Sun Yang is about to retire, and here comes a Great Demon King Su Jing who is even more ruthless than Sun Yang!

Alas...it's too difficult! !

After the National Outdoor Archery Championship ended, it happened to be the National Day holiday.

On the second day after Su Jing participated in the competition, he didn't stay in Qizhou, and directly returned to Yanjing by plane.

During the National Day, there were a lot of people flying by plane, Su Jing must have been recognized by many people.

After the end of the Qizhou National Outdoor Archery Championship, Su Jing's popularity and popularity have greatly improved.

Fortunately, Su Jing is in the first class, whether it is waiting, boarding, or on the plane, the most everyone can say hello to him is to say hello.

Take photos, sign autographs, etc.

After getting off the plane, Su Jing went directly to the company with his assistant Fang Hao.

"Mr. Su."

On October 10st, the National Day, the company has a holiday.

Shuwei Technology is all young people, and everyone rests during the holidays...but there are also some people who voluntarily work overtime, and they also need someone to be on duty.

At least the PR team is busier.

Su Jing achieved the best result in history at the National Outdoor Archery Championship, and also broke the multi-event world record with 1440 points in the Grand Slam.

Anyway, the more news there is on the Internet, the busier the public relations team will be. They need to monitor the public opinion on the Internet to avoid any news that will damage Su Jing's image and reputation.

"You can be regarded as coming back. You have been waiting for a long time, and those brand parties are crazy!"

When Su Jing came to the company, it wasn't Yu Jiamei and the others who greeted him.

It's... Liang Pengfu!

Liang Pengfu's team was responsible for negotiating with other brands for Su Jing's endorsement contract.

Su Jing participated in the competition in Qizhou, and started to work hard in the 70-meter round, scoring 702 points to break the world record.

At that time, many brands began to increase their prices and finalize the endorsement contract with Su Jing as soon as possible.

According to the endorsement contracts of many athletes in the past, it is not difficult to see that many brands will "bet"!

Such as Sun Yang, such as the former Flying Man Xiang.

They all signed a lot of endorsements before participating in the Olympics.

Are they willing to sign so many endorsements before going to the Olympics?

of course not.

It is the brand that is "betting", that is, betting that Sun Yang and Fei Renxiang can get a good result in the Olympics.

Once the bet is right.

Signed the Olympic champion at a low price;

If Sun Yang and Fei Renxiang didn't do very well in the sports meeting...of course they lost their bets.

The endorsement fees before and after winning the Olympic Games or other international competitions are completely different.

Now these brands have seen Su Jing's strength...whether it's swimming or archery.

In addition, Su Jing himself is very popular, and he is a big Internet celebrity when he does not participate in the competition.

In terms of popularity, Su Jing's popularity and fans are higher than many celebrities and athletes.

Not to mention that Su Jing still has a nearly perfect image!

Simply the perfect spokesperson.

Sign Su Jing first, the premium is also good.

Do you really want to sign Su Jing after Su Jing participates in the Olympic Games next year?

That is the real sky-high price!

During this period of time, major brands are very urgent.

Keep increasing the price and offer very good conditions.

It's just crazy.

Liang Pengfu couldn't make a decision for a while, and Su Jing had to make it himself.

This is also the reason why Su Jing returned directly from Qizhou to Yanjing the next day after the competition. He didn't even take time to go around Qizhou.

"Uncle Liang, don't worry, it's not us who are anxious now, but the brand side."

Su Jing comforted Liang Pengfu and asked him to sit down: "Sit down and talk slowly."

Afterwards, Su Jing personally poured Liang Pengfu a glass of water.

Who told the company to be a small studio now, and Su Jing is also a student, so there is no need to get a secretary or something.

Liang Pengfu took out a stack of contracts, put them in front of Su Jing, and said, "Take a look first, this is a contract of intent. While you look at it, I will tell you in detail the prices offered by these brands. Some brands still have more." Talk, I have marked some brands that are not easy to talk about.”

Su Jing flipped through the contract in front of him.

They are all contracts of intent.

If you really endorse these contracts, it must be a more detailed contract, and you must consider all aspects.

On the first page, Su Jing saw a very familiar name and a drink he often drank: Coca-Cola! !

"Coca Cola?!"

Su Jing himself has experienced a lot, but he didn't expect that Coca-Cola would ask him to be the spokesperson? !

Coca-Cola itself is famous there, but it still invests billions of dollars in advertising every year.

Coca-Cola will also sign some celebrity artists as spokespersons.

There are traditional actors, singers, and sports stars.

Generally speaking, when Coca-Cola finds spokespersons, they are all the top big-name stars.

Be it an actor, singer, or athlete.

Sign directly to the top.

They are not short of money!

What is needed is a stable, well-known, and famous celebrity.

From Su Jing's own words...he really didn't expect to receive the endorsement of Coca-Cola.

He didn't choose any endorsement for beverages before, because he didn't like the brand.

Unexpectedly, after the Qizhou National Outdoor Archery Championship ended, Coca-Cola threw out an olive branch.

Su Jing flipped through the contract of intent, and looked at Coca-Cola's asking price.

7 years, 1 million - US dollars!

第一年,也就是从签约开始,300万美刀;第二年1000万美刀;第三年1200万美刀;第四年1400万美刀;第五年1600万美刀;第六年2000万美刀;第七年2500万美刀!

What is the concept of 1 million dollars? !

Almost 6.5 million soft sister coins!

An endorsement contract, 6.5 million!

It's astronomical, right? !

It can be seen from this contract that this year's 300 million dollars... next year's Olympic Games will directly increase to 1000 million dollars!

In the future, it will increase by 200 million US dollars every year!

In the fifth year, 1600 million U.S. dollars, after another Olympic Games, it can be seen that Coca-Cola has great confidence in Su Jing and is optimistic about Su Jing's results in the next two Olympic Games.

2000 million US dollars in the sixth year, 2500 million US dollars in the seventh year!

In 7 years, it is estimated that Su Jing will participate in two Olympic Games!

The Olympics were originally scheduled to be held this year, but they were postponed to next year.

In 7 years, Su Jing was able to participate in 2 Olympic Games.

In addition to the endorsement fee, there are incentive terms: Su Jing will receive additional bonuses for men's freestyle and men's archery at the World Championships, Olympic Games, and Asian Games;

Coca-Cola also requested that Su Jing should win the Olympic champion, otherwise part of the endorsement fee would be deducted.

It is equivalent to a betting contract!

But for Su Jing, there was no element of gambling, it was - giving money!

Apparently, Coca-Cola has also done a detailed analysis.

They came to the conclusion that Su Jing had a very high possibility of winning No. 1 in the men's freestyle and men's archery competitions in the Olympic Games.

Such a sky-high contract was made!

7 million US dollars in 1 years!

Bonuses for major world events are also added.

The bonus may not be very high, but it will not be very small.

"Huh? This is a global endorsement contract?!"

Su Jing discovered that this contract was not the kind...a contract for spokespersons in China, or a contract for spokespersons in Asia and Southeast Asia.

It's a global endorsement contract!

Generally speaking, Coca-Cola and other international companies look for spokespersons in China, and they are all the spokespersons of the "Huaxia District".

Or Asia, Southeast Asia!

To put it bluntly, your influence is limited to China and Asia.

In addition to the Huaxia region, in other countries and regions, there are more famous people than you. These international brands can directly sign more famous people in other regions as spokespersons.

Like Su Jing, the contract is for the global spokesperson, very few!

They are basically top athletes: Jordan, Kobe, James, Messi and so on.

Su Jing... has only participated in two Chinese national competitions so far.

And the scope of endorsement given by Coca-Cola is actually global? !

Chapter 210 Too many high-priced contracts are also troublesome! (4000)

"You are indeed a global spokesperson. It is said that you have a surprisingly high degree of recognition abroad..."

Of course, Liang Pengfu had carefully studied Coca-Cola's contract.

This contract is placed on the first page, of course it is the most important and largest contract.

7 years, $1 million contract.

Just for this contract, if he negotiated it for Su Jing, he could earn tens of millions.

Looks like picking up money?

actually not!

There are many problems with this.

For example, the global spokesperson is a problem... Secondly, there are rewards for major international events, attendance at brand events, and so on.

Not to mention the handling of various details of the formal contract.

This kind of contract involving hundreds of millions, don't think about it...it must be hundreds of pages of contract clauses, which is not so easy.

Put down the Coca-Cola contract.

Su Jing saw the contracts of Nike and Adidas below.

These two contracts, like the Coca-Cola contract, are contracts of a global nature.

This is really strange.

Hearing what Liang Pengfu said just now, Su Jing asked curiously: "You just said that I have a high degree of recognition abroad? What's going on?"

Su Jing really didn't know about this.

He saw that Coca-Cola, Nike, and Adidas are all top international brands, and they all have global endorsements!

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