"This is the so-called killing with words." Fang Xuanling murmured, "Killing people invisible is really terrifying."

"It's just that the ability of public opinion is so terrible, how should we deal with it?" Wei Zheng asked slightly worried: "Now that public opinion is in the hands of the aristocratic family, can we just sit and wait? Waiting for the aristocratic family to smear us in Tang Dynasty? "

"How can it be so simple?" Li Shimin stood up and said, "Public opinion attacks are based on the people, only when the people are dissatisfied with us can public opinion play a role.

It's just that no matter how much the aristocratic family smears, it can't change the fact that the Tang Dynasty is now in full swing, the world is peaceful, the world is home, and the people live and work in peace and contentment. The people who have just experienced the chaos of the end of the Sui Dynasty are longing for peace. happened? "

Chapter 471 "Shocked, the emperor actually did such a thing in the palace"

Chapter 244 "Shocked, the Emperor Did Such a Thing in the Palace"

"What's more, if you want to use public opinion offensive against our Tang Dynasty, you must have an entry point. This entry point must be our black background. Only in this way can it be possible to stir up the dissatisfaction of the people and achieve the goal of subverting Datang.

Of course my Great Tang has a black background, but how can it be so easy to find an entry point that can subvert an empire?Except for a little war in the south of the Tang Dynasty, the rest of the border is peaceful, and the enemy retreats after hearing the news-we are walking on a road to a prosperous age. At this time, how can the people be dissatisfied with us?

Even the common people are very satisfied with us, how can the aristocratic family use public opinion to attack? "

"You don't need to think too much, the family does control the public opinion, but why doesn't our court grasp the righteousness? As long as the righteousness is in hand, the noble family will not dare to take action easily—unless they are fully sure." Li Shimin said. I am quite confident, public opinion is controlled by the family, the court is indeed very passive, but the Li family is the master of this country.As the master of this country, Mrs. Li has righteousness in hand, public opinion and righteousness, who is afraid of who is not sure.

Controlling public opinion is indeed very powerful, but as long as the Tang Dynasty has righteousness, even the aristocratic family cannot slander the court without reason. But there is no such thing as freedom of speech. Slandering the imperial court and discussing the state affairs are serious crimes. Even if you are not beheaded by Qiuhou, you will at least be imprisoned and your family will be exiled... No one will pity you.

"But the aristocratic family can't deal with the entire Tang Dynasty, can't they also deal with the King of Yue?" Fang Xuanling worried: "After all, the King of Yue slaughtered a city in Linyi. As the coach, he is responsible after all. It is very likely that the family will use this as an entry point to guide public opinion and attack His Highness King Yue...Your Majesty, we must make preparations early."

Different from the worries of Fang Xuanling and others, Li Shimin seemed quite confident: "Ai Qing, don't worry, I know what you said, and I've already made preparations, otherwise what would I call you over?"

Li Jing's eyes lit up, and he guessed, "Could it be that the solution is a novelist?"

"Yes, to be precise, it is a product derived from the idea of ​​a novelist. I have said before that before Zhen'er left, I had already expected that the family would find trouble with Zhen'er, and I had already given up I left it to me. But because I was a little afraid of the power of Zhen'er's backhand, I didn't use it." Li Shimin sat back again, smiled and said: "Originally I didn't plan to use it, but now that the aristocratic family is so persecuted, I don't want to use it." I have to use it."

"I don't know what it is?"

"This thing sounds quite novel. If it hadn't been for Zhen'er to get it out, I would never have thought that there would be such a miraculous thing in the world." After finishing speaking, Li Shimin picked up a large piece of paper from the royal case and handed it to him. To Wang Tingchu: "Everyone, please take a look. If this thing is used well, it will pose a fatal threat to the family. It is not impossible to overthrow all the families."

"What... what is this..." Fang Xuanling took the paper and found that it was quite big, with four pages (don't ask me why there was such a unit in the Tang Dynasty). The content of the record is impressively...

Li Jing leaned over and read: "Huh! "Da Tang Daily"? "Shocked, the emperor actually did such a thing in the palace"! This is..."

"Hey, who made up this title? Isn't it just to revise the memorial until late at night? I thought your majesty... did something strange." Hearing the name of the title, everyone immediately wentssip. Going up, they all came together to read the content... But after browsing for a long time, it turned out that Li Shimin was dealing with official business until midnight. While they were disappointed, they also gritted their teeth at the person with this title... Blame this bastard, not only didn't see the emperor's gossip, but he exposed his own heart of gossip, making people laugh for no reason.

"Hahaha..." Seeing everyone like this, Li Shimin laughed loudly. When he read it for the first time, he was also frightened by these titles, thinking that he had some secret exposed. It turned out to be just my daily work... It's really bad enough.Now that I see so many people being recruited, I suddenly feel good.

Suppressing a smile, Li Shimin said: "My dear friends, don't worry, just look at the following..."

""The Yue State, the official of the King of Yue, actually hides such a secret."

"In the end what happened?The most beloved son of the Holy Majesty went to Nanyang alone?Out of favor?Or exile? "

"Why is Sun Simiao's medical skill so good?"It turned out that they were all trained with living people. "

"Why does Lu Guogong Cheng Zhijie only know three tricks?"What are the other tricks of Tiangang 36 Axe? "

"shock!Datang actually did such a thing here! "

"Conspiracy, the truth about His Royal Highness being plotted..."

"..."

What are these? "

Fang Xuanling was tangled and frantic: "The secret co-author of the official of the king of Yue is to stabilize Lingnan. If you stabilize Lingnan, you can stabilize Lingnan. Why such a mysterious title?

I thought when did King Yue fall out of favor?Just went to war...

Sun Simiao's medical skills are of course practiced from the living, and there is no cure for the dead.

Zhijie is the most irritating, but he didn't name the other 33 moves... Isn't this a random name?

And this, what did Datang do in Turkic?Everyone in the world knows it, right?Do you still need to say it?

The news that King Yue was framed was normal, but how did King Yue know that King Yue was framed?

And who came up with the name?Is it too wicked?

......"

Fang Xuanling was completely insane. The hateful names of these articles were enough to tantalize one's appetite, but after looking at the real content, he found that they were all trivial things that he and others knew about, and some of them were even fake. "Dog Meat" was just a bluffing title, but the content was completely irrelevant.

What's even more exaggerated is that some don't even sell dog meat, and just use straw to make up for it...

Although there are some real contents in it, often these real contents are also known to oneself.

But the name is so attractive, I have to go in and take a look, otherwise it will be too bad if I miss the important content by mistake. I have to say that the kid who named it is really talented...it's so appetizing...

Chapter 472 Newspapers

Chapter 245 Newspaper

"Hahaha...you...your expressions...hahaha..." Fang Xuanling and the others were struggling here, but Li Shimin was laughing happily. It's really not easy. These confidantes who used to be serious one by one Guys, their expressions at this moment are really funny...

"Your Majesty, are you still in the mood to laugh?" Fang Xuanling looked at Li Shimin tangled up, "The title doesn't match the content at all. What if the people don't accept it? Our reputation will be ruined."

Although being cheated by the title is miserable, Fang Xuanling will not be confused about the meaning of this piece of paper because of being cheated. Now that the papermaking technology of Datang has been improved, the production cost has been greatly reduced. The degree of acceptance of the people, coupled with this seductive headline, if the price of the newspaper can be reduced to the point where a steamed bun or half a biscuit is, I believe many people will be willing to pay for it and have a look.

Through newspapers, the imperial court can screen out what happened in the imperial court, and disclose some of the content that is suitable for public disclosure to the common people. It will also allow the common people to understand the current affairs of the Tang Dynasty, broaden their horizons, and at the same time strengthen their recognition of this country.

And these are just the most basic usage of this paper, its real usage lies in...

Fang Xuanling finally understood why Li Shimin said that as long as the novelist changes direction and targets the common people, then the status of the novelist will not be inferior to the two families of the Art of War—because compared with the aristocratic family, the novelist is the It is most suitable for mastering public opinion, because this is the old profession of a novelist, and it is their job. Isn't it easy to control public opinion?

And public opinion kills people invisible, as if novelists really control public opinion, they can even control the hearts of the people, and play with public opinion between applause - relying on public opinion to fight against the court, won't the whole world let them play by then?

Kill whoever you want to kill, save whoever you want to save, whoever you say is a good person is a good person, and whoever you say is a bad person is a bad person... In the hands of novelists, the root of a person's good or bad lies in their thoughts In between, if you want to distort the truth, don't be too simple... This kind of ability is not weaker than the three schools of war.

He also finally understood why Li Shimin said that novelists can compete with Confucianism.This is not contradictory to the previous statement. Novelists may not be as good as Confucians in terms of their ability to govern the country, but... Confucianism also has a dark history. If the two fight, the novelist may not be able to do Confucianism, but if the novelist does not fight Confucianism hard, It’s about exploding Confucian black materials and leaking Confucian scandals, then there is only one final result-the novelist may indeed be destroyed, but Confucianism itself will definitely not feel good, and it may even be destroyed because of the novel. Therefore, he lost the trust of the king, fell from the position of the most respected school in the world, and was replaced by other schools.

Fang Xuanling was a little thankful, fortunately, the sages of novelists did not realize this, otherwise, no one can say for sure what the world looks like today.

"The name of this kind of thing is a newspaper, and its function is a bit similar to that of Di Bao, but unlike Di Bao, which is only for officials, this newspaper is for the general public. As for the title, it's just a gimmick to attract the common people. If you want to pay attention, you will only use this form of name in the first few issues, and you will change it in the future." Li Shimin laughed, at first he was confused by this name, but after thinking about it, he was relieved Yes—after all, the newspaper is a new thing, and the common people may be interested in the new thing, but it is not certain whether they can accept it. If you want more people to accept it, you can only add gimmicks.

As I said before, don't underestimate the gossip of the ancient people, especially for the royal family. The people are very curious about the life of the royal family.Therefore, Li Zhen deliberately used this title in order to increase its attractiveness-this method has been used badly in later generations, but in ancient times, it was attractive enough.

"It's just the price of this newspaper, what should it be?" Li Ji asked. This question is equally important. If the price is too high, the common people cannot afford it, but if the price is too low, the court will lose money again, so a price range is set. Still very necessary.

Li Shimin smiled: "What I mean is, one penny and one piece. I don't know what you think?"

"A penny?" Li Ji exclaimed, not because the price was low, but because it was a bit too high.

At this time, a bucket of rice is only five or seven renminbi, and a bucket of ten liters, a liter of rice weighs about three catties. Calculated according to the price of a bucket of rice for five renminbi, one penny can buy two liters, which is six A catty of brown rice—this is a daily ration for a family of five. How about a newspaper instead?Will anyone buy it?

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