The richest man Yang Fei

A beautiful woman, with her hair tied up high and wearing a black kimono, knelt in front of Yang Fei, her ten fingers were soft and nimble, slowly and gracefully lit a charcoal fire, boiled water, made tea and matcha, and presented it to Yang Fei.

Her face was covered with thick white powder, her eyebrows and lips were slightly pink, her expression was solemn and serious, she turned the tea bowl in her hand gracefully, every movement was so graceful and moving.

Sato Ryuichi didn't have much interest in enjoying the tea ceremony. He was full of thoughts, worried that public opinion would discredit the clean white brand, cause unnecessary damage, and even be swept out like Procter & Gamble.

After listening to Sato Ryuichi's worried words, Yang Fei couldn't help showing a mysterious smile.

"Yang Feijun, why aren't you afraid at all?" Sato Ryuu looked at Yang Fei puzzled.

You have invested so much and advertised so loudly, and now someone has made bad public opinion against you, but you are indifferent?

"Sato-kun, what do you think I should be afraid of?" Yang Fei chuckled.

"I'm afraid that the public will resist clean white products!" Ryuichi Sato shook his head and sighed, "The clean white brand is a product of Huaxia Kingdom. It is a big sale in our country. It has become a huge hit. Some people are jealous and spreading rumors!"

Yang Fei said: "You also know that it is because our products are booming that some people make rumors. They like to make rumors, so let them do it. We can take advantage of the situation to add fuel to the fire and spread this rumor a little bit better. The hype has caused people from the entire island country to discuss and discuss."

Sato Ryuichi was inexplicably shocked, and his eyes showed horror. In his opinion, Yang Fei was simply seeking his own death by doing so.

"Absolutely not." Sato Ryuichi shook his hands and said, "The matter has become a big mess, how will it end? The good situation we opened up with great difficulty cannot be ruined like this. What we have to do now is to eliminate it as soon as possible." the impact of this incident."

Yang Fei asked back: "In your opinion, how to eliminate it?"

Ryuichi Sato thought for a while and said, "Remove and replace the advertisement to minimize the negative impact."

Yang Fei said: "Isn't this 300 taels of silver here? It's nothing to worry about, but it seems that we are in the wrong."

Sato Ryuichi couldn't figure out Yang Fei's thoughts at all.

Yang Fei took the teacup brought by the artist with raised eyebrows, thanked him, and took a few sips, thinking that I still can't get used to the customs of this island country, whether it's wagashi or this matcha, the taste is weird.

Out of politeness, Yang Fei put it down after taking two sips, and then said to Sato Ryu: "I'm most afraid of hiding anything, and it doesn't matter if you talk about it. Think about it, if things get serious, who will What are you most afraid of?"

Sato Ryuichi said, "Does this need to be said? Of course we are most afraid of it."

Yang Fei shook his head lightly: "No, it should be your government that is most afraid. Our two countries are in a period of good-neighborliness and friendship, and both countries are deepening economic and cultural exchanges and cooperation. Although there are various voices from the people, they are only spread in a small range The voice of the mainstream media must be beneficial to the diplomatic relations between the two countries. Therefore, if the advertising incident becomes a big issue, the most intolerable thing is your government. They will naturally come forward and use various means to resolve this matter. invisible."

Sato Ryuichi nodded slowly, put his hands on his knees, and heheed heavily: "Yang Feijun's thoughts are different. I have never considered what you said."

Yang Fei said: "Isn't it common to have a red flower on a white dress? Are citizens not allowed to wear such clothes? Who can think of your country's flag? This is simply unreasonable, Out of nothing! I seriously doubt that this is deliberately hyped up by our opponents!"

Sato Ryuichi let out another hey.

Yang Fei smiled slightly: "Satou-kun, so please stay calm, we only need to wait for two days, and these strange talks will naturally dissipate."

What else can Sato Ryuichi say?He can only wait for a miracle to appear.

The miracle on the island country has not yet appeared, and the sky in China has already turned upside down.

I don't know who spread the advertisement of pure white in the island country to China, and also spread the joke about white clothes and red flowers like flags.

When the nationals heard it, they exploded in an instant.

"Jiebai has sold its products to island countries!"

"The pure white natural soap powder washes away the sun of the island country!"

"It's obviously a flower, but how can it be the sun? Uh, from a distance, it really looks like it!"

"Whether it looks like it or not, I unconditionally support beautiful daily cosmetics and clean white. From now on, I will only buy clean white for washing powder at home!"

"Buying clean white is patriotic!"

"..."

All kinds of public opinions swarmed, all of which were on the side of Qingbai.

Su Tong called and asked Yang Fei what major event he had done in the island country?How did I hear that you bombed the island country?

Yang Fei explained with a smile.

Su Tong pursed his lips and smiled, saying that if he knew it was so fun, I would go with you.

Yang Fei replied calmly, I'll book a ticket for you, so hurry up.

Su Tong said helplessly, "I still have to apply for a visa. When I finish it, you will all come back."

The two talked about their own things, and Su Tong reported to Yang Fei about various domestic tasks.

Yang Fei heard domestic comments on Jiebai's performance in the island country, and pondered: "Sister, this matter is very bad. It's good that we are a national brand, but I don't want to be labeled as such."

Su Tong asked in surprise: "Why? Don't you want the people to like our brand?"

Yang Fei said: "Of course I am happy, but such a label is not good for our internationalization. Although it is said that national products are world-class, I hope that our products are world-class and then national. Ethnic labels are more valuable."

Su Tong still couldn't understand Yang Fei's words, and asked: "Other manufacturers and products are carrying the banner of national brands, why don't we want this label?"

Chapter 287 Double-edged sword

The label of national industry is good for the short-term profit of the product, but it is not a good thing for the long-term development of the enterprise, because the national things, in the eyes of more people, are actually more or less narrow in nature.

Too many enterprises, after being labeled as a national industry, have risen rapidly and then decayed rapidly.

Sanzhu Oral Liquid is also playing the card of the concept of national industry. The prosperous VCD manufacturers are also carrying the banner of national industry. Domestically produced color TVs are also playing the slogan of national industry without exception.

These companies all declined quickly, and none of them went abroad and sold well all over the world.

It's not that the label of the national industry is bad, nor is it that the label is poisonous.

It's that this label has been played badly.

All enterprises, no matter they are assembled or original, all use such a banner to win the sympathy and favor of patriots. To put it bluntly, they sell patriotism.

The better your feelings are sold, the more people will beat you up when the relevant negative news comes out, they will call you shit, and you will be crushed when you step on the ground.

And which company dares to assert that its own company, employees, and products will not have any negative news for decades?

Therefore, when the three oral liquids were brought to court, they fell from the clouds to the bottom in a few days.After the domestic color TV price war, many brands were scolded by consumers because of quality problems, and finally had to close down.

The concept of national industry is a double-edged sword. If you use it well, it will help you go straight to the sky, but if you don’t use it well, it will stab you into your heart.

Yang Fei felt that he was unable to control it well, and would rather abandon it.

Now that we are talking about globalization, the world's major brands will not deliberately label themselves as nationalities, or even downplay countries and nations, and strive to be liked by people all over the world.

Economic globalization is one of the important features of the contemporary world economy, and it is also an important trend in the development of the world economy.

World economic activities will transcend national borders, interdependence and interconnection through foreign trade, capital flow, technology transfer, and service provision, and the flow of production factors such as goods, technology, information, services, currency, personnel, capital, and management experience across borders and regions It will also become more and more normalized.