I collapsed from the roof, the system came?

In addition to major organizations raising the estimated box office of "Fist of Heroes".

Several other events occurred that had a major impact on the film.

One of them is: the hot search on Weibo exploded.

["Fist of Heroes" box office explosion]

[Single-day box office exceeded 4000 million]

["Fist of Heroes" defeated three big-budget movies during National Day and topped the single-day box office]

[Three No Movies, Becoming the Strongest Dark Horse? 】

[Hao Mingxing’s acting skills make him a god]

[The reputation of "Fist of Heroes" continues to grow]

[Analyses from several major institutions indicate that the box office of "Fist of Heroes" is expected to reach [-] million! 】

Several movie-related topics have become hot searches in a short period of time, making the exposure of "Fist of Heroes" continue to increase.Netizens who saw the hot search no longer looked as dismissive as before, but were full of surprise.

"What's going on? Didn't you say this movie is a three-no movie?"

""Fist of Heroes" was a box office hit? Is it really that good?"

"I checked Douban. Tens of thousands of people gave it a rating of 9.2. It's too exaggerated."

"Isn't Hao Mingxing a singer? His acting skills are so good? It's impossible..."

"Looks like I need to go check it out."

"Yes, let's go check it out tonight and see if it looks good."

'Well, the movie managed to grab my attention. '

"..."

The role of hot searches has further promoted the reputation of "Fist of Heroes".

This subsequently aroused the interest of ordinary netizens in the film.

In fact, under normal circumstances, at least 80% of ordinary people have no opinions of their own on what movies to watch. They just follow the crowd.Whichever movie gets the most hype, you will watch it when you go to the cinema.

As for whether the movie is good or not?

Who knows.

Anyway, go join in the fun.

Just like the original "Wolf Warrior 2", the promotion was simply a blast of firecrackers and loud gongs and drums.All kinds of publicity online and offline have gone crazy.As a result, later on, if you haven't watched "Wolf Warrior 2", you will be embarrassed to talk to others.

Therefore, waves of ordinary people entered the cinema, and the box office of this movie reached more than 50 billion!

At that time, it created a myth in the Chinese film and television industry.

This is also the reason why many movies spend tens or even hundreds of millions of dollars to promote them.

As long as the popularity increases, there is no need to worry about losing the box office.

[Of course, the premise is that the quality of the movie is guaranteed by several copies, otherwise it will be counterattacked by publicity.For example: "I Am a Mountain", which has just been released for a few days, is a classic example of backlash from publicity.Before its release, there were millions of short videos on Douyin to promote its classic. According to this situation, the movie's box office would definitely exceed one billion.However, the fact is: after the movie was released, everyone found that the content violated basic principles.This subsequently aroused public opinion backlash, leading to a dismal box office performance. 】

In addition to the hot search explosion.

The second is: the film schedule has changed.

The film schedule of any cinema is actually in a state of change every day.

The person in charge of the theater chain will make a reasonable and reasonable schedule for the movies being released in a timely manner based on the box office data of the previous day or two days.

When the reputation of "Fist of Heroes" exploded on the first day.

Many cinemas responded immediately, began to make adjustments to their film schedule, and prepared several plans in time.

So after seeing the rising box office trend of "Fist of Heroes" the next day, almost all theaters immediately made arrangements for the next day's box office.

The first choice was for many theaters that had not signed a contract with "Fist of Heroes" to contact Yunhai Media immediately to sign a contract.Then the film schedule was immediately released to sell movie tickets.

Then, giants such as Wanda Cinema and Dadi Cinema successively provided their own film schedule data.

One by one, the films are displayed in front of everyone.

Wanda Cinema: 25.6%.

Medium theater line: 27.1%.

Happiness List: 24.8%.

and many more……

More than a dozen of China's top theater chains have basically given a film scheduling rate of more than 25%.

As for some small theater chains, they have given up to 30% of the film schedule.

Comprehensive data shows that on the third day of release, the film schedule of "Fist of Heroes" reached 25.8%.

The increase in its film schedule will definitely compress the space for other films.

therefore.

The film scheduling rate of "Battle of Storm Island" dropped from 28% to 19.6%.

The film schedule rate of "Detective Dragon Gate" dropped from 25% to 17.3%

The film scheduling rate of "Three Kingdoms" dropped from 15% to 9.6%, falling below 10%.

When the film schedule is announced.

Many people's hearts are suffocated.

"Fist of Heroes" actually rose to the first place in the film schedule, crushing the other three major National Day movies.

Please note that it is only October 21st.

If it is an ordinary movie and it is released in other unpopular months, then 20 days after the release, the box office may have almost finished.

But October is different.

October has always been the peak period for the box office, and the three major movies are all big productions.Therefore, the box office cycle will be much longer. Today, "Battle of Storm Island" and "Detective Dragon Gate" are still popular.

This can be seen from the fact that the box office of the two movies yesterday was still 3000 to [-] million.

Generally speaking: major movies released during the National Day will basically be ranked first or second in the film schedule for about a month. Only in this way can the box office revenue be maximized.

Might come to mind.

In just 20 days, the box office sales of the three movies were all reduced to less than 20%, and "Three Kingdoms" was even less than 10%.

The reduction in film schedule will inevitably affect the box office data.

moment.

on major professional websites.

<divclass="contentadv">The estimated box office of "Battle of Storm Island" dropped from the previous 17.2 billion to 15.8 billion.

The estimated box office of "Dragon Gate" dropped from the previous 15.9 billion to 14.3 billion.

"Three Kingdoms" was the worst, with its estimated box office dropped from 7.8 million to 5.6 million.

This is only the box office estimated based on the current film scheduling rate. If the subsequent film scheduling rate decreases further, the estimated box office will also continue to decrease.

……

Qiming Entertainment.

A group of senior executives collapsed in the toilet crying.

They didn't expect that not only did their movie not suppress "Fist of Heroes", but the other party also suppressed the schedule of their own movie "Detective Dragon Gate".

This is a case of stealing the chicken but losing the rice.

The reduced film schedule will result in a box office loss of at least 1.5 million.

"How to do?"

"What can I do? Just bear with it."

"Would you like to press it again?"

"Stop suppressing me, Mader...I didn't suppress the other party when the time came, but I was crushed to death by the other party."

Hearing this, a manager stood up immediately and said indignantly: "That's right, we wouldn't have been so miserable in arranging films. It was just some great smart people who said that our films should compete with each other's films, and that's why we Instead, suffer the consequences.”

Hear this.

The chairman turned his head: "Huh?"

The manager who spoke shuddered all over and almost crawled under the table.

……

Compared to the depression of Qiming Entertainment.

In Yunhai Media.

But it's a different scene.

Especially the film and television department was in a state of joy. Almost everyone looked happy and chatted non-stop.

"Wow, the company is great! The company is awesome!"

"We actually released two popular movies in October. Looking at the whole of China, who else can do this?"

"The box office of "Battle of Storms" has already reached 13.6 billion, and it shouldn't be a big problem if it exceeds 15 billion in the future. And according to the current trend, "Fist of Heroes" should be very confident that it will have a box office of [-] million."

"It's a pity that "Fist of Heroes" took away part of the film schedule of "The Battle of the Island". Otherwise, the box office of "The Battle of the Island" will most likely reach 16 billion or even more than 17 billion."

"Hey! It's your fault for saying this. They are all company movies, is it necessary to distinguish them so clearly?"

"That's right! All the money you make belongs to the company, there's no need to differentiate at all."

"Actually, what we should see more is that "Fist of Heroes" has squeezed out a lot of the film schedule of "Detective Dragon Gate". I guess the senior executives of Qiming Entertainment are feeling unhappy now."

"..."

Are the top executives of Qiming Entertainment unhappy?

We do not know.

But in the chairman's office of Yunhai Media, the chairman was indeed unhappy at the moment.

Seeing the explosive results of "Fist of Heroes", he almost vomited blood.

A few days ago, he had some mixed feelings in his heart.Because the theater chain gave "Fist of Heroes" a 10% film schedule, this kind of film schedule means that the movie is destined to have a good box office.

Do you make him happy or unhappy?

Be happy, Yunhai Media only holds one-third of the shares.

Not happy, Yunhai Media still holds one-third of the shares.

But now.

Well, he couldn't be happier.

When he thought about giving away two-thirds of his movie equity for 500 million because of that idiot Lin Juemin, he had been feeling bad recently.

Now, due to the increased film schedule of "Fist of Heroes", it has taken away all the films of "Battle of Storm Island".How could he remain calm?

"Made..."

The chairman cursed inwardly.

In this case, it is a double loss.

Not only did it lose two-thirds of the box office revenue of "Fist of Heroes".

It also lost more than 1 million in the box office of "Battle of Storm Island".

The key is that he has not been able to find anyone else to tell him about this pain.

It's all self-inflicted!

"Drip drip~~~"

WeChat messages continued to ring.

They are all congratulatory messages from industry leaders.

"Mr. Song, Yunhai Media's two movies have sold well at the box office. Congratulations!"

"Mr. Song, Yunhai Media is amazing. It has launched two good movies. Especially "Fist of Heroes", with an investment of only 2000 million. It's so visionary! It's amazing!"

"Mr. Song, I didn't expect that you still had such a hand. I always thought that you and Qiming Entertainment's movie competition in October was evenly matched. I didn't expect that a movie like "Fist of Heroes" would appear."

"Mr. Song, "Fist of Heroes" will earn hundreds of millions this time?"

"Mr. Song, I am afraid that the money earned by "Fist of Heroes" this time will be even more than that of "Battle of Storm Island"."

"Mr. Song, Yunhai Media is so dazzling this time, we must treat you to dinner."

"..."

The chairman looked at the information.

My heart felt even more bitter.

Earn hundreds of millions!

Treat me to a fucking meal!

The baby feels bitter in his heart, but he can't express it.