Siheyuan: Returning to 61 to collect waste
Chapter 347: Limited sales?
"This ancient ** has been my secret for the past ten years. I'm 32 this year, but my facial skin is still wrinkle free and feels like that of a young girl." What Li Huikui said is true. The female friends around her who have known her for many years, especially those who are related to Nikon through work, have known her secret method as early as ten years ago.
More than a decade has not only not made her old, but made her even more beautiful. If it were not for the mature charm radiating from the inside out, onlookers might really find it hard to believe that this woman has already crossed the threshold of thirty.
She went on to say, "There is a Chinese proverb that goes, 'It is better to be good alone than to share beauty with others.' At the strong request of my close sisters, I decided to make this precious recipe public."
"In order to collect all the necessary materials, we organized a team to purchase them worldwide. The process was extremely costly, but in the end it was completed as expected." The content of today's press conference was carefully planned by Ye Chuan, and Li Hui Kuizi's detailed description made everyone present ignore the cost issue; the joy brought by the word "completion" far exceeded anything else.
Most of the ladies present were in their forties, at the transitional stage of feminine charm, and their husbands had gradually become accustomed to their looks and felt aesthetic numbness. If it was really possible to regain youth or delay the aging process, any price would be reasonable.
The same is true for actresses, youth is the foundation of their careers, if they can maintain their current appearance, the career prospects they bring are immeasurable. Only a few reporters are still paying attention to the price, but they also know that the price of such products will never be cheap.
The carefully constructed background narrative of Li Hui Kuizi is designed to attract people's attention through stories. The more bizarre and tortuous the story is, the higher the future product positioning will naturally be. She then added: "At present, various production plans for Dino cosmetics are progressing smoothly and are expected to be launched in about ten days."
"As for the price of the product, a detailed plan has been drawn up: Dino Nutrition Moisturizing Fluid has significant anti-aging effects, each bottle has a capacity of 100 ml, and the retail price is set at yen."
As soon as these words were spoken, the scene immediately fell into a noisy discussion.
To those ladies and female stars, this price didn't seem like a big deal, but the media reporters were quite shocked.
You should know that in the island country, the monthly income of a middle-class person is about 12 island dollars, and this income is only enough to buy a bottle of Tino nourishing skin care lotion.
The monthly salary of a newly graduated college student is only about 5 coins, and it takes two months of saving to buy a bottle. The price is really staggering!
Li Hui Kuizi carefully observed the reactions of the crowd, feeling a little nervous. After all, this was the price set by Ye Chuan, and she was just an executor.
In fact, Ye Chuan’s original intention was very simple: Tino nourishing skin care liquid was not originally intended to be sold to ordinary people, its target consumers were the middle class and above.
Although the price is as high as a bottle and it is strictly against discounts, not everyone can buy it at will.
"However, due to limited raw materials, Tino Nutrition Skin Care Liquid will not be exported for the time being, and the monthly sales volume at the counter will also be strictly controlled."
The media reporters immediately started talking about it.
"What? Limited sales?" "Will anyone really buy it?"
“Even if there is no limit on sales, how many people will buy it?”
Everyone looked skeptical. Even those expensive imported cosmetics from the West didn't dare to set such a high price. As a company that had just entered the market, how could Tino dare to set such a price?
But everyone knows that the market will eventually teach you how to be a human being!
However, for those ladies and female stars, this price is nothing. What they care about is how to buy it. Even if it is not available in the market, they can find a way to get it through Li Hui Kuizi.
They are confident that despite the high price, this product will be in short supply.
The press conference finally ended amid various discussions.
The next day, almost all newspapers and TV stations were reporting on the press conference, and the matter quickly became a hot topic.
During prime time that evening, a commercial featuring three popular Japanese female stars appeared on TV, which was part of Ye Chuan's plan. With the help of media attention, the product advertisement was officially launched.
In this advertisement, the three female stars all showed off their impeccable skin, with every shot showing their fair and rosy skin, flawless.
As a result, almost everyone knows about the nourishing skin care liquid of Tino Cosmetics Company, and even ordinary people want to try it. After all, everyone loves beauty.
Li Huikuizi's plan worked. She made final preparations before the product went on the market, allowing people to talk about it.
The rich need not say much, because of the support of ladies and female stars, everyone knows the existence of Tino Nutrient Skin Care Lotion. Although the price is high, it is not worth mentioning to them, and they will definitely rush to buy it to experience it.
For middle-class women, although it is a bit difficult, buying a bottle will not have much impact on their lives, so they are looking forward to the launch of the product.
For those who have relatively low wages but pursue beauty, they have turned their attention to their credit cards. Since the money on hand is insufficient, they overdraw their future income to improve their beauty.
For a time, the whole society was looking forward to the day when Tino Cosmetics Company's new products would be launched.
Ye Chuan never expected that the high-end cosmetics he created would set off such a huge craze and even affect the economic situation of the island country in the future.
As many "card slaves" use credit cards to buy nourishing skin care lotions, the overall debt ratio of society has increased significantly, and the once-vanished competitive mentality among women has also revived.
Due to the remarkable effect of the product, those who have not purchased it are all crazy about it when they see their friends, girlfriends, colleagues or family members’ skin improves significantly and the wrinkles on their faces disappear without a trace.
Some people even asked their parents or boyfriends for money, and some borrowed money to buy. If Ye Chuan knew this result, he would probably laugh out loud in his dream.
Out of love for Li Huikui and her daughter, he gave them some anti-aging potion, but he did not expect that this action caused an uproar in the island society.
After a week of dissemination, the popularity of Tino Cosmetics Company reached a terrifying level. No matter where, as long as there were women present, the focus of conversation would inevitably revolve around the nourishing skin care lotion. Not talking about this product seemed to be a sign of being out of place.
At the same time, sales in major department stores and supermarkets fell sharply, while the cheap market saw a significant increase in sales.
Whether white-collar workers in the workplace or housewives, they all cut spending to the extreme, pursuing high quality and low prices. Even picking up some leftovers has become a common phenomenon.
The men were surprised to find that the quality of their family's diet had plummeted during the week. The sashimi or steak that they used to enjoy every week had now been completely replaced by vegetarian food.
Just one day before the product was launched, long queues had formed outside various sales outlets. There were also “scalpers” who would queue for others. As long as you paid a certain fee, someone would queue for you all night.
Li Huikuizi set up eleven sales points in the city, ten of which were public and one was located in the auditorium of the Nikang Company, specifically serving ladies and female stars.
Each sales point is limited to 1314 copies. Li Huikuizi, who is fluent in Chinese, uses this to symbolize the good wish of "a lifetime".
Only Nikang's sales outlets are not restricted, and she would not be moved even if someone bought a thousand bottles at a time.
If you take aerial photos from a helicopter at this time, you will find that in the bustling streets and brightly lit commercial areas, there are long queues in front of every sales point, and each team has no less than several thousand people.
That is to say, at least half of the people in each queue were unable to buy the product, and the number of people in the queue was still increasing.
In order to obtain the latest information, Li Huikuizi drove around major sales outlets at night.
She expected the product to be very popular, but she didn't expect it to be so crazy. There were a total of ten sales points, each selling 1314 units of the nourishing skin care lotion, but at o'clock in the evening, the number of people waiting in line had reached to , which means that only about one-fifth of customers can successfully buy it.
"Mr. Ye, you are truly a business genius. A small action can inspire such high expectations!" Li Huikuizi secretly sighed in her heart.
After inspecting the sales outlets, she went home to rest. After a good night's sleep, she woke up at seven the next morning and the sales time was set at eight, with a full hour left.
Li Hui Kuizi went to the Nikang Hall. Unexpectedly, as soon as she arrived at the door, she saw a group of ** officials in formal attire. When she got off the car, one of the leaders came over and said, "Ms. Li Hui, hello!"
"Hello, who are you?" she asked.
"I am a representative of ** and would like to discuss today's product sales with you."
Li Hui Kuizi was surprised and didn't understand why ** personnel were involved. After all, her sales behavior was completely legal. "Okay, we can go to the lounge in the auditorium to talk." She motioned for them to go in.
The lounge was spacious and comfortable, and the waiter immediately served tea and snacks. After sitting down, Li Huikuizi asked first, "Is there anything you need to discuss?"
As the sales time was approaching, the leader said straight to the point: "Ms. Li Hui, we hope that you will not limit the purchase of the nutritional skin care liquid today."
"Why?" Li Huikuizi asked in confusion. The purchase restriction is precisely to create an effect of supply exceeding demand to ensure even hotter sales next time.
"According to our statistics at six this morning, there are more than 10,000 people queuing at each of your company's ten sales outlets. When the sales start, this number may be even higher."
"Each sales point only had 1314 bottles of the nourishing skin care lotion, which was only about one-tenth of the number of people in line. Have you ever thought about how those who couldn't buy the product felt?"
"Nearly 90,000 out of 100,000 people were unable to purchase what they wanted. This situation may lead to serious consequences, which is beyond our control. I hope you can consider and try to meet the needs of all customers."
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