“No problem, I fully support you.

Your development ideas are very wise, and the future is the Internet era, and online paid viewing is more convenient. What do you think? " Seeing that the other party agreed, He Yuzhu shared his ideas.

“Your idea of ​​creating your own series for a video website is a good one, and Lion Pictures has enough resources.

“After the contract is signed, I will give you more surprises.

"I'm very much looking forward to it!" Reed Hastings is full of expectations because Netflix now has a powerful parent company with abundant resources and a vast film library.

If NBC is acquired, a huge group will come into being.

With mutual support, their role and development potential are immeasurable, just like Murdoch's media empire.

He Yuzhu has not yet touched upon the newspaper industry. He plans to establish a comprehensive portal to integrate its resources, but this requires taking over the television network first.

After dealing with Netflix, He Yuzhu kept a low profile, but internal integration has begun. Netflix opened its film library and signed longer-term cooperation agreements with other film companies.

After all, once consumption data is made public, other companies may create obstacles, so a long contract is the best option.

"Okay, I fully support you. Your development strategy is correct. Besides, the future belongs to the Internet. It will be more convenient to pay on demand through the Internet. What do you think?" He Yuzhu expressed his idea after the other party promised.

"It's a good idea to establish a video platform and produce self-made dramas. Lion Films has rich talent resources."

“After signing the contract, I have a surprise for you.”

"I'm looking forward to it!" Reid Hastings is indeed full of expectations. Now Netflix seems to have a strong backing, it is becoming more powerful and has a huge film library.

If the merger with NBC is successful, a huge family will be formed, with both parties advancing and retreating together, and the prospects will be limitless, just like the Murdoch media empire.

He Yuzhu has not yet touched upon the newspaper industry. His goal is to build a portal network and integrate his own resources, but this can only be implemented after acquiring the TV station.

The cooperation with Netflix went smoothly. Although He Yuzhu kept a low profile, he had already begun internal integration, opened up the film library and signed long-term contracts with film companies.

After all, a public purchase may lead to competition among film companies, so it is more appropriate to sign a long-term contract.

---

Netflix's acquisition was quite smooth, as it is relatively niche and has its shortcomings, but NBC is huge and is worth an estimated $3000 billion.

Even though He Yuzhu had ample funds, GE also had certain expectations: it could be sold, but required to retain a portion of the equity, while He Yuzhu hoped to take over the entire company and incorporate the acquired company into the overall group.

Thus, even if GE retains a small share, it will be gradually diluted in the merger process unless they directly inject NBC's holdings.

The distribution of shares became a problem.

He Yuzhu does not want all companies to go public at the moment. His goal is to build a single group and set up several wholly-owned subsidiaries, which will then be listed one after another after a few years of development.

He has no intention of continuing to hold full control. In this area, complete control is likely to lead to suppression.

Therefore, alliances are crucial.

He also wanted to cause chaos in the market.

He knew very well what the future situation would be like.

Right now, we are still focusing mainly on oil and gas, but we are distracting our attention.

The power will be exhausted, and by then the results of their own shipbuilding will be obvious, which will trigger more measures to deal with it.

If you try to control the situation completely, you will easily become a target.

Therefore, He Yuzhu put forward a novel proposal: first buy NBC from GE and then delist it.

The two companies signed a contract to revive NBC and list it on the stock market five years later.

In this way, GE has the right of first repurchase, which facilitates resource integration and optimization of existing structure.

He Yuzhu promised to provide a basic repurchase rate - 15% of the shares.

Based on the above conditions, the two parties formally started acquisition negotiations.

Next, it's just a matter of focusing on the stock price and convincing other shareholders to agree to the deal, issues that will be helped by the support of GE and Goldman Sachs.

In order to secure a 15% stake in the future, GE agreed to work hard to persuade others. Ultimately, this was a game of exchanging interests.

It’s not that they are particularly optimistic about He Yuzhu, but mainly because NBC TV is very interested in Lion Films.

It's always attractive for TV networks to partner with movie studios.

Another reason is that compared with other media, NBC's news stance is relatively neutral, which is one of the reasons why they are happy to reach a deal with He Yuzhu.

Finally, after He Yuzhu spent US$2900 billion to buy all the shares, NBC was privatized and withdrew from the public market.

As a result, He Yuzhu once again made headlines, and NBC soon contacted him, hoping to ask him to support their own TV station and was willing to let him participate in a special interview.

He Yuzhu readily agreed and participated in "The Tonight Show" hosted by Jay Leno since 1992.

The show is approximately 50 minutes long and consists of a monologue by the host, guest interviews and live band performances.

——This format is very humorous, especially with NBC’s heavy promotion in advance.

Although NBC has not officially adjusted its staffing, their manpower and funds have been controlled and everything is in the integration stage.

At the beginning of the show, when Jay Leno came on stage, he smiled and said, "Everyone understands that the new boss I invited today is also a guest."

Then he hinted: "Besides, he doesn't have time to help me prepare the lines..."

This was obviously meant in a light-hearted and amusing way: to remind him to be extra careful today!

The audience couldn't help laughing, and Jay Leno very cleverly took this opportunity to express his embarrassment humorously. "Well, my new boss has been in the spotlight recently, and his acquisition spree has cost him about $50 billion."

"So, why is he so rich?"

He asked, his tone slightly helpless, as if he didn't want to reveal his boss's secret.

"Let's invite him to answer. After all, I don't want to gossip too much about my employer!"

Jay Leno took the initiative to avoid the opening monologue because He Yuzhu was already the center of media attention at this time, which greatly boosted the ratings of the show.

Warm up in advance and quickly attract the attention of audiences across the country.

Everyone at NBC was waiting with bated breath to see how the interview would perform in the ratings.

Amid the audience's enthusiastic applause, He Yuzhu entered the venue, and Jay Leno stepped forward to greet him: "Hello, boss!"

The two then shook hands, and Jay Leno invited him to take a seat.

After taking his place, Jay Leno spoke up: "Boss, I am really curious about your success!"

“How did you accumulate so much wealth?”

He Yuzhu smiled and said, "You want to know the secret of my wealth, right?"

He turned to the audience to confirm.

The audience responded excitedly, and He Yuzhu replied: "This is actually not a secret. Once upon a time, I was just a chef."

His words triggered a surprised look from Jay Leno, "I can't believe it!"

He said, looking skeptical.

"Indeed, I worked as a chef in a factory canteen in the early 80s. It was not until our country implemented reform and opening up that I left my job there and started my own business journey."

He continued to explain: "My first business was a restaurant."

Jie was surprised: "It's unbelievable that you have accumulated such wealth in just over 20 years?"

Even the audience was shocked.

“Maybe it’s my talent, but I also like to invest in others.

Combined with my personal strengths, my success in the food business has just begun.”

He said, adding: "My advantage is that many of my previous product formulas were the result of my own innovation."

After hearing this, Jay Leno became curious and asked, "So how does your food taste, boss?"

"You see, I am rich now, so the taste should be suitable for us Asians. Moreover, many products have been exported to Europe and America, and sales continue to rise," said He Yuzhu. "Master He Food, He is my last name, I am your Master He!"

"Can you make money just by selling food?" Jay Leno asked curiously.

“Like I said, I love investing in other people’s talents.

Just like when I invest in the hotel industry and real estate, I value the talent of the operator and choose the investment project after I agree with it," He Yuzhu emphasized, "In comparison, the project is not the focus. "

“What a vision!” He then asked, “Then why did you suddenly come here and make such a big acquisition?”

"I have participated in film and television investment in China, although the scale is not large, but I am optimistic about this industry," He Yuzhu explained, "but I couldn't find the right person there, so I decided to come here and buy it myself and start from scratch."

"It does take preliminary research to find the most suitable investment target. Fortunately, I found an opportunity like MGM." He talked about his original intention of acquiring the film company.

In response to Jay Leno's question about Volvo, he said: "It's different. That's another industry that I feel has great potential. As you know, although there are many cars in our country and the population exceeds 100 million, the private car ownership rate has not yet reached saturation and is increasing year by year."

“Once you find the right person, you can entrust the operation to them and wait for the income.”

"You don't seem to attach much importance to management rights, right, Mr. Jay Leno?" the latter asked.

There are not many entertaining episodes in today's interview, but He Yuzhu's charm is enough to attract everyone's attention.

The audience was eager to know more about him.

“That’s right. After all, I can’t do everything. As a chef, it is enough for me to focus on the management of the food group. I am not good at management, so the position of CEO is left to others,” he said, likening it to the combination of ingredients and seasonings in cooking to produce delicious dishes.

"Success lies in finding the optimal solution and the right proportion. Business is similar. Not everything has to be done personally. Most of the time I just make decisions and point out the direction." He further shared his business philosophy.

"You have a remarkable vision to have witnessed a chef grow into a billionaire, Mr. Jay Leno. I'm afraid these experiences are difficult to emulate," Leno exclaimed, as if admitting the possibility of learning.

Hearing this, Jay Leno asked jokingly: "Boss, do you think I have good fortune?"

“Once all methods of success are made public, they are no longer mysterious. Methods known to everyone are inevitably less effective.” He Zhu said with a smile, revealing the self-evident reality of the secrets of wealth.

"It seems that my show cannot teach people how to make a fortune. After all, there are too many listeners and the competition is too fierce." Renault laughed at himself.

When asked about his plans after acquiring NBC, he said:

"Resource integration is very important. I acquired a film company before, and recently Netflix." Only at the end did he make the acquisition of Netflix public.

"Ah, we didn't know that at all!" Renault was obviously surprised, which meant that he really hadn't received the news.

"This was a secret negotiation until recently when Netflix finalized the rights deals with other film companies, and now it can be made public." He said the next step would be to integrate all the matters on paper: plans for filming movies and series production.

"The movie is released in theaters, the show is broadcast on NBC and then rented on Netflix."

"NBC itself focuses more on variety shows and news reporting, especially pursuing wider coverage of news. I hope to create world-class news."

"Wow, that's very ambitious. What is your philosophy on news reporting?"

Jay Leno asked with undisguised curiosity.

In this era, political correctness is not emphasized. He Yuzhu said frankly: "NBC news will be reported from a comprehensive and neutral perspective, keeping up with the development of various events."

"Do not you think so?"

"Many hot events attract widespread attention when they first occur, but once the heat fades, they are often ignored by the media and the public no longer learns about the follow-up news."

"indeed so!"

Jay Leno agreed, "You want to keep tracking something?"

"Yes, it is best for every incident to have a final outcome, and NBC will focus on this aspect in the future."

He Yuzhu added: "We will subdivide the news at different times into different topics. For example, the evening news will focus on the latest important events."

"This is to provide information so that viewers can understand major events in the world. We do not make any comments, but only report objectively."

"As for social focus events, we can follow up with reports and guide public participation to dig out the essence of the facts on the most concerned topics."

“As for the political content, we will focus on analyzing policies. There are many factors to consider when formulating policies, and it is difficult for ordinary people to make judgments.

We will invite experts from various fields, such as economists, military commentators, and political analysts, to interpret the complex situation together.”

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