Reborn Entrepreneurial Giant.

Chapter 512 Governor’s Inspection

Chen Danlin finally left after watching Qu Li work for a month. She still had her own affairs, Fenghua International, and Tianming Fund.She will take over Yinghe Holdings, the parent company of Yinghe Telecom, at the right time.

As for Qu Li, he went through the process with Huxiang leaders. Although he believed that he wanted to be a multinational company and entering the system would do more harm than good, he still accepted the governor's opinion.I won’t go into details about the specific reasons, and I won’t say anything that shouldn’t be said.

After Lu Tao came back from Europe, Qiancheng Automobile gained a lot. It poached people from Opel and Saab to set up a R&D center with less than 100 people. It re-adjusted the R&D plan of the car. It was impossible to rely on the European R&D center to complete the chassis and active suspension system first. It’s not that their talents are not good, but that Qiancheng Automobile may not be able to afford the price.

Qu Li mentioned active suspension in his New Year's Eve speech. This direction that Qiantu Auto will tackle will definitely be developed by cooperation with Honor and developed by Great Wall Huaguan.Of course, Honor’s autonomous driving team will also cooperate.

Honor's chip is similar to Israel's Mobileye's EyeQ2. Qiancheng Geometry's ADAS currently reaches the L2 level: it can provide necessary information collection and give clear and precise warnings at critical times. When the driver does not respond, The car will respond automatically, such as emergency automatic braking, emergency lane assist...

The European Union seems to be preparing to legislate to require cars to be equipped with emergency automatic braking, but it is still under discussion and it is not known when it will be implemented.

Whether it is active suspension or autonomous driving, a large number of cameras, sensors and chips are used. The ADAS carried by Qiancheng fuel vehicles can only be regarded as L1, and at most it is a crude early warning system.

“As long as one of the electrification and intelligence trends in automobiles becomes a reality, CMGE will definitely become a multinational auto giant with leading advantages. If both trends become a reality, CMGE will definitely become one of the few geometries in the world. A leading car company." Qu Li's conclusive manner in his New Year's Eve speech impressed many people.

The governor of Huxiang read it, and discussed Qu Li's business ideas with others. In addition to entrepreneurs, there were also local officials who studied Qu Li. The domestic sales of Da Liu's "The Three-Body Problem" soared.Unfortunately, when they went to Qiancheng Automobile to visit and study, they obviously went to the wrong place.

"Wars and forces are impermanent, and the future of automobiles requires..." Qu Li explained

It is nothing new for the leader to inspect his company, but asking him to receive it is just a matter of luck.Qu Li's itinerary is not particularly secret, but it is difficult for ordinary people to know.

The governor of Huxiang saw from the incident between Trinity and Zhonglian that although Qu Li was young and mature, he really lacked experience in the world of people, so he found an opportunity to enthusiastically give some advice.

I have to say that when the age difference is too big, it is almost normal for older people to be extra tolerant to young people. Before Qu Li was 30 years old, he was a young man. How old is he now?It can still stay young for several years.

"Why do you operate your own business and compete with dealers for profits?" The leader can find the topic

"Any change in business model must comprehensively consider the current situation of the enterprise and the market environment. Now that we have entered the information age, we must consider that more and more consumers can obtain information from the Internet, and those business models that rely on poor information will face Adjustment."

"So the 4S model must be adjusted?"

"I don't know, if electric vehicles become mainstream, the direct-operated store model will become the general trend. Otherwise, the direct-operated store model can only be regarded as a supplement." Qu Li explained that not only the leaders, but also a large number of domestic media paid attention to Qiancheng Motors. After Qiancheng Geometry exploded, , the direct-operated store model was discussed again, and many experts and scholars expressed opposition to it. Qu Li accepted it humbly and refused to change it.

Qu Li did not form a systematic after-sales service system at this time. At this stage, the existence of direct-operated stores is the key to improving the quality of after-sales service and reducing costs. How could he give up? As for the increase in sales management costs, there is no way things.

For example, in order to rapidly expand the market, Honor mobile phones have adopted a model of replacement and repair. The consequences of this are obvious. Can Pengcheng Huaqiangbei form an industrial chain and cause Apple to lose hundreds of millions of dollars?

There must be support behind Qiancheng Auto's hot sales. You can't just say that the car is good and cost-effective and others will buy it. The better after-sales service terms of other competitors are very important reasons.For example, peers of joint venture brands generally have a warranty of 2 years and 6 kilometers, while Qiancheng's vehicle warranty is 5 years or 10 kilometers plus 5 free maintenance sessions.

Therefore, the after-sales pressure of Qiancheng CS6 and CS8 is very high, and the overall cost is much higher than that of their peers. BYD S6 is four years or 6 kilometers, and Great Wall Haval H5 is five years or 10 kilometers. However, the warranty period of various accessories has shrunk seriously.

Qiancheng Automobile actively reduces the cost of use for consumers. In this case, the enthusiasm of 4S stores to participate will inevitably be greatly affected, and it can only be balanced by direct-operated stores.

"So your starting point is to reduce the cost of use for consumers?"

"Of course, there are many people with social anxiety in modern society. If we reduce the time these groups spend wrangling with 4S stores, we can attract a group of loyal customers." Qu Li listed some of Qiancheng Auto's internal management measures, including those of direct-operated stores, online. To make it public, directly-operated store employees will receive very little commission, and there will be less in-store sales. Some consumers who pay attention to details...

"I still don't understand, can you describe it in one sentence?" the governor quipped.

"Start from consumer needs and focus on products." Qu Li did not hesitate.

"I heard that you never do market research?" The governor continued to be embarrassed.

"Consumers don't understand cars as well as we do. Qiancheng's current products have always far exceeded consumers' expectations..." Qu Li is certainly bragging, but he likes to simplify the complex and extract the factors for success based on best-selling products. , for example, consumers of Qiancheng CS6 are those who care about cost-effectiveness and don’t care much about the brand, and there are also those who support domestic products with a strong heart.

As for his future, he is a tycoon chasing the trend. Why must Qu Li sell his future overseas?Adding quality to domestic consumers is an important reason.It is very important that car owners who have spent hundreds of thousands to buy a future car do not lose face.

The governor of Huxiang inspected Wanqiancheng Automobile and learned about various situations. He agreed to visit Wanqiancheng Automobile during the two sessions and urged the provincial and municipal governments to implement support policies before leaving.

It is normal for new energy vehicle companies to receive financial and tax subsidies. The support given by Huxiang local governments is relatively small. The tax subsidies BYD receives in China have always been much higher than those of its peers. In 2012, it received 10 billion in various subsidies. By 2022 More than 100 billion per year.Pengcheng is still very impressive in this regard. It actually has the courage to support a private enterprise that is dedicated to research and development. Think about the fraudulent subsidies in other places...

This time the governor of Hunan proposed that Qiancheng develop a new energy taxi, but Qu Li did not directly reject it. It is definitely impossible for Qiancheng to do such a thing, but their vest can.The exchange during the Spring Festival this year made him change his mind and determined to develop a super hybrid car.