Siheyuan: I am the God of Cooking, and all the birds are crying with envy!
Chapter 327 The Rise of the Film and Television Empire
In the early summer of 1999, the sun shone on the streets and alleys of Beijing, and the whole city was immersed in a warm atmosphere.
And at the center of this trend is He Yuzhu's film and television company.
The company at this time is no longer the small workshop that was struggling on the edge of the industry a few years ago. Instead, it has become a hot new star in the film and television industry with the hit movie "Folk Princess".
In his previous life, he remembered a classic TV series on TV. The wonderful plot and unique narrative style deeply shocked him and gave him a bold idea - to enter the film and television industry.
That night, He Yuzhu invited his best friend Chen Qiang to meet under the old locust tree in the courtyard. After a few drinks, he finally told him his plan.
"Qiangzi, I tell you, I plan to quit my job and start a film and television company." He Yuzhu said firmly, with unquestionable determination in his eyes.
Chen Qiang almost choked on his wine and looked at him with wide eyes: "Are you kidding? Film and television company? That's no joke. It takes a lot of money to invest. Do you have that ability?"
He Yuzhu smiled and poured himself another glass of wine: "I'm not kidding, I've been thinking about it for a long time.
Now that people's lives are getting better and better, their demand for spiritual enjoyment is also getting higher and higher. The film and television industry will definitely be a big hit in the future.
Although I don’t understand technology, I understand stories and what the audience wants to see.”
Chen Qiang still looked worried: "That's what I said, but the risk is too great.
As for connections, you can accumulate them slowly. I just want to ask you, are you willing to work with me? If you believe in me, let's work together."
Chen Qiang was silent for a long time, and finally he raised his head and drank the wine in the glass: "Okay, Zhuzi, I believe you. At worst, we can start over again, let's do it!"
In this way, He Yuzhu's film and television company was established.
At a film and television exchange meeting, I overheard several people in the industry discussing a costume drama "Folk Princess" that was being prepared.
From their description, He Yuzhu keenly grasped the potential of the play. When he returned to the company, he immediately called a meeting of all employees.
"Comrades, I have an important announcement to make today."
He Yuzhu stood in front of the conference room, looking excited, "I plan to get the investment and filming rights for a costume drama called "Folk Princess"."
The conference room suddenly exploded with employees discussing the issue one after another.
"Mr. He, will this work? Costume dramas are not easy to shoot. They require a large investment and involve great risks." The newcomer, Xiao Li, looked confused.
"Yes, Mr. He, our company is short of funds right now. If this drama fails, we won't be able to hold on." Sister Zhao, a veteran employee, also expressed her concerns.
He Yuzhu waved his hand to quiet everyone down: "I know everyone has concerns, but I have carefully studied the script of this play.
It has a novel plot, vivid characters, a light-hearted and humorous plot, and a touching emotional line. I believe that once it is filmed, it will definitely attract the audience's attention.
Moreover, I have communicated with the screenwriter and director, and they are all very confident that this drama can be filmed well."
After a heated discussion, everyone was finally convinced by He Yuzhu's confidence and determination and decided to fully support his decision.
In the following days, He Yuzhu rushed around, looking for investment and coordinating filming resources. Finally, in 1998, the filming of "Folk Princess" officially started.
There were many difficulties during the filming process, including tight funding, actors’ problems, and filming location issues. But He Yuzhu and his team did not give up, and they tried their best to solve one problem after another.
Finally, in the early summer of 1999, "Folk Princess" was completed and broadcast simultaneously on major TV stations.
On the night of the premiere, He Yuzhu watched the show with his company employees in the office. As the plot progressed, smiles gradually appeared on everyone's faces. The lively and lovely heroine Gege, the handsome hero, and the ups and downs of the plot made everyone immersed in it.
"This drama is so good, I feel like I'm being brought into that world." Xiao Li said excitedly.
"Yes, Mr. He, you have a really good vision. This drama will definitely be a hit." Sister Zhao couldn't help but admire.
As expected, the next day, the streets and alleys were full of discussions about "Folk Princess". In school, children imitated the actions and lines of the characters in the play during recess;
In the office, office workers were enthusiastically discussing the plot during their lunch break. The TV station's ratings soared, and calls and letters from viewers flew in like snowflakes, all expressing their love for the show.
"Mr. He, this is incredible!" Chen Qiang rushed into He Yuzhu's office excitedly, "All the major TV stations have called us, wanting to buy the subsequent broadcasting rights from us, and many advertisers have also come to us, wanting to place advertisements in the drama. Moreover, they don't even ask about the price, as long as they can cooperate!"
He Yuzhu smiled and nodded: "I knew this drama would be a success. Let's inform everyone that we will have a celebration party tonight. Let's celebrate properly."
At the celebration party, everyone was a little tipsy and toasted He Yuzhu one after another.
"Mr. He, if it weren't for you, we wouldn't have achieved what we have today!" Xiao Li held up a wine glass with a look of admiration on his face.
"Yes, Mr. He, we feel at ease following you." Sister Zhao also agreed.
He Yuzhu stood up and raised his glass: "This is not my own achievement, but the result of everyone's joint efforts. Without your support, there would be no company today. In the future, we will create more brilliance together!"
The popularity of "Folk Princess" made He Yuzhu's film and television company famous. Major film and television companies came to seek cooperation, and the industry award ceremony also extended an olive branch to them. He Yuzhu struck while the iron was hot and won the copyright of the sequel of "Folk Princess" and prepared to do a big job.
At an industry summit, He Yuzhu met a senior film and television person who once questioned him.
"Mr. He, I really admire you! I thought you were just a layman at first, but I didn't expect you to really succeed." The film and television person said with emotion.
He Yuzhu smiled and said, "I just believe in my own vision, and I also believe that as long as I work hard, there is nothing I can't accomplish."
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