From retail to global domination
Page 78
It was not until their products were discounted that some customers were brought back.
But it's just a little more, compared with before, there is still a gap.
This is also impossible.
The opening of Huifeng Supermarket not only offers discounts, but the lucky draw is the best!
This event cannot be duplicated.
They are reluctant to spend so much money on lottery activities.
What's more, the grand prize is still a car.
Whether it is their turnover or profits, they cannot compare with Huifeng, which is why they are not as confident as Huifeng.
The only one not affected is Walmart.
No one can shake the Wal-Mart in Shen City.
That location, plus the price is really cheap.
It is an indisputable fact that even if Huifeng offers a discount, the price is not as low as others.
But Zhang Yang can skip Wal-Mart directly.
He didn't plan to open a supermarket on Taiyuan Street, and Wal-Mart hadn't expanded, which didn't affect Huifeng's general direction, so he didn't need to target them.
The only thing he has to guard against is Carrefour.
Zhang Yang remembered that later generations of Carrefour opened eight stores in Shenshi.
There is one not far from Dongdadian.
It is estimated that it will not be long before this store should be confirmed, and that is when the real test will come.
The passenger traffic of Dongda University is indeed huge, but it cannot support the two large supermarkets.
Therefore, competition is inevitable, only one store can survive, and the market is so cruel.
Survival of the fittest.
This is the law of survival of nature, and the same is true for human beings.
At 12 a.m. on December 31, before Huifeng Supermarket opened, the front door was already full of people.
Under normal circumstances, the supermarket will open at nine o'clock.
But seeing the situation in front of me, it was less than nine o'clock.
Shen City at the end of December was extremely cold.
Frozen people are not what Zhang Yang wants to see, so the three supermarkets open early.
The moment the shutter door of the supermarket opened, the crowd roared in.
Some of them have been waiting for half an hour, and their hands and feet are already numb from the cold! !
At this time, the reporters had already arrived, and they recorded the scene.
Crowded people.
The reporter also photographed this scene from a very far away place, because they couldn't squeeze in at all!
"Do you want to be so exaggerated?"
The photographer carrying the video camera looked at the female reporter beside him in shock.
Seeing this scene, most people thought it was free of money.
Even when Wal-Mart opened, it wasn't so exaggerated! !
"Most of them should have come in cars."
The female reporter was also very shocked by this scene.It was also the first time she met.
But this reward is really good. When she gets off work, she also plans to go shopping. She is in the No. [-] Middle School. This is a small car.
Even if you don't have a small car, a laptop is fine.
In short, as long as you win the lottery, she doesn't choose.
"Tsk tsk, this time, Huifeng's position in Shen City's retail industry should be unshakable.
Unless Wal-Mart also opens so many stores one after another. "
The photographer said enviously.
"It should be stable, isn't this what the city wants to see, otherwise we won't let our TV station give Huifeng a boost..."
Chapter 78 Hot and Ambitious
The traffic of the three supermarkets is very large, and it has indeed exceeded the opening of Dongda and Tiexi stores.
However, although the passenger flow is large, the turnover may not exceed the two stores.
After all, the area of these three companies is not large, and the passenger flow they can carry is also limited.
Fortunately, Ye Xinyi had the foresight to open the back door.
The back door is only allowed to go out, not to enter, which can also alleviate the occurrence of blockage.
It just so happened that the Dongda store was closed for rectification, and all the employees of the Dongda store came to the three stores to help.
This can also relieve a lot, after all, they are experienced.
And Tiexi store also transferred a lot of people.
With the help of these people, it is going smoothly so far.
This time Zhang Yang didn't go down to help, but sat in the office and watched the crowds of people on the surveillance camera.
In order to satisfy the mass consumption, there are many commodities that are not profitable, and are brought out to attract a large number of consumers.
Such as some toilet paper, fruit and the like.
There are also some snacks and drinks.
Huifeng sells a bottle of Coke for 1.7 yuan for [-] yuan.
It is also these discounted products and sweepstakes that attract a large number of consumers.
Even Wal-Mart, Coke will not sell at this price.
According to the one-yuan mineral spring, the price is even as low as 4 cents, which is really zero profit.
Huifeng has made a lot of progress in these things.
And consumers are also strong, as if they don't want money, they frantically put them in the shopping cart.
There are many purchase carts that can no longer fit, as if the goods do not cost money.
"Sister... slow down, you stepped on my foot!"
"...I'm sorry, there are too many people, I didn't notice..."
"Well... do you still have toilet paper, give me ten mentions..."
"I want 100 packs of Hushubao..."
There were shouts and shouts in the supermarket. Fortunately, Ye Xinyi had the foresight to not let all the consumers in, otherwise it would be difficult to turn around.
This will affect efficiency even more.
A batch has gone, and a batch has been put in. This is the experience accumulated when the two stores opened before.
Huifeng Supermarket has a lot of new sales, and there are also many old sales.
At the beginning, the new sales were a little hectic, but with the help of the old salesmen, they gradually got started, and they were not as busy as before.
This is all normal and expected.
Don't look at how you practiced before, but when there are more people, you will still be a little confused.
In particular, Huifeng's passenger flow is too large.
"Boss, the one-hour turnover of Shenhe store has been calculated. Guess how much it is?" Ye Xinyi opened the door and walked into Zhang Yang's office while Zhang Yang was admiring the picture of the sea of people.
Usually, Ye Xinyi never knocks when entering Zhang Yang's office, and Zhang Yang is used to it.
"How many?"
Zhang Yang really didn't understand this point.
He didn't ask his aunt to report every hour.
"30, broke the turnover of 30 in one hour!!"
Ye Xinyi said excitedly.
Zhang Yang was also taken aback after hearing this.
Didn't expect it, didn't expect it to break 30 turnover in an hour?
This is really a bit perverted.
You know, this batch of supermarkets does not exceed 3000 square meters.
But he believed that Ye Xinyi would not lie to him.
300 million, a 3000-square-meter supermarket, this has definitely created a miracle.
"How about the other two stores?" Zhang Yang asked curiously.
"29 for the Dadong store and 30 for the Huanggu store."
Full bloom.
It seems that this activity is no longer divided into regions.
But only for three days.
After three days, it is estimated that it will return to normal.
The turnover of Shenhe store will definitely be higher than that of Huanggu and Dadong.
This is an inevitable phenomenon, because the economy of Shenhe is better than that of the two districts.
Shen City's No. [-] District is not joking, so it's okay to break their wrists peacefully.
It seems that the turnover of the three stores will exceed 300 million today.
In this case, the total turnover of Huifeng Supermarket will exceed [-] million a day.
When this news gets out, it will definitely shock all the retail industries in Shen City.
May I ask which retail industry in Shenyang City has a daily turnover of tens of millions?
No.
Not to mention Shenyang City, there are very few companies in the country that can reach it, and it is in one city.
If the whole country is counted, Huifeng is really nothing.
So Zhang Yang has to work harder.
"good.
Let me tell you, if the turnover exceeds 300 million, a red envelope of 200 yuan per person will be given at night. "Since the previous experience, Zhang Yang no longer promises 2000 yuan in red envelopes.
Reward this thing, can't give too much at once.
Giving too much the first time, and giving too little the second time, most people will definitely have pimples in their hearts.
Speaking of which, which boss gave red envelopes like him.
Basically none.
If you give 2000 yuan at once, how much is your salary at this time?
Huifeng's salary is considered high in Shen City, which is why every time a job is recruited, the applicants are overcrowded.
At this time, the salary of the waiter was only 500 yuan, but Huifeng could get 1000 yuan a month, which is definitely a high salary.
Zhang Yang felt that he was already very conscientious, because of them, wages in many retail industries in Shen City also increased.
Although it is still not as perverted as Huifeng, each family has increased by an average of 200 yuan.
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