After rebirth, I want to destroy my original family

"Let me see what's going on?"

A colleague took the data sheet from him and took a look at it: "It's a normal increase. Toutiao is promoting Douyin tonight, so it's not surprising to see such an effect."

Wang Bolin glanced at him and said, "Isn't it strange?"

"What do you think is strange?"

"Before we joined our company, we were engaged in software promotion, you know, right? I have been exposed to the promotion channel of Toutiao. Logically speaking, the sustainability of this channel will not be so strong."

Wang Bolin expressed his thoughts and pointed to the curve of increasing increase to show his colleagues: "It is increasing at an accelerating rate. Isn't it strange?"

The colleague was stunned for a moment, then lowered his head to observe, and his brows couldn't help but frowned.

Advertising is called advertising because it has a marketing nature. No matter how efficient the communication channel is, its subsequent effects will continue to decline.

The first time an ad appears, three out of ten people may choose to watch it.

The second time, there might be two out of the remaining seven.

And by the third time, there may be only 3 out of 4, or even none at all.

But according to Wang Bolin’s records during this period, taking the data of the first video on the opening page as an example, the traffic of Douyin as a whole is increasing, and the acceleration is very obvious.

"I don't think it's a big deal. We working people can't blindly trust our previous experience."

"Blind trust?"

The colleague returned the data sheet to him and said: "It's the 4G era, and the network speed has started to increase. In fact, many of the previous data experiences are no longer of much reference value."

Wang Bolin pursed his lips: "That's true."

"The most important thing is, the annual leave will be in half a month. Do you want to work overtime?"

Wang Bolin shook his head for a moment. He really wanted to work overtime.

"So, if the leader really thinks this is a big deal and asks us to write data reports while celebrating the New Year, then we're screwed, right?"

My colleague scratched his head and added, "Let's talk about it after the New Year. With the current data growth, at most there will be 1 after the New Year. There's no need to be nervous."

After thinking for a long time, Wang Bolin gave up the idea of ​​reporting and turned back to his work station.

In the following days, although Wang Bolin gave up the idea of ​​reporting, he still paid attention to the data changes of Douyin and the upward trend of the interaction data on the site.

At the same time, he also observed the data changes of Miaopai, Kuaishou and Xiaokaxiu.

He found that the traffic and activity in the interactive areas of these three companies seemed to be declining, but the power of one person is limited, and he could not make a detailed analysis, and for the time being he could not figure out what this meant.

Afterwards, winter snow began to fall in most parts of the country, and the entire night of Kyoto began to be shrouded in a clean white.

Every company has entered the year-end accounting stage, making summaries, writing reports, and calculating department funds by the way, so as to spend the unspent money before the holidays.

The party at Alibaba was very lively, with Ele.me, Koubei, the merged BIBI, and various related industries all present.

"Are you hungry? How are you doing?"

"The overall business is rising sharply. We have also introduced flower delivery and medicine delivery, and the results are very good."

“淘票票的增长势态也相当良好，从去年的百分之十2点3，上涨到了今年的2十7点6。”

While everyone was talking, they couldn't help but look at Cheng Wei who was traveling.

It goes without saying about their performance. Although they lost most of the market in the early stage because they were ordered to make rectifications by relevant departments, with the merger of Kuaidu, Bibi Travel made great efforts in the later period.

The business growth of apps such as Ele.bu, Taopiaopiao, Koubei and Bibi is actually a shrinkage of the three major group buying business segments.

As a company that has been beaten to the ground by a group, the feeling of revenge even exceeds the excitement when the data rises.

At this moment, the door of the box was suddenly pushed open, and Pang Rui stepped in wearing high heels.

Upon seeing this, everyone stood up and raised their glasses to greet Pang Rui.

Pang Rui smiled and nodded to everyone, and then said please sit down. As they had just discussed, she also asked about each company's business situation. After listening, she smiled even more.

"I have good news for you all. Alipay has become the title sponsor of this year's Spring Festival Gala."

"Starting from late January, we will have a nationwide event that will be officially launched online. There will be a huge amount of traffic coming in, and I hope you can handle it."

Pang Rui tucked her hair behind her ears, picked up the wine glass, and raised a smile.

The food on the table was emitting hot steam, which spread out under the orange light, giving the entire box a misty feeling.

The snow was falling very close outside the window, and with the wind accompanying it, the temperature was very low. The steam liquefied when it came into contact with the window, condensing into small water droplets, which were shaken off by everyone's hearty laughter.

The takeaway war is over, and Zhang Xuhao remembers that someone said he was the king of o2o.

The offline payment war is over, and Pang Rui remembers the era when some people said it was transcendent.

Everyone present had a dog-shaped shadow directly or indirectly, but at this moment, that shadow obviously could not withstand their combined counterattack.

Maybe next year, everything will be settled.

In the new year, the festive atmosphere begins to emerge. Gu Ming is climbing up and down the house to paste couplets, while Zhou Xiaoyao is studying a menu under the eaves. He seems to be thinking about the New Year's Eve dinner the day after tomorrow, and he looks very serious.

They will not go home for the New Year this year, because Douyin is currently in a critical period and Gu Ming does not have that much energy, so the family will celebrate the New Year where they are.

Mom and Dad called yesterday and said they would come to Donghai on the 2th, so Zhou Xiaoyao is now studying the recipe carefully, just to show off.

She is the super virtuous Mrs. Gu.

Zhou Xiaoyao tossed and turned, and then her brother, who came into the room with a pair of scissors, pinched her face. She couldn't help but groan.

"Have you learned it?"

"I learned it." The little rich woman was very confident.

Gu Ming cut the tape and pasted a blessing character on the door: "Tell me what you have learned."

Zhou Xiaoyao closed the recipe book, squinted his eyes and thought for a while, thinking to himself, I think I have learned how to give instructions when Aunt Zhou is cooking.

Just as Gu Ming was climbing up the scaffolding to paste the horizontal banner, a black car suddenly drove up and stopped at the door of his aunt's villa diagonally opposite.

The person carrying a pink Barbie doll lowered his head and stepped through the door.

Gu Ming pretended not to notice this scene and pasted the horizontal banner.

My daughter was picked up by her aunt across the street this morning and was told that she would stay for lunch. My uncle probably secretly called Zhou Shirong again and asked him to come and see his granddaughter.

In fact, this kind of thing has happened several times since Jiang Ainan was weaned. Jiang Qin knew what was going on, but he didn't stop it.

However, Jiang Qin still wouldn't give him a good look when his granddaughter came back to see her.

At this moment, a little boy ran in from outside the villa, holding a mobile phone bigger than his hand. He scanned the blessing that Jiang Qin had just pasted, and then ran away quickly.

This little boy belongs to the neighbor next door. He is about ten years old. He is fair and chubby. He has a very outgoing personality and dares to come to anyone's house.

He just came here to collect the five blessings. Alipay has launched an activity where one can exchange a card by scanning a blessing character. As long as one collects patriotism, prosperity, harmony, friendliness and dedication, he can share 5 million cash red envelopes on New Year's Eve.

This activity has been extremely popular since the beginning of the twelfth lunar month, and Alipay has been the most popular.

But Jiang Qin actually disliked this activity. He always felt that human luck was balanced, and that if you lost something you would gain something, just like the law of conservation of energy.

If you exchange your own luck for Uncle Ma's money, then Uncle Ma is equivalent to spending money to buy the luck of the whole country.

With this luck, Ali can prosper for at least 45 years, but the balance of luck has been broken by external forces, and it will inevitably suffer a strong backlash from the imbalance.

But apart from luck, this activity has indeed greatly increased Alipay’s daily activity.

Gu Ming dropped the scissors and heard the sound of an engine coming from outside. The car that brought Feng Shirong here was now slowly leaving with Feng Shirong in its car.

Half an hour later, the car returned to Sheshan Manor. Zhou Shirong entered the villa and saw his brother-in-law Duan Hong was also there.

He said hello softly, turned around and went upstairs.

Ever since Zhou Shirong was kicked out of the Feng Group, he and Duan Ying have hardly had a few days of peace. The harmony they had before seemed like an illusion.

"Where did my brother-in-law go?"

"You don't need to ask, you know that she must have gone to see her granddaughter again." Duan Ying said coldly.

Duan Hong couldn't help but sigh: "In fact, I don't blame you for seeing the wrong person."

Duan Ying's face turned pale and she was silent for a long time.

"Okay, I won't stay any longer. I have a few clients coming to drink with me tonight, so hurry up with the investment."

"Well, I see."

Duan Hong has a company called Hongrun Supply Chain, which almost went bankrupt under the pressure of group buying. However, as Alibaba started its market sniping war against group buying, he waited for a turning point that changed his destiny.

Group buying is invincible in the O2O market, and the group buying supply chain can be said to play a big role.

Therefore, Ele.me is not in line with its reputation and is currently looking for supply partners to weaken the advantages of group buying in the o2o market.

Their cooperation model is just like that of Cainiao Guogou, which is owned by Alibaba. They recruit supply companies from all over the country to join, share profits, and act in concert with the outside world to counter the group-buying supply chain.

When Duan Wenzhao was cooking, he held part of the shares of Ele.bu. As the father of a shareholder, Duan Hong's Hongrun Supply naturally became a partner of Ele.bu.

But Duan Hong is very ambitious and greedy.

He felt that this opportunity was rare and would never come again, so he tried various ways to attract investment, hoping to expand his scale to take on more orders and become the next group purchasing supply chain, so he set his sights on Duan Ying.

He said that the group tour was about to end, and everyone was waiting to share the cake with their plates open. At this time, the investment was guaranteed to make a profit.

Duan Ying1 was very hesitant at first, because she had witnessed the methods of group buying and did not believe that this Internet giant would fall.

But Duan Hong was also very capable. He immediately brought up Ali and said that it was Ali that was targeting group buying this time. But that was Ali. If a company like this got serious, who could withstand it?

As soon as these words came out, Duan Ying's heart was instantly moved.

But she also knew that she couldn't count on Zhou Shirong, so she had been using the little value that Mrs. Zhou had to raise funds crazily in the wives' circle.

She finally understood that men are always unreliable. If she wants to be rich forever, she can only rely on herself.