The life of cheating female college students is so exciting

Chapter 421 Yuese Milk Tea’s Overseas Development

The Danmeiwen Mi Wenyu found was quite good. He was afraid of not getting it right during the first filming, so he controlled the popularity, subject matter and plot.

I found a book that ranked among the top in Lujiang. The theme is suspenseful case solving. The two male protagonists are a criminal investigation captain and a mysterious boss.

The powerful forces join forces to solve the case together, attracting each other, full of sexual tension, and full of ambiguity.

In the original text, the two of them just tested each other, and the window was not broken at the end, but they were just spreading dog food everywhere.

Until the extra episode, the two of them were flirting with each other.

The name of this book is "Translucent Paper".

Of course, the crime-solving part is also very exciting, and the links are intertwined without losing wisdom.

Jiang Yue had read it in his previous life, and it was indeed a rare and good article.

It's really a good adaptation of this article. Those who don't like watching Danmei can watch Solving the Case, but those who like Danmei will be unable to stop.

The key lies in the choice of the two male protagonists.

However, at this time, Jiang Yue no longer had the energy to pay attention to the classics.

Because the TV series "Rooftop Prince" sponsored by Yuese Milk Tea in South Korea was launched.

Although the ratings of this drama are not very high in South Korea, when the three dramas were broadcast together, it was considered good to achieve a ratings of 11%.

The most important thing is that the starring role of "Rooftop Prince" is Park Yoochun. Although TVXQ disbanded in 2010, their influence in South Korea and even Asia is still terrifying.

Therefore, Park Yoochun is still a super idol among people in their 10s and 20s.

In addition, the script and actors of "Rooftop Prince" this time are good, so not only did the appeal not disappear due to the disbandment of TVXQ, but it has become even greater.

Yuese Milk Tea sponsored the TV series, spending 5 million Chinese dollars, equivalent to 900 million Korean won, to appear in the drama, and after the heroine ordered fried noodles and sweet and sour pork, she served a cup of Yuese Milk Tea to the male protagonist. , adding the famous line "On a rainy day, fried noodles and Yuese milk tea are the best match!" "For Chinese food, you have to eat fried noodles, sweet and sour pork and Yuese milk tea!"

After the episode of "Rooftop Prince" was aired, Yuese Milk Tea immediately announced that Park Yoochun would become the spokesperson of Yuese Milk Tea, and the advertisement was played in major landmarks and TV stations.

Soon, Yuese Milk Tea will cooperate with a well-known Korean instant noodle brand. Anyone who purchases its fried noodles will receive Yuese Milk Tea coupons.

After some operation, fried noodles and Yuese milk tea quickly became a trend.

Yuese milk tea shops and Yuese milk tea drinks are also quickly taking Seoul by storm.

During the broadcast period of "Rooftop Prince", Yuese Milk Tea opened 35 branches in Seoul.

Every one is very popular.

Yuese Milk Tea has also made corresponding changes and launched a wine-based milk tea, which has been widely praised.

It is very popular among consumers when paired with fried noodles.

The sales of Yuese milk tea are rising rapidly in South Korea, especially among young people. Under the call of celebrities, they have gradually become fond of drinking milk tea.

This Korean wave is not only spreading in South Korea, but also in Southeast Asia, especially Thailand, which is greatly affected by the Korean wave, where Yuese milk tea has also become popular.

There were long lines at five physical stores.

And many people want to join.

The same is true in China. Taking advantage of the popularity of Korean dramas, Yuese Milk Tea Shop has taken off again.

Each store that spends more than 50 yuan will also receive Park Yoochun's pictorial as a gift, and the price per customer keeps rising.

The Candy House also took the opportunity to obtain Park Yoochun's portrait license and released a set of Park Yoochun's blind boxes. The hidden model shows the adorable prince eating noodles and drinking milk tea. The sales are also very popular throughout Asia.

In South Korea, South Korea and China, there are also limited editions for various countries, and the second-hand market prices were particularly high for a while.

Especially the hidden milk tea Prince, the highest price on the second-hand market reached 1,500 yuan.

Jiang Yue was happy after looking at the Yuese Milk Tea Shop report for that month.

Yuese Milk Tea was the first to develop overseas markets. It has been several years since this year, but there has been no improvement.

This year I finally opened a gap and found a way out.

In South Korea, it still needs to be led by the entertainment industry.

However, what surprises Jiang Yue is that the sales of Yuese Drinks in South Korea have also increased a lot.

Unlike domestic juices and sparkling waters, Yuese milk tea drinks sell better in South Korea and Japan.

This time the publicity has increased a lot.

Jiang Yue has set an overseas plan for the next few years, which is to invest in product placement in TV series.

Now I am gearing up and waiting for "My Love from the Star".

By then, based on the popularity of "Star You", it will definitely become popular again.

Ye Yangshu has been busy with domestic affairs recently, mainly related to the real estate company and Yuese Beverage's application for Olympic designated drinks, and has no extra energy to manage overseas aspects.

I was surprised to see the overseas sales.

He touched his face and said, "Don't tell me, Korea still has great potential. I never thought that idol star endorsements would be so influential."

Jiang Yue said with a smile: "Where is this? Don't underestimate Korea, a country where entertainment is paramount."

Ye Yangshu said: "Not only in South Korea, but also in Southeast Asia, Japan, and even mainland China, Taiwan, and Hong Kong. It seems that we need to re-evaluate the influence of brand spokespersons on the brand."

Jiang Yue nodded: "In the past, our brand development also had spokespersons. From the beginning, I played the role of spokesperson to carry out brand positioning and publicity, and then became a two-dimensional character. Around the series of developments of "Endless World", various companies In fact, until now, I can be regarded as the spokesperson of Yueyang Industrial, but my image has changed from a specific image to an invisible core. The spokesperson most intuitively determines the tone of the brand. "

Ye Yangshu said: "Other companies of ours should also choose some spokespersons. Especially Endless Continent OL, which will soon release the Outland expansion pack. This is really a good idea, so don't let Changqing be the spokesperson? Outland The heroine's words are still the same, and they fit her perfectly. If Yuese Sparkling Water can win the designated brand of the Olympic team, we will immediately launch a new package and invite Olympic champions to be the spokespersons."

Jiang Yue asked: "The Olympics are about to start, how is the bidding going?"

Ye Yangshu said: "Because the Beijing Olympics and the National Sports Commission have already cooperated once, and they also affirmed our last planning, they also favored us this time. But now the competition in the beverage industry is fierce, and functional drinks In terms of sports, it is the home court, so the price they offered is very high, and the crowd positioning is accurate, and they also prepared a very good marketing plan. Now it is the initial and final choice between us. The result will be known the day after tomorrow."

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