Reborn in 1970, being pinched and doted on by a disabled boss

Ruan Hang glanced at Su Yuning and asked a question that almost made Su Yuning squirt: "What is market positioning?"

Ruan Hang has always been very professional, including joint-stock companies, southern garment factories, consumer groups, etc.

This made Su Yuning feel that he was an expert in this field and knew everything he needed to know.

Moreover, he had made such a big noise, and he had already selected the location and obtained the business license in one step. He must have a market direction. Su Yuning really didn't expect that he had no concept of market positioning.

Su Yuning handed him the poured water: "Does your clothing factory produce women's clothing or men's clothing, affordable clothing, mid-to-high-end or high-end clothing?"

"Who are the main consumer groups you are targeting? What is the direction of the publicity? Who are the supply customers? And have you written the plan I mentioned last time? Can you show it to me?"

This series of questions directly confused Ruan Hang.

He scratched his head: "This factory can't produce all kinds of clothes? Why is it restricted to only one kind? As for the affordable and high-end clothes you mentioned, of course they also make them."

"..."

Su Yuning was a little helpless: "Well, if you believe me, I will do the market positioning of clothing. We will specialize in mid-to-high-end women's clothing. I will write a detailed plan later."

"Everything from the scale of our factory to the business model is reflected in the plan, including the talents we need. I have also marked it. You can recruit workers according to my plan."

In the late 70s and early 80s, there were already catwalk shows in China. After foreign brands settled in, southern entrepreneurs quickly established a series of clothing factories.

With a one-stop business model from design to sales, we soon had our own independent brand.

Many famous brands in later generations were established at this time.

Su Yuning knew that although she had grasped the opportunity of the times, she was not necessarily a competitor of these garment factories, unless her business philosophy was more advanced than these garment factories.

After listening to her words, Ruan Hang felt that Su Yuning's previous request for 30.00% of his shares was not excessive.

"Well, please write a plan first. If there's anything you need me to do, just ask."

Su Yuning waved her hand: "If you have nothing to do, go to the town and look for some good craftsmen in this town. They are the masters who have been making clothes for a long time in the old tailor shop. We need a group of masters."

"Okay." Ruan Hang previously thought that when the factory was established, as long as he paid a high price, someone would always come to help him make clothes, but now he suddenly felt that his idea might be naive.

Over the past few days, he also discovered that this garment factory was not as easy to manage as he thought! !

Su Yuning originally thought that she only needed to take care of the design, and she didn't have to worry about other things in the clothing factory. Now it seems that she thinks highly of Ruan Hang.

This guy simply wanted to set up a clothing factory on a whim, and he knew nothing about other things. Could it be that his family was rich and he just thought about it?

Su Yuning was a little depressed: "Comrade Ruan, how on earth did you think of setting up a garment factory?"

"To tell you the truth, this is the city's economic plan. A commercial street will be built in the town later. The only factory we have here is a weaving factory. This cloth is shipped to the south in large quantities every year. I was wondering if we could I consume it myself, so I thought of setting up a clothing factory.”

Su Yuning could probably understand what Ruan Hang was thinking, just like when she used to play farm games, if she had a flour mill, she had to have a bread factory.

A one-stop industry from raw material production to finished product production can make the entire economy lively.

Having a weaving factory in the town can reduce the cost of their garment factory, which is also one of their competitiveness.

Su Yuning nodded: "Let's do it. Come over in two days to get the plan. I'll go with you to check out the location of the clothing factory. By the way, besides you, are there any other partners in this clothing factory? "

"No, it's just me."

It can only be said that the Ruan family is richer than Su Yuning imagined, and he doesn't know what his family does.

When they were talking, Su Ling was right next to them. She was stunned by these words. She didn't understand a word of the clothing factory plan, and she couldn't get a word in.

But the man in front of her with his polished shoes looked like a rich man. Her daughter actually met a rich man right after she arrived in town. Is there any problem with this?

Su Ling glanced at the inner room with some worry. I wonder if Xiao Mohan knew about this?

Seeing Su Yuning getting up to go out with Ruan Hang, Su Ling quickly grabbed her: "Where are you going? Why don't you tell Xiao Mohan?"