Sprinkle coins every day

Don't doubt the enthusiasm of old Dota players.

"Isn't anyone paying attention to another news? Dota 2 is just a test for Jade Bird Huyu, and there will be original end-games and even 3A masterpieces in the future. Isn't it delicious?"

"It's fragrant, but it hasn't been released yet. The development cycle of client games is very long."

"Suffering..."

"Anyway, I really hope that Jade Bird Huyu can justify the name of the original Chinese client game, come out with a client game that is popular all over the world, and die in peace."

"Looking forward to +1!"

With the hot discussion among netizens, Dota 2 has also become a wave of popularity in China.

This made Tenda even more afraid.

When it was time to get off work, the second master also called Yu to the office to discuss countermeasures urgently.

I'm really in a hurry!

Chapter 278

Tenda Building.

"What do you think of Jade Bird Huyu's actions in the end game?" Second Master asked Yu Yu.

"I...."

Ruo Yu was short of words, what would he think?

Can't see it!

"First of all, the acquisition of Dota 2 by Jade Bird Interactive Entertainment will definitely pose a threat to the League of Legends. From the bonus settings of Jade Bird Interactive Entertainment's TI1 competition, we can see that they are coming aggressively."

"As for the other end game development plans announced by Jade Bird Interactive Entertainment, they are strictly confidential internally. We can't find any useful information, so we can't draw conclusions yet."

"That is to say, facing the layout of Jade Bird Interactive Entertainment in the end game, we are actually helpless?"

The second master had a headache.

"It's not all. At least we need to be more vigilant about the operation of the League of Legends. It is best to increase investment." Yu Yu also opened his mouth to ask for money.

"can!"

Regarding spending money, the second master is also unequivocal, "But I want to see the effect."

"it is good."

Fengyu was suddenly under great pressure, and knew the weight of Er Ye's words very well.

"What do you think?"

The second master didn't look at Yu Yu anymore, but turned to look at Lu Jian who was at the side.

"Game development belongs to content creation, which is the last thing to be suppressed. If it works, it works, and if it doesn't work, it doesn't work. There are such a group of talented creators in Jade Bird Interactive Entertainment, and there is really no way."

On the surface, it seems that Lu Jian is trying to excuse Feng Yu.

Rengyu was very grateful.

That is, in order to prevent the rise of Jade Bird Interactive Entertainment, he has already done everything he can to poach people, poach directors, and rob game studios, but it still has little effect.

What can be done?

"If Jade Bird Interactive Entertainment really develops explosive models in the future, or even phenomenal client games, it will pose a direct threat to us. Then, from now on, we should prepare for the worst, in case in the next two or three years, the group The revenue growth of the game continues to slow down, so how to maintain the overall revenue growth of the group?" Lu Jian's eyes were burning, and he obviously saw farther than Yu Yu.

"Ok?"

Yu Yu suddenly raised his head, why does this sound wrong?

"It is necessary to prepare early."

The second master also understood the implication of Lu Jian's words.

As of now, game revenue accounts for more than 50% of Tenda's total revenue. Too much reliance on the game business is itself an unhealthy revenue structure.

Once the game business suffers setbacks, Tenda as a whole will suffer setbacks.

Now that Tenda's game business is already facing force majeure competition, and there is no good solution for the time being, the only way to reduce the group's reliance on the game business is to find ways to improve value-added services, advertising business, e-commerce before the worst situation arrives. as a percentage of overall revenue.

To plan for a rainy day!

In fact, Tenda's recent major moves in the field of entertainment, including its investment business, are subconsciously avoiding risks and enhancing Tenda's ability to resist risks.

It's just that he didn't point it out as clearly as Lu Jian.

Because once the decision is made, it means that Tenda will carry out another in-depth transformation in the business structure, involving a lot of people and interest entanglements, and it is also a very complicated super large project.

Turning the giant wheel is not so easy.

"You draw up a plan first, and then discuss it in detail later." Second Master instructed Lu Jian.

"understand!"

Lu Jian remained calm on the face, but was actually very excited in his heart, because at this moment, he completely overwhelmed Yu Yu and became the best candidate for the president of Tengda.

Yu Yu was very frustrated, but there was nothing he could do.

.........

Saturday, October 10.

Zhang Shuo came to Tang's home again to play chess with the old man.

"Third Brother, is it worth it for Germina to spend 16 billion to buy Dota?" Tang Yu asked curiously.

A press conference has already pushed Jade Bird Interactive Entertainment to the forefront of the wind and waves, and it has become a major event on the Internet in the past month, and it has also made Germination the focus of public opinion again.

"You think 16 billion is expensive?" Zhang Shuo asked.

"Of course it's expensive. I won't be able to make so much money in my lifetime, no, ten lifetimes."

"Then do you know that Tenda spent almost 24 billion in order to buy Riot, the developer of "League of Legends"?"

"Ah this..."

Tang Yu was immediately puzzled.

"Let me tell you another news. The overseas agency rights of "Clash of Clans" have basically been negotiated. Do you know how much the three-year agency fee is worth?" Zhang Shuo asked.

"How many?"

Tang Yu's eyes were shining brightly, Zhang Shuo never talked about this with her before.

"13 billion!"

This is also the one with the highest agency fee for Jade Bird's mobile games so far.

"Sigh~~~"

Tang Yu gasped, "No wonder you are willing to buy Dota 2, the game is really so profitable?"

"Whether you admit it or not, the fact is that games have become one of the most important entertainment consumptions for young people. With such a huge market, do you want to make money?" Zhang Shuo explained.

Jade Bird Interactive Entertainment spent 16 billion to buy Dota 2 this year, and will be able to earn 160 billion in the future.

even more.

In my impression, the profit of League of Legends in 2019 is close to [-] billion.

How terrifying is this?

You must know that the main income of League of Legends is various skins, and things that only need a few artists can bring in tens of billions of income.

It's not that easy to steal money.

The more exaggerated profits are actually mobile games. In 2014, the annual revenue of "Clash of Clans" was 18 billion US dollars, "Puzzle and Dragons" was 15 billion US dollars, and "Candy Crush Saga" was 10 billion US dollars.

Among the three mobile games, "Clash of Clans" and "Candy Crush Saga" have been developed by Jade Bird Interactive Entertainment, and "Puzzle and Dragons" is also under production.

Compared with end games, future mobile games will steal money even more.

The outside world may think that Jade Bird Interactive Entertainment's current monthly net profit of [-] billion is an exaggeration. As everyone knows, after a few years, the daily profit is likely to reach [-] billion.

That's an exaggeration.

"I heard that this Dota 2 International Invitational Tournament, Jade Bird Interactive Entertainment plans to hold it in Binhai?" Unlike Tang Yu, Tang Yi is more concerned about what TI events can bring to Binhai City.

"Is such that."

Zhang Shuo took advantage of the situation and said, "If you don't use colored glasses, e-sports is actually very popular among young people, and it can be regarded as a kind of soft culture. If we don't occupy this position, others will."

"You seem to have more ideas?"

Tang Yi is not like Tang Yu, he is not so easy to be fooled.

"Yes."

Zhang Shuo also generously admitted, "I suggest that Binhai City can strongly support the TI1 event, and take this opportunity to promote the image of Binhai city internationally. The youthful and energetic characteristics of e-sports do not exactly match the urban temperament of Binhai City Does it fit?"

To hold TI1 events, the venue is the biggest problem.

If you can get official support, you can choose a large stadium, and the security can be guaranteed, which can save Jade Bird Huyu a lot of trouble.

Although Zhang Shuo has selfish intentions, he has a good starting point.

"This is a good proposal." Tang Yi was a little moved.

As a city manager, he also has some understanding of the improvement of the city's soft power.

For example, in recent years, many cities have competed to host various sports events and marathons, including inviting NBA teams and foreign football clubs to compete, all in an attempt to enhance the city's soft power.

E-sports is of course also included in this list.

Paradoxically, Tenda, as the parent company of Riot Games, Yuanshikong, League of Legends Global Finals, never held in Binhai City.

Really speechless.

Of course, there is also a little coincidence. In 2021, it was originally planned to be in Binhai City, but it turned out...

"Recently, Maili Technology has invested in the mlg e-sports club, which will move to Binhai City soon. There are also some other e-sports clubs. If Binhai City is interested, it can completely circle a piece of land and build an e-sports industry base. The impact strength, not necessarily worse than football clubs.”

Zhang Shuo also strikes while the iron is hot.

If Binhai City really has the intention, then the LGD e-sports club acquired by Fenglei Fund can also be moved to Binhai City.

"You ask someone to sort out a document, and I'll take a look first."

Although Tang Yi was a little moved, he didn't respond immediately. After all, it was not a trivial matter.

"can."

Zhang Shuo was very happy.

"Of course there is no problem with the game industry. If possible, the government still hopes that more funds will go into the physical manufacturing industry." At the end of the conversation, Tang Yi couldn't help but nod to Zhang Shuo.

Whenever, manufacturing is fundamental.

"Second Uncle, don't worry. Germination makes money in the game industry so that one day it can make a big splash in the manufacturing industry. But you know, the manufacturing industry doesn't have strong financial strength, and it simply can't be played."

Smartphones alone are almost draining the Sprout Group dry.

Where is the spare time to do other things?

It is impossible for Germination to obtain a large amount of loans, and it can only rely on self-reliance.

"Good job!"

Of course, Tang Yi also understood Zhang Shuo's difficulties, and his words were mainly comforting and encouraging.

.........

Ali headquarters.

"Mr. Ya is trying to force Tengda to the cliff."

The uncle was very happy to hear the news that Jade Bird Interactive Entertainment was aggressively entering the field of end games.

"What I'm more concerned about is that Germination's financial strength seems to be stronger than expected by the outside world. It only spent tens of billions of funds not long ago, and now it can spend another 16 billion." Ren Xiaoyao added with a smile.

"It's the sprouting of underestimation."

The uncle also has to admit that he was a bit misjudged before, "Combining the investment from the beginning of the year to the present, all together, it is not less than us, right?"

"Just more or less."

At this time, Ari’s profitability is not as good as that of Tengda.