Reborn Entrepreneurial Giant.

Chapter 28 Big Boss Party

The trading volume in Yangcheng gradually stabilized at more than 1000 orders per day. Chen Danlin breathed a sigh of relief and could relax for a few days.As the popularity of the three online stores increased, not only did the suppliers become easier to talk to, but consumers also complained more. There were more returns and unsold goods, and the one customer service staff in each store was not enough.

Qu Li didn't know Chen Danlin's troubles, and even if he knew, he wouldn't care. People are forced out, and both of them need time to grow.

"Be customer-centric and strive to create value for customers." Chen Danlin carefully chewed on Qu Li's words. This is her guiding ideology in handling problems.

This sentence is easy to say, but more difficult to do. The most important reason is that it will increase operating costs, and domestic e-commerce competition is extremely fierce. Consumers say they are willing to pay for high-quality services and goods, but the actual actions are very difficult. Honestly, most people will buy the cheaper one.Therefore, Quli and the others want to build a brand. Only big brands can surpass price competition.

Qu Li was also worried that Chen Danlin and the others would not be able to handle it. Daily phone calls were indispensable. At this time, everyone was still very confident. However, this time he went to Yanjing for a long time to participate in the program. If he could not bring back the venture capital, he would probably It undermines the confidence of management.

So when Ma Daba came to Yanjing and called Qu Li to a party, he immediately took a taxi and rushed there.

"Hello, Mr. Ma, hello everyone." Qu Li rushed to the location. It turned out that they were all the big guys invited to this show. They had a gathering before the show and asked Qu Li to come and meet him.

"How are you preparing for this time? Are you confident?" Ma Daba regarded him as his little brother, but she didn't know that this little brother was very ambitious.

"I'm ready to go up and be embarrassed!" Qu Li said politely

"You are too humble. I heard that you were very arrogant during the primary election." Venture capital boss Xiong Ge took the initiative to speak.

"Ah~~ Is there any?" Qu Li was very innocent and didn't know what happened.

Ma Daba didn’t know what happened and didn’t speak.

"The program team put forward stricter standards for Qu Li. Our people went to help. He was unmoved and calm at the time, which left a deep impression on our people."

Qu Li is even more confused, is there any?

"Really, such an interesting young man?" Shi Zhu said next to him

"I see. I thought the program team was very professional, but I didn't expect it. But I am mainly confident in my project, and I don't know how to socialize."

"Hahaha, it doesn't matter if you don't understand. There is no need to waste time on this." Ma Daddy said decisively. Knowing that he was going to drag Qu Li to do publicity, the program team wanted to eliminate him early. It was too disrespectful. It was a pity that CCTV Daddy couldn't offend him. Get up, otherwise you will have to fight.

During the following chat, Qu Li remained silent for most of the time, quietly listening to their bragging, and then served as a waiter to pour water for their sweet tea. Xiong Ge did not disturb him again.

"Why didn't Xiaoqu say anything all night?" As the show was about to end, Xiong Ge didn't let him go and asked.

"I speak too frankly. There are big bosses here, so I'm afraid of offending people unintentionally. Now my little sampan can't withstand strong winds and waves."

"If it doesn't work now, then you will be able to do it in the future?"

"There are still many opportunities waiting for us young people in China, especially at this stage, the development speed of the Internet is more than ten times that of traditional industries. I have reason to believe in myself, believe in Taobao, and believe in the big track of e-commerce." Qu Li Still very calm

“Then your company will never be able to surpass Taobao?”

"You are wrong. What I do is a brand, and e-commerce is just a channel."

"Building a brand is even more difficult. There are hundreds of clothing companies in China, and there are at least dozens of them with higher brand awareness than yours. How can you win?"

"Do you want to invest in me?" Qu Li is not stupid after all, and he has never offended Xiong Ge. He obviously has an agenda for asking so many questions for no reason.

"Whether it is true or not, I have thought about this issue last year. I have been to Xiangjiang many times and inspected many clothing brands and retail stores. It is best to decide to refer to a Spanish brand called Zara and make full use of the information advantages brought by the Internet. , beat the slow with the fast."

“I think that with the development of the domestic economy, the demand for personalization will become increasingly strong, and the vast majority of people in daily life and social activities will not be willing to match others’ clothes.

This understanding is the basis for all the actions of our company. My goal is to design 10 new models every day within ten years. The time from design, production to shelf sales is shortened to 14 days. Each new model will only produce about 1000 sets. Try to No replenishment…”

"Are you kidding?" Shi Zhu, who had a crush on Qu Li, asked.

"I hired a headhunter last year, and the first person I hired was for supply chain management. My goal for the next three to five years is to improve the response speed of the supply chain." Qu Li remained unmoved, "I know This thing is very difficult. Once it is done, it will be the best moat for our company, and the easier the business model is, the easier it is to imitate, and it will not be the turn of entrepreneurs like me. Adhere to long-termism and do difficult but right things , is my persistence.”

"Okay, okay, it's getting late. Xiaoqu can go back and rest. The show will be recorded tomorrow." Ma Daba smoothed things over and asked Qu Li to leave first.

Qu Li left without any regrets. The logic of Zara's model is very clear and its development potential is huge. Therefore, Shein, a Chinese imitator focusing on overseas e-commerce, is said to have a valuation of hundreds of billions of dollars, and its supply chain response speed is very good. It surpasses Zara in all aspects.

Qu Li still had reservations. He did not say that after laying a solid foundation in China and building a team, he would immediately expand into the international market. He did not say that he was planning to open an offline physical store and would continue to operate it even at a loss. Otherwise, it would be even more scary.

"Old Xiong, do you really think highly of this young man Qu Li?" Ma Dad asked directly

"What do you think of Qu Li?"

"Although the time was short, it can be seen that he is very stable, has good psychological quality, is calm, does not panic when encountering difficulties, and seems to be very confident in himself."

"Yeah, I think so too."

"This young man has potential..."

No one said anything about his entrepreneurial project. They felt that Qu Li was too wild-minded, had taken too big a step, and had some unrealistic fantasies.

"His entrepreneurial project is very thoughtful, at least it makes sense logically." Xiong Ge said kindly.

"I don't understand clothing, but he wants to increase the production and sales speed to 14 days. This is too difficult, at least I can't do it." A big boss said

"He may not have manufacturing experience, so..." someone else said

"How many days will it take Zara?" A sensible person discovers the key to the matter

"I have learned about some situations. From design to putting clothes on the shelves, it usually takes 6 to 9 months for the Chinese clothing industry, and 120 days for international famous brands. I don't know about Zara, but it certainly doesn't take more than a month. I heard It was said that one time before Milan Fashion Week ended, Zara's retail stores had new clothes for sale that were very similar to the latest clothes." Xu Xin, who had been silent for a long time, stood up and seemed to support Qu Li.

"..." All the big guys were shocked, it turns out that this thing is really feasible.

Does the fast fashion model work? It certainly does, but it doesn’t mean that everyone can do it well. There are many imitators in China, and Shein is the leader among them, but there are many imitators who even shorten the time from design to putting clothes on the shelves. Within 10 days, I still failed in the end. There is nothing wrong with doing difficult and right things, but how do you know what is the right thing?