The perfect future of rebirth
Page 1992
Zhao Fusheng couldn't help but sneered when he thought of the men's football players' bodies like chickens, "For the women's football team, I can give some financial help, but for the men's football team, I'd rather sponsor the money to those who have achievements but have to When it comes to supporting and paying attention to small projects, it will not be given to men's football."
While talking, Zhao Fusheng said angrily: "I beat the dog with meat buns, the dog will bark twice after eating the buns, male football? Hehe..."
Obviously, he has a lot of resentment.
"Otherwise, let's buy a football club?" Zheng Yao thought for a while and said to Zhao Fusheng: "Maybe it can enhance our company's image and reputation."
"No need."
Zhao Fusheng shook his head: "With that money, it's better to invest in Internet projects."
This is the truth. It is not that easy to run a football club in China, even if you spend money to buy a lot of stars. If the youth training is not done well, after a few years, the results will definitely decline rapidly. What will you do then?
Could it be that you continue to buy football stars?
For a club, the most important thing is youth training.
There is no way for a club without youth training to survive for a long time. Even though big clubs like Barcelona and Real Madrid spend money to buy superstars every year, their youth training has been very successful.
Just like Huaxia, the youth training is in a mess, and even if there is an occasional genius, it is difficult to develop sustainably.
Take a look at Germany and France. There are good youth training systems there. Even if they dormant for one or two World Series, a lot of talents will soon emerge and rise rapidly.
And China?
Well, Zhao Fusheng felt that he should stop thinking about it, because he was afraid that he couldn't help complaining.
Seeing his clear objection, Zheng Yao stopped mentioning this matter.
Naturally, she didn't understand these things. It was mainly because the people in the company's strategic planning department proposed a plan that the group could purchase a Chinese Super League club in the future. In this way, the group's reputation and influence could be enhanced. This was also a disguised form. way of advertising.
But obviously, the boss disagrees.
Within the Future Group, there is an unwritten rule that any plan that the boss disagrees with will be rejected.
This sounds a bit strange, but in fact Zhao Fusheng seldom interferes in the decision-making of the company below. Many times, even if Zhao Fusheng doesn't like or agree with the plans made by Dong Chenxi and Zheng Yao, he will not deny them.
But if he denies the plan, whether it is a subsidiary of the group or the group itself, no one will have any objections.
After all, for so many years, Zhao Fusheng has proved his judgment with facts.
"However, if we sponsor sports, it will actually be beneficial."
Zheng Yao thought for a while, and said to Zhao Fusheng: "I think, at least, it is very beneficial now."
Zhao Fusheng nodded and smiled, but said nothing.
Of course he knew this.
The effect of sports sponsorship is natural and easy to accept.In essence, it is a soft advertisement, but because the advertisement does not appear alone, the commercial and utilitarian nature is not as obvious as the hard advertisement.
Sponsorship communication has a wide range of target audiences and is targeted. At major competitions, there are often tens of thousands of audiences, and countless media audiences.
Even for some local competitions, as long as they are well organized, the audience will be very enthusiastic, so it is very conducive to effective communication between enterprises and target audiences, achieving twice the result with half the effort.
You must know that the biggest feature of sports marketing is its public welfare. It can be said that sports is a common cause for mankind. Sponsoring sports and carrying out sports marketing market operations have an incomparable effect on ordinary advertising.
Especially for a company like Future Group, which is involved in many industries, sponsoring sports events is definitely a very beneficial advertisement.
Zheng Yao knows this truth, and Zhao Fusheng knows it even more.
After the two chatted for a while, Zhao Fusheng left the headquarters after listening to Zheng Yao's report on the recent status of the group and its subsidiaries.
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Of course, after leaving the Future Group building, Zhao Fusheng did not go home, but went to Future Film and Television.
Jiang Wen was already there waiting for him.
"Aren't you supposed to be on the crew of "Wulin"?"
Zhao Fusheng said to Jiang Wendao in surprise.
Logically speaking, this guy should be in Zhejiang Province at this time, and Yu Feihong has already taken the crew there.
"Don't mention it, Uncle Ge's side is easy to deal with. If Brother Fa, I'm not worried. The company sends invitations directly. What do you think?"
Jiang Wen said to Zhao Fusheng with a wry smile.
"So, is sincerity enough?"
Zhao Fusheng frowned and said to Jiang Wen.
"Look, I think so too." Ye Jing interjected from the side.
He had told Jiang Wen before that although the invitation from the company was formal, it was estimated that Brother Fa might not care.
Given his status and status, it's not surprising that any company in the circle would invite him in this way.
Jiang Wen suddenly smiled wryly, with a look of helplessness on his face.
Ever since he decided to invite Fa Ge to participate in this play, he felt more and more that Fa Ge was the best candidate for this role.
You know, there are not so many actors who can act with me. In "Guan Yunchang", those who could steal the show like Universe Dan were all overwhelmed by me.
As far as the entire Chinese film industry is concerned, only Fa Ge can compare with himself in terms of aura.
However, Fa Ge is no longer as casual as he was in the past when he accepts plays now, and he even cares more about directors and favors.
It's like Wang Jing's "Macau Money" series of movies, that's it.
What's more, this time, "Bullet" is starring Jiang Wen, and Brother Fa is the villainous boss. How do you ask him to play this kind of role?
Moreover, Lao Jiang is really not familiar with Fa Ge. Although the two are one of the best figures in the Chinese film circle, the only time they really meet is at the Academy Awards in a certain year.
Now he has invited Uncle Ge using the method Zhao Fusheng said before.
And now, it's Fa Ge's turn.
"How to do it?"
Frowning, Jiang Wen was troubled there.
"Why don't you write a letter?"
A flash of inspiration flashed in Zhao Fusheng's mind, and he said to Jiang Wen.
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