After the principals of the Eight Shanxi Merchants learned the news about Zhao Wenfang's release, they hurriedly dispatched troops towards the Xuanfu.

All of a sudden, countless well-known merchants from the entire Yanzhao land and the Jin land rushed towards Xuanfu.

The value of cement has become more and more clear these days.

Those merchants who have no channels have been jealous for a long time, but now that the opportunity has come, and it is a bigger channel, how can this not make them excited?

……

Three days later, all the inns in Xuanfu Town were filled with merchants from Yanzhao, Jin, and even Qin.

Everyone was talking about the incident at the cement factory, and for a while, the entire Xuanfu Town was buzzing.

Zhao Wen stood in the room on the third floor of the Laifu Inn, leaning against the window, watching the businessmen coming and going on the street.

"Hehe, the noses of these businessmen are really sensitive." Zhao Wen said with a smile, pointing at the passers-by coming and going from the window.

Liu Wenzhong stood aside and said, "My lord, all the noise in the world is for profit, and the prosperity of the world is for profit.

This businessman is profit-seeking, and it is not surprising that there are such scenes now.

It was not without reason that Emperor Taizu Gao listed merchants as cheap. "

In order to better hold the shareholders meeting, Zhao Wen specially sent people to pick up Liu Wenzhong.

"Okay, let's go down, the shareholders' meeting is about to begin." Zhao Wen looked at the businessmen downstairs who kept rushing here, and led Liu Wenzhong downstairs.

At this time, the lobby of Laifu Inn was full of businessmen.

Zhao Daniu and several other guards stood in the hall to maintain order.

Only those well-known businessmen have a chair to sit in front of the hall, and the others can only stand in the hall.

Those businessmen who had no capital and only wanted to watch the excitement stood outside the gate, their eyes kept looking inside.

As the head of Shanxi Merchants, the Eight Great Masters of Shanxi Merchants are of course also sitting on chairs.

Cao Fugui was sitting next to Fan Zheng. He leaned slightly and looked at Fan Zheng with his eyes closed and rested with a smile. How many shares do you plan to take?"

Fan Zheng opened his eyes, glanced at Cao Fugui, and said, "Didn't you listen to the latter? Each person can only have nine shares at most."

"Hehe, with the capital of the Fan family, nine stocks shouldn't be a problem." Cao Fugui laughed.

"Hehe, I don't need to worry about Brother Cao." Fan Zheng closed his eyes again and said in a cold voice.

While speaking, Zhao Wen led Liu Wenzhong down the stairs.

"Yo, Master Zhao is here."

Qiao Liang, the shopkeeper of the Qiao family, hurriedly stood up from his chair, and greeted him with a flattering face.

"Master Zhao!"

After seeing Zhao Wen, all the people in the hall rushed to greet him.

With a smile on his face, Zhao Wen said: "You are all big shopkeepers of various companies, you don't have to be like this, you don't have to be like this, please sit down quickly!"

"Hehe, Mr. Zhao is being polite." Everyone complimented.

Zhao Wen was also polite, and sat directly on the main seat in the hall.

After everyone saw Zhao Wen sitting down, they also sat down.

When everyone sat down, there was a sound of horseshoes at the gate.

"The Chief Soldier of Xuanfu Town is here!"

A high-pitched voice came in, and Lu Daliang walked in from the outside, wearing a uniform and leading a few guards.

"Lord Chief Soldier!" Zhao Wen hurriedly stood up from his chair, and greeted him with arched hands.

Although Lu Daliang is the same thing to Zhao Wen, but the things of face are still passable.

Lu Daliang hurriedly cupped his hands and said, "Today you are the host and I am the guest, there is no need to be like this, no need to be like this, haha!"

"Haha, please sit down quickly!" Zhao Wen led Lu Daliang and arranged for him to sit at his lower head.

After everyone in the hall settled down, Zhao Wen said, "I think everyone is here today because of the cement factory."

"Master Zhao pointed us to a way to get rich, why don't we come?" Fan Zheng said with a smile.

"Yes, shopkeeper Fan is right."

Zhao Wen looked at the noisy crowd, stretched out his hands, and pressed down.

"Ahem, I think everyone knows it. I want to build a cement factory with 300 cement kilns in Xuanfu Town. The output of these [-] cement kilns and the value of these cements after production, I think you should understand very well." Zhao Wen looked at the crowd, coughed lightly, and said slowly.

"My lord, we all know the value in this, stop talking so much nonsense, and get something to do."

Someone shouted from the crowd standing outside the door.

"Who? Who dares to be disrespectful to adults? Stand up for me." Zhao Daniu rushed directly to the door and shouted at the people outside.

The people outside the door hastily stepped back a few steps, looking at Zhao Daniu in panic.

"Daniu, come back." Zhao Wen looked at Zhao Daniu and gave a light drink.

"It seems that everyone is in a hurry, so I won't talk nonsense. This cement factory, I adopt a joint-stock system. I will divide this cement factory into [-] shares. I will send craftsmen to be responsible for building the cement factory. So Well, I own twenty shares, do you have any objections?"

"No objection, how can we have an objection? This money-making job is given by adults, and it is only natural for adults to own [-] shares."

"The remaining 3 shares will be distributed to everyone here, [-] taels of silver per share. Maybe everyone is very confused, there are only [-] shares, and there are not a few people here. There are many people and few meat, how should they be distributed?

So, I came up with a way to use the auction method.

Of course, in this way, the previous 3 taels per share may be a bit high for everyone.Therefore, I reduced the 3 taels per share to 1 taels per share. "

Shanxi merchants have used the auction method before and are familiar with it, so they didn't ask any questions.

Zhao Wen's move is to retreat and advance, in order to stimulate their desire to bid.Although the starting price of each share is only 1 taels of silver, the final price will definitely not be low.Otherwise, it is impossible for Zhao Wen to come up with such a strategy.

If the previous strategy is continued, then the eighty shares will definitely attract people's contention, and in this way, there will be trouble.

And if the auction method is adopted, not only can the money per share be increased, but it can also convince those who did not get the shares.

Why not kill two birds with one stone?

As soon as Zhao Wen's voice fell, the entire hall fell into silence.

Some merchants with relatively small strength also became active, and hurriedly formed a simple alliance, vowing to win some shares.

The stronger businessman hastily called his servant and went back to collect the bank notes.

The upcoming auction will definitely be a battle between dragons and tigers.

Fan Zheng smiled contemptuously as he looked at the merchants who were making small movements.

"Hmph, it's ridiculous to want to grab shares from us just by asking you bums." Fan Zheng sneered with disdain.

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Chapter 139 The Auction Begins

"Then I won't talk nonsense. The auction will start now. For every share that is offered, the highest bidder will get it." Zhao Wen sat on a chair and waved to Liu Wenzhong beside him.

Liu Wenzhong nodded understandingly, and then said: "Now the auction begins. The first share, the base price is 1 taels of silver, and each price increase must not be less than 500 taels of silver, let's start!"

Liu Wenzhong stood behind a table in the middle of the hall, holding a small wooden hammer in his hand.When he finished speaking, he knocked on the table.

"1000 taels!"

Just as Liu Wenzhong's small wooden hammer fell, a middle-aged man standing beside the hall raised his hand and said hastily.

"A man surnamed Wu wants to get a share for 1000 taels of silver? What a joke, I'll offer 5000 taels."

A middle-aged man standing opposite the middle-aged businessman and wearing a world-unifying hat said with a sneer on his face.

The Shanxi merchants sat on the chairs with indifferent faces, quietly watching them fight.

For them, it's just an appetizer.

Shanxi merchants are not ready to sell until the prices offered by those weak merchants reach their limit.

"Thirty-two thousand taels!"

The first share was quickly added to 5000 taels of silver, and the meaning of this first share was different from the subsequent shares.

What Chinese people pay attention to is a good start and taking the first place. Just this tradition, even in later generations, is also enthusiastically sought after by Chinese people.

"4 taels!"

Fan Zheng said calmly without raising his eyelids.

It seems that the 4 taels of silver are just a small amount that cannot be smaller for him.

Cao Fugui looked at Fan Zheng, smiled slightly and said, "In the past few months, shopkeeper Fan has earned a lot of money by relying on cement. The 4 taels of silver is nothing to shopkeeper Fan."

"If you want to increase the price, you can do it yourself, you don't need to disgust me." Fan Zheng glanced at Cao Fugui lightly, and said flatly.

"If that's the case, then I won't be polite. 5 taels!"

Cao Fugui bowed his hands to Fan Zheng and said with a smile.

As soon as 5 taels were released, the entire hall fell into silence.

The small merchants who joined together were so frightened by such a price that they froze there one by one, not daring to raise the price.

Kong Zhongming, the head shopkeeper of the Kong family, said with a sullen face, "Brother Cao, don't let your guard down. I offer 6 taels."

As soon as Kong Zhongming finished speaking, the whole hall was filled with the sound of gasping for air.

It is said that Shanxi merchants are rich. I didn't think of it before, but when I saw it today, it was as expected.

This isn't an auction, it's all about fighting for wealth.

Those standing in the hall looked at the Shanxi merchants sitting on the chairs in shock, and they were so shocked that they couldn't speak.

Cao Fugui looked at Kong Zhongming with hatred, gritted his teeth and said, "Okay, you're fine!"

Kong Zhongming smiled slightly and said, "I have accepted it!"

Liu Wenzhong saw that no one raised the price in the hall, so he knocked on the table and asked, "Is there any price increase? Is there?"

Liu Wenzhong asked three or four times, but no one raised the price, so he knocked the small wooden hammer on the table heavily, and said in a deep voice, "Congratulations to Kong Zhongming, the shopkeeper of the Kong family, for getting the first share of 6 taels of silver!"

Kong Zhongming stood up, clasped his fists at everyone, and said with a smile: "It's really a concession, a concession."

Zhao Wen looked at Kong Zhongming and smiled like a flower, his mouth was wide open but never closed.

These Shanxi merchants are really rich, I just drew a big cake, and I can attract so many people to snatch it, tsk tsk tsk, it's really unexpected, unexpected.

"Next is the second share and the third share. These two shares will be auctioned together. The base price is 2 taels of silver, and each price increase should not be less than 1000 taels of silver. Let's start now." Liu Wenzhong knocked on the table heavily, loudly shouted.

When Liu Wenzhong's voice fell, everyone in the hall widened their eyes and looked at Liu Wenzhong in disbelief.

Auctioning two shares at a time, if you win it this time, wouldn't it be a big profit?

For a time, the minds of countless people were mobilized.

They were short of breath, their eyes were scarlet, and they looked at Liu Wenzhong with great excitement.

The merchants in the entire hall fell into a deathly silence, and no one dared to speak first.

"Since this town is here today, we can't help but praise me, brother Zhao Wenzhao. This town will pay 3 taels of silver." Lu Daliang looked at the silent hall and said.

"5 taels!" Fan Zheng opened his eyes, looking as if he was determined to win.

"6 taels!" Cao Fugui said excitedly with a hot light shining on his face.

Qiao Liang, the shopkeeper of the Qiao family, looked at the two people who were fighting, and said, "8 taels!"

"10 taels!" Fan Zheng sat up straight and cast a cold glance at Qiao Liang.

"13 taels!" Cao Fugui gritted his teeth and hissed.

"15 taels!"

Fan Zheng directly raised the price to 15 taels.

The shopkeepers of other Shanxi merchant families all looked at Fan Zheng with resentment. If Fan Zheng and Zhao Wennai were not the chief shopkeepers of the cement factory and earned a lot of money, would he be able to offer such a high price?

15 taels, this is a sky-high price.

Lu Daliang looked at Fan Zheng resentfully, his heart was full of bitterness.

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