The group gods who retired to fish in Genshin Impact

Hey, fucking idiot, the one in the last picture cursed people so badly that he got shot. Damn, stupid dog Tomato, son of a bitch, he doesn't shoot those who should be shot every day, and shoots those who shouldn't be shot.

It was just a simple scolding of a bunch of stupid dogs, a bunch of anti-American stupid dogs

I don’t know if it’s this idiot, but the idiot who’s in charge of reviewing this is also a fucking idiot and has nothing to do with humans.

Kill the fucking guy, you bastard. I haven’t cursed you that harshly yet. Fuck him.

I really cursed a bunch of idiots and they wanted to kill me. It's so fucking disgusting. Forget it, I've already cursed them. If I'm desperate, I'll just delete the whole paragraph and replace it with a bunch of meaningless words.

Now that we have finished the swearing, let's talk about Mihoyo's latest information. Well, with some people saying every day that Mihoyo's original god is going to die, let's take a look at some of Mihoyo's recent data.

First of all, a big thing happened in Mihoyo's peripheral industry recently. The IP character Sanbing under Genshin Impact, our dear comrade Lei Dian Guo Beng, collaborated with a store in South Korea, a coffee shop or something.

Then it launched a series of peripheral products, which are similar to the collaboration with KFC here, but its collaboration products can be purchased directly without purchasing a set meal.

Then according to the information I found on the Internet, this series of linked products has about 6 pieces, including standees and the price of the whole set is about 540 yuan here, which is about 10 yuan when converted to the price in Korea.

Then as of yesterday or the day before yesterday, 15 copies were sold within 60 days of the launch of the collaboration.

Then I roughly calculated that if all 60 copies were sold as complete sets, Mihoyo probably earned more than 540 million yuan from this wave of collaboration alone, because one set is 60 yuan, and copies, the price of a complete set is about million yuan.

But it is obviously impossible for everyone to get a full set, so after some calculation, the amount of this linkage is probably around 1 million to 5 million.

Although it is not a complete set, Sanbing is very popular abroad. Although its popularity in China is not bad, it is more controversial. The main reason is the idiotic operation of the planner before.

According to the foreign style, especially in South Korea, they value instant gratification and basically everyone lives pays attention to it.

Therefore, there should be more people who buy the full set. In addition, some people in China also ask people there to buy on their behalf. So according to the budget, the amount brought in by the 60 copies so far should be between 1 million and 5000 million.

However, considering Sanbing's popularity abroad, it is possible that the number could reach over 200 million.

Then if we estimate, this collaboration seems to end on August 8, which is nearly half a month away. It is estimated that 28 copies should be sold, and the total amount will be around 80 to 3 million. If foreigners are crazy enough, the price may reach 4 to million.

Although the estimated price may not be accurate, it can at least guarantee that Lao Mi can earn at least 200 million from this collaboration.

Even if the profits are to be split 50-50 with the affiliated stores at most, Lao Mi will still have at least 100 million left.

This is just a linkage of scattered forces brought about by a peripheral industry.

If we add up all the peripheral industries under Lao Mi, such as Honkai Impact 3rd, Genshin Impact, and Zone Zero, including the game revenue of those undetermined IPs, IP peripheral products, revenue, etc.

Lao Mi can be said to be one of the domestic game companies that is doing the best, and his life is so comfortable.

Take the game revenue summary of a domestic second-tier game in the first half of the year that I mentioned earlier.

You should know that in the first six months of the year, nearly 6% of the game revenue did not exceed 50 million.

Most of them hovered between 3000 million and 9000 million, and only a few well-known ones exceeded million, such as "Undecided Case Files" and "Light and Night".

Then there are the mobile games developed based on big IPs, such as Naruto and Uma Musume.

Then there are many games like Azur Lane, whose total revenue for the first six months of the year hovered between 6 million and million.

The revenue of Lao Mi's collaboration with Genshin Impact and Sanbing almost beat the revenue of many games in half a year.

So for many people who are pessimistic about Genshin Impact, I can only say, yes, Genshin Impact is going to explode, and there is indeed no money to be made from Genshin Impact, as long as they are happy.

The sales of Genshin Impact's peripheral products are so hot. Some games don't even have peripheral products, and they can barely produce any secondary creations.

Let’s take a few simple examples. For example, the doll of the Emperor who underwent a transformation from an immortal ancestor, which was released two years ago in Genshin Impact, must have been bought by quite a few people.

The Emperor in dragon doll form is so popular and cute, I think there would be few people like me who didn’t buy one.

And I think a lot of people also bought the bird-shaped doll that Xiao had before.

The voice actor who voiced Xiao in Xiao Ri Zi even introduced this doll specifically, but he accidentally tore the seams.

And because the seam is located behind the doll's butt.

So there was a joke at the time, saying that the voice actor who dubbed Xiao on the show scratched Xiao's skin...

It's a funny and kind of fucking weird feeling.

I think there should be quite a few people who buy this kind of dolls. People like me who didn’t buy one usually either are not interested in dolls or have other reasons.

On the one hand, I am not interested in dolls, and on the other hand, I sweat easily, whether it is winter or summer.

And for my own personal reasons, my room just doesn't need to have any obvious clutter, and I don't care much about general hygiene. Plus, there's no dedicated space to store dolls, so they're prone to dust. So if I buy dolls, they're likely to get dirty, so I don't really like buying dolls.

Because once you buy it, you have to treat it well. If it gets dirty, or if other reasons arise, I will feel bad, so I simply don't buy it.

Then the global sales of these two dolls should be quite high now. Have you carefully counted them? However, when the Xianzu Famei doll came out in 21, more than 2 were pre-sold on Double Eleven alone.

At that time, more than 1000 Ningguang figures were sold out of the 1 figures.

As of now, these two products are still being sold in the Genshin Impact flagship store on Taobao, and are also available through other sales channels.

In addition to these products, there are also slime, lazy sofas, slime storage boxes, impression-style clothes and so on.

These peripheral products have sold a lot. Although the specific sales volume over the years cannot be seen on the sales platform, some relevant information can be found on the Internet.

Anyway, I estimate that the surrounding areas over the years are enough for Mihoyo to eat, drink and have fun.

Plus the annual anniversary exhibition, FES exhibition and other miscellaneous exhibitions.

The offline and online physical industries surrounding Genshin Impact are already very mature, forming an entire industrial chain that can be completely self-sufficient.

This isn’t just Genshin Impact, this is the current situation for all of Mihoyo’s games.

It has a complete industrial chain from community to games to offline to physical to online to peripherals to concerts, anniversary celebrations, exhibitions, etc. It is very mature.

After Juequling develops for a period of time and matures this industrial chain, all of Mihoyo's IPs will enter a state of positive self-circulation.

It can be self-sufficient without relying on any company or platform, just like Mihoyo’s style.

In the future, we may launch our own sales platform, video platform, social platform, etc.

Miyoushe has transformed from an exclusive Mijia platform to a platform for the general public.

The Dabieye branch channel has Pesticides, Onmyoji, anime, movies and everything else.

This also proves that Mihoyo had plans to build its own community platform into a comprehensive platform, but so far there has been no major movement.

But this is normal. After all, Mihu is a company that is making rapid progress in some aspects, but has remained the same for decades in some aspects.

For example, his games and many technologies are progressing very rapidly in terms of research and development, but in some aspects he wishes someone would whip him hard, whip him faster, damn it, and stop standing still.

For example, his legal department, public relations department, and player operations department.

He was really beaten with a whip over and over again, and it took so many years to achieve some results.

Now Mihoyo should also realize that in this society or this era, good quality alone does not necessarily win people's favor. The most important thing is to have a say and a status in public opinion and the online environment.

Therefore, Mihoyo should undergo a small transformation in the future, and will follow other companies’ example and begin to suppress the community and network environment to a certain extent.

For example, they delete and control comments in their own game communities and official accounts, and gradually suppress some provocative voices in other places through some means, etc.

Although this may seem no different from Tencent’s home court, it is very necessary if Mihoyo wants to go further.

Because a good community atmosphere can bring in more users, otherwise it will be like in recent years, where a bunch of idiots brought in a lot of idiots, and then these idiots made no contribution to the game at all.

During this period, Mihoyo also reduced a lot of resources. For example, in the past, no matter which restaurant you ate at, even if you cursed Mihoyo, you could still eat Mi’s food, but this has not been the case in recent years, especially since the Moufei incident.

There are a lot of rumors on the Internet, but they have not spread too widely. The general idea is that Mihoyo has begun to reduce its resources for some anchors.

For example, he is not just working on Mi Home, he also makes games for many other brands. For this kind of person, he will have certain incentive plans, but Mihoyo will not provide him with resources exclusive to Mi Home anchors.

For those who only work on Mi Home or mainly work on Mi Home, he will allocate certain resources.

I believe that those of you who have been surfing the Internet for a long time will have noticed that many people started to oppose Mi on the Internet some time ago.

On the one hand, they accepted black money and had the support of internet trolls and robots. On the other hand, Mihoyo has been reducing its resource allocation to such people since the Moufei incident.

To put it bluntly, I have been bitten by an ungrateful person, and I cannot raise a second ungrateful person.

So instead of being bitten back in a long-term cooperation, it is better to just do a loyalty test directly.

I will take the resources back directly, and then see what happens. If you turn hostile as soon as the resources are taken back, our future cooperation will at most be limited to ordinary business orders.

If everyone can still get along well, then we can continue to cooperate as we should. This is a commonly used method.

I guess everyone will unconsciously test themselves when making friends.

After all, no one wants to have a friend who can betray you at any time and stab you in the back.

Especially when this friend relies on you for support every day, you should not want to do that.

Therefore, Mihoyo should cultivate a lot of anchors that belong only to it in the future.

But we won’t refuse them from broadcasting other games, as long as they don’t try to drag others down.

Like Qixiangtianwai, this should be the studio closest to Mihoyo, but they didn't say that they only produce Mi content. On the contrary, they produce all kinds of content.