Rebirth 99 to become a car giant.

Chapter 860: "Great Power Heavy Industry" special topic, opening the road to becoming a god in the Nanshan system

"Mr. Cao, it seems that our S9 must be launched as soon as possible. Everyone is very enthusiastic about it."

Although Zeng Tingting has announced that the S9 launch conference is over, the booth of Nanshan Automobile Group is still crowded with people.

The three S9 exhibition cars were surrounded by countless people.

They have even become iconic models at this year's Yangcheng Auto Show.

"The first batch of prototypes has been produced. We will shorten the time later and try to put them on the market as soon as possible after the Spring Festival."

"If that doesn't work, we can put it on the market first and then slowly start delivering it."

In the past, Nanshan Automobile Group's approach was to put a car on the market after it had been mass-produced for a certain period of time.

This will ensure that most 4S stores will have corresponding cars ready for sale on the day of launch.

But now the gameplay is slowly starting to change.

Even if the model has not yet been mass-produced on a large scale, it can still be sold first.

Zeng Tingting has full confidence in her boss's marketing ability.

It must be said that this car gave him a huge shock.

Although the plan Cao Yang is talking about now is a bit beyond her imagination, it is likely to be very effective in the end.

At that time, by placing locked orders in advance, the models will be produced in accordance with market demand.

"It is entirely possible for them to directly log into our official mall of future cars on their mobile phones to place an order."

He felt that there was no way to give full play to the appearance advantages of the S9.

It has to be said that Zeng Tingting's sales sensitivity is still very strong.

Therefore, making Jaguar Land Rover completely a subsidiary company under the actual control of Nanshan Automobile Group is what Cao Yang has wanted to do over the years.

"In the future, we can consider setting up some showrooms in some high-end shopping malls so that more potential consumers can more easily experience the charm of our models."

Take Zhengjia Plaza in Yangcheng. In the past, it was completely unimaginable that a car sales store could be opened in a place like this.

Just as Cao Yang and Zeng Tingting were discussing the next steps for future cars in the lounge, Pan Jianghui, general manager of Jaguar Land Rover China, couldn't help but walked over.

But in later generations, many brands of models started showrooms in these places.

The automobile industry is a capital, technology and talent-intensive industry. If there is a lot of inventory, it will take up a lot of funds.

"In the past, most 4S stores were built in places with not so good geographical locations."

For a car company, R&D, production, and sales are obviously very important.

"This is a very big innovation. In the future, we can try the car in Yangcheng and Shanghai first. If the effect is good, we can immediately promote it in major provincial capital cities."

For new energy vehicle companies like Future Auto, it makes sense to try something different.

With the development and changes of the entire industry ecology, she also promptly proposed adjustments to sales methods.

"Mr. Pan, if you have any ideas, just tell me!"

Cao Yang is still very satisfied with Jaguar Land Rover's performance in recent years.

Cao Yang mentioned a method that many new energy vehicle companies will like to use in the future.

“You can even post the screenshots of these orders in your circle of friends or the penguin group to show off immediately, and it can also meet people’s additional needs.”

So she will definitely give it a try.

Many people in the management are English, and not all of them are so obedient.

"Consumers would never go to these places for shopping."

However, as a new energy vehicle company, Future Automobile produces all pure electric vehicles.

In particular, Pan Jianghui did a good job in continuously transferring the influence of Jaguar Land Rover's headquarters to the Asia-Pacific headquarters in Shanghai.

"Honor Technology has now started a new way of selling mobile phones in online malls. I think that in the future, cars can also try online sales and then conduct centralized delivery offline."

Although Jaguar Land Rover is now a subsidiary of Nanshan Automobile Group, it is an Anglia brand after all.

To some extent, this approach can better reduce inventory.

"Mr. Cao, I have an idea to report to you."

"The most important thing is that smartphones are now basically popular. Especially the consumers who will buy our S9 are almost all using high-end smartphones."

Although the main reason for this is that he has determined the general direction of development, Pan Jianghui's contribution is also obvious to all.

"This plan is very good. We can even reduce the number of 4S stores for future cars in the future, and set up a delivery center in some cities, coupled with a few experience stores."

In future generations, if you go to a large shopping mall in a big city, you will definitely find some showrooms for new energy vehicles.

Consumers of these electric vehicles also have a relatively high ability to accept new things.

Today was also the first time he saw the appearance of the future car S9 model.

"This can further reduce our marketing costs, which is beneficial whether it is increasing sales profits or lowering sales prices."

That is to open experience stores in various shopping malls and bustling commercial centers.

Not to mention, the traffic volume of these exhibition halls is quite high.

Having been in the automotive industry for so many years, he naturally has a good eye, and he can clearly feel that the S9 can definitely sell very well.

Especially in terms of research and development, it is the source of everything.

Previously, Jaguar Land Rover's R&D centers were mainly in England, which was definitely not in the interests of Nanshan Automobile Group.

Therefore, Cao Yang pushed for the construction of the Modu R&D center and production factory.

With the continuous increase of Jaguar Land Rover's sales in China, and the success of the F-TYPE sports car and Cullinan SUV led by the Magic City R&D center and factory, the influence of Magic City is constantly rising.

Pan Jianghui, the general manager of the Huaxia branch, also successfully became the global vice president of Jaguar Land Rover and usually works in Shanghai.

Today, half of Jaguar Land Rover's new products are developed and produced in Shanghai.

Cao Yang is still thinking of ways to increase this ratio.

In the future, the headquarters in Anglia will be mainly responsible for the development and production of individual niche models mainly sold in Europe.

There are basically no plans for personnel recruitment.

It can be said that the number of employees at Jaguar Land Rover headquarters is getting smaller every year.

But as long as there are no layoffs, it's hard for England to say anything.

If one day the English side is really dissatisfied, Cao Yang can simply move Jaguar Land Rover's headquarters to Shanghai.

The implementation of all this is inseparable from Pan Jianghui's efforts.

"Mr. Cao, the future S9 you designed is so amazing that it will not be outdated even in another ten years."