Rebirth of the Internet: Starting from Games

Chapter 375 My goal is the stars and the sea

Haifa means “distributing game products overseas”.

It includes two distribution models: agent Haifa and independent Haifa.

The overseas distribution model is to find overseas distribution operators. Overseas promotion, operation, and customer service are all handled by overseas local operators, and game developers only need to be responsible for technical support.

This model is relatively easy for developers to operate and does not require self-operation. However, developers have low profits and cannot train their own operations teams. At the same time, finding reliable operators requires certain identification capabilities.

Chen Hao is not a person who likes to be passive, so he chose the second option, which is the independent operation model of a game development company. He established an operating company overseas and carried out independent promotion and distribution through the Internet, advertising, media cooperation, etc., and was responsible for the profits and losses.

The North American branch of Century Zongheng Group is located in California, south of the San Francisco Bay Area, in the Santa Clara Valley.

A century ago, this place was an orchard, but now it has a world-famous nickname: Silicon Valley.

Because this was the first place where silicon-based semiconductor chips were researched and produced, hence the name, it is the kingdom of the American electronics industry and computer industry.

High-tech companies gather here, and the headquarters of high-tech companies such as Intel, Apple, Google, Facebook, and Yahoo are located here. Venture capital accounts for one-third of the total venture capital in the United States.

Countless IT practitioners are proud to work here.

The only other place that can be compared with Silicon Valley is Wall Street in New York. These two places are the "holy places" in the hearts of people in the IT and financial circles respectively.

This is Chen Hao's first time coming to this place.

He originally thought that this place was full of tall buildings and blooming flowers, but when he got there, he discovered that it was a product of high technology and pastoral style.

Just like the farmer contract responsibility system, each household contracts a large piece of land and then builds a house.

Dong Dong Qiang, Dong Dong Qiang, Qi Delong's east wall.

As soon as Chen Hao got off the car, he was blinded by the warm welcome ceremony. What made him trance was not the Great America, but the Great Guangdong.

Chinatown is not very far from Silicon Valley, so the head of the branch and the local employees put on a lively lion dance performance to welcome the boss's arrival.

Then there is the process of setting off the cannon, cutting the ribbon, and having a grand opening.

Although the company has been established for a long time, the boss has not yet arrived, and the reputation is always unclear.

This time I got on the bus first and paid for my ticket later, so it wasn’t too late.

Chen Hao, Lin Xiaoran, Lin Lang, Zhou Xiao, Qian Jun, plus Duan Jianye, the head of the North American branch, stood together at the company's gate for a group photo.

Everyone showed their thumbs up, smiling and high-spirited.

After the ceremony, Chen Hao instructed Zhou Xiao to send these promotional materials back to China.

After polishing and proofreading by Century Media, it became several drafts and was released to the public.

"Century Zongheng Group has globalized its structure and established branches in various overseas countries"

"Domestic online games will enter Europe and the United States, and Century Zongheng's online game will be the first to go overseas"

"Century Zongheng: My goal is the stars and the sea"

"Martial Arts?"Three Kingdoms?Who can become the first overseas starter?let us wait and see! 》

One stone stirred up waves

Today's online game market is dominated by imported games, accounting for 7% of the market overall.

The source of imports is still mainly South Korea, supplemented by Europe and the United States.

<divclass="contentadv">Now there are domestic online game companies that are doing the opposite and planning to export overseas, regardless of whether they succeed or not. At least their courage and magnanimity are worthy of support.

Netizens thought so and did the same thing, and they expressed their support online one after another.

"Good guy, what is this inexplicable national pride about?"

"What's the matter? As early as 2 years ago, Kingsoft launched "Jianxia OL" to Southeast Asia and monopolized the local market."

"Can it be the same? Open your eyes and look at the content of other reports. Century Zongheng is targeting the global market, which is Europe and the United States!"

"The United States, Britain, France, Germany, Singapore, Thailand, South Korea, Japan and other places are all within the attack range. It is like a goddess scattering flowers everywhere. Look at this pattern. Other online game companies are still fighting among themselves. Century Zongheng has begun to think about making money from foreigners. ."

"Have you noticed? India's population is second only to ours, and the market must be huge. Century Zongheng has actually given up on this market."

"Maybe Chen Hao thinks that the third brother is relatively poor. After all, this is a magical country where you can still get a ticket by train."

The official website of Century Interactive Entertainment and 17173 simultaneously issued an event announcement, "It is up to the parents to decide which child should leave home and pursue a career!" 》

This is a voting page, which lists the options for Century Interactive Entertainment’s self-developed online games.

There are only 4 "Three Kingdoms OL", "Three Kingdoms OL", "Martial Arts OL" and "Martial Arts World"

The rule is that each netizen is limited to one vote per day for a month.

Many netizens came to participate from major forums

"This is a model of what it means to be aware and what it means to speak with high emotional intelligence. Other companies that treat us like monkeys should learn more from us."

"Brothers, the development of Century Zongheng needs our support. Our children are away from home. As parents, we have to show our support. After all, no matter how hard it is, we can't hurt our children."

"What are you waiting for? Play with it!"

“A monthly card expresses your feelings, please go first as a token of respect!”

"One card is not enough. I have renewed it until the Olympics. I can help Xiao Zongheng pay for his travel expenses."

"Then I'll give you ten point cards and put them in the account upstairs."

"Chong Chong"

The event excited netizens, and these reports made online game company bosses depressed.

Damn it, this young man has no martial ethics.What kind of play is this?I've never seen it before. Bastard Fist or Ran Cape?

It’s not that we promised to make mobile phones and engage in e-commerce. What do you mean by going abroad to plan for globalization?

Do you really think it’s so easy to make money from foreigners?So why do so many companies not choose to enter the European and American markets?

After all, young people still have their own thoughts, are frizzy, impulsive, huh, childish!

Nowadays, every Internet company that regards Century Zongheng as a competitor basically has an intelligence department watching Century Zongheng’s every move.

If there is any major incident, report it immediately. The result is great, every month is full of major incidents.

From the battle for online game agents at the beginning of the year, to the revelations about corporate treatment, and then to the internal testing of the martial arts world, coming up with a well-known development plan, to the current overseas layout.

People who don’t know why still think that Century Zongheng has a themed event every month?

Even some "old friends" who are familiar with Chen Hao thought for a moment and realized that this catfish didn't seem to be like this just this year. It seems to have been like this all the time since it appeared in the public eye, but this year the movement of turning around is a little bigger.

But this time, these big guys believe that the other party's going to sea is a good thing for the country and the people. The opponent's front is stretched and it is difficult to take care of the end, which will definitely give them an opportunity.

In particular, the major manufacturers participating in the online game hegemony competition in August have begun to gear up and prepare for the warm-up work before the war.

Let’s start with the public opinion war.