Xu Damao is a businessman who opened a large grocery store on the same street as He Yuzhu. Compared with He Yuzhu's store, Xu Damao's store is larger and has more goods, but he is cunning and always uses some shady means to exploit customers and peers. Despite this, he attracted many customers with low prices and tough means, and the business of other small stores was suffocated.

One morning, He Yuzhu opened the store early as usual to welcome customers, and found that the street was deserted. He walked to the door and found that Xu Damao's store was very lively, and it seemed that there was some promotion. He Yuzhu didn't care, thinking that such things were common, and customers would come back soon after the novelty. However, as time went by, he found that his store was still deserted, which made him feel uneasy.

He Yuzhu decided to go find out what was going on. He changed into casual clothes and blended into the crowd. He found that Xu Damao was not just doing a simple promotion this time, but had launched a series of large-scale discounts and giveaways, with prices almost below the cost line. He Yuzhu's heart sank, knowing that Xu Damao was risking his life, with the goal of completely destroying his store.

Back at the store, He Yuzhu pondered over countermeasures. He knew that he could not compete with Xu Damao on price, but he had his own advantage, which was the emotional trust he had built with his neighbors over the years. He decided to give it a try and impress people with quality and service. He began to carefully select goods to ensure that every item was worth the money, while strengthening the connection with old customers and providing more considerate service.

After a while, He Yuzhu's shop gradually became popular and old customers began to return. Everyone said that although He Yuzhu's goods were more expensive, they were of good quality, and he was a down-to-earth person, so it was safe to buy from him. Seeing the shop gradually becoming lively, He Yuzhu's mood also improved a lot.

However, the good times did not last long. Seeing that his plan had not worked out, Xu Damao decided to resort to a more ruthless trick. He asked someone to spread rumors that He Yuzhu's store sold fake goods, and some people even claimed that they had stomach problems after buying his products. The rumors spread like wildfire, and He Yuzhu's business fell into trouble again.

Faced with such a situation, He Yuzhu was not discouraged. He believed that the innocent would be cleared, so he decided to take the initiative to report Xu Damao's illegal behavior to the street office and the industrial and commercial department, and invited relevant departments to inspect the store to prove his innocence. After some investigation, the truth came to light, Xu Damao's illegal behavior was exposed, his store was ordered to suspend business for rectification, and He Yuzhu's reputation was restored.

After this incident, He Yuzhu's business gradually returned to its former prosperity. He understood that doing business requires not only brains but also a sincere heart. He proved with practical actions that only by operating with integrity can one remain invincible in the storm.

He Yuzhu stood at the door of his shop, watching the business gradually recover, and couldn't help but breathe a sigh of relief. The hard struggle during this period made him feel exhausted, but he knew that this was just the beginning. Xu Damao would not give up easily, and he had to stay vigilant at all times to gain a foothold on this street.

One morning, He Yuzhu was taking inventory of the goods when the phone in the store rang. He picked up the phone and it was an old customer, Aunt Zhang, who called: "Xiao He, I heard that your pork is fresh and delicious these days. When will you get another batch? I can't wait!"

He Yuzhu smiled and replied: "Auntie, don't worry, I will go to the market and make sure I pick the best pork for you."

After hanging up the phone, He Yuzhu decided to go to the market to select pork himself. He knew that the quality of pork was crucial to the business of the store, so he had to do it himself. Thinking of this, he felt a sense of responsibility, not only for the business, but also for the old customers who trusted him.

Arriving at the market, He Yuzhu carefully selected each piece of pork. He bargained with the stall owners to ensure that he could buy the best quality pork at the best price. While he was concentrating on selecting, he suddenly heard someone calling his name from behind: "Hey, isn't this Mr. He? Why are you here to select the meat yourself?"

He Yuzhu looked back and found that it was Xu Damao. He responded coldly: "Xu Damao, why are you here too?"

Xu Damao smiled proudly: "I heard that your business is getting better again, so I came to see if you have any new tricks. But you have to be careful, there are many people in this market who are eyeing you covetously."

He Yuzhu frowned, secretly alert. He knew Xu Damao would not appear here for no reason, and began to think of countermeasures. He suppressed his uneasiness and said calmly: "Xu Damao, business requires integrity, and your little tricks can't scare me."

Xu Damao chuckled and said, "Let's wait and see." After that, he turned and left, leaving behind a meaningful back.

He Yuzhu had an ominous premonition in his heart. He quickly accelerated the speed of purchasing and finished the selection in the market as soon as possible. Back in the store, he was busy processing the newly arrived pork while thinking about what new conspiracy Xu Damao might have. There must be some unknown plan behind Xu Damao's appearance this time.

Just as he was confused, there was a commotion at the door of the store. He Yuzhu looked up and saw several familiar customers gathered together and talked. He hurriedly walked forward and asked, "Everyone, what's going on?"

An old customer said anxiously, "Boss He, we just heard that Xu Damao is doing something new. This time he wants to open a large frozen food supermarket. It is said that the prices are lower than the market. What should we do?"

He Yuzhu's heart sank when he heard this. He knew that the impact of the frozen food supermarket would be huge. If Xu Damao succeeded, his store would probably fall into crisis again. Facing everyone's concerns, he tried to remain calm and comforted them, "Don't worry, our products are all fresh and safe to eat. No matter how cheap frozen food is, it can't compare to our quality. I will find a way to deal with this challenge, don't worry."

After saying this, He Yuzhu was anxious. He knew that he could not just rely on quality and service this time, and he had to have a new strategy. At night, he sat at the table, thinking about countermeasures over and over again, his mind flying. Suddenly, he had an idea and thought of a solution.

He Yuzhu decided to make a bold attempt. He planned to launch some special pork products and invite old customers in the neighborhood to try them for free, taking this opportunity to further strengthen the connection with customers and promote his special products. He believed that as long as customers recognized it, word of mouth would spread from one person to ten, and from ten to a hundred, and he would be able to withstand the impact of Xu Damao.

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