Rebirth of the Internet: Starting from Games

Chapter 16 Sit back and wait for the east wind to blow (please collect and read)

"Greed is one of human nature, and people are egoists, so most people always like to take advantage of themselves.

For example, why do old men and women like to go out early in the morning to buy groceries? This is because supermarkets have discounted products in the morning, such as eggs and rice. If they go there late, they will be sold out.

Customers think they are taking advantage and spend less money than usual to buy the same items; merchants clear their inventory and attract customers, which triggers a herd effect and achieves a win-win situation.

Going back to the event I planned this time, on the surface it seems that our Internet cafe is indeed suffering a loss. Since we charge as much as you charge, you get freebies, and the Internet fee is discounted, so there must be a loss in profits.

But we have to look at things from multiple angles. The first is recharge rebates.

The first benefit is that funds can be withdrawn quickly, and you can do more things with money.

The second benefit is to deeply bind customer groups and increase their sunk costs. Well, sunk costs, in layman’s terms, are costs that have been paid and will not be returned. For example, I have charged so much money in this Internet cafe. If I want to go again In other Internet cafes, wouldn’t the money just go to waste? So I don’t think it’s appropriate. In order to spend all the money, I will continue to spend money in this Internet cafe. That’s probably what it means.

Offering a small amount of profit to increase customer loyalty is a sure-fire business in the long run.

The second is the membership card, which is complementary to the above recharge system.

If you want cheaper Internet access and deeper discounts, you need to spend enough, but this time is too slow, what should I do? "

Wu Xiuhua blurted out, "Just top up."

After saying so much, Chen Hao's mouth felt a little dry, so he poured a glass of water and took a few sips. He glanced at his father and saw that his frown had relaxed a little. It seemed that he had listened. He struck while the iron was hot and continued, "Yes, top up! And step by step through the membership level to deepen the relationship between each other, the more you spend with me, the greater the discount I will give you, a win-win situation!

In fact, in general, we still make the profit, and how many people can completely consume it after applying for the card?Affected by real life, work, study and other situations, there is no time or inability to access the Internet, resulting in dead card. If you don't use it, these fees are non-refundable, which also becomes our income in disguise.

In addition, I have built a membership system in the past two days, which allows you to check out directly through the membership card, which is convenient and fast, and abandons the traditional manual accounting method.Oh, by the way, Mom, you don’t need to make phone calls to check your accounts in the future. I’ll teach you later how to check your accounts online. It’s very simple!At that time, you can just collect the money in the store and match the online bill. "

"Hmph, isn't it just Yin eating Mao Liang? If he left it to us, he would be arrested!"

"Dad, times have changed, but who cares about these things now? Besides, the country only supports loans to buy houses now. You can make money, it's not shabby!" Chen Hao said indifferently.

After saying that, Chen Hao took out a few pieces of paper from his bag and handed them to his father, "School is about to start, and I may not be able to make it in time. These are my response plans based on possible situations that may arise in the Internet cafe in the future. They are all here, you guys. You can take a look and just proceed step by step. If you have any questions, feel free to call us~"

Chen Xingguo didn't answer, just stood up and left.

Chen Hao was stunned. What was going on?

Oh, fortunately, the old man went to look for glasses.

Wu Xiuhua understood her son's intentions in the past two days, but asked curiously, "Where did you come up with all this? Why haven't I seen you do it before?"

"Uh, this." Chen Hao rolled his eyes and rambled casually, "The Internet cafes in Bingcheng are all like this. They are very popular and full every day. Isn't this a direct reference to me~ Besides, this is not a bet~"

Chen Xingguo sat down again with his glasses on and read the contents on the paper seriously.

The first item is to expand the scale. If there are too many members, it is necessary to continue to purchase computers to increase the carrying capacity of the Internet cafe.

Below are all kinds of details, from the number of computers to computer configurations to the layout structure.

He raised his head and asked, "Aren't you opposed to opening a branch?"

"If we don't open branches, that would be too costly. What I object to is using our own capital to expand rapidly, and using consumers' money to make money. Orderly expansion is the way to go!"

I think we still have some space in our house, and the warehouse is still empty. Now I have turned it into a waiting area. I can buy computers and put them here later. If the business fails, I can still make money by selling them inside and outside. "

The second item is to recruit people. It is no longer enough to rely on Pang Ban alone. It is necessary to recruit another network manager.

It’s still about the details. For example, it is better for the network manager to recruit a young and beautiful girl, a college graduate is better, etc.

"Then the labor cost is high. Even 1000 may not be able to stop it."

“Wool comes from sheep, all to win over customers and increase user stickiness.”

<divclass="contentadv">In fact, every one of the people who come to the Internet cafe to surf the Internet is a handsome and handsome LSP, just like the readers.

the third item.

After half an hour,

Chen Hao, who he didn't understand, had already explained it. Chen Hao, who he didn't expect, not only thought of it, but also perfected all the details.

Am I really old?Can't keep up with the times?

Looking at his high-spirited son in front of him, Chen Xingguo, who was nearly fifty years old, was both proud and sad. With mixed emotions, he gently placed the pieces of paper on the coffee table, remained silent, got up and walked to the bedroom.

Chen Hao watched his father leave. He didn't know if it was an illusion. In his mind, his father's tall and majestic back was actually shorter today.

Before the bedroom door closed, a sentence floated out, "Boy, you win!"

Well, Chen Hao raised his hand, wanted to say something, opened his mouth, but couldn't say anything.

"Don't worry about that old guy. He might be having some fun inside. Anyway, I believe that my son will have great potential in the future. Do you need help tomorrow?"

"No, everything has been arranged. Big Bird will come over tomorrow to help."

"Okay, hurry up and teach your mother how to check accounts~"

"okay!"

Tuesday, February 2002, 2 Cloudy and sunny, everything is fine

At 6 o'clock in the morning, Chen Hao woke up and couldn't sleep anymore. He tossed on the bed twice and simply got up.

After all, it was the first major event after time travel. I thought I was sure of it, but I still felt a little uneasy in my heart.

Although the old man gave up in advance, he still set himself according to the previous goal. Can he exceed 5?

Haha, if you can't keep calm about this, will you suffer from heart disease in the future?Really useless.

Chen Hao washed his face with cold water, sobered up, and walked out slowly.

The time has come to meet Zhenzhang, so come.

When he arrived at the Internet cafe, Pang Ban was already ready. The waiting area was spotless, and the tables and chairs were arranged in a clear order.

After breakfast, the two of them sat at the bar, like two groundhogs, with only their heads sticking out.

"Old Ban, when do you think the first one will come?" Chen Hao rubbed his hands, looking forward to it.

Pang Ban glanced at Chen Hao and said, "You should say the 17th one."

"???"

"There were a total of 16 people who stayed up all night last night." Pang Ban didn't explain much after he clicked.

"All done?"

After getting the affirmative answer, Guigui, the senior netizen is so arrogant.

Chen Hao then thought about it. Generally, those who stay up all night are old Internet bugs. It must be cost-effective to recharge, and these kind of wool-gathering people will almost certainly not let it go.