I'm just an actor
Page 355
Pretty good indeed.
"The word-of-mouth of "Wushuang" is similar to that of the first "Fengshen". This is because Da Tiantian lowered the reputation of "Wushuang". Yueguan, maybe the box office of "Wushuang" can surpass the first "Fengshen" .”
Yue Guan was not surprised by this: "It's not surprising that it surpassed. The first part of "Feng Shen" was mainly to lay the groundwork for the world view, and there were many powerful enemies at that time. Several Hollywood blockbusters were released in turn, diverting a lot of box office. Now "Wu Shuang" has no There are too many competitors, and the biggest rival seems to be Deng Chao's "The Breakup Master."
Although Yue Guan has confidence in Deng Chao's box office appeal, the quality gap between "The Breakup Master" and "Wu Shuang" is too great.
It is possible to divert some box office, but it is absolutely impossible to counterattack.
Not to mention "The Breakup Master", in the previous life "Wu Shuang" killed "Shadow" directed by Zhang Yimou and starring Deng Chaosun Li in a frontal PK.
These two coincided with the same period, and "Wu Shuang" won.
Relying on the script is better.
Even if "Shadow" has a good script among Zhang Yimou's films, it is obviously still pale in comparison to "Wushuang".
The quality of the script of "The Breakup Master", which is half of that of "Shadow", is not at the same level as "Wu Shuang".
"Aren't you jealous? If the box office of "Wu Shuang" exceeds that of "Feng Shen", you won't be the champion this year." Mo Xiangwan said.
Yue Guan shook his head and chuckled: "Sister Xiang Wan, don't think too low of my situation. The more domestic movies hit the box office, the better. Only in this way can we prove that our market is gradually expanding. I hope more than anyone else. "Wu Shuang" can get a higher box office, cultivate more audiences for domestic films, and open up more ceilings for the industry. Jealousy? It doesn't exist, others are almost jealous of me."
At Yueguan, if you are jealous of others, how can others live?
Being a human being in two lives, Yueguan still has this kind of mind.
With him alone, the domestic film market cannot have a future. More people must stand up, more domestic film masterpieces will be released, and more domestic film box office records will be set.
Thinking of this, an idea suddenly appeared in Yue Guan's mind.
A classic marketing plan that can make the movie "Wu Shuang" a big hit at the box office.
It's just that this marketing plan is a bit of drinking poison to quench thirst, and the food is a bit ugly.
But Yue Guan quickly put this doubt behind him.
Anyway, he doesn't need it, and Master Xing will use it sooner or later.
Might as well use it in advance.
Let Master Xing spend less time on marketing planning and more time on the quality of the movie itself.
(Master Xing: MMP.)
Yue Guan called Wang Jing and told Wang Jing what he thought.
Wang Jing was shocked after hearing this.
"I'm going to Miracle Company now, and I'll be there in two hours. You are waiting for me at the company."
An hour and a half later, Wang Jing brought Zhou Runfa, Huang Xiaoming and Da Tiantian to fight together.
After seeing Yueguan, Wang Jing's eyes lit up: "Yueguan, you are really a genius, how did you come up with this kind of marketing plan?"
"I grew up watching Brother Fa's movies." Yue Guan said very naturally: "Brother Fa, do you have any objections?"
Zhou Runfa laughed: "What can I say? Mr. Yue is obviously flattering me. I just feel a little embarrassed. This is the first time I have seen this kind of movie marketing plan. It is really overrated. And my Fans are already quite old, it is difficult for this group of people to be impulsive, and it may not be effective."
"It will definitely be effective." Yue Guan shook his head: "However, this trick can only be used once, and it will be useless after one use, and it will be counterproductive if used again, but this time it should be able to achieve good results."
"Yueguan, how much box office do you think this kind of marketing can bring to "Wu Shuang"?" Da Tiantian asked.
"Let's start at [-] million, there is no upper limit."
Master Xing used this trick in his previous life, but it directly set a box office record for domestic movies.
Even though Zhou Runfa has fewer fans than Master Xing, it can't stand the fact that Longguo's movie market is big in this life.
Hearing Yue Guan say [-] million, Da Tian Tianyu waved his hand and directly made a decision: "Then do as His Majesty said, and the money crew will pay."
If the crew is out, it means she is out.
This is really Hao.
But the effect was as Yueguan expected - very good.
Soon, the phrase "I owe you a movie ticket every week" swept the Internet.
To be reasonable, if this was Yueguan's own movie, he would definitely not use this kind of marketing method.
But "Wu Shuang" he did not participate.
Don't use it for nothing, make money, don't be ashamed.
Chapter 478 Tea Man
"We have watched Fa Ge too many pirated movies, we all owe Fa Ge a movie ticket."
"I cried after watching "Wu Shuang". It really feels like I have returned to the golden age of Hong Kong movies. "Wu Shuang" is definitely not inferior to those classic Hong Kong movies. I strongly support it."
"When I was young, I watched Fa Ge's movies all through pirated CDs. At that time, I had no money. Now that I have money, it's time to return the movie tickets owed to Fa Ge."
"I also grew up watching Fa Ge's movies. I have always been a fan of Fa Ge, but I am ashamed. I have never supported Fa Ge. This time count me in, the movie ticket is +2, and I will go to see it with my girlfriend."
"Upstairs, don't pretend, you don't have a girlfriend. If you have a girlfriend, you have one. If you don't, you don't have one. Don't make something out of nothing."
……
Aside from those sand sculpture netizens, the marketing hype of "owing a movie ticket to Zhou Run" this time has made many people in the industry see the power of feelings.
Such an intellectual marketing hype, in the eyes of many people, even has a hint of moral kidnapping, but sentimental fans are flocking to it, making the box office of "Wu Shuang" as if it has wings, and it can't stop at all.
The power of this move far exceeds the [-] million that Yue Guan estimated before.
It's really [-] million.
And it's not capped.
Mo Xiangwan was dumbfounded.
"Love fans... are you so powerful?" Mo Xiangwan looked at Yueguan in shock.
Yueguan was very calm.
After all, he had already seen it once.
"Mermaid" used this trick to abruptly break through 30 billion+ at the box office in its previous life.
In this life, Yue Guan gave "The Mermaid" to Deng Chao, Da Mimi, and Lin Yuner. Even if the box office market of Dragon Kingdom in this life is far higher than that in the previous life, Yue Guan doesn't think that "The Mermaid" can compare with the box office if converted according to the exchange rate. 30 billion+ in previous lives.
The money of sentimental fans-it turns out that it is really easy to earn.
But leeks cannot be cut all the time.
With Zhou Xingchi's nationality, after "Mermaid" played this trick, he was a little powerless to cut leeks.
"Sister Xiangwan, calm down, this trick is very powerful when used for the first time, but it cannot be copied later, the first time you use it is a genius, the second time you use it, you are mediocre, and if you use it the third time, you are a fool. "
"Can't copy?" Mo Xiangwan felt a little regretful.
There are too many things and people that can create feelings.
If this kind of success can be replicated, she has a hundred ways to turn her feelings into money.
Yue Guan thought for a while, and carefully analyzed: "At least it is difficult to replicate in the film industry, but for the TV industry and variety show circles that do not require audiences to spend money, playing with feelings is still very effective. But our company does not need to play this , In fact, we must resolutely put an end to such hype in the future.”
"why?"
"Because the majority of movie fans will resent this kind of hype, especially after the box office hit of "Wu Shuang", many people will definitely follow this kind of hype. With more capital involved in this way, netizens will definitely have a rebellious mentality. When the time comes Our company will openly draw a line with this kind of hype, and attract a wave of passers-by."
Mo Xiangwan: "...Didn't you come up with this kind of hype? A thief shouting "Stop the thief?"
"Sister Xiang Wan, how can you say that?" Yue Guan said seriously: "The hype was created by the crew of "Wu Shuang", so what does it matter to me? I'm just an innocent eater."
Mo Xiangwan was speechless.
In terms of shamelessness, she lost.
"I see what you mean, we always stand with the audience."
"Yes, this is also the belief we have always adhered to. The audience is always the first." Yue Guan's eyes revealed incomparable sincerity.
Mo Xiangwan was silent for a moment, but still praised: "Yueguan, this year's Golden Dragon Award Best Actor, I will not accept it if I don't give it to you. But you have never thought about it, what if the crew of "Wu Shuang" let it out? "
"This marketing plan was thought up by Wang Jing, and Wang Jing himself is ready to admit it to the outside world at any time."
Yue Guan said that I have considered this issue a long time ago.
Mo Xiangwan: "...Did you drug Wang Jing? Why does he listen to you so much?"
"I didn't take the medicine, but I gave him the script of "God of Gamblers 2". For Fatty Wang, if it can make him money, what's the point of being a scapegoat? He doesn't care about such a false name."
Yueguan likes Fatty Wang.
What can Mo Xiangwan say?
She can only wish Yueguan good health and all the best.
……
Not only is Yueguan in good health, everything goes well.
The entire crew of "Wu Shuang" burst into laughter.
The investment of "Wu Shuang" cost [-] million, and their box office expectation for "Wu Shuang" before its release was [-] million.
As long as it can reach the box office of [-] million yuan and sell other copyrights, the movie will definitely be profitable.
Profitable — miraculous for a movie starring Sweetie.
This kind of thing rarely happens to big sweet movies.
So she didn't dare to expect too much before.
But after "Wu Shuang" was released, it first became a hit with the movie's word-of-mouth and the bundled Yueguan, and then it was completely unstoppable with the marketing plan of "sending a movie ticket to the next week".
In the end, the final box office of "Wu Shuang" broke through one billion yuan.
This result stunned countless people in the industry.
After Da Tiantian saw this number, she cried with excitement, and specially called Yueguan to express that she must treat Yueguan to a good meal.
"Yue Guan, don't be polite to me. You are my great benefactor. Without you, there would be no achievements in "Wu Shuang". You are too good. You are definitely the person I have ever met who understands movies best."
On the phone, Da Tiantian wept with joy, spoke incoherently, and expressed admiration for Yueguan.
For the first time, the girl realized what success is.
real career success.
After Yue Guan answered Da Tiantian's call, he felt guilty.
"Why do I feel that Da Tiantian has a feeling of blind worship for me now? It seems that with a little effort, I can taste the nectar of Da Tiantian."
This idea is dangerous.
Yue Guan killed this idea in the cradle in time.
People who have boyfriends cannot rob, this is a matter of principle in life.
However, Yue Guan still deliberately went to ask Li Ruotong: "Sister Ruotong, is Da Tiantian a royal princess?"
Such a bold move, if it was a royal princess, he would be able to accept it.
Hearing Yue Guan's question, Li Ruotong looked at Yue Guan like a fool: "The royal family's surname is Li, her surname is Jing, what do you think?"
Yue Guan: "...No, no, why are you so fierce?"
Li Ruotong was agitated and said angrily, "Speak well to me."
"Why are you yelling so loudly?"
Li Ruotong was defeated: "Get out, I don't want to see you."
Yue Guan glanced at Li Ruotong.
Oh, don't want to see me?
I have a bad temper.
……
That night, Li Ruotong went home.
Then in the living room, I saw Yueguan who had a good conversation with Li's mother.
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