Rebirth in 1989: Creating the Chinese Technology Empire

After learning the news of the departure of the freighter, Xu Huasheng, who was in the mountains, also laughed.

Next, I am afraid that there will be a different kind of home appliance war in Europe and the United States.And this war will help China's electrical appliance exports.

In fact, China's export of home appliances is nothing new. China's color TVs have long been exported to the EU on a large scale. Because of their low prices and high cost performance, local European companies have suffered huge losses in profits.

Philips' profits have plummeted in the past few years, which has a lot to do with the impact of Huaxia Color TV. Because of the plummeting profits, Philips sold the lithography machine department and SRAM production line. Decades later, the lithography machine department sold by Philips was renamed. For ASML, the SRAM production line finally became TSMC after many twists and turns.

Because of this, the EU imposed an additional anti-dumping tax of more than 1991% on China's color TVs after 1995. In 45, the EU established an anti-dumping investigation team. After three years of investigation, it finally announced that it would target China's color TV sets. Color TVs are subject to a [-]% anti-dumping tax, a move that has dealt a devastating blow to China's color TV foreign trade industry.

It was precisely because exports were blocked and the domestic market became the mainstream that the subsequent color TV war began.Major domestic companies have joined the battlefield one after another, and the color TV industry has been experiencing serious internal strife for a while. While domestic companies are competing with each other, Japanese companies are the first to be eliminated in this war.

The domestic price war has reshuffled the market. Japanese companies represented by Panasonic and Toshiba have withdrawn from the front line. In 1997, a three-legged situation of TCL, Changhong and Konka was officially formed.

But now, with the unexpected appearance of Huasheng Group, the situation of this war will become different.

In Los Angeles, USA, two cargo ships from China Ocean slowly docked at the port.

After docking at the port, U.S. customs officers began inspecting the ship.

They opened a container and were stunned when they saw what was inside.

"Is this a TV part?"

A customs officer couldn't help but ask. The customs declaration document said these were TV parts.But now there are actually TV sets in the container.

"Yes, sir, it's just parts and components. Look here, there's no trademark on it yet. This is a trademark. These trademarks need to be affixed at our American factory. And sir, look at this casing, it just uses two It's just fixed with screws, and some screws haven't been installed yet. It's not a complete product yet. And they haven't packaged it yet..."

The person in charge of Wo Sheng Group said with a smile. The customs staff almost went berserk when he heard this.Damn it, can I still play like this?This is also called parts.Do you really think you are a fool?

"Okay, Xirui, I meet the standards..."

Just when the staff wanted to say a few words, the leader of the team suddenly said, then waved his hand and continued busy.

Siri looked at the boss and understood what was going on.

This kind of thing is too common here at customs.Now Wo Sheng Group says they are parts and components. You are serious about this and so is he.Even if there is a lawsuit, he will die.After all, these things really can't be sold directly. They don't have enough screws installed or labels, and they are just parts.

After the inspection, the containers began to be unloaded from the ship one by one and then taken away by trucks.

In the industrial area of ​​Los Angeles, there is a newly built factory here.

The entire factory is not big, and there are not many workers recruited, only a few hundred.There are no manufacturing equipment in the entire factory, only huge assembly tables.

When the truck pulled the container to the factory, the staff began to unload the goods inside.

Household appliances were brought into the factory one after another and placed on the workbench. Seeing these appliances, the factory workers were also very surprised.

"Okay everyone, your job is very simple..."

The person in charge began to arrange the work. Some were responsible for labeling, some were responsible for driving screws, some were responsible for the simplest assembly work, and some were packaging the products with the label on them.

They are all the most basic and simple tasks. The work is easy and fast.This kind of job is so happy for these workers. The wages offered to them by Wo Sheng Group are pretty good, and now the work is so easy. They immediately liked the job.

They don't care why these products behave this way.All they know is that this is the product they produce.

“These products are so beautiful, I wonder what the price will be?”

"Yes, this is so beautiful. If the price is not too expensive, I will definitely buy it, but I feel that the price will not be cheap..."

"It's better to buy Japanese products, Japanese products are cheaper..."

"This is a new brand, it shouldn't be too expensive..."

"What product is this? Why have I never seen it before..."

In the Wo Sheng brand's OEM production line, employees were talking while working.

They love these products.These products are so beautiful that at first glance I thought they were expensive.Look at the appearance of this product, the texture of the paint on the outside, and this TV. The screen is actually flat. There are some products that I have never seen before.

The factory was busy, and in the two large exhibition halls in the Wosheng factory.

Robertson brought the senior executives of Wal-Mart's board of directors here. The layout of the entire exhibition hall was completely based on the layout of the Huasheng Group's exhibition hall. Even some special lamps were bought from Huaxia, because this thing is not available in the United States. Strange.

"Wow, this is so beautiful..."

A female director couldn't help but said after seeing the exhibition hall, and everyone followed into the exhibition hall.

The huge exhibition hall is spacious and bright, and looks very high-end.The placement of all products is also very particular, and the position of each beam of light has its own knowledge.The decoration style is also many years ahead of this era.

Under the illumination of the light, all the products look very high-end.

The huge flat-screen TV uses the latest picture tube and is equipped with a silver metal casing. It is more beautiful and high-end than any TV on the market.

Huge double-door refrigerator, beautiful-looking washing machine with integrated dryer.Huge floor-standing air conditioner, beautiful coffee machine...

The female director looked at these products with eyes full of love. At this moment, she wished she could take these things home.

"How much are these products priced at? How much after-tax profit can we maintain?"

After looking around, a board member asked seriously. The other directors also looked at Sam with expressions on their faces. Yes, selling price and profit margin are the most critical.If the pricing is not reasonable, sales may not be high.Without sales, it’s useless no matter how high the profit is.

If the profit margin is too low, there won’t be much profit even if the sales volume is high.So how to price goods is a science.

Looking at the expressions on the directors' faces, Sam laughed.