The life of cheating female college students is so exciting

Yuese Orange is a product that has suddenly emerged recently. Although Yueyang Industrial has sufficient capital and a high quotation, Qu Chengming really doesn't know how much to produce.

If it is a general sponsorship, then he will only look at the quotation.

But this is the Olympic Games, the focus of the people across the country, and the Chinese government has been waiting for more than ten years.

In order to host the Olympic Games, a lot of effort has been spent, and no mistakes can be made in any aspect.

This call is just the first time to verify and obtain an entry qualification.

After that, there will be several rounds of audits and on-site inspections to ensure that the supply task can be completed perfectly.

Not just quantity but quality and production environment.

Jiang Yue said with a smile: "Although we are an emerging enterprise, our production scale is not small, and we will definitely be able to complete the supply tasks for the Olympic Games. We have our own factory, and all our production lines are the latest and most advanced in the world, and we will continue to expand." Production, by May next year, we plan to open two to three more branches."

After hearing this, Qu Chengming didn't care, but asked: "What is the current maximum shipment volume of the factory?"

Jiang Yue said: "We have purchased five production lines, but the current sales volume has not reached the maximum shipment volume. If we produce at full capacity, our factory can produce 890 tons a month, which is [-] million bottles of Yuese orange juice."

Hearing this output, Qu Chengming felt relieved and said with a smile: "Okay, I'm relieved with this output. Will Mr. Jiang plan to expand production in the future?"

Jiang Yue affirmed, and then said: "When I built the factory, I built it according to international standards. Now the factory buildings and production workshops are constantly expanding. The previous plan was to double sales and output early next year. .”

Regarding this point, Qu Chengming looked at the sales report of Yuese Orange that was transferred from the government marketing department. It has only been more than four months since the product was launched, and it has reached monthly sales of 350 million bottles. There are as many fruity oranges and fresh oranges.

With this growth momentum, expansion of production capacity will not come out of nowhere in the next half year.

Moreover, he has also investigated that with the sales of Yuese Milk Tea Shop and Candy House, it is not a problem to support the expansion of the beverage factory.

Financial resources cannot be underestimated.

Qu Chengming said: "Okay, I understand. Please wait for the good news, Mr. Jiang."

Jiang Yue was overjoyed and exchanged some pleasantries before hanging up the phone.

Director Qu said that his company was almost certain to be selected.

Jiang Yue immediately called Ye Yangshu and Wei Yanling to tell them the good news.

After hearing this, Wei Yanling said excitedly: "Really, that's great. If we can really become an Olympic supplier, our sales will definitely increase several times!"

All three were very excited.

Jiang Yue called Fan Li again, and the four of them began to refine next year's publicity plan.

Recently, CCTV's Yuese ads have been launched, and the results are pretty good.

In the past, except for Jiang Yue’s own blog and website, the marketing expenses for the promotion of Yuese Milk Tea and Candy House were basically offline and through local promotion.

The main thing is to promote dolls and mascots, which doesn’t cost much.

Now that we have joined the beverage battlefield, the cost of publicity is huge.

Not only TV and newspapers, but also all aspects of the Internet should not be underestimated, and offline shopping mall advertisements should also be included.

These may not seem to have an intuitive impact on sales, but they are necessary to establish the brand.

Milk tea shops and candy houses are too limited. Consumers are of a certain age and group, so there is no need for such publicity.

But drinks are different. They are consumer products for all ages, and branding is more important.

With the blessing of Olympic suppliers, the bright orange color will be indispensable in all occasions related to the Olympics.

Looking at the marketing plan submitted by Fan Li, Jiang Yue looked over it over and over again.

Although Yuese Orange has the advantage of domestically produced Coca-Cola, Jiang Yue knows that besides them, there are actually other choices for domestically produced beverages. Among other things, there are many competitors for herbal tea and energy drinks.

It is not as big and famous as Coca-Cola, but it still has advantages for itself.

The current marketing plan is quite satisfactory. Although there are some outstanding aspects, the general marketing dimension is still the previous dimension.

Jiang Yue thought for a while and said: "In addition to these, can we also start with online marketing? Now that the Internet has become more and more developed, the number of netizens has grown exponentially, and it may be better to do some online marketing and spread the word There will be a lot of participation soon.”

The other three people agreed after hearing this. Fan Li said: "This is a good idea. Coupled with Mr. Jiang's own influence on the Internet, our marketing can be said to be twice the result with half the effort. In terms of media and offline, we still need to compete with other brands. , then the Internet is our home field.”

For specific activities, Jiang Yue plans to learn about Coca-Cola from his previous life.

As a long-term sponsor of the Olympic Games, Coca-Cola is very familiar with the Olympic Games. It has specially formed an Olympic marketing campaign and has become a role model for many companies.

Coca-Cola’s Olympic pan-marketing has linked the Olympics and Coca-Cola together.

As long as it is related to the Olympics, you will definitely see Coca-Cola.

The same is true online, such as the virtual Olympic Torch Relay interactive event.

This event accurately captured the feature of universal participation in the Olympic Games. Everyone wants to be a torchbearer and everyone can become a torchbearer.

After all, there are very few people who can participate in the real torch relay, and they are all industry elites.

The online virtual torch relay event has made many people’s dreams come true.

Moreover, they cooperate with Tencent. You must know that as long as you are an Internet user, there is no one who cannot use QQ.

Tencent can cover all target groups.

Jiang Yue explained this interactive marketing plan, and Fan Li immediately understood the value of this plan.

She said excitedly: "Mr. Jiang, this plan is great. Leave it to me and I will refine it immediately. Even if we cannot become a supplier for the Olympics, we can still do this event. I will contact Tencent and tell them Come on, I have a classmate who is a senior executive of Tencent!"

Jiang Yue nodded and said, "Okay, we can contact Tencent first to confirm cooperation."

Soldiers are valuable and quick, and they can cut off the enemy's strength.

In addition, Jiang Yue also proposed activities such as dropping Q coins and collecting all the torches to check in to the city lottery.

Fan Li was very excited after hearing this and said that the plan would be completed in three days!

After Fan Li went offline to work on the plan, Ye Yangshu and Wei Yanling both looked at Jiang Yue and said, "Yue Yue, what a brain you have. If you don't make money, you will be sorry for the brain God gave you."

Jiang Yue thought to herself, I'm sorry to God, who said she was born again?

After all, she was a glorious virtual torchbearer in her previous life.