rising director

Sasha Entertainment is a beginner, but Adam Ferguson is an insider. If he is willing to spend money, Sasha Entertainment can squeeze in.

This year's "The Departed" is the highlight!

……

Time passed little by little.

Box office competition in mainland China has also reached a stage of intense competition. "Never Ending" is still in a monopoly position in the number of films, while "Curse of the Golden Flower" shows the image of a big bad movie, falling again and again.Zhang Yimou was completely defeated in this head-to-head confrontation with Wan Xiaohu.

Whether it's box office or word of mouth.

"The goal of "Never Ending" is "Titanic"!" - "Beijing Youth Daily" sings loudly.

"It's time to break the history!" - "National Film News" is also looking forward to it.

The media is anxious, and everyone in Golden Harvest Entertainment is even more anxious.

At the end of this year, the use of the dandelion symbol was officially discontinued for film releases.Use Jiahe's cards instead.For foreign investment, the dandelion will still be used as a symbol, and the scope of use of the company's various logos will gradually be differentiated.

However, the headquarters still continued to use the old name of "Dandelion Building in Beijing".

"I think, judging from the current form, it is still difficult to surpass the three-level film of the sunken ship, and we must make some countermeasures."

"It's easy to say. How to do it? The film has been released for almost a month, and the potential has almost been tapped. It is difficult to expand the box office!"

"It's going to be difficult. As long as we can surpass the box office of "Titanic", we, Golden Harvest Entertainment, will truly be recorded in the annals of history!"

"Everyone wants to be recorded in history. The key is how?"

"Advertisement! Propaganda! Ticket price reduction promotion, movie awards, celebrity autographs and posters! These are all ways!"

"Treat the symptoms, not the root cause!"

"Then what to do?"

"Everyone, I have an idea." A deputy director of the distribution department.Raise your hand and speak, "We can try the method everyone just said. Although the effect will not be great, it can still attract a lot of viewers. If it is done well, it is very likely to surpass the past in the box office. To be on the safe side, We can do another thing!"

"what's up?"

"Edit the super long version!" The deputy executive said loudly.

On the big screen in the meeting room, Wan Xiaohu was in the office with his feet up, doing a video conference. Hearing this, he sat upright: "You mean, the DVD commemorative edition I edited?"

"Yes, it's the commemorative DVD edition edited by you, Director Wan."

"But it was specially edited for the follow-up DVD sales, to attract movie fans to collect. Now that it's on the air, DVD sales won't be particularly attractive." Someone immediately refuted.

The deputy executive said with a smile: "Anyway, we still need to spend money on publicity. What's the point of selling less DVDs? Compared with breaking records, I think breaking records can increase honors. Movies have already earned money at the box office." Too much."

Wan Xiaohu immediately laughed: "That's right, we've earned too much. I originally thought that [-] million US dollars would be enough, but now it's perfectly exceeded. It's time to hit the honor. Let's do it!"

Money is not important to Wan Xiaohu, breaking records is more attractive.

And with the affirmation of his immediate superior, the plan was decided like this.

Movie theaters began to show the super-long version of "Never Ending", and then there was a lottery with the tickets, and all [-] tickets were exchanged for autographed posters of celebrities, TV promotion, Liu Dehua's Zhang Yi's publicity on the street, movie ticket price reduction sales, and profit sharing of movie theaters to expand Scale, a series of combination punches, not for making money, but for box office fame.

With such a crazy move, the theater got a benefit, and the audience took advantage of it. Naturally, the audience who were hesitant to go to the movie theater took out their wallets, dragged their families, and walked into the movie theater.

"It's time to witness the miracle!"

This is not Liu Qian's catchphrase, but the scarlet headline of Mme Time.com.

PS: There was a delay in the morning, the update was late, and there will be another chapter later!

0296【Wan Xiaohu Era】

"I want Liu Dehua's autographed poster. I have collected 5 movie tickets so far. I want to buy [-] movie tickets. I'll give you [-] yuan a piece!"

"3 yuan to buy a "Never Ending" movie ticket. I want Zhang Yi's autographed poster. If you are interested, please contact me by private message. The quantity is not limited! The price is high for a large quantity!"

"I have 50 "Never Ending" movie tickets. If you need them, please contact me by clicking on my profile picture. I am online 24 hours a day, and the price is negotiable!"

"I'm dizzy, I threw away all the movie tickets I watched!"

"Seeing the end of the movie, the lady sweeping the floor acted like crazy. She rushed into the theater to clean up before anyone left. In fact, she came to pick up movie tickets!"

"Anyuan City, Anyuan City, please gather. The original price of "Never Ending" is 35 yuan, and now the group purchase only costs 15 yuan. There are already 50 people who have signed up. If you need it, please contact us. We will buy it in Anyuan tomorrow afternoon. The one at the big theater at five o'clock!"

With the announcement of Golden Harvest Entertainment's publicity plan, movie tickets for "Never Ending" are being speculated all over the place.

People who were reluctant to watch it also poured into the cinema.

Because the original price of the movie ticket is 35, the group purchase only costs 15 yuan, and after watching the movie, it is handed over to those who want to sign the movie poster, and the return is [-] yuan, which is equivalent to watching "Never Ending" for only about [-] yuan.Even if you can't go out hand in hand, you can still participate in the lottery with your ticket. The first prize is a large color TV, the second prize is a washing machine, the third prize is a microwave oven, and the commemorative prize is washing powder, all of which are favorites of housewives.

With these promotional methods, the box office of "Never Ending" not only did not weaken, but has a tendency to rise.

In the new week, it won 4010 million yuan in a single week, with a total box office of 32950 million yuan. "Golden Armor in the City" has been completely in decline, and those who were sold out in a single week only got 2300 million yuan, and the overseas sales were not strong enough.New Screen suffered the biggest investment failure.

"Zhang Yimou has exhausted his talents!" The media unsurprisingly added insult to injury.

But for Zhang Yimou, the biggest thing now is not to think about how the movie lost so much money. After all, most of this movie is invested overseas, and it is not his money that was lost.He has officially decided to suspend filming and go to work on the opening and closing ceremonies of the 2008 Beijing Olympic Games.

"In fact, the Olympics should be directed by Wan Xiaohu. Zhang Yimou's grade is too low!" Some netizens couldn't stand it.

"Zhang Yimou made so many rubbish films, how can he be worthy of the Olympic Games, Wan Xiaohu is the best director in China in recent years!"

Netizens don't know that, in fact, the director of the Beijing Olympic Committee was not Zhang Yimou, but Wan Xiaohu.

Back then, Wan Xiaohu was carrying the "Wanted Warrant" to kill all directions. It can be said that a movie has established the status of an international director and the chairman of the Beijing Olympic Committee.That is, Liu Qi, the mayor of Beijing, personally called Wan Xiaohu, hoping to invite him to direct the opening and closing ceremonies of the Olympic Games.

Wan Xiaohu considered for more than a week, and finally declined politely, and recommended Zhang Yimou to direct.

Because directing the Olympic Games is too time-consuming, he has to be busy making a lot of movies, and he can't wait for such a long time.What's more, in the last track, Zhang Yimou has already made the 2008 Beijing Olympic Games.The directing is beautiful and beautiful, it can be said to the extreme.There is no need to repeat it again.Or let the old seek it.

This is also an opportunity for Zhang Yimou to prove himself to the world.

Although Wan Xiaohu turned down the position of director, he still served as the artistic consultant of the 2008 Beijing Olympic Games. The co-serving art consultants include Hollywood director Steven Spielberg, black American musician Quincy Jones, The fifth generation director Chen Kaige and others.

At the same time, Dragon Hero Digital Matte Company will provide visual effect technical assistance for the 2008 Beijing Olympic Games.

It is worth mentioning that just when netizens condemned Zhang Yimou.Another incident was exposed, causing netizens to change their rhythm collectively and began to ask Chen Kaige to withdraw from the ranks of consultants.

The cause was that the Ministry of Construction and the State Environmental Protection Administration criticized "The Promise" for polluting Shangri-La's Bigu Tianchi and not paying attention to environmental protection.

From May to June 2004, the crew of Chen Kaige's movie "The Promise" entered Bigu Tianchi, Shangri-La County, Southern Yunnan Province for location shooting.In order to build gravel roads, plank roads and the "Begonia Abode", the crew destroyed and occupied more than 5 square meters of alpine meadows and shrublands.

After the filming was finished, there was no cleaning up. Instead, there were lunch boxes, wine bottles, plastic bags, raincoats and other garbage everywhere.More than 100 piles were laid in the Tianchi Lake. A piece of alpine rhododendron in the forbidden logging area beside the Tianchi Lake was bulldozed, and a rough road was filled with sand, stones and tree trunks. Split in half.