It is an international brand after all.

Soon, Shen Lin actually heard the product advertised by Li Hong. The advertisement time was shorter than Qu Xiaoxiao's, but it was still six or seven seconds long.

After all, Four Seas Media is very powerful. Just after signing the contract, people have already started making money for them.

But these advertisements, Shen Lin can't praise them, they are not only one or two grades worse than the advertisements in his world.

And the background music is also terrible.

Advertising background music?

An idea flashed in Shen Lin's mind, can these two advertisements be replaced with accumulated emotions?

The listeners of Xiangjiang are not willing to click on the songs recommended in the mobile phone player. The audience of Xiangjiang is very small at this time of day, and there is no big storm, but TV is still an important listening channel in this world in this period.

Moreover, the frequency of these two advertisements is high, and they were signed by the Four Seas Company itself, so it should be easy to solve.

I'm afraid it's just that I can't catch up with time.

Shen Lin quickly asked: "Qu Xiaoxiao's perfume advertisement, and Li Hong's clothing advertisement, hurry up and find an advertisement production company, change the background music, and change the accumulation of emotions. I authorize it to be used in advertisements, let Tan Zongwei contact The manufacturer can discuss it, but the production company can start modifying it immediately.”

Liangzi heard what Shen Lin said, and quickly looked at the TV in the office, and then watched the advertisement. By the way, the background music used for the advertisement, wouldn't someone listen to it?

In fact, Tan Zongwei is also in the office, the data in the mainland is rising steadily, and the praise is rave, which shows that the potential of this song is extremely high.

It's just that there are many music fans in Xiangjiang, some are xenophobic and doubt Qu Xiaoxiao's singing skills in Cantonese, but the results just don't come out.

But you can't force your head down without drinking water, forcing music fans to click.

But when he heard Shen Lin's method, he just slapped his thigh. Why didn't he think of such a good method?With their own commercials, plus Shen Lin authorized the song to be used in commercials, everything can be resolved.

And if the manufacturer knows to use Qu Xiaoxiao's song as the background music, they will definitely agree, after all, this is better than the original background music, the key point, this song and Qu Xiaoxiao's beautiful commercial screen are too good, But what about Li Hong's playful advertisement?also?

Regardless of this, there is another more convenient thing, that is, the production of these two advertisements is handed over to Ren Jing's advertising company. If Shen Lin is willing to help complete the production, it may be more convenient.

Tan Zongwei took the phone in Liangzi's hand and said, "Director Shen, your method really woke me up. I will contact the manufacturer immediately, and there is no problem with the modification. The only problem is that the production company of the advertisement is Ren Jing's company. If we go to communicate again, I'm afraid there won't be enough time, why don't you trouble Dao Shen to help with the communication and production? We will pay the production fee."

Shen Lin quickly said: "The production fee is not needed. I will contact Ren Jing now and let them do what I want. You can coordinate the next things. Try to air the new commercial within an hour."

Tan Zongwei took a breath, my God, so fast?

But it also shows that Shen Lin attaches great importance to this song.

I hope Shen Lin can make the commercial songs not blunt and match his directorial talent.

Shen Lin hung up the phone and began to imagine how to modify the advertisement in his mind.

This is really not as simple as just changing the background music.

The key is to highlight the background music.

However, Shen Lin soon had an idea, the short video in that world is really a good app!

Chapter 257 Changing the commercial song for publicity

Shen Lin hurriedly dialed the phone to Ren Jing, and said to her with a smile: "Sister Ren Jing, please do something."

After receiving Shen Lin's call, Ren Jing suddenly felt better for no reason.

"I'm begging my sister not to be afraid of things, but I'm afraid that if you don't come to me, you will take care of everything by yourself." Ren Jing said.

Shen Lin knew that he was talking about the Black Ice TV series, and she didn't ask her to broadcast it on Xishan TV. She had a stalemate with Xishan TV. If she said her thoughts again, Ren Jing would break up with Xishan TV for herself?

Shen Lin could only pretend to be stupid.

Ren Jing also seemed to guess what Shen Lin was thinking, and said quickly: "Okay, just tell me if you have something to do, and you won't come to me if it's not urgent."

Shen Lin smiled awkwardly, thinking, is it urgent to miss you?

"Hehe, Sister Ren still understands me. Sister Ren, can you ask the late-stage staff of your advertising company to replace the background music of Li Hong's women's clothing advertisements and Qu Xiaoxiao's perfume advertisements broadcast in Hong Kong with piles of music?" Emotion?" Shen Lin said.

Ren Jing said in amazement: "This is an advertisement made by me. It is no problem to change the background music, but why? There is no copyright fee for this song in the advertisement contract?"

"I can authorize it to be used in advertisements. The Four Seas Group is also contacting the manufacturer to discuss this issue. It is estimated that there will be no problem, and there will be a result soon. As for Qu Xiaoxiao, there is no problem, because this is playing songs for her."

Ren Jing didn't understand even more, this song still needs to be played?

It's only been a few hours, and it's already on the new song lists of major charts.

Shen Lin guessed Ren Jing's thoughts and explained: "To tell you the truth, Hong Kong's click-through rate is very low. There is really no way, so I proposed to use advertisements to make songs. This will not only save money, but also kill two birds with one stone. If it is done, you can get more points." The production fee is for you. The sooner the better, because it will be used immediately."

As soon as Ren Jing heard that she was going to play songs for Qu Xiaoxiao, she didn't care about the money, she immediately stopped caring about these trivial matters, and said directly: "I will call the production company immediately, and I will go now, what else do you need?" I can’t tell you even after calling, why don’t you come too?”

Shen Lin felt that Ren Jing was right in reminding her, so she quickly agreed.

After all, if you go by yourself, you must save time, and you don't have to call back and ask, and then let yourself decide.

So Shen Lin stood up from the director's chair, when Gu Changhu hurried over.

"You take the next one, I'll be back in an hour."

After Shen Lin finished speaking, the driver hurried to drive.

Gu Changhu quickly took Shen Lin's position and continued to shoot.

In less than half an hour, Shen Lin's car arrived at Ren Jing's advertising company.

Before going upstairs, a call from Tan Zongwei from Xiangjiang came.

"The manufacturer didn't need to explain. I completely agree, and I have already sent the modification authorization to Ren Jing Company, so I should have received it." Tan Zongwei said.

Shen Lin said "OK", hung up the phone and entered the company.

Ren Jing was wearing a very thin woolen coat, which set off her figure very well, especially her fair face and neck, which made her age a lot. She was said to be 27 or [-] years old, and no one doubted it.

Seeing that Ren Jing didn't feel any resentment for deliberately avoiding her these days, Shen Lin smiled flatteringly.

As for the planning and production departments of the advertising company, after Ren Jing came, the Hong Kong client's revised contract had already arrived, and they knew that they had something to do.

But they didn't expect that Shen Lin would also come.

Shen Lin is their idol. Every time they advertise, they always use Shen Lin's advertisement as the direction and work hard to conceive it.

Many people ran out from their positions, shouting around Shen Lin: "Shen Dao Shen Dao."

Ren Jing thought, this kid is still popular, but it's no wonder, talented and good-looking, it's hard not to be likable.

I don't know if this kid is bothered or not?

Thinking about it this way, and seeing Shen Lin looking at her flatteringly, Ren Jing suddenly blushed.

This blushing, numbness, Shen Lin's heart was beating wildly when he saw it!

Fortunately, there were people around, so I thought Shen Lin was shy.

Ren Jing hurried forward, and Shen Lin smiled and nodded with everyone.

After all, it feels really good to be admired by others.

Then the head of the advertising company's production department hurriedly followed Ren Jing and Shen Lin to the post-production studio.

Looking at the piece from Hong Kong, the completion time given on it is immediately.

Ren Jing didn't explain, because with Shen Lin here, it would be good to let the department cooperate directly. It would be too time-consuming to explain now, after all, this is a song for Qu Xiaoxiao. After all, Qu Xiaoxiao is in Hong Kong and fully supports Shen Lin.

For this kind of love, Ren Jing felt that she would also help.

The post-production team imported two Heung Kong commercials into the editing stage as required.

Soon Xiangjiang transmitted the accumulated emotions of encrypted and lossless sound quality.

Damn, what is this for?

This commercial background music with this song?

Advertisers are generous!The copyright of this song is a lot of money, right?

Many people were amazed, no wonder Shen Lin was invited to do the post-production synthesis.

In fact, Tan Zongwei didn't know at all, Shen Lin's extraordinary status in the hearts of advertising planners in the mainland.

If he knew, he wouldn't dare to use Shen Lin like this rashly.

Shen Lin did not listen to the song carefully. He has listened to this song on and off for more than 20 years, and he has long understood the essence of this song.

First, he started to revise Qu Xiaoxiao's ad. To be on the safe side, Shen Lin tried three more times before finally deciding on the 12-second song after the middle of the excerpt.

Then, progressive subtitles are added to the picture, so that the subtitles can catch people at once without changing the aesthetic feeling of the picture.

Once the song is added, the subtitles are added, and then a little adjustment is made. It is not an exaggeration to say that many people have the feeling that their eyes are bright.

With such a small change, the texture of the advertisement has been raised to a higher level.

The team in charge of making this ad, sweating all over their heads, made several all-night plans by themselves, but they couldn't keep up with Shen Lin for 10 minutes.

Then I finished Li Hong's commercial, which was very short but followed Li Hong's playful appearance in Princess Huan Zhu Ge.

In the eyes of many people, this does not match this song at all.

But Shen Lin directly asked the operator to drag the song into the audio track, directly selected the climax part, and then did not add progressive subtitles like Qu Xiaoxiao's commercial.

Instead, in the corner, subtitles full of emotions are added in small characters, and the font is also lovely handwriting.

But with such a simple operation, everyone was still stunned when it started playing.

What kind of fairy combination is this, it actually makes Li Hong's image so vivid, especially the last scene where Li Hong looks at the camera with a smile on his face, the original soundtrack, but he shaved all his hair in the later stage to be satisfied.

Unexpectedly, six or seven seconds in Shen Lin's song can be done.

In the later stage, an employee of the soundtrack made a mouthful, and really felt that Shen Lin was like a god-man, and that the difficult problem was solved in his hands?

After the modification was completed, Shen Lin did not explain why the modification was made, and he sent it to Hong Kong directly.

Then he called Tan Zongwei: "It has been sent. You arrange to play it!"

In fact, for Shen Lin, these things are really not as advanced as others see. This method is all accumulated from playing short videos in the past.

The short video production in that world is much more advanced than this world, and there are many ready-made and universal templates.

But don't underestimate these ready-made templates, which have been tested by many people.

Shen Lin's operation is to take the panacea model from the short video, and directly choose the expression form that best expresses the song.

Ren Jing carefully looked at the two commercials that were still playing on the track, and couldn't understand why Shen Lin's one was different from others', it was so outstanding.

Chapter 258 I Can't Guarantee This

Tan Zongwei was even more astonished than Ren Jing and the others.

He didn't expect to complete the modification so quickly, because it requires not only quick creativity, but also excellent cooperation between various departments.

This shows that Shen Lin has a good scheduling ability.

Also, is this ad still the original ad?

Why is it just a little modification, but it shows a completely amazing effect?

It's like a master makeup artist, with a slight tweak, the appearance and temperament of the whole person will rise in a straight line.

What Tan Zongwei didn't expect the most was that Li Hong's ad actually matched this song so well.

how did you do that?

As soon as two advertisements of Li Hong and Qu Xiaoxiao were released on Xiangjiang Radio Station.

The words "Qu Xiaoxiao" and "accumulating emotions", which originally had a very low search volume, slowly began to show an increasing trend.

And with the growth of search volume, the growth is even more impressive is the playback volume.

And the further back, the more explosive growth will appear.

Wireless has a dedicated music list.

John Han has been staring at the data in his office.

Since the launch of the new ad, the build-up of emotions has been on the rise and has performed at the expected level.

This made Han Yuehan heave a sigh of relief.

If Qu Xiaoxiao failed to sweep the list, then Baoli would really be a joke.

In Baoli's afternoon tea room, those who were the first to prepare for the celebration, the atmosphere was once very awkward because of the coldness at the beginning, but now it's better, so some people have smiles on their faces.

As for the online message area of ​​Xiangjiang Music Station, because Qu Xiaoxiao's accumulation of emotions began to appear on the list, the message area instantly became lively.

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