Reborn Entrepreneurial Giant.

Chapter 26 Propaganda

The matter in Xiangjiang was delayed for two weeks, running back and forth from Yangcheng to Xiangjiang.Qu Li took the self-study exam in the past two weeks and felt pretty good. He should be able to pass.Then Labor Day came and I faced another deadline.

"Sorry, I have no idea at the moment..." Qu Li was embarrassed to say that he was busy. He had used this excuse many times.

"I have no idea. I think you are too busy!" Lu Jinbo roared over the phone.

"How did you know?"

"How do I know? It's everywhere on the Internet!"

Qu Li quickly went online to read the news, "The hilarious comedy "Crazy Stone", the first movie in which Qu Li, a well-known writer born in the 80s, participated, is coming this summer!"

This news is so embarrassing. He is not the lead actor, at most he is the main actor, and more than that, ""The Brightest Star in the Sky" singer Huang Bo stars" "Zhu Bajie..."

Is Huayi’s publicity strength so embarrassing?It was hard for Qu Li to say anything. Maybe this was the way things were done in this era. If he was asked to take action, the only thing he could think of was Internet and word-of-mouth marketing.

Blue Wind Sand has been in the news many times, and "Night Sky" finally became a big hit under the control of Huayi, occupying the top of many music rankings.It's not that "Xian'er" is not good, but the focus of promotion is "Night Sky" which is more popular.

"Sorry, I won't go. I really don't have time." Qu Li received a call from Huang Bo and refused to go on stage at the Midi concert. He wanted to come to Huayi Music but also didn't want him to be the original singer. This would hurt the business of the song. value.

"We have been practicing for so long, just waiting for you to tremble, why don't you come!"

"Sorry, I'm just playing for fun after all. I will come to our company's annual meeting when I have time. I will sing on the annual meeting stage."

"Are you the only ones holding annual meetings like a big company?"

"Don't look down on people, I will recruit 100 people within three years."

After boasting for a while and hanging up the phone, "Stone" was released in late June, which falls under the Domestic Film Protection Month. Although Huayi's publicity methods were not very good, the popularity of the film and its main actors has indeed increased.

Huayi's publicity department also contacted Qu Li and invited him to attend the film premiere to cooperate with the film's promotion. This is what they should do, and Qu Li would give them a few days.

The matter is not over yet, "Win in Zhongguo" broke the news: the country's first entrepreneurial reality show has officially kicked off, and it has been confirmed that the well-known writer Qu Li will participate.

For a time, Qu Li's popularity surpassed that of Han Han and Guo Jinming, and he became famous nationwide. This non-mainstream man is appearing in front of the world with his unique attitude.

"Our program invited Ma Yun, Shi Zhu, Liu Chuanzhi, Niu Gen, Wu Dabeard, Xiong Ge, Xu Xin, Yan Miao...not only entrepreneurs but also well-known venture capital..."

"Qu Li is a very special person. I haven't met him and we mainly communicate by phone. However, many of his suggestions for the program have been adopted by our program team. Many of his creativity and ideas are really amazing. I am very Looking forward to his performance on the show.”

In an interview, program producer Wang Lifen once again put in good words for Qu Li. Huayi would not miss such an opportunity, bragging that Qu Li participated in the screenwriting of "Stone" and was the lyricist of "Night Sky". The limelight has overshadowed ordinary starlets.

Not to be outdone, Ma Daba launched a massive brand promotion campaign in May, and Yahoo cooperated with the launch of "Taobao Body" online, which quickly spread online:

I love dancing, reading, sports, and challenging my limits.I am not a little princess with clothes on my hands and food on my hands to open my mouth. I am independent and optimistic. I am...

I love Coke, not coffee; I love writing, I love life, and I also love excellence.I am not a top student, I am not special, I am...

Domestic Internet users exceeded 2006 million. Taobao launched the Internet's first viral marketing in [-]. The popularity spread from online to offline, and "Taobao style" became one of the hottest trends in May and June.

However, this matter is still related to Qu Li. Ma Daba said in an interview: "Qu Li is a very interesting young man. He dropped out of school to work from an orphan with nothing because he couldn't stand the boring work and living environment of the assembly line. After accumulating a certain amount of capital, I decided to start a business.

Without anyone's help, he started from scratch on Taobao and achieved sales of 260 million last year in just one year.This year we have not stopped moving forward. Sales in the first four months have exceeded 4 million.

I believe that in this era, only Taobao can provide a fair platform for young people like Qu Li who have no diploma but are capable to start their own businesses..."

"Qu Li is everywhere, but apart from "Your Name", I haven't seen him have any other achievements."

"Which one is his identity, an orphan, a Shamate, a writer, an actor, or an entrepreneur?" Someone asked this question in Tianya

"Is he a real orphan, or is he someone promoted by the media?"

With the large-scale publicity, there are more and more doubts about Qu Li among the people who eat melons. It is hard to believe that such an ordinary person with no background can grow up to this point in such a short period of time, so doubts are almost certain.

Qu Li made some explanations about what he did on his blog: "There is nothing to say about the identity issue. The Taobao store gave me the confidence not to work part-time. The publication of "Your Name" helped me realize it to a certain extent. I have the freedom of wealth, so I want to do something that is not my real job but that I like to do.

As for whether you like it or not, and whether it can be recognized by everyone, that is not my consideration. After all, I have to live for myself and strive to leave my own glory in this era.

I hope Taobao can be more successful. Ali is riding the wind and waves in front, and I am following behind. Although we are walking on different channels, we cannot cover up each other's light.

The director of "Stones" is a very talented young man. The "Stones" he shot drew on the multi-line narrative technique used in Guy Ritchie's "Two Smoking Barrels" and used it very skillfully. It is a very Excellent black humor comedy movie.

Producer Wang made a serious statement, I only made some insignificant contributions, please look forward to my performance in "Win in Zhongguo"..."

The blog was published, and the audience was limited, but he was very popular at this time. Some media reporters discovered it, excerpted and reprinted it, and another wave of popularity came.

The outside world's attention to Qu Li and Taobao's traffic support for Xiangyun men's clothing have incidentally affected the sales of Danlin women's clothing and Jumei Youpin. The combined single-day sales of the three Taobao stores exceeded 1000 orders.

You must know that four months ago, the average daily sales volume was less than 400 units, and now the daily sales volume of 1000 units has increased beyond their expectations years ago.

Only adding people and working overtime, when the work eased a little: "Brother Tan, it's time to start the brand building of Danleng women's clothing!"

"Okay, I understand, I'll do it right away."

A month later, like Xiangyun Men's Clothing Store, Danlin Women's Clothing Store fully transformed into a Taobao seller of its own brands. "Win in Zhongguo" has selected 100 contestants, and Qu Li is also leaving for Yanjing to participate in the program and promote the movie.

"You're the only one who knows how to be lazy. You're already so busy and you're still running around outside." Chen Danlin said reluctantly.

"The busier you are, the more calm you have to be. We are not selling clothes, we are selling brands."

"Okay, okay, there are a lot of falsehoods. Pay attention to safety and don't get stolen again."

"Don't worry, I won't trip over the same pit twice."

Qu Li returned to Yanjing at the end of May!