Rebirth in officialdom: crush enemies and reach the top
Chapter 251 High-end brand e-commerce platform Tianmiao!
At the beginning, the e-commerce management company in the development zone cooperated quite happily with various enterprises in the area.
But after seeing the huge business opportunities and profit margins contained in e-commerce, some companies have the idea of getting rid of e-commerce management companies and opening their own stores to operate their own products, because in this way, all the profits they make will belong to themselves, and they will not need to hand over part of it to others. E-commerce management company.
Because the business volume decreased, the person in charge of the e-commerce management company approached Lin Yushi, deputy secretary of the Party Working Committee and deputy director of the Management Committee of the Development Zone.
"Secretary, some companies are no longer willing to sell goods online through our e-commerce management company, which is an intermediary-like platform. They want to open their own stores directly and be responsible for their own operations!"
Lin Yushi was a little surprised at first, but after the shock, she became a little anxious.
"How can that be done? If all these companies in the jurisdiction do this, then does the e-commerce management company in the development zone still have value?"
So Lin Yushi made an urgent appointment with the heads of several companies that were trying to go it alone.
As soon as Lin Yushi expressed her opinion, those companies started complaining at the same time as if they had agreed in advance.
"Secretary Lin, we have no choice but to do this! The profit of the product is already thin. If we hand over another part to the e-commerce management company, we will definitely lose money..."
Lin Yushi almost wanted to curse after hearing this.
I believe you a ghost!
Online physical store channels can make money, but online e-commerce still loses money with such low costs?
Although she was very annoyed in her heart, Lin Yushi did not show it on her face. She was still persuading with emotion and reason.
"You all relied on the platform of the Development Zone E-commerce Management Company to successfully implement online e-commerce operations! You can't just want to leave the e-commerce management company and live alone as soon as the situation opens up, right? This is a bit of a repudiation of old friendship!"
"Secretary Lin, don't be angry! There is really no way, but if there are other ways, we will not resort to this method! The development zone has provided us with development opportunities and resources, and we must contribute to the development of the development zone no matter what. A part of the strength..."
These business owners seem to be well versed in the "Tai Chi pushing hands" trick in business negotiations. They are extremely respectful and speak nicely, but they refuse to listen to advice and refuse to give in.
In the end, Lin Yushi lost the patience to continue talking to them and reported the matter directly to Chu Xian.
Originally, there were many enterprises and self-employed individuals within the jurisdiction of the development zone. It was not a big deal for several enterprises to want to break away from the e-commerce management company and go it alone!
But if other enterprises and self-employed individuals follow suit and decouple from the development zone e-commerce management company and go it alone, then there will be no need for the e-commerce management company to exist!
This question may be small, but it is of great importance!
After hearing Lin Yushi's report, Chu Xian thought for a while and quickly gave a solution to this situation.
"Tell those enterprises and self-employed individuals who want to leave the e-commerce management company to go it alone, we respect their choice! But if you choose to decouple from the e-commerce management company in the development zone, you can no longer register in the name of the development zone, that is, Unable to enjoy the 30% online store cost discount promised by Ali Group to the development zone
pieces..."
"Okay, County Magistrate, I will immediately convey your instructions to those enterprises and self-employed individuals who are preparing to decouple from the development zone e-commerce management company and operate their own online stores..."
Lin Yushi's eyes suddenly lit up after hearing this.
As expected of Chu Xian, he immediately grabbed the opponent's throat as soon as he made a move, so that the other party would probably have to be obedient!
Sure enough, spit is used to count money, not to reason!
After Lin Yushi left, Chu Xian couldn't help but laugh.
These enterprises and self-employed individuals who want to go it alone are only temporarily dazzled by the huge profits from the e-commerce platform, and they have the idea of eating alone.
But after careful consideration, they will still return to the development zone’s e-commerce management company.
Because the development zone’s exclusive 30% cost discount is too tempting!
When opening a store on Taobao, the biggest expenses are deposits, software fees and paid promotions.
It’s okay that the deposit and software usage fees are paid in one time, but paid promotion is the most expensive part.
For online e-commerce sellers, the most important thing is traffic and display space!
The express train, Juhuasuan and diamond booths that are not yet available but will appear soon are typical examples of paid promotion!
Although opening a store online eliminates the cost of renting a store, decorating water and electricity, and employee wages, which greatly reduces costs compared with physical stores, if you don't spend money on advertising and buy a good display space, the store's popularity will not be high. Unable to generate revenue...
Merchant stores registered in the name of the development zone can enjoy a 30% discount on all expenses. This is undoubtedly an advantage that other places and independent businesses cannot match!
In order to make Ma Yun feel that the preferential conditions given to the development zone are worth it, and to maintain this treatment advantage for a long time.
Chu Xian decided to call Ma Yun and provide him with another valuable piece of advice!
Because the exchange of interests is the most powerful magic weapon to maintain and stabilize relationships!
The most lasting relationship in the world is a stable relationship of interest!
Otherwise, Chu Xian cannot guarantee that Ahli Group will not take back the preferential conditions of 30% cost reduction for the development zone!
"Hey, Mr. Ma, are you busy now?"
"County Magistrate Chu, I have been waiting for this call from you for a long time. Do you have any latest instructions?"
"Hahaha, I can't talk about instructions. I just suddenly thought of a piece of business advice about Ahri Group that I would like to recommend to you. Do you want to hear it?"
"Of course I want to hear it. I would like to hear your advice even in my dreams, County Magistrate Chu!"
Ma Yun perked up as soon as she heard this and said quickly, "Please tell me..."
"Now that Taobao has been established, the domestic e-commerce platform has officially launched. However, Taobao is positioned as a low-end retail, which is not attractive to some brands..."
"You mean, Ali would be better off launching another high-end website dedicated to serving brand merchants?"
"Yes! I named your new website Tianmiao on my own initiative! The Tianmiao website must have a clear positioning and be distinguished from Taobao. It is specifically designed to achieve full network distribution for brand sellers. Specifically, 'distribution network'+' can be used Brand flagship store' method! Of course, Tianmiao and Taobao are different from each other, but they are also connected to each other. For example, if a former Taobao seller becomes bigger and stronger and generates a brand effect, it can also be introduced to Tianmiao..."
"Tianmiao, this name is really nice..." Ma Yun asked in a very excited tone, "County Chief Chu, what do you think is the profit method of this Tianmiao website?"
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