I'm a hero in Marvel
Chapter 60 Sudden realization
However, when Li Jie corrected everyone's thinking and looked at this thing from a different perspective, it immediately became a magical medicine. A magical medicine that can make people thirst for knowledge!
Don’t underestimate the middle-aged uncle’s complaints about hair loss, and don’t underestimate their financial strength. Just like playing games, if an uncle who is addicted to FGO or KanColle games is willing to spend money, those characters like elementary school students will have to bow their heads in front of the uncle.
Hank Beast and Tony Stark improved the Dawn 101 hair growth potion very quickly. Originally, this thing was a remedy for the disease. They just adjusted the properties of the medicine appropriately and changed the original injection to a smear type.
At a meeting of the Illuminati to discuss the launch of hair growth water, Li Jie once emphasized: "We are a high-tech product! It is not like hyaluronic acid and botulinum toxin, nor is it sheep placenta! Injectable things easily make people think of micro plastic surgery!"
"Before we sell our products, we have to understand our customer base first. Most middle-aged men, especially straight men, are very averse to micro-plastic surgery!" Li Jie waved his fist. His speaking style was very similar to that of China's famous billionaire Jack Ma.
"We can't sell them something that has potential implications. Even though they won't notice it right away, they'll become defensive over time."
Captain Rogers has a different view on this: "I think it's similar to plastic surgery. I see people who get hyaluronic acid and Botox in the news, and they're also pursuing beauty. Hair growth is a similar pursuit."
"What we have to do is very simple, that is, to save hair loss! This is not a difficult task, but to regain what they once had - hair! They used to have lush hair, but now they have lost it. So, this is actually a war to regain lost ground!" Li Jie became more and more excited, and finally he even slammed the table hard, making bursts of banging sounds.
His speech at this moment reminded people of a profession: MLM salesperson. Maybe he really has this talent.
"I think we should make the use of hair growth water simpler." Li Jie crossed his arms and looked at Dr. Hank.
"For example, make it into a normal potion, preferably the same as shampoo. Let the user clean the areas where hair growth is needed." Li Jie touched his chin and thought: "After all, it is a bit wasteful to stimulate the hair follicles all over the body. If they are healthy hair follicles, wouldn't that be a waste of resources?"
Dr. Hank nodded: "If we do this, we can greatly reduce the use of curative genes and reduce costs."
The healing factor that Dr. Hank mentioned is no longer extracted from Wolverine. Every bottle of hair growth water produced must take genes from the old wolf, and the old wolf will be drained sooner or later.
This self-healing factor was cultivated by Dr. Hank himself and can be reproduced in large quantities. However, the self-healing ability of this factor is very weak and it is of no use except for regenerating hair.
The other ingredients in the hair growth water are useless, the key is this self-healing factor. Dr. Hank began to calculate that according to Li Jie's idea, the amount of self-healing factor required will be greatly reduced, probably only about 5% of the original amount.
In this way, the cost can be reduced by a full 95%! This is really a surprising deal. However, Dr. Hank did not smile for this. Instead, he frowned and said, "But if we do this, the activity of the self-healing factors may not be guaranteed. They may not be able to activate the hair follicles for a long time, let alone completely repair the hair follicles. Once the self-healing factors lose their activity, the hair follicles will fall into a state of exhaustion again. Because of this, we must constantly replenish fresh self-healing factors to continuously stimulate the hair follicles."
Bang! Li Jie clapped his hands fiercely: "This is the effect I want!" He said excitedly: "Doctor, according to your calculations, how long can this stimulation of hair follicles remain active?"
Dr. Hank used a microcomputer to list a bunch of data, and after doing a simulation experiment, he said to Li Jie: "Theoretically, it can last for 150 days, but I think it will take 90 days to replenish new self-healing factors."
"That's enough, Doctor!" Li Jie patted Hank on the shoulder with a sly smile on his face, as if a shrewd businessman was calculating his own gains and losses. His eyes flashed with greed, as if he had seen the future wealth rolling in.
"If you can cure hair loss in one go, who can we sell our products to in the future?" Li Jie continued, with a hint of pride in his tone. He knew the laws of the market and the psychology of consumers, and only by getting customers to keep buying their products could they make sustained profits.
"Replacement every 90 days, this time period is acceptable to most people. In this way, we can ensure a stable customer base and revenue. This is what we really need to pursue!" Li Jie's voice is full of temptation, which makes people moved.
He knows that the long-term approach to business is to catch big fish. In this way, they can gradually build brand loyalty and attract more customers to become loyal fans. All of this will bring them great business success and wealth accumulation.
Tony, Hank, Rogers, and Charles looked at Li Jie with dark faces. It was the first time they realized that this guy was so cunning.
"I suddenly feel like I chose the wrong partner." Tony said silently, "He's as ruthless as the arms dealer."
In fact, Tony was still wrong, or he underestimated Li Jie's ruthlessness. When the first batch of hair growth water products came out, after repeated cost calculations, everyone was surprised to find that the cost of this thing was much lower than expected. Counting all the expenses, except for the logistics costs that would be difficult to control in the future.
The cost of a bottle of hair growth water is only about seven dollars, which is a very low price. Of course, this is thanks to Li Jie directly cutting the amount of self-healing factor by 95%. It is because of this decision that the production cost of the entire potion has been reduced.
As for pricing, hehe.
"Thirty dollars? Doctor, are you crazy?!" Li Jie looked at Hank with disbelief. He doubted the price proposed by Dr. Hank.
"Is this price high? Well, it is indeed a bit high considering the cost is seven dollars. In fact, we can make a lot of money at twenty dollars." Hank thought Li Jie thought the price was too high, so he took the initiative to propose a price reduction.
"Doctor, I think you are really only suitable for doing research in the laboratory, not for participating in business." Li Jie held his forehead and shook his head.
"But if we drop the price further to $20, our profit will be too little," Hank frowned.
"Doc, twenty dollars is correct." Li Jie said to Hank earnestly, "But we have to add a number in front of the twenty dollars. It's one hundred and twenty dollars a bottle!"
Poof! Tony, Charles, and Rogers, who were drinking coffee, all burst out laughing at the same time. Li Jie's price was too high. He wanted to sell something for 120 dollars that cost 7 dollars?
The price has increased by seventeen times. Tony used to sell arms, and it is said that selling arms is very profitable. But from the profit margin point of view, the profit from selling arms is far less than that from selling hair growth water!
Marx said: When the profit reaches 50%, the capitalists will do whatever it takes; when the profit reaches 100%, the capitalists will take risks; when the profit reaches 200%, the capitalists will dare to ignore all laws, dignity and morals just to pursue wealth.
What if the profit reaches 1,700 percent? Such a profit is enough to drive any capitalist crazy!
"Guys, don't look at me like that. This money is not for my own use. This is public funds, and ultimately it is taken from the people and used for the people." Li Jie looked at the way other people in the Illuminati looked at him, just like Yang Bailao looked at Zhou Baopi.
Li Jie doesn't think his price is high. One hundred and twenty dollars guarantees that your hair will be thick and black in three months, and it will be natural growth, not transplanted hair or wigs.
That's only 40 dollars a month, or less than 300 yuan in RMB. Is this expensive? Not at all! Most people can afford it, and Li Jie guarantees that they will think it's a bargain!
After Li Jie's repeated persuasion, the others finally accepted the price. After that, Tony persuaded Pepper to take over the company.
Three days after Tony and Pepper talked, the first batch of large-scale products was about to be launched. The first batch of products was nearly 100,000 bottles. After learning about the product introduction and performance of the entire company in detail, Pepper urgently held a product launch conference.
Due to time constraints, many news media did not have time to arrive at the scene. However, many news media based in New York still attended the press conference. After all, this was Tony Stark's product launch.
His last press conference shocked the whole world. That new energy press conference changed the world. This time, everyone was curious about Tony's new product. Especially when they heard that this was a company run by Tony himself, not under the Stark Group, everyone became more interested.
What kind of invention would make Tony so cautious that he wouldn't even let Stark Group get involved? The media that received the invitation went to the product launch site with great interest.
When they arrived at the scene, they found that the scene of this press conference was completely different from that of Stark Group in the past.
In the past, apart from the media, those sitting in the front row of press conferences were either political bigwigs, military representatives, or at worst business elites from various industries.
But today, none of the veteran reporters sitting in the reserved seats in the front row recognized him. This made many veteran reporters confused. What was Tony Stark trying to do today?
"Jason, do you know these people sitting here?" Zhou Hai, a senior reporter from Xinhua News Agency, asked his colleague from AFP next to him.
Jason, a reporter from AFP, looked for a long time and finally recognized a man: "I know that man, the one in the blue suit. He is the global purchasing manager of Carrefour in France."
At this time, Zhou Hai also found someone he knew: "I also saw someone I know. Is that Watsons' Asia Operations Director?"
The two senior reporters looked at each other. It seemed that Tony Stark's products had nothing to do with Carrefour and Watsons.
In fact, in addition to representatives from Carrefour and Watsons, there were also senior executives from many large retailers such as Walmart and Yaohan. When they received Tony's invitation letter, they didn't know what Tony invited them to do.
Heavy weapons are not allowed to be sold in supermarkets!
However, when they saw many of their peers at the scene, everyone suddenly realized that Tony might be launching a civilian product this time...
At this time, Zhou Hai and Jason also figured out this clue. The two senior reporters seemed a little excited, because Tony Stark always surprises people. What kind of surprise will he bring this time?
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