Siheyuan: Struggle Begins in the 1950s

"Even if it's 20,000 a day, that's a lot!"

Qin Jingru is a person who is content with a small fortune.

Others had pretty much the same idea.

Wang Jianjun smiled and said:

"This is just the first step. When we open branches and allow franchising in the future, we will make big money."

Upon hearing this, everyone's eyes lit up.

They don’t quite understand the concept of franchising.

But the branches are easy to understand.

This first store became a hit.

Then the same model will definitely become popular if we open stores in other places.

If we open dozens or even hundreds of stores by then, we will have to count the money until our hands cramp.

Just as Wang Jianjun expected, the number of customers at KFC the next day was much less than yesterday.

But even if it is less, it is relative.

At most, there was no one queuing outside the store.

The store was still crowded.

Wang Jianjun decorated the store with panoramic tempered glass, which is rare in this era.

This way people outside can see what's going on inside.

When people passing by see such a big store with so many people shopping inside, they will inevitably come in to take a look.

On the third day, Wang Jianjun saw a report about his store in the Sijiucheng Daily.

The newspaper probably gave face to the senior leader by devoting nearly half a page to the report.

This is tantamount to promoting him in disguised form.

Polished by newspaper editor.

The publicity effect is maximized.

After seeing the newspaper article about his store, Wang Jianjun bought a few copies and brought them back to the store to give one to everyone.

He himself left a few hundred points in the space as a souvenir.

Because Wang Jianjun’s shop is booming.

The business of many surrounding shops in the same industry has been affected to some extent.

When those people saw that Wang Jianjun’s store was doing so well, they were either envious or jealous.

Many people even had some inappropriate thoughts.

But on the first day of opening, I saw so many security guards on duty at the gate, and the leaders who came to help Wang Jianjun cut the ribbon.

These people simply ran out of ideas.

Just kidding, you can tell from the look of it that the boss behind this KFC is someone with a strong background.

How could they afford to offend him?

Among the stores affected was Yan Jiecheng’s.

On the day Wang Jianjun opened his shop, Yan Jiecheng felt that there were obviously fewer people visiting his store.

And this trend continued for several days.

After all the guests left on the third night, Yan Jiecheng and Yu Li sat at the counter to settle the bill together.

"Lily, why has the turnover dropped in the past few days?"

Yu Li took the bill, looked at it, frowned and said:

"Let me see. It seems to have started raining since last Sunday."

"Is there any problem in the kitchen?"

"There's no problem with the kitchen. I'm there personally watching over it every day."

"That's where something went wrong."

Yan Jiecheng was puzzled.

Yu Li was also a little confused about the situation.

There must be a reason for the decline in business.

The money I used to earn every day has dropped by 20% to 30%, which must be hard to believe.

Auntie Yang Ruihua, who was cleaning nearby, couldn't help but mutter:

"It's all Wang Jianjun's fault."

"Wang Jianjun? What does this have to do with him?"

Yan Jiecheng asked curiously.

"That guy also opened a shop like you did. It was right over at Zhengyangmen. I think it was called KFC. On the opening day, he invited everyone in our courtyard to have a free meal.

I went there that day, and his store could seat at least 500 to 600 people. It was packed that day.”

Hearing what Yang Ruihua said, Yan Jiecheng and his wife were dumbfounded.

Because the store business is busy these days, they go out early and come back late every day.

I am not aware of the opening of Wang Jianjun's new store.

Yan Jiecheng said with a look of disbelief.

"Mom, you are kidding me, right? Five or six hundred people, that's impossible. My restaurant is considered big, but I can only set up ten tables at a time."

Yang Ruihua said unhappily:

"That's not all. When I left that day, there were still a hundred people queuing outside his store."

Yang Ruihua has been in a very bad mood these days.

When she returned home that day, some of the aunties in the courtyard teased her and asked her when she would treat everyone to a meal.

The second aunt originally wanted to play ostrich and turn a blind eye.

But she is also a person who cares about her reputation.

In the end, he gritted his teeth and decided to accept the defeat.

She originally wanted to ask Yan Fugui for help.

But Old Yan was reluctant to give up the annual income, so he asked her to ask Yan Jiecheng to handle the matter herself.

These days, Second Aunt has been wanting to bring up this matter but doesn't know how to start.

Yu Li felt terrible when she heard the news.

My store has only just started making money.

As a result, a strong competitor came over there.

The key is that this opponent is terribly strong and they are simply no match for him.

"Wife, what should we do now?"

"How should I know what to do? Doing business depends on one's own ability. Wang Jianjun can make money because of his ability."

Yu Li was also upset. There was no solution to this kind of thing.

You wouldn't let her engage in vicious competition.

"How about we go to his store tomorrow and learn from him. If our store can achieve half of the results of his store, we will make a fortune."

When Yan Jiecheng heard what the second aunt said, he was extremely envious of Wang Jianjun's store because five or six hundred people could come to consume at a time.

With that kind of customer flow, his business would definitely more than double.

Yu Li thought that there was no good solution at the moment, so she simply went to check out the situation as Yan Jiecheng said.

At this moment, the second aunt smiled and asked cautiously:

"Jie Cheng, can I discuss something with you?"

"Tell me what's going on first, Mom."

Yan Jiecheng is now wary of his old mother.

After all, her mother coming to work in his store was just putting herself in trouble.

"Well... I lost a bet with the people in the courtyard. Now I have to fulfill my promise to treat them to a meal. When you are free, ask the chef in the kitchen to cook a few dishes for me to deal with the neighbors in the courtyard."

"Okay, you can arrange the specific time. You can decide what to order, and I'll deduct the money from your salary when the time comes."

"Ah? I have to pay for it myself?"

Yan Jiecheng said unhappily:

"What else? You can't ask me to pay for you, right?"

The second aunt smiled awkwardly and said:

"This... I am your mother. Besides, this won't cost you much. Why don't you just not count this money?"

Hearing this, Yan Jiecheng looked at his mother speechlessly and said:

"Mom, this is not negotiable. Have you forgotten our family rules? You are my mother, so you have to take the lead. And to put it bluntly, it was you who insisted on gambling with those aunts in the courtyard. Now that you suffered a loss, you want to make it up to your son?"

The second aunt was speechless after being confronted by Yan Jiecheng.

In the end, he had no choice but to go back to Yan Fugui to see if he could make a sacrifice.