Reborn Entrepreneurial Giant.

Chapter 529 Clothing E-commerce

Future Automobile's acquisition of Saab has never received approval from relevant departments. Qu Li returned to Xingsha and contacted the governor of Yangcheng, Guangdong Province. If Future Automobile's future CMA architecture factory is built in Yangcheng, can he get protection from Yangcheng?

He didn't want to take shortcuts, and he didn't want to go to the state-owned leaders for everything. Fortunately, he could consult Jumei Honor's consultants with civil servant backgrounds, and he also made some efforts, such as seeking a loan from the China Development Bank, so that more people could share the "honor" ” or “interests.”

Qu Li listened and was willing to make efforts, such as cooperating with Dongfeng and Getrag on research and development and building a factory in Wuhan. However, he couldn't help but say a few more words at the shareholders' meeting.

At that time, someone asked why Qiancheng Motor would resume trading. After all, it had been a month or two since its listing and suspension.

"Qiancheng Motor's acquisition of Saab has not yet received approval, and there may be changes. For the sake of investors, we will resume trading after the matter is confirmed..." Qu Li was very direct

"Is it not allowed by the relevant departments?"

Qu Li was "astonished" and kept silent on the topic.

Then the relevant departments banned Qiancheng Motor's overseas investment and became a hot topic. Some people said that the relevant departments were worried about the outflow of Qiancheng's electric vehicle technology, and some said that some companies were worried that Saab's entry into the domestic market would harm their interests.Some half-truths began to spread.

Rumors spread faster than news. Qu Li had no choice but to explain on Weibo: "Relevant departments have not banned Qiancheng Motors from acquiring Saab, but..."

Then things changed again. Qiancheng Motors cooperated with Opel to export technology to the outside world, but electric vehicles are a national strategy and should not be sold to foreign companies.

Sure enough, he was still being targeted, but he didn't know who was targeting him.Some rumors seem to be touting Qiancheng Motor, but they are deliberately creating conflicts, hoping to cause a falling out between him and the relevant departments and create a gap.

The domestic situation is different from that abroad. It is difficult for some people to achieve success, but it is easy for some people to do bad things.Qiancheng only had an intention to cooperate with Opel and had not started talking about it. There were notes in the information he gave to the relevant departments, but why did this secret get spread?

Can Qu Li not pursue the case? Can Hua change his position to such a department? Is he someone he can offend?At best, this acquisition will fall through, at worst, there will be more stringent "requirements" in the future.

"What's going on recently? There are obviously so many big things happening. Do you need to pay so much attention to every move of Glory and your future?"

"The two companies Honor and Qiancheng are leading in the electric vehicle industry. They have invested approximately 100 billion in the past few years, which will at least double in the next few years. Currently, Qiancheng has only sold about 50 units, each worth 15 yuan, which is about [-] With sales of [-] million, recovery of costs is still far away.”

"How much do those rumour-mongers despise our strength and capabilities?"

The turmoil on the Internet was easy to solve, but it was difficult to deal with the domestic bosses. Lu Tao went to negotiate with Dongfeng and Getrag; Hunan was easier to talk to; Qu Li flew to Yangcheng to ask for help.The factory originally planned to have a production capacity of 10 units was increased to 30 units...

Things gradually improved, and Qu Li finally felt relieved and had time to pay attention to Chen Danlin's affairs in Xiangjiang.Tianming and Vision funds have arranged for people to assist her, and public relations arrangements have been made. In addition, she is a beauty. The success of Jumei has proved her ability. Although she has more troubles than Qu Li, the real obstacles are not big. .

Chen Danlin took the time to come back to take care of her children and visited Qu Li by the way.She has many things to do. Driven by "Stars", Danlin Women's Clothing still maintains the honor of being the first brand of women's clothing in Internet e-commerce.

Excluding the physical retail department, Fenghua International has more than 1500 employees. It mainly has three departments: network information, clothing design and supply chain assurance, and has its own business ideas and market strategies.

The success of Xiangyun and Fenghua International, coupled with the bloody listing of Vipshop, which is also located in Yangcheng, has attracted a lot of capital to invest in domestic vertical e-commerce, especially clothing e-commerce.

It's just that some people are happy and some are sad. They have been competing with Jumei, and then they kept lowering their requirements: Vancl Eslite, which crushed Danlin Women's Clothing and surpassed Xiangyun, finally became a thunderstorm.

In 2011, Vancl Eslite's sales were approximately 40 billion, and Danlin's women's clothing sales were over 10 billion.It’s not entirely bragging, but Fanke’s operating costs are much higher than those of Fenghua International, the parent company of Danlin Women’s Wear.Not only do they have a self-operated express delivery company, the number of employees is [-] times theirs, and their advertising expenditures are many, many times higher.

Vanke's thunderstorm was the avalanche of product quality caused by the gradual loss of control of the supply chain. Various negative reviews and refunds and returns broke out on a large scale. Then, the inventory was high, and the capital chain faced huge pressure.

Originally, if Vancl could successfully go public, there would still be a chance, but they planned to IPO last year and encountered the crisis of Chinese concept stocks. Except for a few companies such as Honor, Baidu, and Jumei, most of them were affected. Vancl's IPO was naturally affected. Failed.Vipshop went public this year in a "bloody" way, and its valuation did not meet expectations, but it finally got a lot of money.

It’s just that it didn’t successfully go public and raise funds. Fanke expanded its business scale and increased its advertising efforts. The scale has increased, but the management loopholes have been exposed at the same time.

Not only Fanke, but also Internet clothing e-commerce peers have encountered similar dilemmas, which is related to the overall decline in the growth rate of the domestic clothing retail industry.Many people saw the crisis, including internal executives of Vancl, who resigned one after another because of the failure of the IPO...

What about Fenghua International during the same period?Danlin's main styles of women's clothing have been increasing in price, and it has built five offline physical stores in first-tier cities in China. At the same time, Shein focuses on foreign markets, and its gross profit margin is much higher than that of Fanke.

To put it simply, Fenghua International is making money now, and thanks to Qu Li’s extreme emphasis on supply chain management, monitoring the entire production process starting from fabrics, Danlin women’s clothing has stable quality and timely delivery. The brand image has grown with Chen Danlin. Becoming “high-end.”

However, the outside world didn’t know that Fanke seemed to have failed, but capital was optimistic about this track. Xiangyun and Danlin women’s clothing invariably moved from online to offline. Capital invested in e-commerce brands such as Handu Yishe, abandoning Logistics and distribution focus on brand operations, and some spend money to build physical stores.

There are more competitors and there are not enough foundries. This has even affected Fenghua International. The entire industry has experienced high inventory. Vanke’s inventory is said to be as high as 15 billion. This is not the selling price of the goods, but the procurement cost.

Faced with such a complex competitive situation, Chen Danlin did not dare to take it lightly.

"I originally thought that Qu Li was just famous and lucky. Now after seeing what happened to Fanke, I realized that with the development speed of Jumei and Honor, the two companies have not lost control. Will Qu Li's management ability have already been surpassed in China? Reached the top level?" Someone sighed with emotion when answering the reason for Fanke's predicament.

"Glory doesn't know that Jumei has too many management problems. People go to jail every year..."

"Glory is coming soon..."

This unknown complaint turned out to be a prophecy. Honor really started the anti-corruption trend!