The perfect future of rebirth
Page 364
"Ah?" Miss Dong was a little dizzy, so it's passed?
"Otherwise, think again..." Dong Chenxi said after thinking about it.She is really not confident, after all, she has never planned.
Zhao Fusheng shook his head: "It's not necessary, it wasn't an important plan."
Now Dong Chenxi is stupid, doesn't it matter?
Seeing her depressed expression, Zhao Fusheng said with a smile: "The most important thing about the advertisements of these two companies is not the plan, but the slogan, so I say the plan is not important."
Dong Chenxi seemed to understand, but still nodded. After all, Zhao Fusheng was the boss, and he had the final say.
Looking at her appearance, Zhao Fusheng knew that she must not understand, but Dong Chenxi is good at this, no matter whether he understands or not, he will definitely complete his task to the letter.
Compared with those newcomers in the workplace who always think that they are smart people and their leaders are idiots, Dong Chenxi is more mature and sensible.
This is especially important for a newcomer to the workplace.
To be stationed, in the workplace, the greatest pain is that you have to be blamed for telling other people's mistakes.
The reason is simple, because in the workplace, sometimes being outspoken may not be the right thing to do.
"Contact them and send a representative over to talk about it in detail." Zhao Fusheng said to Dong Chenxi.
Dong Chenxi was taken aback: "Is it that simple?"
Zhao Fusheng smiled: "How complicated do you think it is, don't worry, they will be willing to talk about it."
He is telling the truth. Advertising itself is a way of promotion. Hundreds of thousands or even millions of planning fees may seem like a lot, but in fact, if it succeeds, the profit return will undoubtedly be huge for the merchant, so whether it is Lin Hai The group is still Meibang Apparel, and there is actually no extra thought about the planning fee this time.
However, when they got the advertising plan, there were still some different voices.
"Mr. Zheng, are you kidding me?" The vice president of Linhai Group looked at Zheng Yao in surprise.
"What's the matter?" Zheng Yao asked back, but she couldn't stop laughing bitterly in her heart. Zhao Fusheng is such a jerk. He dared to let Dong Chenxi do this plan. Isn't he afraid that the advertiser will turn his face?
"Let's not talk dark words in front of people, Mr. Zheng, do you think this plan is worth 100 million?" The vice president of Linhai Group said exaggeratedly: "I guess those people in our company's marketing department , can also be done.”
Zheng Yao's face was slightly red, and Dong Chenxi was also embarrassed. After all, she was the one who made the plan, and she knew how good she was. Compared with personnel, that's the case.
After scolding Zhao Fusheng again in her heart, Zheng Yao raised her head, looked at the vice president, and said lightly: "Our contract has already been signed, so I don't mind showing you the cifer The designed slogan. He said that this advertising plan is worth five thousand at most, but this slogan, 100 million for you, is really a preferential price."
The vice president was stunned. According to the legend, the future advertising can go to today, all because of the mysterious advertising planner behind him, Runshengyuan Qingzui lozenges, brain gold and Aipu mobile phone, through the products he personally planned , and both have become the sales king among similar products today.
This is also the reason why the group did not hesitate to approve after hearing that the other party had quoted a planning fee of 100 million. After all, in their view, 100 million would be too cheap if Linhai Group could take the lead in the field of sports products.
But now, after reading this plan, the vice president is very disappointed to be honest. After all, it is impossible to be the vice president of a large group with nothing in his mind. In the opinion of this vice president, if This planning case was done by Cifer, so this person is a person who has made a name for himself.
But the problem is, judging from his previous writing, this person doesn't look like that kind of person.
But now that the advertising plan is in front of his eyes, the vice president is really confused, what is going on here.
Zheng Yao secretly laughed in her heart, shook her head, put the advertisement written by Zhao Fusheng on the plan in front of her, and pushed it in front of the vice president: "Look at it."
The vice president was stunned for a moment, then lowered his head and opened the paper to take a look.
Just looking at it, he was stunned.
After a long time, the vice president raised his head, the expression on his face became serious and serious, restrained the dissatisfaction and contempt just now, and said: "Mr. Zheng, I apologize for what I said just now."
Zheng Yao shook her head: "It's okay, I don't blame you, that's just the way that guy is. To be honest, he didn't write this plan, it was written by the assistant next to me."
Pointing to the note, Zheng Yao said honestly: "He just wrote such a sentence, and the general idea of the advertising plan is what he said."
The vice president, who was dissatisfied just now and accused the low level of planning, now waved his hands again and again: "It's okay, it's okay, that's the way our sports brand advertisements are. Medicine, it’s the same this time, just those few athletes, what kind of beauty can be photographed, this plan is already very good.”
Dong Chenxi was dumbfounded from the sidelines. The speed of the front and back is too fast.
Chapter 394 Little Embarrassment (148/281)
"Well, Mr. Zheng, can I see Mr. Lu?" The vice president hesitated for a while and asked Zheng Yao.
Zheng Yao was taken aback, and even Dong Chenxi was taken aback.
Mr. Lu?
Immediately, they understood that the co-author thought that Zhao Fusheng's English name was his surname, but the two of them looked at each other, neither of them intending to expose this matter.
Since Zhao Fusheng wants to remain mysterious, this is the most appropriate way.
Shaking her head slightly, Zheng Yao said, "Sorry, he doesn't plan to meet outsiders. To be honest, the company has been relocated from Ninghai to Binzhou for so long, and this guy has never been here."
The implication is that Zhao Fusheng wishes to continue to remain mysterious.
"Hehe, it's normal, normal, talented people have hobbies." The vice president was not angry, and was very happy holding the note. Obviously, he knew very well the meaning of this note.
With this slogan, it is estimated that the sales of all Lin Hai's sports brands can increase by at least another [-]%.
Don't underestimate the two percent, it is at least a few hundred million profit.
Watching the cheerful vice president leave, Zheng Yao smiled and said to Dong Chenxi, "Please invite the people from Smith Barney, they will probably be here too."
After receiving the planning case that Dong Chenxi brought back from Ninghai, she made appointments with people from Smith Barney and Linhai Group to meet. In Zhao Fusheng's words, time is money. Since the other party is waving a check and asking us to collect money Yes, there is no reason to refuse.
Although at the beginning, seeing the plan made by Dong Chenxi, Zheng Yao was also in a daze, and almost thought that Zhao Fusheng was crazy, but after seeing the two slogans written by Zhao Fusheng, her heart ached. The stone fell to the ground.
"Mr. Zheng, this is Mr. Lin from Smith Barney." Dong Chenxi quickly walked in with a woman who was about 40 years old and looked very smart and capable.
Zheng Yao didn't talk nonsense, she pointed to the chair in front of her and said with a smile, "Boss Lin, please sit down."
Half an hour later, Mr. Lin completed the same face-changing trick as the vice president of Linhai Group, and left the future advertisement with a satisfied expression.
Looking at her back, Dong Chenxi was shocked: "Is this all right?"
Zheng Yao smiled: "Why, feel strange?"
Dong Chenxi nodded. This matter was indeed beyond her comprehension. In her mind, if she was the representative of Lin Hai Group or Meibang Apparel, she would definitely leave immediately after seeing the plan.
To be honest, Dong Chenxi knew well that her planning was of a mediocre level.
But just because of the one-sentence slogan, it is too exaggerated, as if it was rehearsed in advance.
Zheng Yao smiled: "Think about it from another angle. In the eyes of others, are all the plans of that guy very deviant and ingenious?"
Dong Chenxi frowned, then nodded, Zheng Yao's words were really correct, all of Zhao Fusheng's advertising designs seemed ingenious in the eyes of others.
"This guy is now a sign." Zheng Yao said slowly.
Dong Chenxi deeply believed in this. There is no doubt about it. One must know that the biggest advantage of a top advertising company is not how large the scale is, as long as you have money, you can do it.The most important thing is to have a planner who can support the scene.
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