half a year, I sold to more than 30 countries..."
"Since then, I have had an idea. When everyone knows a book, even if it doesn't look good, there will be people who are curious and want to buy it!"
"In publishing, especially popular novel publishing, the most important thing is sales... Give me "The Best in the World" and I guarantee to sell 1 million copies!"
"In addition, I will give you 12% of the royalties!"
To be honest, Shen Xudong was a little surprised...
He really didn't expect Shen Haobo to be so confident in "The Best in the World"...
Generally, the royalties for writers are about 8%, but only top-tier writers, such as Han Han and Guo Jingming, can get 12%...
Royalties are royalties, and the calculation method is actually quite simple. Let’s put it this way, a book is priced at 20 yuan, and 12% is 2.4 yuan. If the print run of a book is 100,000, then he can get 240,000 yuan. Royalties…
The current price of books and novels is almost 15 to 25 yuan a book. If the sales exceed one million, it means that Shen Xudong can earn more than one million yuan in royalties from "The Best in the World"!
However, Shen Xudong still did not agree: "Breaking one million? What guarantee do you have? The most important thing is that Yangtze Literature and Art Publishing House, Unity Publishing House and Sanlian have all contacted me and want to publish "The World's No. 1". I have no shortage of publishers." square!"
"...How about the slogan 'Martial Arts Bible for the Post-Jin Yong Era'?"
"It's too arrogant... Moreover, once I promote it like this, what will happen to my future novels? I am not going to write martial arts anymore..."
Shen Haobo was surprised: "Huh? Wouldn't you continue writing martial arts without you? Why? Aren't you a screenwriter? Don't you see that martial arts is suitable for making a blockbuster?"
"You still care about movies?"
"certainly!"
Why were most of the major productions on the screen in those few years costume films? action movie?
Because China has been filming costume films for N years, and has a rich reserve of experience and personnel. There are a large number of ready-made film and television bases for costume dramas in China, and the venues only need to be rented. Generally speaking, the money spent is low and the chances of success are high. high.
Another point is that pornography, violence, and feudal superstition are the three magic weapons to attract adult audiences. These three elements are not easy to display in modern genre films, so there is no problem with ancient costumes!
Shen Xudong sighed: "It's hard to write new ideas in martial arts novels... I can't think of new ideas..."
Shen Haobo then thought: "Then "The Best in the World" is your first and last martial arts book?"
"almost…"
"That's ok, I'll write this sentence on the cover too!"
“…”
Seeing that Shen Xudong was unmoved, Shen Haobo opened the door: "I can pay you a deposit of 20,000...300,000 first!"
"...No, Teacher Shen, let me tell you the truth, I am going to adapt "The Best in the World" into a TV series. Even if it is published, it will be published in conjunction with the TV series..."
"Made into a TV series? Who will film it? Have the production rights been sold?"
"No...but I'm going to discuss it with Zhang Jizhong..."
"Zhang Jizhong is busy tinkering with Jin Yong's martial arts..."
…
In the end, Shen Xudong still didn't agree...
Of course Shen Haobo's conditions are very generous, but as a private book owner, his distribution ability is still lagging behind that of a state-owned publishing house!
You are like Chunfeng Literature and Art Publishing House, which printed 280,000 copies of "Fantasy City" for the first time...
Directly supplies most bookstores across the country.
Can Shen Haobo's Motie Bookstore be used?
That's okay!
If he could, the sales volume of "BJ Doll" would be more than 120,000!
The ability to distribute goods is very important...
Generally speaking, the best time to sell a new book is the first three months, because piracy will flood in after that, encroaching and squeezing the genuine book market...
"BJ Doll" produced by Shen Haobo sold 100,000 copies in the first three months and 120,000 copies in half a year...
Distribution is too slow!
…
Shen Xudong did not take Shen Haobo's visit seriously and returned to the hotel to prepare the copy for "Screening Room"...
"Screening Room" is now very stable. Shen Xudong is responsible for copywriting, Zhou Shen is responsible for editing and finding materials, and Huang Bo is responsible for dubbing...
The third brother in the dormitory is busy working on "In-depth Analysis". I heard that Zhou Shen's team has expanded to eight people...
It doesn't matter, Shen Xudong only wants results anyway. Of course, Zhou Shen's remuneration has been increased to 4,000 yuan per period. How he distributes it is his business, and Shen Xudong doesn't care.
After doing this calculation, I saved 1,000 yuan per issue...
In the past, Shen Xudong had to pay three thousand yuan to three people in the dormitory every period.
Now, no more.
The biggest dilemma of "In-Depth Analysis" is that BJ Station is only willing to pay 5,000 yuan per issue!
Five thousand yuan, of course you can make money...
But compared with "Screening Room", it's ten times worse...
Of course they don't want to!
Shen Xudong received a call from Zhao Linhai, and as expected, he complained about the BJ station being stingy and overbearing...
It’s understandable to be stingy, but what’s going on with being overbearing?
"overbearing?"
"They said we won't sell it, they will make it themselves..."
"Do it yourself..." Shen Xudong was a little angry. Business cannot be done without mercy. What do you mean... setting up a stall?
After thinking for a while, he said: "Boss, if it doesn't work, I'll take a leave and go back to the capital, and we can try our luck in the light together?"
"Dare to compete with the TV station?" Zhao Linhai shook his head: "...My cousin introduced me to people from Tianjin TV, and Tianjin TV offered me 6,000 yuan per issue... I was thinking, why not sell it to Tianjin TV!"
"Don't worry, let me ask about the situation..."
"Who are you asking? Who do you know?"
"Don't underestimate me. I have been on the set of "Dragon" for half a year, and I know a lot of people."
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