Banned for ten years, I will test the editor, and I will kill the entertainment circle first when I

The industry and commerce side must give certain penalties.

to be honest.

Everyone has to pay for their bad choices, no matter who they are.

"Why bother."

Shen Fei looked at the slightly decadent back of the Lion King over there, and shook his head helplessly.

........................

They are dealing with the studio of The Lion King, but the Internet has already blown up.

Especially on Weibo.

To know.

The Lion King was broadcasting live just now, but the live broadcast was suddenly interrupted by people from the industry and commerce, and the live broadcast room was directly banned by Kuaishou officials.

This series of operations directly made netizens boil.

especially.

When the audience in the live broadcast room posted some screenshots on Weibo, Weibo suddenly became lively.

"What's the situation?"

"Fuck, the Lion King has been investigated!"

"People from the industry and commerce raided the live broadcast room of Lion King, showing that the bird's nest he was selling was a fake."

"Interesting, are you afraid that the supervisory team will do something?"

"Something's wrong. I remember hearing that the supervisory team is in Xichuan."

"Fuck, this supervisor is great."

"It's interesting, the action is fast, and this supervisory team is good."

"…………"

Netizens on Weibo spoke highly of the action of the supervisory team.

In fact, the reason is very simple.

For a long time, although the feedback from the Internet live streaming industry has been very good.

But there are also many problems.

Many people have bought fake products in the live broadcast room. Netizens complained about this matter.

But the above has never had the idea of ​​​​handling this matter before.

And now.

Everyone saw that the supervisory team acted so quickly and powerfully, and directly dealt with a top anchor like Lion King Xu Youzhi, and immediately had more confidence in the country.

And with the hot discussion among netizens, the popularity of this matter is getting higher and higher. With the hot search index rising, it even came to the top ten hot searches.

Now, more netizens noticed this incident and clapped their hands in applause.

After all, for them, it is undoubtedly a good thing to purify the Internet environment and allow anchors to carry out live broadcasts in a law-abiding manner.

We must know that what consumers are most worried about is actually buying shoddy fakes in online shopping.

After all, it is different from the real economy. Online shopping with live broadcasts and goods is sometimes like a blind box in a lottery. You never know what kind of strange things you will encounter.

This is the truth.

Shen Fei had encountered such a thing when he was studying before.

The grandfather of a classmate bought a mobile phone that was originally priced at more than 1 in the live broadcast room of a certain anchor, but now sells for more than 2000.

After it was mailed, it was found that it was the kind of thing that cost 200 yuan in a mobile phone store.

I ran to the live broadcast room and cried, saying that what you said was fake one pays three.

In the end, the anchor was even more outrageous, and even sent three elderly phones.

Thanks to him, that classmate's family used the elderly phone in advance.

And now.

The Lion King Xu Youzhi became the first popular anchor to be punished.

Everyone is looking forward to it, who will be next?

To know.

Nowadays, in the field of Internet live streaming, there are actually only a few people who are the most popular.

Li Dawei, Li Qi, and the Lion King.

It is no exaggeration to say that these three people are undoubtedly the most powerful in the entire delivery field.

Now that the Lion King has fallen, are those two panicking?

........................

In fact.

The two of them are panicking now.

East Guangdong.

Li Dawei had just downloaded the broadcast, and when he was sitting there taking off his makeup, his assistant walked over quickly.

"Sister Li, something happened!"

The assistant's expression was a little flustered.

"What are you panicking about?"

Li Dawei glanced at the assistant, and said angrily: "The sky is falling and there is a tall man supporting it, you see you are quite big, why panic?"

The assistant has been with her for three full years, so she naturally knows her boss' temper, and said with a wry smile: "Sister, please check Weibo quickly, something serious has happened!"

Li Dawei was a little baffled, and looked at it with his mobile phone.

After just one glance, she froze.

On Weibo, it was the news that Lion King Xu Youzhi's live broadcast room was banned.

Seeing Li Dawei here, his expression suddenly became serious.

Generally speaking.

There are many second-tier streaming anchors with a monthly income of two to three million.

Even if it is a small anchor with little popularity, there are [-]-[-].

As for the top anchors.

Li Dawei’s sales in 100 have exceeded [-] billion yuan. Last year’s Double Eleven, her live broadcast room had nearly [-] million viewers, and a total of [-] products were broadcast live, with a turnover of more than [-] billions.

And Li Qi, who also serves as a top-selling anchor, can earn seven figures a month!

of course.

There is another problem here, that is, although these people have so much turnover, no one knows how much tax they can pay.

Or.

Few people know how much they pay in taxes except themselves.

And there is another very important question.

The transaction volume of these Internet celebrities and popular anchors is actually watery.

For example.

If you follow what these anchors say, what is your daily trading volume.

The total volume of all the anchors with goods in the country is even more than that of platforms such as JD.com and Taobao combined.

Is it surprising?

The combined annual transaction volume of these anchors can reach hundreds of billions or even higher.

It's as if those micro-businessmen are bragging all day long, saying that they have more than 1000 million square kilometers of land in Africa.

Ok……

They seem to be less sensitive to area.

otherwise.

He said that he once walked from home to a certain big city alone with [-] million in cash.

Ok……

They don't seem to be very sensitive to the weight of money.

This is the status quo of online celebrity live streaming.

Their so-called volume, the moisture is really too high.

There are only two kinds of anchors in the live broadcast industry: head anchors and other anchors.

The [-]th rule is the norm in any industry, and it is the same in the live broadcast industry.

Excluding a very small number of top anchors, more ordinary anchors are basically bringing goods to people before they have formed an advantage that can force the supply chain or Party A, that is, only a sufficiently favorable price is the key indicator to attract purchases.

Most live broadcast audiences have no loyalty to the anchor, they only have loyalty to the price.

Except for anchors with strong personalities like Li Qi and Weiwei, there are no anchors who are artificial, and relying on goods to lead people is the only possibility.

Even for some celebrities, without a price advantage, there will be jokes such as lower than Lao Luo.

This is no joke, it's a fact.

In recent years, as a trendy way of attracting traffic through online shopping, online celebrity live streaming has been favored, sought after and superstitious by more and more people.

Especially in recent years, there has been a trend of over-burning the popularity of live streaming.

If a company has not tried live broadcasting to bring goods, it seems to be an old antique.

The repeated publicity of many successful cases has made many companies eager to try, hoping to use the traffic of Internet celebrities to expand the sales of their products.

However, under the savage growth, chaos will inevitably arise, and the online live streaming that is in the super trend is no exception.

Under the glamorous appearance of large traffic and large transaction volume, there are also a large number of illegal issues such as selling fake products and falsifying live broadcast fan data and sales data.

In fact, except for a few top anchors, the vast majority of anchors are swimming in inflatable clothes, and incidents of live broadcast rollovers with high expectations and low effects actually occur frequently.

Previously, the media revealed that a certain star sold only more than 20 bottles of wine in a live broadcast, and returned [-] bottles the next day.

A certain star showed 90 viewers during the live broadcast, but a set of tea sets costing more than 200 yuan was finally sold for less than 2000 yuan.

Nowadays, a live broadcast can easily be watched by millions or tens of millions of people.

Even a turnover of hundreds of millions of yuan has become an ordinary record.

However, the live broadcast of goods standing under the wind is far less beautiful than the appearance.

Behind the false prosperity is the gray industrial chain behind the Internet platform traffic carnival for many years.

Swiping orders has become the norm in e-commerce live broadcasts, and data fraud has long been an open secret in the industry.

In addition to daily swiping, large-scale events such as Double Eleven are the hardest hit areas for swiping.

Behind the prosperity we see, a large part is actually a mirage created by marketing companies.

People in the industry like Li Dawei are actually clear about this problem.

and so.

In the past few years, she has also been working hard to accumulate more family assets, and then find a way to leave this industry.

But never expected.

Before she could find her way out, the higher-ups actually noticed the problems in the live streaming industry.

The Lion King was the first to be unlucky, could it be himself or Li Qi next?

Looking at the phone, Li Dawei fell into deep thought for a moment.

Little do I know.