Reborn Entrepreneurial Giant.

Chapter 15 Taobao Body

Chen Danlin followed Qu Li into the room with an embarrassed look on her face. The two of them did not change hotels for a trivial matter.After washing up, I felt much more relaxed, and then went out for a few laps.

Perhaps because she was in a strange place, Chen Danlin let herself go. Along the way, she kept chattering and complained a few words from time to time. Qu Li held her hand and apologized constantly.

While it was still dark, I went for a walk around the West Lake and bought some snacks. Thinking of the 100 million that I was about to get, Chen Danlin was extremely generous.

At this time, there were not many tourists in West Lake. Unlike more than ten years later, people would basically come here just to see the heads. Of course, there were many. By 2006, there were already many Chinese who had become wealthy, not to mention that there were still many crooked nuts in Hangzhou. Appear.

The two young people walked affectionately by the West Lake. Unfortunately, it was winter and the north wind was blowing. Chen Danlin, who was used to the weather in Yangcheng, couldn't bear it, so she had to go to eat and then hang out in Wulin Square.

In the evening, when I returned to the hotel, I naturally had sex and had a great time.

When he woke up early the next morning, Qu Li pulled Chen Danlin to do another exercise.

The happy time is always short-lived. When the appointed time came, the two of them came to Ali's headquarters together and met Ma Daba, who was a good teacher.

Although many people later slandered Ma Daba and his Ant Financial, some things were all supported by peers, such as the Henan Village Bank incident, which had Internet financial businesses behind it, such as Du Xiaoman, iQiyi Change Plus, and 360 You Wealth, Xiaomi Finance and Tianxing Finance, Zhalang Weibo Wallet, 58 Finance, China Life Binhai International Financial...

It's not that Ma Daba has a conscience, but he actually looks very conscientious in the presence of his peers.

Because they had made an appointment long ago, they met Ma Papa easily. The two of them visited Ahli first, and then they talked in detail after Ma Papa had almost settled the matters at hand.

Chinese people seem to start chatting in small talk, and rarely get straight to the point. Ma Daba is the same. He learns about the two of them from Qu Li's mouth. Of course, he needs to brag at this time.

"At that time, I thought of a killer hairstyle. I didn't want to accept my fate and spend my life on the assembly line. I also met Dan Lin who was being harassed by her boss. In a fit of anger..."

"We were still unhappy when we left his company, so we approached some people in society to teach us a lesson. Fortunately, because of this hairstyle, many people know me..."

"At that time, apart from work, I only surfed the Internet, chatted about QO, played legendary games, searched for information on Baidu, and also learned about Taobao..."

"Taobao is a big market on the Internet. We set up stalls in it and face consumers across the country. The difference is that offline they buy things and take them home directly, while online they may have to wait 7 days. sky.

However, I have studied that many consumers consume impulsively. 7 days gives them too much time to regret. The longer the time is delayed, the worse the shopping experience will be.

So I think the most important issue for Taobao right now is to solve the timeliness and safety of express delivery.We often shop online. When express delivery comes to our door, there may be defects or damage, and the service attitude is also different.Being able to view logistics information in real time can effectively alleviate consumers' anxiety and doubts. "

Facing Ma Baba, Qu Li talked eloquently without any stage fright, making Chen Danlin on the side look at him with tender eyes full of admiration.

"But under the current model, Taobao has never been profitable, and we may not be able to survive for a long time." Ma Baba gave him the first test.

"I said before that Taobao is a big market, and you can do business with stalls."

"That way there will be fewer people setting up stalls here, and some will go to eBay. If there are more competitors, there will be less business."

At this time, Ma Daba had great confidence in defeating eBay and wanted to monopolize the domestic e-commerce market.

"Then upgrade and build a large shopping mall next to the market. Only merchants who meet certain standards can enter. In this way, Taobao can better control the quality of goods, combat piracy, and allow more wealthy people to choose to shop in the mall. Shopping."

"Big market?"

"Yes, Taobao is a big market. Everyone has everything. The quality of the products varies. Although there is a reputation system, you still have to choose carefully. Some people who get rich first and pay attention to quality will not waste time on ineffective choices. That’s why we have department stores and supermarkets.”

"What you say makes sense. The positioning of investing in Taobao is a big market, so Ahri really needs a big shopping mall..."

Ma Daba should not listen to opinions so easily. He is a layman.Next, Qu Li became more cautious. Regardless of whether Ah Li accepted his opinion or not, he still had to find a way to give back to Ma Daba. Otherwise, he would feel uneasy holding Huayi's 100 million debt of gratitude. And since he can build ships, then I don't want to be tied to the big ship Ahri.

Qu Li said less and Ma Daba began to brag. Time passed quickly. He seemed to remember something and talked about Chen Danlin's cooperative promotion as a big seller on Taobao.

"What exactly is she going to do?"

"In interviews with TV stations and media, she came out to work after graduating from high school, and then discovered the Taobao platform. She went from zero to 2005 million in 260 in one year. She is very good on the entire Taobao platform."

"As for the harassment by the electronics factory boss, it's best not to talk about it, as it will easily distract the audience." The person in charge of Alibaba's publicity department

"That's no problem. We didn't have this plan in the first place." Qu Li never thought about revenge, and even if he wanted to, he wouldn't find anyone else.

"Our plan is..."

After listening to it for a while, Qu Li knew that this was just an ordinary publicity plan. TV, print media and networks were fully promoting Chen Danlin and Danlin's women's clothing Taobao store. Of course, the more important thing was to mention the Taobao platform. Only on this platform To create miracles.

"I have only one additional request. I hope you can give Xiangyun Clothing Taobao store more traffic support. We have women's clothing but we haven't started making men's clothing yet."

"Okay!" Ma Daba nodded and agreed. He was optimistic about this little brother and would not mind acquiring his company at the right time and including Qu Li.

"Don't you want to ask how much traffic support will be provided?"

"Long-term cooperation depends on the sincerity of both parties. Moreover, Taobao is a big platform and needs to balance the major sellers. It has an absolute advantage. Even if the contract is not fulfilled after signing, there is nothing we can do." Qu Li is very candid, showing his age. He lacks the characteristic of scheming. After all, no matter how mature and smart he is, he will never know everything.

"Then you just have to wait and see our sincerity, right?"

"Well, yes, this is the brand we plan to build. By the way, I thought of a good publicity plan for Taobao on the way here..."

"Tell me about it." Ma Daba asked with great interest.

"I love work, I love life, I also love sleeping in,

I love listening to music, loving famous brands, and also loving the street stalls on the roadside.

I am not a successful person,

Not someone’s role model,

I'm just like you, I'm Taobao..." Qu Li took out Fanke's viral marketing and explained the key points in detail.

"Create according to the above format, embed Taobao into the slogan in a harmonious way, find two representative stars, and then place the advertisements on TV, offline public transportation, and building advertisements with high frequency. This is the basis, and the most Here comes the important point, what we want to do is viral marketing and let netizens actively participate."

"For example, the Ultraman version: Love peace, love freedom, love justice

Love the earth, love fighting monsters, and love humans even more

I also love the 250-yuan Superman costume. I’m not a trendy Outman. I’m Ultraman.

I'm just saving myself and the world, I'm just like you..."

"Pfft!" I don't know who laughed out loud.

"The most important thing is to let netizens participate in the creation, otherwise the effect will be compromised."

After saying this, Qu Li felt much more comfortable. It was not his own thing anyway, so it was perfect to use it to repay the favor.If you don't use it, you can use it yourself in the future, but you must also pay attention to using it as soon as Fanke shows up at the latest.