Reborn in 2011, 985 missing from two copies

Chapter 630 Super flagship mobile phone launch conference, Xingyi X1 is released!

Being pulled out by Evers Van Buren to take the blame, Qualcomm R&D Director Honey Nelson's face changed drastically, and he felt terrible: "!!!"

Jacob was even more furious, and said angrily: "You just listened to him? Why don't you find me at the critical moment? Even if you report it to a higher level, it's better than a car accident!"

Hearing this, Evers Van Buren felt even more aggrieved: "Chairman, if I remember correctly, it was you who made me keep increasing my stakes and keep getting more aggressive!"

Jacob's mouth twitched: "..."

Suddenly I remembered that this seemed to have happened. It was indeed him and Honey Nelson who forced Evers Van Buren to keep increasing the stakes and become more radical.

They even say that if you can do it, do it, and if you can’t, get out!

As a result, the Snapdragon 805, which was expected to be a last-ditch effort, failed...

For a moment, Jacob felt as uncomfortable as if he had eaten a fly.

Evers Van Buren was extremely happy.

Evers Van Buren had been holding back on these words for a whole year!

Now that I can say it out loud, it actually feels good! Very good!

You threatened me with layoffs and forced me to increase my investment aggressively. Now Snapdragon 805 has failed and Qualcomm is finished!

Is it a surprise? Is it exciting?

Cool!

Looking at Jacob's expression as if he was eating a fly, Honey Nelson breathed a sigh of relief.

When he looked at Evers Van Buren again, his expression became more complicated:

"This guy is really good. When he gets ruthless, he not only backstabs his boss, but also the chairman!"

"The main theme is that all living beings are ordinary!"

"Okay, really okay!"

"When the hell did I ever have the courage like you?"

Jacob took a deep breath and suppressed the anger in his heart:

"Now that things have come to this, it's too late to talk about other things. The optimization of Snapdragon 805 must be done well, otherwise all the chips we have sold will be cancelled!"

"Especially since we don't have many customers for the Snapdragon 805 and haven't sold many, if we are cut off from orders again, we'll be finished."

The previous Snapdragon 800 also had a series of major customers including Samsung, LG, Nokia, Motorola, etc.

When it comes to Snapdragon 805, there are only a few big customers such as Samsung and Motorola.

BlackBerry and LG had already defected. They basically did not purchase Snapdragon 801, nor did they place orders for Snapdragon 800. Instead, they all bought Kunpeng 902 and Kunpeng 706 from Xingyi Semiconductor, and even bought Kunpeng 508 and Kunpeng 506, which are mid- and low-end chips.

Subsequently, Nokia also rebelled and completely gave up purchasing Snapdragon 805 and chose to purchase Kunpeng 906!

It can be said that by the Snapdragon 805 generation, Qualcomm's only remaining major customers are Samsung and Motorola, and orders from other small marginal customers are not worth mentioning.

These two giants are not optimistic about Qualcomm Snapdragon 805. It is purely because of their fundamentally opposing stance to Xingyi Technology that they cannot use Xingyi Technology's Kunpeng chip no matter what.

Companies like Motorola also want to use Kunpeng chips, but their parent company Google does not agree.

XOS is encroaching on Android's position, and Google will never allow Motorola to use competitors' chips.

As for Samsung, it is in complete opposition to Xingyi Mobile Phone and it is impossible for it to assist the enemy.

But there are not many orders from these two major customers alone.

Motorola, in particular, is no longer as glorious as it used to be. Now, let alone a top giant, it is not even a small giant.

Last year, global smartphone sales exceeded one billion, with the three giants Samsung, Apple and Samsung accounting for 70%. Nokia did not sell many smartphones, and Motorola only sold six or seven million units.

The situation this year is even more severe. Although Apple's sales have been halved and Samsung's sales have been halved, the globalization of Xingyi mobile phones and Wujie mobile phones will both double.

Domestic companies such as Huawei, ZTE, Lenovo, O, V, Meizu, and Xiaomi have also seen a surge in sales, and Motorola's sales are probably even worse.

Even if an order for 1000 million Snapdragon 805 chips is placed, it is estimated that they will not be able to be used. There is a high probability that the order will be drastically cut, directly by 50%!

In the end, it would be good if Motorola could contribute 805 million Snapdragon chip orders to Qualcomm, which is just a drop in the bucket for Qualcomm.

As for Samsung, although it is large in size, even if its sales volume is halved, it can still sell about 1.5 million smartphones a year, making it a true super giant.

But unfortunately, Samsung still has a large number of its own chips.

Previously, Samsung sold more than 1.5 million smartphones a year, 1.5 million of which were made with its own chips and million using Qualcomm chips, which was half and half, so both sides made a profit.

But now Samsung’s smartphone sales have been halved, and it is estimated that only 1.5 million units will be left this year. It cannot even digest its own chips, so how many Qualcomm chips can it order?

Qualcomm doesn't think Samsung would be so kind as to let its own Orion chips rot in the warehouse and instead purchase large quantities of Qualcomm chips.

This is unrealistic, only a fool would do this.

On the contrary, Samsung will use Qualcomm chips in special versions in special regions, and all other versions will use its own Orion chips.

Unlike the Xingyi mobile phone which is compatible with all global networks, each Samsung mobile phone is divided into seven or eight versions.

In Xia country, there are three versions: mobile version, Unicom version and telecom version. Basically, only the telecom version uses Qualcomm chips, while the others are all self-developed chips.

There are also multiple versions within South Korea, the European and American markets, etc.

In a word, the version that does not use Qualcomm chips can use all of its own Orion chips, which are cheap and low-cost.

Qualcomm chips will only be used for versions that are not supported by the network of their own chips.

As a result, Samsung will not buy many Qualcomm chips.

As a result, the Snapdragon 805, which Qualcomm spent a lot of money to develop, could not sell many units at all.

In addition, Wang Yi said at the Kunpeng 906 launch conference that Snapdragon 805 would definitely fail, and Samsung believed it and decided not to buy any chips and use all its own chips. Some versions use external basebands to solve the problem.

In desperation, Qualcomm used the patent stick to threaten Samsung, and Samsung reluctantly placed an order for 500 million chips as a token of its appreciation.

Qualcomm cannot accept such a result.

In order to get Samsung to buy more Snapdragon 805, Qualcomm had to give all the Snapdragon 805 chip foundry orders to Samsung. Samsung earned the foundry fee and was willing to place more orders for Snapdragon 805 SOC.

In the end, Samsung placed an order for 2000 million Snapdragon 805 SoCs.

Motorola placed an order for 1000 million units.

Other small brands also collected two million pieces.

Qualcomm's annual flagship processor Snapdragon 805 only sold 3200 million units excluding order cuts.

But canceling orders is inevitable.

Motorola cut orders by at least 500 million units, and it is hard to say how much Samsung cut orders by.

Logically speaking, Samsung and Motorola should pay penalty for such order cancellation.

But who would have thought that the Snapdragon 805 would fail so badly that the release of new mobile phones from Samsung and Motorola had to be postponed!

In this case, the responsibility lies with Qualcomm.

Samsung and Motorola can take advantage of the serious failure that has caused the expected sales to plummet, and justifiably cancel orders without having to pay order penalties!

But if this happens, Qualcomm will be finished.

Although Qualcomm will not make any money from the 805 million Snapdragon orders, it will be able to recoup some of its investment and reduce its losses.

But now, if both parties cut orders significantly, they will not be able to recoup their investment at all, and Qualcomm will suffer heavy losses.

Then it's completely over.

Jacob was sweating profusely at this. He said, "We must solve the heating problem of Snapdragon 805 as soon as possible and optimize it thoroughly. If the optimization is not in place, Samsung and Motorola will cut their orders on a large scale, and the losses will be borne by your Snapdragon 805 project team!"

Evers Van Buren felt very bad: "..."

Honey Nelson next to him seemed to be gloating and felt even more proud.

"Let you stab me in the back? Now you're the one who's doing it!"

Then he said, "The chairman is right. Only in this way can they go all out to solve the terrible heating problem of Snapdragon 805."

Evers Van Buren's mouth twitched, and he looked at Honey Nelson with eyes flashing with anger: "You want to trip me up, right? If you make life difficult for me, then you won't be able to have a good life!"

Evers Van Buren quickly spoke up: "Chairman, every wrong has its perpetrator, every debt has its creditor. Honey Nelson, the director who has been forcing us to conduct aggressive R&D, has an unshirkable responsibility for the terrible overheating of the Snapdragon 805. I strongly request that he be responsible for the optimization together with us and bear the consequences together. If the Snapdragon 805 rollover problem is not solved, Honey Nelson, as the R&D director and the first person responsible, will bear the consequences together with us."

Honey Nelson's face turned pale, and he wanted to curse in his heart: "!!!"

"This guy is crazy. He wants to take me with him even if he dies!"

"Chairman, don't listen to his nonsense. The Snapdragon 805 was developed by Evers Van Buren's team. I was not involved."

But Jacob didn't listen at all: "What Evers Van Buren said makes sense. If the heating problem of Snapdragon 805 is not solved well, Honey Nelson and the Snapdragon 805 R&D team will bear all the losses together. That's it."

"The chairman is wise." Evers Van Buren said with a smile.

Honey Nelson's face was pale, and he looked as if he had lost all desire to live.

Snapdragon 805 has such a radical R&D design, but it failed so badly, and yet it is still being optimized?

It is impossible to optimize it, don't even think about it.

Unless the whole thing is torn down, redesigned, and produced again.

But unfortunately, Samsung Semiconductor has already mass-produced a lot of Snapdragon 805 chips, and the first batch of chips has already been delivered to Samsung and Motorola.

Samsung originally planned to release its new flagship next month, but the Snapdragon 805 had serious problems and could not be resolved for the time being, so it had to be postponed again and again.

the other side.

A group of senior executives from LG headquarters also gathered together, waiting to watch the Xingyi Technology press conference.

Just looking at the comments, everyone was happy:

"Let me tell you, the Kunpeng processor is better. At that time, many people opposed it, saying that we should use the Snapdragon 805 instead of the Kunpeng 906! You don't object now, right?"

"The president has a brilliant idea. We are short-sighted."

"Indeed, the Snapdragon 805 failed miserably, and even Samsung and Motorola had to postpone their release of mobile phones until the second half of the year."

"Although the development of our new LG flagship started later than Samsung, the Kunpeng 906 is stable and powerful, and the progress is smooth. It can be released in June, which is faster than Samsung and Motorola. Fortunately, we chose Kunpeng 906!"

"Yes, if it uses Snapdragon 805, it would be good if it can be released in September."

"The Samsung S5 was released in February, and the Snapdragon 805 version will be released in June."

"June is useless. The Snapdragon 805 has failed so badly that it will be difficult for them to release it in July. Maybe they will have to wait until September."

"Ah, the S5 Snapdragon 805 version will be released in September? Samsung's flagship Note4 for the second half of the year will be released by then, right?"

"It's what they deserve! They had to use Qualcomm. If they had used Kunpeng 902 or 906, there wouldn't be such a problem."

"The president is wise enough to give up Qualcomm and choose Xingyi Semiconductor. It's really a good choice."

"Yes, giving up Qualcomm is our first wise decision, and choosing Xingyi Technology is our second wise decision. LG deserves to be big. This year we have to make efforts in the global market and beat Samsung first!"

"Well, we'll kill him while he's weak! We'll take advantage of Qualcomm's failure to completely destroy Samsung. Especially the Korean market, this opportunity is too good to be missed!"

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like