Sprinkle coins every day

Perhaps it is because the "life" business such as water and electricity maintenance, unclogging the toilet, and unlocking the lock is too trivial. Before the birth of "Green Orange Life", there was no similar app.

Then it led to say that "Green Orange Life" won unanimous praise from consumers as soon as it was launched.

And it's not just young users.

Including grandpas and aunts, they also downloaded the Qingcheng app under the Amway of their children and relatives.

Especially for those empty nesters, the emergence of "Green Orange Life" has indeed helped them solve many problems in life, and word of mouth has naturally fermented.

As a result, some properties will take the initiative to offer "Green Orange Life" to residents.

It has attracted a lot of new traffic.

Even Zhang Shuo himself did not expect that the "Life" section, which was launched just to "emphasize users' urgency and solve the pain points of local life services", would have such an unexpected joy.

Compared with its peers, the marketing method of Qingcheng Bicycle is very out of place.

The most paradoxical thing is that it is also the "salted fish" marketing of the Green Orange Group, which has unintentionally planted willows and willows, but has harvested a group of diehard fans, who all said——

"Haha, I just like the tone of green orange!"

"Qingcheng almost didn't say it straight - let's not cut leeks, just do business honestly!"

"The more there is no subsidy, the more it proves that the services provided by Qingcheng are worth the money, and they are absolutely trustworthy. If you don't believe it, you can refer to Qingcheng's takeaway, which is absolutely the conscience of the industry."

In the past half a year or so, along with the food delivery subsidy war between Ahli Dianping and Nomi Dianping, it has gradually shown signs of fatigue, and the sequelae of subsidies have begun to gradually emerge.

To put it bluntly-

These capitals want to show their true colors and start cutting leeks.

The quality of service is declining at a speed visible to the naked eye.

In contrast, Green Orange Food Delivery, which has never participated in food delivery subsidies, has maintained stable revenue. Although there are not many restaurants to choose from, each of them can stand the test.

And it is mainly self-operated Qingcheng Xiaozhu.

This also led to the saying that although it did not participate in the subsidy and burn money, the revenue of Qingcheng Takeaway has always been stable, and it is deeply loved by the target customer group-urban white-collar workers.

The result is--

When Ari and Nomi were still burning money on the food delivery business, Qingcheng Food Delivery had already achieved profitability.

It's incredible.

It is also relying on the profits from food delivery, shared charging treasure, and life business that support the continuous development of Qingcheng Group in new businesses such as Qingcheng Bicycle and Qingcheng Taxi.

It can be described as a model of steady and long-term progress.

Such a preference of consumers will naturally be passed on to the Qingcheng bicycle business.

It can be said to be in the same continuous line.

It can be seen from this that, to do business honestly and steadily improve service content and service levels, there are still consumers who pay the bill, and it is not necessary to take the path of cutting leeks.

At the end of the day.

Still driven by capital, many Internet ideas have been "alienated" into financial tools. The real purpose is neither to serve consumers nor to provide public services to the society.

But just to tell a story recognized by the capital market, and then promote the company to go public.

Thus embarked on a fork in the road!

Because of capital's pursuit of profit, I can't wait to say that I can quickly occupy the market within half a year to one year, go public within two years, and cash out within three years.

Then go after the next so-called outlet.

Just like the so-called sharing economy, at the beginning it was just a "normal" business such as sharing bicycles and sharing charging treasures, but later it became more and more outrageous, such as shared office areas and shared study rooms.

In essence, it runs counter to the endogenous law of economic development.

As for the Green Orange Group, including the Germinal Group, the greatest value and significance of its existence is to fight against capital and this alienation, and to leave consumers with a choice at any time.

.........

After reading the work briefing, Zhang Shuo came to the small conference room next door.

Senior executives such as Lu Qi, Lu Kai, Gu Mingzhang, and Jiang Yue were also present and attended the meeting on time. Since it was the first day after the holiday, the meeting was naturally very heavy.

In addition to discussing the next work arrangement, Zhang Shuo will also seriously explain the results of his recent thinking for the first time at this meeting, namely——

A major plan for the future development of the Sprout Group.

Chapter 422 Founding of Magic Sound Technology, sprouting a new strategy and landing it!

In the conference room, Lu Qi, the rotating president, was the first to report.

"According to the chairman's previous instructions, during the National Day holiday, the group officially activated the shell company Moyin Technology, and plans to spend one billion yuan to incubate the short video business."

Still the old rules.

The pre-incubation of Magic Sound Technology is handed over to the group's technology center and operation center.

The technology center is mainly responsible for the research and development of the magic sound app, and the operation center plays a role similar to the m organization. From now on, we must actively dig out and cultivate short video experts in various places.

The two complement each other and are indispensable.

Although the explosion of short videos took place in 16, as early as 13, the field of short videos in China had already blossomed.

A lot of testers flooded in.

Internet companies involved in the short video business include start-ups such as Slow Hands and Miaopai, as well as Internet giants such as Tenda and Qiandu.

Tengda launched Weishi, and Qiandu launched Meipai through the acquisition of Motu Xiuxiu.

Miaopai reached a strategic cooperation with Bibo.

In the future, short video apps such as Little Red Lips, Frog Video, and Xiaokaxiu will be launched one after another.

The well-known Volcano Video and Douyin did not go online until 16. In the same year, there was also Pear Video, which broke through the ceiling of the short video field in one fell swoop.

It also gave birth to new giants in the Internet industry.

The display form of content has gone through a process from text, to graphics, and then to video, and the presentation characteristics of short videos are that they can meet people's content consumption needs to the greatest extent in fragmented time.

Therefore, the popularity of short videos is inevitable.

In other words, the presentation of short videos is higher than graphics to a certain extent.

Therefore, in the case that the user's viewing cost is not much different, short videos that combine shooting techniques, music, stories, and pictures can meet users' content consumption needs in a more diverse manner.

The algorithm recommendation mechanism based on user matching, video popularity and release time as the main recommendation dimensions optimizes the fragmented entertainment consumption experience of users to a certain extent.

Recommended by algorithm.

Users can obtain more accurate and satisfactory content faster from the numerous short video content.

Douyin, which started late in the original time and space, was able to catch up from behind and surpass pioneers such as Weishi and Miaopai in one fell swoop, relying on its excellent algorithm recommendation mechanism.

And like Tengda's Weishi, the product logic at the beginning was just a "replica" of long videos.

Failure is inevitable.

The failure of Weishi also made Tenda miss the biggest outlet in the mobile Internet field, and personally cultivated a strong competitor like Character Jump.

The result is--

In 17, Tengda restarted the Weishi project in embarrassment, but the result was still tepid;

In 18, Tengda used its money-making ability to invest in Kuaishou many times, but got rich returns;

Later, using Weixin's flagship product, the "Video Account" and "Live Broadcasting" sections were successively launched.

Although it also eventually occupied a place in the short video field, Tenda failed to prevent the rise of Character Jump after all, resulting in the mobile Internet traffic being divided up by Character Jump.

It also laid the biggest hidden danger for Tengda's decline after that.

Zhang Shuo certainly can not repeat the same mistakes.

In fact, the advent of Tiantian Toutiao has suppressed the character jumping of the original time and space to a certain extent. At this time, the germination will intervene in the short video field, and the character jumping is destined to not be able to rise like the original time and space.

In terms of the algorithm recommendation mechanism, the algorithm laboratory under the Fertile Research Institute is capable of jumping characters.

It will also give the technology center the greatest technical support.

Zhang Shuo's plan, coupled with the technical support of the Fertile Land Research Institute and the Technology Center, coupled with the financial strength and operational capabilities of the Germination Group, it is hard to imagine that Magic Sound Technology will fail.

It was an hatching move destined to succeed.

The success of Moyin Technology will also truly establish the budding group's dominance in the Chinese Internet field, becoming an invincible existence above the Big Three.

Become an existence that no one can shake.

"The incubation of Magic Sound Technology has a lot to do with it. I hope Mr. Lu can watch it in person," Zhang Shuo said.

"it is good!"

Lu Qi didn't have a deep understanding of the prospect of short videos before, but after reading the planning plan written by the big boss himself, he immediately realized what a super trend this is.

Naturally, more attention should be paid.

"there's one more thing."

Lu Qi continued to report: "Qiandu got in touch with Qinghe Technology, hoping to negotiate the renewal of the frog browser search box for the next year."

"How much is the quotation from Qiandu?" Zhang Shuo asked curiously.

"35 billion."

"so tall?"

Zhang Shuo raised his eyebrows slightly. If he remembered correctly, the last year's quotation was only 8.5 million.

It has quadrupled.

Even if it is said that within a year, the market share of frog browser has continued to rise, coupled with the great sales of wheat grain X2, wheat grain X2 max and wheat grain tablet, the number of hardware devices bound to frog browser has increased sharply.

Adding the inflation factor, but tripling it would be the best.

"I have learned from the side that there are three reasons why Qiandu quoted such a price."

"One is to worry about being cut off by Gu Ge."

Although Guge has long since withdrawn from the Chinese market, Maili hardware has a considerable market share not only in the Chinese market, but also in the global market, especially the Southeast Asian market.

The frog browser bundled with Maili hardware naturally fell into Gu Ge's eyes.

"Because of the fear of being cut off by Gu Ge, Qiandu's offer this time includes the overseas market of frog browser, and it must also be bound to Qiandu's search box."

Qiandu also has the ambition to expand overseas markets, although it has not been very smooth.

"The most important point, the thousand-degree premium offer, is actually trying to prevent us from entering the search market."

The Wheat 2.0 released at the Wheat Autumn Conference really surprised Qiandu, especially the image search and language search technologies displayed by Wheat 2.0.

In a sense, it has even reached the front of Qiandu.

This had to make Qiandu feel a sense of crisis.

And a giant like Germination Group, which itself has a huge ecology in the Internet field, really wants to get involved in the search business, which is definitely a super threat to Qiandu.

It may even threaten the foundation of Qiandu.

Just like social networking is the pillar of Tengda, and e-commerce is the pillar of Ali, search is also the pillar of Qiandu.

It is absolutely impossible to go wrong.

In view of this, Qiandu negotiated the contract renewal of the search box with Qinghe Technology two months in advance, and also offered a price very generously, which seemed to be difficult for Qinghe Technology to refuse.

"The question now is, should we accept Qiandu's offer, or should we refuse to cooperate with Qiandu and expand our search business by ourselves?" Lu Qi asked a question.

In fact, he was asking for Zhang Shuo's opinion.

"what do y'all think?"

Zhang Shuo did not rush to draw conclusions, but looked at several other executives.

"If you can, why not?"

Lu Kai has always been a very aggressive executive, "Qiandu itself is already on the decline, and it coincides with the time window for search technology innovation, which just happens to replace it."

In this way, after subduing Tengda, Germination can subdue Qiandu again.

If you fight Xixi and fight for a little more...

Maybe, Mengya can really defeat the Big Three in three fields at the same time with one against three.