Live Wilderness Challenge

When he came back in the evening, Chen Xu began to look at the media that Wu Tong had sent to his mailbox. After such a long delay, it was time to give them a response.

After all, he has a precedent for agreeing to foreign media before. If he doesn't cooperate with the domestic media, it will seem a bit biased.

In the media information table compiled by Wu Tong, the first to bear the brunt is the traditional digital TV media.

For example, Shonan Guardian wants to invite him to participate in Happy Camp;

And Zhejiang Satellite TV wants to invite him to participate in the latest season of Running Man as a mystery guest;

Dragon TV wanted to invite him to participate in the extreme challenge;

He took a rough look and shook his head subconsciously. The rehearsal and recording of these programs took too long, and the schedule couldn't come with him alone. After all, there are other heavyweight guests in each program.

And right now, he still has 14 days before it's his turn for the next map mission. A mission will give him five days, and he still has a mission time extender in his hand, and there are five extra days. .

That is to say, there will be a gap period of nearly one month when the next map task is performed.

At this time, it may be possible to produce a live broadcast program again.

Therefore, he set his sights on the new era of online media.

In fact, with the development of mobile platform technology, more and more people have shifted their time from TV to mobile phones. This can be seen from the rise of a large number of video software and live broadcasts.

Chen Xu searched for a long time, and picked out two media in total:

Youku, iQiyi!

First of all, these two video media platforms account for a very large share of the domestic video market. Secondly, both of them have the idea of ​​co-producing programs with him. Finally, he still remembers that in his last life, Master Bei came to China to do A program called "A Thousand Miles Off the Road" is a cooperation with these two companies, and the ratings are also good.

This shows that the basic capabilities of these two media are enough to support a wilderness live broadcast program!

Afterwards, Chen Xu immediately sent a message, telling Wu Tong to hurry up and contact the heads of the two media.

At this time, a wilderness program full of excitement and fun, and not very time-consuming, began to be born in his mind.

That's right, if he wants to copy the models of those classic wilderness programs in his mind into reality, he will definitely earn a lot of attention. Not only will his income surge, but it will also be a great boost to his wilderness promotion!

4 Chapter [-] "Extreme Wilderness Survival"

"Survival 1 Plus 1", "21 Days of Primal Survival", "Alaska Survival Experiment", etc., these are too tiring and time-consuming.

For Chen Xu, he had just returned from the Sahara, and his left shoulder injury hadn't healed yet, so it was impossible for him to bother and take risks, which was too bad for adjusting his physical condition.

If you continue to carry out the next live broadcast mission with a tired body, with the difficulty of the current platinum mission, it is easy to die in it directly!

Mission first!

Therefore, Chen Xu decided that he did not intend to participate too much in this live broadcast program in cooperation with China, but he must maintain his exposure and commentary style.

After all, this is the basis of his cooperation with the media.

The reason why other media platforms seek him to cooperate is because of his ability and popularity!

If you don't participate in the live broadcast, the other party may not be willing to cooperate.

Therefore, after several restrictions, the remaining programs are: "Adventure with Bell", "Survivor", "Survivor" and so on.

The nature of these programs is basically that an expert who is proficient in wild survival skills leads some semi-professional teammates to conduct field training, and the field experts will not shoot from beginning to end unless there is an accident with the team members.

It is impossible for Chen Xu to copy these programs completely. In fact, among these programs, except for the last one, the first two are not very popular.

Therefore, he had to borrow the framework of these programs and use his professional wilderness knowledge to write a brand new program that fit the psychology of Chinese consumers.

So, he sat in front of the computer all evening and began to ponder over the detailed settings of the new program.

The next day, Chen Xu went to Panda TV headquarters with the program plan.

meeting room.

Wu Tong and a man and a woman had been sitting there waiting for a long time.

As soon as he opened the door, Wu Tong stood up and introduced to both parties: "Chen Xu, these two are Zhou Shan, director of Youku's outdoor video, and Wang Jing, director of iQiyi's outdoor video, and this is us. Panda TV's outdoor anchor, Chen Xu!"

The two sides shook hands in turn.

The man is Zhou Shan, 28 years old, very young, wearing a white shirt and black trousers, with a kind face.

The woman is Wang Jing, about 30 years old, short hair, wearing glasses, also wearing silver work clothes, looks very refined and rigorous.

"Mr. Chen called our two platforms over this time, is he planning a tripartite cooperation?"

The first to speak was Wang Jing.

Chen Xu nodded, "That's right, this time I wrote a brand-new program format, and I plan to use the form of professional and semi-professional cooperation to broadcast a real outdoor survival game in the wilderness!"

While talking, he sent the printed program plan to the three of them respectively.

new show?

As soon as Wu Tong opened the plan, the first thing that caught his eye was the name of the program: "Extreme Wilderness Survival".

Afterwards, several people started to watch from the first program overview.

As the watching time lengthened, the expressions of the three became more and more surprised. After reading the whole plan, their facial features were already extremely surprised!

"Is there... still such an operation?"

Zhou Shan couldn't help sighing.

And Wu Tong was also surprised and said: "Chen Xu, I really admire you kid, how did you come up with this?"

Wang Jing was the last to speak. Although she was also surprised, she was not completely dazzled by the novelty of the planning, "Mr. Chen, I have to admit that this program has a very eye-catching effect, and the process is exciting, and there is no urine in the whole process." point, but..."

She hesitated for a moment and asked, "However, how do you ensure that your arrest operation will not go out of control in person, and, in the wild, how do you consider the safety of the participants?"

Chen Xu smiled, and began to explain the whole process of planning the program to the three of them in detail.

That's right, this is a brand new large-scale reality survival live broadcast program.

First of all, the platform must issue a notice across the country, invite people with rich outdoor experience and high physical fitness to participate, and screen them, and finally select a total of four participants.

The four participants will sign the contract and wait for notification.

And the feature of this program lies in extreme situations!

That's right, in Chen Xu's plan, the program team will not notify the time and place, but will carry out arrests at random times and places, in order to completely simulate disasters under extreme circumstances.

Because, if you inform you of the time and place in advance, people will often first check the weather and terrain details of the place in recent days, and even conduct targeted training in advance.

And what "Extreme Wilderness Survival" does is to only notify you to participate, and then tell you that you will be arrested in a sudden attack at an unknown time and place, put on a hood, tie a rope, and then quickly send to the destination.

In this way, participants will start to survive in the wild under fear and unknown circumstances.

And according to the degree of resistance of the participants, that is, the time when they were caught by the program group, the longer they persist, the more items in the basic survival bag they get!

Then, the four of them will be sent to four different locations in the same place to survive.

They only have 100 hours, within this time, the first person who survives successfully will get a bonus of 100 million RMB!

It can be said that this bonus is not a small amount for all the competitions in Huaxia at this stage!

As for Chen Xu, he played the role of a commentator throughout the show, in charge of hosting the entire "Extreme Wilderness Survival" and handling any possible crisis situations.

Afterwards, he continued: "For sudden arrests, we can try our best to choose places that do not affect social order, greet the venue personnel in advance, and send more people to maintain order. In this way, the effect of the program can be guaranteed, It can also ensure the safety of personnel!"

"I am responsible for the safety of the participants. First of all, we must install GPS positioning and life monitoring equipment on them, track and shoot the whole process 24 hours a day, and then prepare a helicopter for me to deal with emergencies at any time. !"

"Finally, in the contract, we will purchase a personal accident insurance for each participant. This is the last layer of protection for them in case of irreparable mistakes!"

Listening to Chen Xu's explanation, the three of them nodded while thinking.

Hearing what he said, all aspects have been considered, and it is indeed possible to implement it.

The main reason is that Chen Xu's reputation in the wilderness is too great, and there are almost no things he can't solve.

With him here, this show will be guaranteed popularity;

With him around, the chance of something going wrong on this show is extremely slim!

Chapter 421 The Cooperation Begins

Before seeking cooperation with Chen Xu, Zhou Shan and Wang Jing did a lot of research on his information.

During his twelve live broadcasts, there were actually many accidents, but no matter what kind of danger, in the end, he would easily resolve it.

Among them, the most representative ones are, of course, the attack by the spearhead viper and the attack by a rabid jaguar in Guatemala during the cooperation with the American Discovery Channel.

The perfect ending of these two accidents made Chen Xu demonstrate his amazing ability to deal with crises, proving that he has the strength to stabilize any situation.

So, both of them nodded.

Wang Jingxian smiled and said, "Okay, since Mr. Chen has this confidence, we at iQiyi are of course willing to cooperate with you, but I don't know... what does Mr. Chen think about the sale price of this project and your contract fee? "

Let's start talking about money.

Next to him, Zhou Shan also pricked up his ears, looking at Chen Xu intently.

The so-called "early without profit", since everyone works together to make money, we must first calculate the cost clearly.

When Chen Xu was at home, he took a rough look at the current payment systems of Youku and iQiyi, most of which are membership-based.

In other words, as long as you open a membership on the website, you can watch almost any video or live broadcast for free.

For those who do not have a membership, it usually costs about 5 yuan to watch VIP videos.

And the main member dramas of the two platforms have more than 2 million clicks, and the profits are huge.

Chen Xu is confident that he will not lose to those online dramas, whether it is on the live broadcast or converting the live broadcast into a program in the later stage.

Therefore, he never thought about asking for money directly at the beginning, "This is how I plan, with my program planning, plus my contract fee, I will directly invest in this program, and I will account for [-]% of the final proceeds." !"

Thirty percent?

"Mr. Chen, 5.00% is a bit too high. You know, the planning and copyright fees of general programs only account for 30.00% of the total cost. We are responsible for the rest of the equipment, publicity, channels, production, etc. You raised it to [-]%, it’s a bit..."

Zhou Shan didn't expect Chen Xu to swallow 30.00% with his mouth open. This appetite is a bit too big.

But Chen Xu was not in a hurry, and said with a smile: "It's an ordinary program. Both of you are veterans in the video industry. You don't know that the exclusive broadcasting rights of the slightly popular programs have been fired to 1 million yuan. The above, and the good voice that became popular all over the Internet before, the program planning and copyright alone sold for [-] million."

"From the perspective of the two of you, you can't fail to see the potential of this show, right? Moreover, as long as we take the first step well, we can continue to explore this show and turn it into a boutique reality show. I believe it will not lose to those shows like "Extreme Challenge."

"If the TV station is introduced again at that time, it will be reduced by [-]%, so it's not a loss, right?"

Hearing this, the two were a little speechless.

That's right, the prospect of the domestic cultural market is very good, but the main reason is that there are no really popular programs.

Now, almost all the popular programs on TV and media are purchased from foreign media.

Chen Xu's "Extreme Wilderness Survival", even if the two don't cooperate, there must be a lot of people outside who want to cooperate.

Because Chen Xu is so popular now, and the production of his show is also very ingenious. The combination of the two is a huge IP.

In the end, Zhou Shan and Wang Jing made a decision one after another.

Both of them are the top leaders of the outdoor video department of their respective platforms, so the contract was drawn up on the spot, with Chen Xu accounting for [-]%, Youku accounting for [-]%, and iQiyi accounting for [-]%.

As for the production of the program, Youku invested 60.00%, iQiyi contributed 40.00%, and Wu Tong, on behalf of Panda TV, bought the rights to a single live broadcast at a price of 150 million.

In this way, this "Extreme Wilderness Survival" program officially started.

Afterwards, the three-party platform immediately started to release the news on the whole network, and began to contact people with professional outdoor wilderness capabilities across the country for a week.

Because Chen Xu said that this program is very dangerous and difficult, so ordinary people cannot participate.

Because three media platforms released the news at the same time, including Chen Xu himself who also reposted it on his personal Weibo, the huge channels, coupled with his personal topicality, made the name "Extreme Wilderness Survival" instantly popular on the Internet, and appeared on various websites. On the hot search list of big news.

During this week, Chen Xu spent three days with his mother in the capital, and then sent them back to Ice City.

In the remaining four days, he began to prepare to use the system's five times the medicine.

After six days of repair, the wound on his left shoulder has already started to scab off, so he can exercise with confidence.

The last task rewarded a total of 4 free points, and 98 gold coins obtained from the live broadcast.

Chen Xu plans not to strengthen it for the time being, because the higher the value of physical fitness, the more stringent the conditions for improvement.

The reason is very simple. In terms of strength alone, when the value is within 10, you may be able to increase your strength with push-ups. When the value exceeds 10, you must use equipment for exercise. If the value can exceed 50, then don’t Speaking of equipment, even carrying a car for exercise may not necessarily be effective.

He glanced at his current attribute version: